Geneva, Switzerland – December 1, 2021 – Olyseum, an entertainment production company bringing stars and fans closer through digital assets, today announces a strategic partnership with Koldo Serra — Co-Director of the hit Netflix series Money Heist — to launch the world’s first star-based NFT metacollection, entitled Non-fungible Story (NFS).
The official announcement was made last night at E11EVEN nightclub during an interactive gallery hosted by Vault-721 for Art Basel Miami. During the event, Olyseum unveiled the first NFT of its Non-fungible Story, featuring award-winning actor Álvaro Morte — renowned for his role as The Professor in the critically-acclaimed Netflix series Money Heist.
Koldo Serra will create the art for Olyseum’s NFT meta collection, and direct the overarching narrative. Olyseum’s ‘Non-fungible Story’ (NFS) meta collection features a total of 111 NFT collections from world-famous stars, athletes and entertainment icons, with each collection representing one episode in the overall NFT storyboard. Episodes will be made up of 6 segments, each including a part of the script as well as an original sketch drawn by the director, along with his script notes.
Fans will be able to influence the direction of the metacollection script using OLY — Olyseum’s native utility token — opening the door for unprecedented and novel avenues of fan engagement.
Olyseum aims to fundamentally change the landscape of fan engagement by bringing fans and stars closer together through tokenized experiences, enabling stars and fans to build their own collections and earn exclusive experiences with stars. The company recently announced the appointment of former StakeHound Head of Product Ivan Payan i Muñoz as Chief Operating Officer.
More than 40 stars with hundreds of millions of combined social media followers had joined the platform even before its official launch, including Olyseum co-founder Carles Puyol and MotoGP star Jorge Martín, motorcycling icon Toni Bou, 5-star Michelin chef Eneko Atxa as well as acclaimed film directors, models and artists to be periodically revealed over the next several months.
Olyseum is an entertainment production company bringing stars and fans closer through digital assets. Olyseum’s expanding roster of stars are aligned on a common mission to create opportunities for meaningful, authentic interactions with fans, and reward them for their support and participation in the celebrity economy.
Olyseum was founded by the accomplished computer scientist and neuroscientist Carlos Grenoir, who serves as its CEO, and the globally renowned cybersecurity consultant Kevin Mitnick. Other founding members are the former FC Barcelona players Carles Puyol and Iván de la Peña.
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