Kun Academy, the Online Training Academy, launches in Dubai with global expertise and an investment of more than $2.5 million.
Kun Academy, the first Arabic-language online training platform, has launched in Dubai, offering students from across the Middle East the chance to learn vital career skills in their own language.
Backed with an initial investment of more than $2.5m, Kun Academy is the first Arabic-language digital training school in the Arab world and the Middle East.
It offers high-quality online courses learning paths and world-class expertise from experienced trainers and prominent experts in the fields of media, management, technology, artificial intelligence, leadership, representation, content creation and other in-demand services.
The Academy has been founded by international training consultant Ammar Shhab, who said his goal in establishing Kun Academy is to enable Arab youth to acquire the critical knowledge and skills they need for the 21st century workplace – in their mother tongue.
The Kun Academy project has taken four years to launch, as its founding team researched global teaching practices to find the most relevant and original ideas and training content for Arab students.
Ammar Shhab says Kun Academy offers the most popular subject courses available on other global platforms, which have been translated and dubbed into Arabic to transfer those skills to young people across the Arab World.
He explained that Kun Academy provides not just recorded courses but also interactive courses, in which the trainer communicates directly with the student to evaluate his or her performance, an experience not available on many training platforms.
Kun Academy launches with the full support of the former Jordanian Minister of Digital Economy and Entrepreneurship Mr. Muthanna Gharaibeh, who in an interview with Bloomberg Asharq revealed that he is now Chairman of Kun Academy.
By 2025, Kun Academy has set itself a target of offering 300,000 minutes of digital knowledge training to students.
It plans to reach up to 273 million Arabs online, as the world moves towards flexible, practical skills rather than certifications and accreditations.
Muthanna Gharaibeh indicated that Kun Academy offers several certified courses, but certificates are not as important as the skills students will learn: “There are global providers of the skills we present, so the certificate is recognized.
“But the traditional concept of a degree today is on its way out. There are thousands of university graduates with certified degrees, but they cannot find work because they lack the skills needed in the workplace. Today, the world wants skills, not certificates.”
He explained that Kun Academy certificates are in part issued by its sister organisation Focus Academy, because proven and successful Focus Academy media and other training programmes have been translated from English into Arabic.
About Kun Academy
Kun Academy is the first Arabic-language platform in the Arab world to offer online training to the highest international standards, using the latest technology and modern training methods.
As well as traditional training using video, Kun Academy platform will for the first time offer dubbed courses in Arabic, and also interactive training using tools developed with artificial intelligence, allowing students to directly communicate with their trainer.
Company Name: Kun Academy
Contact Person: Media Relations
Email: Send Email
Address:Concord Tower – Al Sufouh, Dubai Media City
Country: United Arab Emirates