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Transforming Shelf Analytics: Google Cloud and Infilect Partner to Deliver Smarter, More Advanced, and Cost-Effective Solutions for Global CPG Brands

Google Cloud and Infilect—a leader in real-time shelf analytics powered by Image Recognition and AI—have entered into a collaboration to deliver enhanced, real-time shelf analytics for leading Consumer Packaged Goods (CPG) companies worldwide. This partnership combines Infilect’s expertise in retail image recognition with Google Cloud’s secure, scalable infrastructure, enabling plug-and-play solutions designed to boost in-store profitability, rapidly detect stock-outs, improve on-shelf availability, and maximize share of shelf.

Maximizing In-Store Efficiency at Scale

With this partnership, CPG brands can seamlessly integrate Infilect’s shelf data with Google Cloud’s platform, bypassing the need for costly and complex manual integrations. This integration empowers brands to deploy Infilect’s shelf-monitoring capabilities with ease, helping them achieve real-time store fixes and reduce in-store losses by detecting issues like stock-outs, inaccurate pricing, and incorrect product placements as they happen.

Powering Picture perfect profits and innovation in CPG Industry

Google Cloud’s infrastructure, known for its top-tier security and reliability, ensures that end-users can rely on a powerful platform that supports both rapid deployment and unmatched scalability for Infilect’s solutions. By combining Google Cloud’s secure ecosystem with Infilect’s AI-driven shelf analytics, brands benefit from precise data collection, efficient AI training, and actionable insights, leading to optimized in-store execution, enhanced customer experiences, and ultimately, increased sales.

Infilect’s advanced AI and Image Recognition (IR) solutions tackle these issues head-on by identifying missing SKUs, misplaced items, or missing price tags, enabling retailers to make quick adjustments that improve in-store performance. Together, Infilect and Google Cloud are setting new standards for the retail industry, making data-driven, AI-powered shelf monitoring more accessible and actionable than ever before. This partnership marks a major step forward in transforming retail operations for CPG brands, driving profitability and customer satisfaction at scale.

Bikram Singh Bedi, Vice President and Country MD, Google Cloud India

“Our collaboration with Infilect enables them to bring powerful AI-driven insights to the retail sector, streamlining how brands manage their in-store execution in real-time. Through Google Cloud’s secure infrastructure, Infilect will help retailers make impactful, data-driven decisions that elevate store performance, optimize inventory, and enhance the shopping experience. Together, we’re enabling brands to transform retail efficiency and profitability at scale.”

Vijay Gabale, Co-founder and Chief Product Officer, Infilect

“This partnership with Google Cloud allows us to take Infilect’s advanced shelf analytics to a global stage, delivering real-time, actionable insights to some of the world’s leading CPG brands. Our goal is to make it easier than ever for CPG brands to achieve excellence in-store through simple, plug-and-play solutions. By combining Infilect’s AI-powered image recognition with Google Cloud’s robust infrastructure, we’re enabling brands to maximize their on-shelf availability and empower faster, smarter store management.”

Infilect’s platform is ISO certified and SOC2 compliant on Google Cloud, ensuring top-tier data security and reliability. Infilect’s solutions are driving an organizational shift within CPG brands, empowering them to embrace a new digital era and transform retail execution. With real-time KPIs such as On-Shelf Availability (OSA), Share of Shelf (SOS), and pricing intelligence, category managers, brand leaders, and sales directors globally rely on Infilect’s insights to make critical business decisions. Their solutions are

easy to deploy across geographies, with clients spanning over 20 countries. Through strategic collaboration with Google Cloud, Infilect is pioneering advancements in ‘on-device AI’ and Generative Image Recognition, setting the stage for impactful innovation in retail and CPG industry.

Contact Info:
Name: Rima Dutta
Email: Send Email
Organization: Infilect Inc.
Website: https://www.infilect.com/

Release ID: 89147210

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