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                                 UNITED STATES
                      SECURITIES AND EXCHANGE COMMISSION

                             WASHINGTON, D.C. 20549

                                    FORM 8-K

              CURRENT REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
                         SECURITIES EXCHANGE ACT OF 1934


       Date of Report (date of earliest event reported):  MARCH 9, 2007


                               MOVADO GROUP, INC.
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               (Exact name of registrant as specified in charter)


                                    NEW YORK
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                 (State or other jurisdiction of incorporation)


           1-16497                                      13-2595932
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   (Commission File Number)               (IRS Employer Identification Number)



                  650 FROM ROAD
               PARAMUS, NEW JERSEY                          07652
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     (Address of principal executive offices)             (Zip Code)


       Registrant's telephone number, including area code: (201) 267-8000


                                 NOT APPLICABLE
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          (Former name or former address, if changed since last report)

     Check the appropriate box below if the Form 8-K filing is intended to
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions (SEE General Instruction A.2. below):

     |_|   Written communications pursuant to Rule 425 under the Securities Act
(17 CFR 230.425)

     |_|   Soliciting material pursuant to Rule 14a-12 under the Exchange Act
(17 CFR 240.14a-12)

     |_|   Pre-commencement communications pursuant to Rule 14d-2(b) under the
Exchange Act (17 CFR 240.14d-2(b))

     |_|   Pre-commencement communications pursuant to Rule 13e-4(c) under the
Exchange Act (17 CFR 240.13e-4(c))

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ITEM 1.01.  ENTRY INTO A DEFINITIVE MATERIAL AGREEMENT.

        On March 9, 2007,  the  Company  entered  into a fifth  amendment  (the
"Amendment") of its license agreement,  dated December 9, 1996 (as amended, the
"License Agreement"), with Coach, Inc., pursuant to which Coach, Inc. agreed to
license to the Company certain intellectual  property,  including the trademark
COACH  and  related  marks.  The  Amendment  extends  the  term of the  License
Agreement  through June 30, 2015,  changes the definition of "contract year" to
be coincident  with Coach,  Inc.'s fiscal year (ending June 30) and establishes
sales minimums for each contract year through the end of the term. In addition,
among other things,  the Amendment added provisions  dealing with the Company's
reporting requirements to Coach, Inc., staffing levels and exhibitions at trade
shows.  The  Company  intends to file the  Amendment  as an exhibit to its next
periodic  report and will seek  confidential  treatment of certain terms of the
Amendment at such time.




        Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  registrant  has duly  caused  this  report on Form 8-K to be signed on its
behalf by the undersigned, hereunto duly authorized.


Dated:  March 15, 2007

                                        MOVADO GROUP, INC.


                                        By:     /S/ TIMOTHY F. MICHNO
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                                        Name:   Timothy F. Michno
                                        Title:  General Counsel