Ownership Submission
FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Expires: January 31, 2005
Estimated average burden hours per response... 0.5

(Print or Type Responses)
1. Name and Address of Reporting Person *
ROBINSON J MACK
   2. Issuer Name and Ticker or Trading Symbol
BULL RUN CORP [BULL] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
__X__ Director __X__ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
Chairman
(Last)
(First)
(Middle)
4370 PEACHTREE ROAD NE		 3. Date of Earliest Transaction (Month/Day/Year)
12/31/2004
(Street)

ATLANTA, GA 30319		 4. If Amendment, Date Original Filed(Month/Day/Year)
 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)		 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code
(Instr. 8)		 4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)		 5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)		 6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)		 7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock, $.01 par value               2,742,478 D  
Common Stock, $.01 par value 12/31/2004   P V 2,500 A $ 0.42 55,210 I by Spouse (1)
Common Stock, $.01 par value 01/04/2005   P V 5,000 A $ 0.5 60,210 I by Spouse (1)
Common Stock, $.01 par value               42,800 I by Trust for Child (2)
Common Stock, $.01 par value               58,320 I by Trust for Child (3)
Common Stock, $.01 par value               19,200 I by JMR Foundation
Common Stock, $.01 par value               72,724 I by Delta Fire Insurance Co. (4)
Common Stock, $.01 par value               206,179 I by Delta Life Insurance Co. (5)
Common Stock, $.01 par value               76,335 I by Bankers Fidelity (6)
Common Stock, $.01 par value               61,335 I by Georgia Casualty & Surety (7)
Common Stock, $.01 par value               44,324 I by Gulf Capital Services, Ltd. (8)
Common Stock, $.01 par value               266,059 I By General Partnership (9)

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number. SEC 1474 (9-02)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)		 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code
(Instr. 8)		 5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)		 6. Date Exercisable and Expiration Date
(Month/Day/Year)		 7. Title and Amount of Underlying Securities
(Instr. 3 and 4)		 8. Price of Derivative Security
(Instr. 5)		 9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)		 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)		 11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Option to Purchase $ 14.85             04/23/2002(10) 04/23/2006 Common Stock, $.01 par 35,000   1 D  

Reporting Owners

Reporting Owner Name / Address Relationships
 Director  10% Owner  Officer  Other
ROBINSON J MACK
4370 PEACHTREE ROAD NE
ATLANTA, GA 30319		   X   X   Chairman  

Signatures

 FREDERICK J. ERICKSON attorney in fact for J. MACK ROBINSON   01/06/2005
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) Owned by spouse, Harriett J. Robinson.
(2) Owned by Harriett J. Robinson, Trustee U/A 8/25/84 FBO Robin M. Robinson.
(3) Owned by Harriett J. Robinson, Trustee U/A 8/25/84 FBO Jill E. Robinson.
(4) Owned by Delta Fire & Casualty Insurance Co., of which the reporting person is Chairman & President.
(5) Owned by Delta Life Insurance Co., of which the reporting person is Chairman & President.
(6) Owned by Bankers Fidelity Life Insurance Company, a wholly-owned subsidiary of Atlantic American Corporation, of which the reporting person is Chairman of the Board.
(7) Owned by Georgia Casualty & Surety Insurance Co., of which the reporting person is Chairman.
(8) Owned by Gulf Capital Services, Ltd., which is a family-owned limited partnership.
(9) The reporting person is a general partner of the Robinson-Prather Partnership, which beneficially owns these securities.
(10) Exercisable in 11,650 share increments on 4/23/02 and 4/23/03, and 11,700 share increment on 4/23/04.

Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.

Potential persons who are to respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB number.