CHH 12.31.2012 10-K
Table of Contents

 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, DC 20549
_____________________________________________________ 
FORM 10-K
 _____________________________________________________ 
(Mark One)
ý
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the year ended December 31, 2012
OR
¨
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from              to             
Commission file number 001-13393
 _____________________________________________________ 
CHOICE HOTELS INTERNATIONAL, INC.
(Exact Name of Registrant as Specified in Its Charter)
 __________________________________________________________ 

DELAWARE
 
52-1209792
(State or Other Jurisdiction of
Incorporation or Organization)
 
(I.R.S. Employer
Identification No.)
 
 
 
10750 Columbia Pike, Silver Spring, Maryland
 
20901
(Address of Principal Executive Offices)
 
(Zip Code)
Registrant’s telephone number, including area code (301) 592-5000
  ___________________________________________________________ 
Securities registered pursuant to Section 12(b) of the Act:
Title of Each Class
 
Name of Each Exchange on Which Registered
Common Stock, Par Value $0.01 per share
 
New York Stock Exchange
Securities registered pursuant to Section 12(g) of the Act: None
___________________________________________________________ 
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.    Yes  ý    No  ¨
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.    Yes  ¨    No  ý
Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.    Yes  ý    No  ¨
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months.    Yes  ý    No  ¨
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K.  ¨
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See definitions of “large accelerated filer, accelerated filer and smaller reporting company” in Rule 12b-2 of the Exchange Act (Check one):
Large accelerated filer  x
 
Accelerated filer  o
 
Smaller reporting company  o
 
Non-accelerated filer  o
 
 
 
 
 
 
(Do not check if a smaller reporting company)
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act)     Yes  ¨    No  ý
The aggregate market value of common stock of Choice Hotels International, Inc. held by non-affiliates was $1,101,086,201 as of June 30, 2012 based upon a closing price of $39.93 per share.
The number of shares outstanding of Choice Hotels International, Inc.’s common stock at February 15, 2013 was 58,398,449.
DOCUMENTS INCORPORATED BY REFERENCE.


Table of Contents

Certain portions of our definitive proxy statement, to be filed with the Securities and Exchange Commission pursuant to Regulation 14A in connection with the Annual Meeting of Shareholders to be held on April 26, 2013, are incorporated by reference under Part III of this Form 10-K.


Table of Contents

CHOICE HOTELS INTERNATIONAL, INC.
Form 10-K
Table of Contents
 
 
 
 
Page No.
Part I
 
 
 
 
Item 1.
 
Item 1A.
 
Item 1B.
 
Item 2.
 
Item 3.
 
Item 4.
 
 
 
 
Part II
 
 
 
 
Item 5.
 
Item 6.
 
Item 7.
 
Item 7A.
 
Item 8.
 
Item 9.
 
Item 9A.
 
Item 9B.
 
 
 
 
Part III
 
 
 
 
Item 10.
 
Item 11.
 
Item 12.
 
Item 13.
 
Item 14.
 
 
 
 
Part IV
 
 
 
 
Item 15.
 
 



Table of Contents

PART I
Throughout this report, we refer to Choice Hotels International, Inc., together with its subsidiaries as "Choice", “we”, “us” or “the Company”.

Forward-Looking Statements
Certain matters discussed in this report constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Generally, our use of words such as “expect,” “estimate,” “believe,” “anticipate,” "should," “will,” “forecast,” “plan,” project,” “assume” or similar words of futurity identify such forward-looking statements. These forward-looking statements are based on management's current beliefs, assumption and expectations regarding future events, which in turn are based on information currently available to management. Such statements may relate to projections of the Company’s revenue, earnings and other financial and operational measures, Company debt levels, ability to repay outstanding indebtedness, payment of dividends, and future operations, among other matters. We caution you not to place undue reliance on any such forward-looking statements. Forward-looking statements do not guarantee future performance and involve known and unknown risks, uncertainties and other factors.
Several factors could cause actual results, performance or achievements of the Company to differ materially from those expressed in or contemplated by the forward-looking statements. Such risks include, but are not limited to, changes to general, domestic and foreign economic conditions; operating risks common in the lodging and franchising industries; changes to the desirability of our brands as viewed by hotel operators and customers; changes to the terms or termination of our contracts with franchisees; our ability to keep pace with improvements in technology utilized for reservations systems and other operating systems; fluctuations in the supply and demand for hotels rooms; the outcome of litigation; and our ability to effectively manage our indebtedness. These and other risk factors are discussed in detail in Item 1A. “Risk Factors” of this report. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.

WHERE YOU CAN FIND MORE INFORMATION
We file annual, quarterly and current reports, proxy statements and other information with the Securities and Exchange Commission (“SEC”). Our SEC filings are available to the public over the internet at the SEC’s web site at http://www.sec.gov. Our SEC filings are also available free of charge on our website at http://www.choicehotels.com as soon as reasonably practicable following the time that they are filed with or furnished to the SEC. You may also read and copy any document we file with the SEC at its public reference room located at 100 F Street, NE Washington DC 20549. Please call the SEC at 1-800-SEC-0330 for further information on its public reference room.

Item 1.
Business.

Overview
 
 
 
 
 
 
 
We are one of the largest hotel franchisors in the world with 6,243 hotels open and 482 hotels under construction, awaiting conversion or approved for development as of December 31, 2012 representing 499,253 rooms open and 38,969 rooms under construction, awaiting conversion or approved for development in 49 states, the District of Columbia and over 35 countries and territories outside the United States. Choice franchises lodging properties under the following proprietary brand names: Comfort Inn®, Comfort Suites®, Quality®, Clarion®, Sleep Inn®, Econo Lodge®, Rodeway Inn®, MainStay Suites®, Suburban Extended Stay Hotel®, Cambria Suites® and Ascend Collection® (collectively, the “Choice brands”). We operate in a single reportable segment encompassing our franchising business.
The Company's domestic franchising operations are conducted through direct franchising relationships while its international franchise operations are conducted through a combination of direct franchising and master franchising relationships. With a focus on hotel franchising instead of ownership, we benefit from the economies of scale inherent in the franchising business. The fee and cost structure of our business provides opportunities to improve operating results by increasing the number of franchised hotel rooms and effective royalty rates of our franchise contracts resulting in increased initial and relicensing fee revenue, ongoing royalty fees and procurement services revenues. In addition to these revenues, we also collect marketing and reservation system fees to provide support activities for the franchise system. Our operating results can also be improved through our company-wide efforts related to improving property level performance. As a lodging franchisor, the Company currently has relatively low capital expenditure requirements.
The principal factors that affect the Company’s results are: the number and relative mix of franchised hotel rooms in the various hotel lodging price categories; growth in the number of hotel rooms under franchise; occupancy and room rates achieved by the hotels under franchise; the effective royalty rate achieved; the level of franchise sales and relicensing activity;

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and our ability to manage costs. The number of rooms at franchised properties and occupancy and room rates at those properties significantly affect the Company’s results because our fees are based upon room revenues or the number of rooms at franchised hotels. The key industry standard for measuring hotel-operating performance is revenue per available room (“RevPAR”), which is calculated by multiplying the percentage of occupied rooms by the average daily room rate realized. Our variable overhead costs associated with franchise system growth of our established brands have historically been less than incremental royalty fees generated from new franchises. Accordingly, continued growth of our franchise business should enable us to realize benefits from the operating leverage in place and improve operating results.
We are contractually required by our franchise agreements to use the marketing and reservation system fees we collect for system-wide support activities. These expenditures help to enhance awareness and increase consumer preference for our brands. Greater awareness and preference promotes long-term growth in business delivery to our franchisees, which ultimately increases franchise fees earned by the Company.
Our Company articulates its mission as a commitment to our franchisees’ profitability by providing them with hotel franchises that strive to generate the highest return on investment of any hotel franchise. We have developed an operating system dedicated to our franchisees’ success that focuses on delivering guests to our franchised hotels and reducing costs for our hotel owners.
Our capital allocation decisions, including capital structure and uses of capital, are intended to maximize our return on invested capital and create value for our shareholders. We believe our strong and predictable cash flows create a strong financial position that provides us a competitive advantage. Currently, our business does not require significant capital to operate and grow; therefore, we can maintain a capital structure that generates high financial returns and use our excess cash flow to provide returns to our shareholders.
Historically, we have returned value to our shareholders in two primary ways: share repurchases and dividends. In 1998, we instituted a share repurchase program which has generated substantial value for our shareholders. Since the program's inception through December 31, 2012, we have repurchased 45.3 million shares (including 33.0 million prior to the two-for-one stock split effected in October 2005) of common stock at a total cost of $1.1 billion. Considering the effect of the two-for-one stock split, the Company has repurchased 78.3 million shares at an average price of $13.89 per share. At December 31, 2012, we had approximately 1.4 million shares remaining under the current share repurchase authorization. Upon completion of the current authorization, our board of directors will evaluate the advisability of additional share repurchases.
The Company currently maintains the payment of a quarterly dividend on its common shares outstanding of $0.185 per share, however the declaration of future dividends are subject to the discretion of the board of directors. During the year ended December 31, 2012, the Company's board of directors elected to pay the four regular quarterly dividends as well as the regular quarterly dividend initially scheduled to be paid in the first quarter of 2013. As a result, the regular quarterly dividends paid during 2012 reflect five quarterly payments and totaled approximately $53.4 million.
On July 26, 2012, the Company's board of directors declared a special cash dividend in the amount of $10.41 per share or approximately $600.7 million in the aggregate, which was paid on August 23, 2012. The special cash dividend was paid with the proceeds from the Company's issuance of unsecured senior notes in the principal amount of $400 million and a new senior secured credit facility entered into during 2012.
We expect to continue to pay dividends in the future, subject to future business performance, economic conditions, changes in income tax regulations and other factors. Based on our present dividend rate and outstanding share count, we expect that aggregate annual regular dividends for 2013, excluding the first quarter payment which was paid to shareholders in December 2012, would be approximately $32.1 million.
Our board of directors has authorized us to enter into programs which permit us to offer investment, financing and guaranty support to qualified franchisees as well as acquire and resell real estate to incent franchise development in strategic markets for certain brands. Over the next several years, we expect to deploy capital opportunistically to these programs to promote growth of our emerging brands. At December 31, 2012, the Company had approximately $68 million invested under this program and our current expectation is that our annual investments in these programs will range from $20 million to $40 million per year. However, the amount and timing of the investment in these programs will be dependent on market and other conditions. Notwithstanding these programs, the Company expects to continue to return value to its shareholders through a combination of share repurchases and dividends, subject to business performance, economic conditions, changes in income tax regulations and other factors.
Our direct lodging property real estate exposure is limited to activity in the United States and consists of three company-owned MainStay Suites hotels and three parcels of real estate that the Company has acquired and intends to resell to incent

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franchise development in strategic markets. In addition, our development activities that involve financing, equity investments and guaranty support to hotel developers create limited additional exposure to the real estate markets.



The Lodging Industry(1) 
Companies participating in the lodging industry primarily do so through a combination of one or more of the three primary lodging industry activities: ownership, franchising and management. A company’s relative reliance on each of these activities determines which drivers most influence its profitability.
Ownership requires a substantial capital commitment and involves the most risk but offers high returns due to the owner’s ability to influence margins by driving RevPAR, managing operating expenses and financial leverage. The ownership model has a high fixed-cost structure that results in a high degree of operating leverage relative to RevPAR performance. As a result, profits escalate rapidly in a lodging up-cycle but erode quickly in a downturn as costs rarely decline as fast as revenue. Profits from an ownership model increase at a greater rate from RevPAR growth attributable to average daily rate (“ADR”) growth, than from occupancy gains since there are more incremental costs associated with higher guest volumes compared to higher pricing.
Franchisors license their brands to a hotel owner, giving the hotel owner the right to use the brand name, logo, operating practices, and reservations systems in exchange for a fee and an agreement to operate the hotel in accordance with the franchisor’s brand standards. Under a typical franchise agreement, the hotel owner pays the franchisor an initial fee, a percentage-of-revenue royalty fee and a marketing/reservation fee. A franchisor’s revenues are dependent on the number of rooms in its system and the top-line performance of those hotels. Earnings drivers include RevPAR increases, unit growth and effective royalty rate improvement. Franchisors enjoy significant operating leverage in their business model since it typically costs little to add a new hotel franchise to an existing system. Franchisors normally benefit from higher industry supply growth, because unit growth usually outpaces lower RevPAR resulting from excess supply. As a result, franchisors benefit from both RevPAR growth and supply increases which aids in reducing the impact of lodging industry economic cycles.
Management companies operate hotels for owners that do not have the expertise and/or the desire to self-manage. These companies collect management fees predominately based on revenues earned and/or profits generated. Similar to franchising activities, the key drivers of revenue based management fees are RevPAR and unit growth and similar to ownership activities, profit based fees are driven by improved hotel margins and RevPAR growth.
Similarly to other industries, lodging experiences both positive and negative operating cycles. Positive cycles are characterized as periods of sustained occupancy growth, increasing room rates and hotel development. These cycles usually continue until either the economy sustains a prolonged downturn, excess supply conditions exist or some external factor occurs such as war, terrorism or natural resource shortages. Negative cycles are characterized by hoteliers reducing room rates to stimulate occupancy and a reduction of hotel development. Industry recovery usually begins with an increase in occupancy followed by hoteliers increasing room rates. As demand begins to exceed room supply, occupancies and rates continue to improve. These factors result in increased hotel development.
Hotel room supply growth is cyclical as hotel construction responds to interest rates, construction and material supply conditions, capital availability and industry fundamentals. Historically, the industry has added hotel rooms to its inventory through new construction due largely to favorable lending environments that encouraged hotel development. Typically, hotel development continues during favorable lending environments until the increase in room supply outpaces demand. The excess supply eventually results in lower occupancies, which results in hoteliers reducing room rates to stimulate demand, and reduced hotel development. Over time, the slow growth in hotel supply results in increased occupancy rates and allows hotels to again raise room rates. The increase in occupancy and room rates serves as a catalyst for increased hotel development.




____________________________
(1)
Certain industry statistics included in this section, such as the number of hotel rooms, number of affiliated and non-affiliated rooms, US Lodging Industry Trends From 1997 – 2012, etc. were obtained from Smith Travel Research


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The following chart demonstrates these trends:
US Lodging Industry Trends—1997 - 2012
 
Year
Occupancy
Rates
 
Average
Daily
Room
Rates
(ADR)
 
Change
in ADR
Versus
Prior
Year
 
Change
in CPI
Versus
Prior
Year
 
Revenue Per
Available
Room
(RevPAR)
 
New
Rooms
Added
(Gross)
1997
64.5
%
 

$75.16

 
6.1
 %
 
1.9
 %
 

$48.50

 
128,000

1998
64.0
%
 

$78.62

 
4.6
 %
 
2.3
 %
 

$50.29

 
143,000

1999
63.3
%
 

$81.27

 
3.4
 %
 
2.7
 %
 

$51.44

 
143,148

2000
63.5
%
 

$85.24

 
4.9
 %
 
3.4
 %
 

$54.13

 
121,476

2001
60.1
%
 

$84.85

 
(0.5
)%
 
2.9
 %
 

$50.99

 
101,279

2002
59.2
%
 

$83.15

 
(2.0
)%
 
1.6
 %
 

$49.22

 
86,366

2003
59.1
%
 

$83.19

 
0.1
 %
 
2.3
 %
 

$49.20

 
65,876

2004
61.3
%
 

$86.41

 
3.9
 %
 
2.7
 %
 

$52.93

 
55,245

2005
63.1
%
 

$90.84

 
5.1
 %
 
3.4
 %
 

$57.34

 
65,900

2006
63.4
%
 

$97.31

 
7.1
 %
 
3.2
 %
 

$61.69

 
73,308

2007
63.1
%
 

$104.04

 
6.9
 %
 
2.8
 %
 

$65.61

 
94,541

2008
60.3
%
 

$106.96

 
2.8
 %
 
3.8
 %
 

$64.49

 
146,312

2009
54.5
%
 

$98.17

 
(8.2
)%
 
(0.4
)%
 

$53.50

 
142,287

2010
57.5
%
 

$98.06

 
(0.1
)%
 
1.6
 %
 

$56.43

 
73,976

2011
59.9
%
 

$101.85

 
3.9
 %
 
3.2
 %
 

$61.02

 
38,409

2012
61.4
%
 

$106.10

 
4.2
 %
 
2.1
 %
 

$65.17

 
43,879

(Source: Smith Travel Research and US Department of Labor)
As a franchisor, we believe we are well positioned in any stage of the lodging cycle as our fee-for-service business model has historically delivered predictable, profitable, long-term growth in a variety of lodging and economic environments. We have historically benefited from both the RevPAR gains typically experienced in the early stages of recovery, as our revenues are based on our franchisees’ gross room revenues, and the supply growth normally occurring in the later stages as we increase our portfolio size.
The Company’s portfolio of brands offers both new construction and conversion opportunities. Our new construction brands typically benefit from periods of supply growth and favorable capital availability and pricing. Our conversion brands also benefit from periods of supply growth as the construction of hotels increases the need for existing hotels to seek new brand affiliations as their product moves through the hotel life cycle. Furthermore, the Company's conversion brands benefit from lodging cycle downturns as our unit growth has been historically driven from the conversion of independent and other hotel chain affiliates into our system as these hotels endeavor to improve their performance.

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The lodging industry can be divided into chain scale categories or groupings of generally competitive brands as follows:

Chain Scale
 
Brand Examples
 
Room Count
 
% of Total
 
Avg. Hotel Room Size
Luxury
 
Four Seasons, Ritz Carlton, W Hotel
 
106,787

 
2.2
%
 
342.3
Upper Upscale
 
Marriott, Hilton, Hyatt, Sheraton
 
553,863

 
11.3
%
 
360.6
Upscale
 
Hilton Garden Inn, Courtyard, Cambria Suites
 
587,613

 
12.0
%
 
153.1
Upper Midscale
 
Comfort Inn, Holiday Inn, Hampton Inn
 
869,865

 
17.8
%
 
98.0
Midscale
 
Quality, Best Western, Ramada, La Quinta
 
477,538

 
9.7
%
 
87.7
Economy
 
Econo Lodge, Days Inn, Super 8, Red Roof Inn
 
778,791

 
15.9
%
 
75.9
Sub-Total Brand Affiliated
 
 
 
3,374,457

 
68.9
%
 
111.5
Independents
 
 
 
1,525,847

 
31.1
%
 
68.5
Total All Hotels
 
 
 
4,900,304

 
100
%
 
93.2
According to Smith Travel Research, the lodging industry consisted of 52,558 hotels representing 4.9 million rooms open and operating in the United States at December 31, 2012. The lodging industry consists of independent operators of hotels and those that have joined national hotel franchise chains. Independent operators of hotels not owned or managed by major lodging companies have increasingly joined national hotel franchise chains as a means of remaining competitive with hotels owned by or affiliated with national lodging companies. Over the years, the industry has seen a significant movement of hotels from independent to chain affiliation, with affiliated hotels increasing from 46% of the rooms in the market in 1990 to 68% of the market in 2012. However, the pace of this increase has moderated over the last several years and in 2012 the percentage of rooms in the market affiliated with a chain declined slightly from 69% in 2011 to 68%.
Due to the fact that a significant portion of the costs of owning and operating a hotel are generally fixed, increases in revenues generated by affiliation with a franchise lodging chain can improve a hotel’s financial performance. The large franchise lodging chains, including us, generally provide a number of support services to hotel operators designed to improve the financial performance of their properties including central reservation and property management systems, marketing and advertising programs, training and education programs, revenue enhancement services and relationships with qualified vendors to streamline purchasing processes and make lower cost products available. We believe that national franchise chains with a large number of hotels enjoy greater brand awareness among potential guests than those with fewer hotels, and that greater brand awareness can increase the desirability of a hotel to its potential guests. Furthermore, we believe that hotel operators choose lodging franchisors based primarily on the perceived value and quality of each franchisor’s brand and its services, and the extent to which affiliation with that franchisor may increase the hotel operator profitability.


Choice’s Franchising Business
Choice operates primarily as a hotel franchisor offering 11 brands. This family of well-known and diversified new construction and conversion brands competes at various hotel consumer and developer price points.
Economics of Franchising Business. The fee and cost structure of our business provides opportunities for us to improve operating results by increasing the number of franchised hotel rooms, improving RevPAR performance and increasing the effective royalty rates of our franchise contracts. As a hotel franchisor, we derive our revenue primarily from various franchise fees. Our franchise fees consist primarily of an initial fee and ongoing royalty, marketing and reservation system fees that are typically based on a percentage of the franchised hotel’s gross room revenues. The initial fee and on-going royalty portion of the franchise fees are intended to cover our operating expenses, such as expenses incurred in business development, quality assurance, administrative support, certain franchise services and to provide us with operating profits. The marketing and reservation system fees are used for the expenses associated with marketing, media, advertising, providing a central reservation system, property management systems, e-commerce initiatives and certain franchise services.
Our fee stream depends on the number of rooms in our system, the gross room revenues generated by our franchisees and effective royalty rates under our franchise contracts. We enjoy significant operating leverage since the variable operating costs associated with the franchise system growth of our established brands have historically been less than incremental royalty fees generated from new franchises. We believe that our business is well positioned in the lodging industry since we benefit from both increases in RevPAR and unit growth from new hotel construction or conversion of existing hotel assets into our system.

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Our family of well-known and diversified brand offerings positions us well within the lodging industry. Our Cambria Suites, Comfort Inn, Comfort Suites, Sleep Inn, Suburban Extended Stay Hotel and MainStay Suites are primarily new build brands which offer hotel developers an array of choices at various price points for transient and extended stay business during periods of supply growth. Our Ascend Collection, Clarion, Quality, Econo Lodge and Rodeway Inn brands offer conversion opportunities during both industry contraction and growth cycles to independent operators and non-Choice affiliated hotels who desire to affiliate with our brands and take advantage of the services we have to offer.
Strategy. Our mission is a commitment to franchisee profitability by providing our franchisees with hotel franchises that strive to generate the highest return on investment of any hotel franchise. Our business strategy is to create franchise system growth by leveraging Choice’s large and well-known hotel brands, franchise sales capabilities, effective marketing and reservation delivery efforts, training and education programs, RevPAR enhancing services and technologies and financial strength created by our significant free cash flow. We believe our brands’ growth will be driven by our ability to create a compelling return on investment for franchisees. Our strategic objective is to improve profitability of our franchisees by providing services which increase business delivery, reduce hotel operating and development costs, and/or improve guest satisfaction. Specific elements of our strategy include: building strong brands, delivering exceptional services, reaching more consumers and leveraging our size, scale and distribution to reduce costs for hotel owners.
Building Strong Brands. Each of our brands has particular attributes and strengths, including awareness with both consumers and developers. Our strategy is to utilize the strengths of each brand for room growth, RevPAR gains and royalty rate improvement that create revenue growth. We believe brand consistency, brand quality and guest satisfaction are critical in improving brand performance and building strong brands.
We have multiple brands that are positioned to meet the needs of many types of guests. These brands can be developed at various price points and are suitable for both new construction properties and existing hotels. This flexibility ensures that we have brands suitable for creating room growth in various types of markets, with various types of customers, and during both industry contraction and growth cycles. During times of lower industry supply growth and tighter capital markets, we can target conversions of existing non-Choice affiliated hotels seeking the awareness and proven performance provided by our brands. During periods of strong industry supply growth, we expect a greater portion of our room growth to come from our new construction brands. We believe that a large number of markets can still support our hotel brands, and that the growth potential for our brands, as well as new brands we may yet introduce, remains strong.
We believe each of our brands appeals to targeted hotel owners and guests because of unique brand standards, marketing campaigns, loyalty programs, reservation delivery, service levels and pricing.
Delivering Exceptional Services. We provide a combination of services and technology based offerings to help our franchisees improve performance. We have field services staff members located nationwide that help franchisees improve RevPAR performance and guest satisfaction. In addition, we provide our franchisees with education and training programs as well as technology products designed to improve property level performance. These services and products promote revenue gains for franchisees and improve guest satisfaction which translate into both higher royalties for the Company and improved returns for owners, leading to further room growth by making our brands even more attractive to prospective franchisees. We develop our services based on customer needs and focus on activities that generate high return on investment for our franchisees.
Reaching More Consumers. We believe hotel owners value the large volume of guests we deliver through a mix of activities including brand marketing, reservation systems, key account sales, and the Company’s loyalty program, Choice Privileges®. Our strategy is to maximize the effectiveness of these activities in delivering both leisure and business travelers to Choice-branded hotels.
The Company intends to continue to increase awareness of its brands through its national marketing campaigns and its Choice Privileges loyalty program promotions. These campaigns are intended to generate a compelling message to consumers to create even greater awareness for our brands with the ultimate goal of driving business through our central reservation system, which delivers the highest average daily rate. Local and regional co-op marketing campaigns will continue to be utilized to leverage the national marketing programs to drive business to our franchised properties at a local level. We expect our efforts at marketing directly to individual guests will continue to be enhanced through the use of our customer relationship management technology and programs. Our continued focus on overall brand quality coupled with our marketing initiatives is designed to stimulate room demand for our franchised hotels through improved guest awareness and satisfaction.
Our central reservations system is a critical technology used to deliver guests to our franchisees through multiple channels, including our call centers, proprietary websites, and global distribution systems (e.g., SABRE, Amadeus, and internet distribution sites). We believe our well-known brands, combined with our relationships with many internet distribution web

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sites benefits our franchisees, by facilitating increased rate and reservations delivery, and reducing costs and operational complexity.
Leveraging Size, Scale and Distribution. We continually focus on identifying methods for utilizing the significant number of hotels in our system to reduce costs and increase returns for our franchisees. For example, we create relationships with qualified vendors to: (i) make low-cost products available to our franchisees; (ii) streamline the purchasing process; and (iii) maintain brand standards and consistency. We plan to expand this business and identify new methods for decreasing hotel-operating costs by increasing penetration within our existing franchise system and enhancing our existing vendor relationships and/or creating new vendor relationships. We believe our efforts to leverage the Company’s size, scale and distribution benefit the Company by enhancing brand quality and consistency, improving our franchisees returns and satisfaction, and creating procurement services revenues.

Franchise System
Revenues from our domestic operations comprised 92% and 91% of our total revenues in 2012 and 2011, respectively. As a result, our description of the franchise system is primarily focused on the domestic operations.
Our standard domestic franchise agreements grant franchisees the non-exclusive right to use certain of our trademarks and receive other benefits of our franchise system to facilitate the operation of their franchised hotel at a specified location. The majority of our standard domestic franchise agreements are 20 years in duration (excluding contracts for MainStay Suites, Suburban Extended Stay Hotel branded hotels and, beginning in 2008, Comfort Inn branded hotels which run for 10 years), with certain rights for each of the franchisor and franchisee to terminate their franchise agreement, such as upon designated anniversaries of the agreement, before the 20th (or 10th, as applicable) year.
Our franchises operate domestically under one of eleven Choice brand names: Comfort Inn, Comfort Suites, Cambria Suites, Quality, Clarion, Ascend Collection, Sleep Inn, Econo Lodge, Rodeway Inn, MainStay Suites and Suburban Extended Stay Hotel. The following table presents key statistics related to our domestic franchise system over the five years ended December 31, 2012.
COMBINED DOMESTIC FRANCHISE SYSTEM
 
 
As of and For the Year Ended December 31,
 
2008
 
2009
 
2010
 
2011
 
2012
Number of properties, end of period
4,716

 
4,906

 
4,993

 
5,001

 
5,083

Number of rooms, end of period
373,884

 
388,594

 
393,535

 
392,826

 
396,102

Royalty fees ($000)
$
220,411

 
$
196,406

 
$
206,049

 
$
220,047

 
$
235,502

Average royalty rate(1)
4.20
%
 
4.25
%
 
4.29
%
 
4.32
%
 
4.33
%
Average occupancy percentage(1)
55.3
%
 
49.4
%
 
51.3
%
 
53.5
%
 
55.5
%
Average daily room rate (ADR)(1)
$
74.11

 
$
71.24

 
$
70.50

 
$
71.83

 
$
73.60

Revenue per available room (RevPAR)(1),(2)
$
40.98

 
$
35.18

 
$
36.18

 
$
38.44

 
$
40.84

____________________________
(1)
Amounts exclude results from Cambria Suites properties open during all periods presented and Ascend Collection properties open during 2008.
(2)
The Company calculates RevPAR based on information as reported to the Company by its franchisees.
According to Smith Travel Research, the total rooms open and operating in the United States at December 31, 2012 totaled approximately 4.9 million rooms of which 8.1% were affiliated with the Choice brands. Choice branded system-wide United States market share as of December 31, 2012 has increased 28 basis points over the past 5 years representing a cumulative annual growth rate of 2.3% compared to the total industry domestic growth rate of 1.5%.
Currently, no individual franchisee or international master franchisee accounts for more than 2% of the Company's total revenues.

Industry Positioning
Our brands offer consumers and developers a wide range of choices from economy hotels to lower upscale, full service properties. Our brands are as follows:

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Cambria Suites: Cambria Suites is a new construction select service hotel chain with an upscale image and distinctive styling. Cambria offers well-appointed suites that emulate the “best of a modern home.” In-room amenities include luxury bedding, stereo with CD player, cordless phone and mini-refrigerator with microwave. Principal competitor brands include Courtyard by Marriott and Hilton Garden Inn. The Cambria Suites brand was launched in January 2005 and the first properties opened during 2007.
Ascend Collection: Ascend Collection is an innovative membership program that is not positioned as a traditional franchise concept. The Ascend Collection includes individual properties that are historic, boutique and/or unique and desire to retain their independent brand identity but have access to Choice’s marketing and distribution channels. The Ascend Collection offers the best of both worlds: independence backed up by a powerful global distribution network. Principal competitors include Sterling Hotels, Summit Hotel & Resorts, Small Luxury Hotels and Historic Hotels of America. The Ascend Collection membership was launched in October 2008. In conjunction with the launch of the Ascend Collection, 21 properties that were previously affiliated with our Clarion brand were repositioned into this brand.
Comfort Inn: Comfort Inn and Comfort Inn and Suites hotels are primarily upper mid-scale limited service hotels that offer rooms and modest food and beverage facilities such as breakfast buffets. One of the original brands in the limited service category, Comfort has built a reputation for consistent high-value accommodations for both business and leisure travelers. Comfort offers complimentary breakfast with fresh waffles, a swimming pool and/or exercise room, and free high-speed internet access. Principal competitor brands include Holiday Inn Express, Fairfield Inn and LaQuinta.
Comfort Suites: Comfort Suites is an extension of the highly regarded Comfort Inn brand, Comfort Suites hotels have a focus on serving the business traveler. Hotels are 100% smoke free and rooms are oversized with separate areas for working and sleeping. In addition, each room features a sleeper sofa, refrigerator and microwave. Comfort Suites hotels offer a complimentary hot breakfast and free high-speed internet access. The brand competes with Hampton, Holiday Inn Express, Fairfield Inn and Country Inn & Suites.
Sleep Inn: Sleep Inn is a new construction brand that operates in the moderate tier of the mid-scale lodging category. Sleep Inn delivers consistent product offerings, providing both business and leisure travelers with free high-speed internet access, an exercise room and/or pool, and our complimentary Morning Medley breakfast. Sleep Inn’s principal competitors include Microtel and La Quinta.
Clarion: Clarion helps owners of existing mid-scale assets with food and beverage achieve strong returns with reasonable investment. To consumers, Clarion “helps people get together” by providing the amenities and food and beverage services essential to serving the huge midscale business and leisure gatherings market. For owners, Clarion allows a more focused and efficient food and beverage operational model that works well with a variety of conversion property configurations. Clarion hotels provide meeting/banquet facilities with catering, hot breakfast, a simplified menu of basic evening meals, and lounge with at least beer and/or wine selections. Amenities include a pool, business center, and fitness center. Principal competitor brands include Four Points by Sheraton and Radisson.
Quality: Quality helps both guests and owners “get your money's worth” in the mid-scale category.  Quality hotels provide clean, comfortable, and affordable accommodations, as well as the “Value Qs:”  amenities and services that typically include a signature Q Bed, Q Breakfast, Q Shower, Q Service, and the Q Value of free high-speed internet access, a swimming pool and/or an exercise room, and free newspaper. Principal competitor brands include Best Western and Ramada.
MainStay Suites: MainStay Suites hotels compete in the mid-scale extended stay category. Complete with a residential feel and value-added amenities, the MainStay brand is designed as a more practical lodging option for guests whose stays are longer than a few nights. Typically, longer hotel stays involve relocation, training, or temporary job assignments. MainStay guest rooms feature free high-speed internet access, fully equipped kitchens with a two-burner range, dishes, utensils, dishwasher, sink with disposal, microwave, and full size refrigerator. All suites include a sleeper sofa, comfortable work area with ergonomic chair and large walk-in closets. MainStay Suites' principal competitors include TownePlace Suites and Candlewood Suites.
Suburban Extended Stay Hotel: Suburban Extended Stay Hotel suites are built with today’s value-conscious extended stay guest in mind. All suites provide kitchens, internet connections, and access to on-site laundry facilities. Suburban’s “just what you need” philosophy matches attractive weekly pricing with weekly housekeeping to provide extended stay guests with the all-suite accommodations they want without the cost of services they do not need. All hotels offer complimentary high-speed internet access. Principal competitors include Extended Stay America, InTown Suites, Studio 6 and Value Place.



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Econo Lodge: Econo Lodge is the premier brand in the economy hotel category that is an easy stop on the road for value-oriented travelers. Free high speed internet or a premium movie channel and complimentary continental breakfast are just some of the amenities that position Econo Lodge as a great value in the economy category. The brand competes primarily with Days Inn, Super 8 and Red Roof Inn.
Rodeway Inn: Rodeway Inn is a brand also operating in the economy hotel category that offers sensible lodging for travelers on a budget. As part of one of the largest franchise systems in the world, Rodeway offers a welcoming environment at an affordable rate. With free coffee to get guests started in the morning, high-speed internet and a free premium movie channel, Rodeway is a great option for practical travelers. Principal competitor brands include Travelodge and Motel 6.
The following table presents key statistics related to the domestic system for our brands over the five years ended December 31, 2012: 
 
As of and For the Year Ended December 31,
 
2008
 
2009
 
2010
 
2011
 
2012

COMFORT INN DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
1,462

 
1,447

 
1,435

 
1,399

 
1,349

Number of rooms, end of period
114,573

 
113,633

 
112,169

 
109,330

 
105,471

Royalty fees ($000)
$
91,913

 
$
80,059

 
$
82,233

 
$
86,107

 
$
90,313

Average occupancy percentage
60.1
%
 
54.1
%
 
55.6
%
 
57.5
%
 
59.4
%
Average daily room rate (ADR)
$
79.84

 
$
77.10

 
$
77.21

 
$
79.41

 
$
81.55

RevPAR
$
48.01

 
$
41.74

 
$
42.93

 
$
45.62

 
$
48.42

COMFORT SUITES DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
541

 
608

 
623

 
616

 
597

Number of rooms, end of period
42,152

 
47,301

 
48,246

 
47,738

 
46,045

Royalty fees ($000)
$
38,202

 
$
35,134

 
$
38,100

 
$
41,934

 
$
44,764

Average occupancy percentage
61.3
%
 
53.3
%
 
55.2
%
 
58.6
%
 
61.7
%
Average daily room rate (ADR)
$
89.49

 
$
84.79

 
$
82.48

 
$
83.72

 
$
85.47

RevPAR
$
54.82

 
$
45.17

 
$
45.53

 
$
49.09

 
$
52.74

QUALITY DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
908

 
979

 
1,012

 
1,047

 
1,152

Number of rooms, end of period
85,055

 
89,336

 
89,185

 
91,502

 
98,078

Royalty fees ($000)
$
37,658

 
$
33,725

 
$
35,749

 
$
38,032

 
$
42,073

Average occupancy percentage
52.0
%
 
46.0
%
 
48.1
%
 
50.0
%
 
51.6
%
Average daily room rate (ADR)
$
71.42

 
$
68.00

 
$
66.81

 
$
67.75

 
$
69.46

RevPAR
$
37.15

 
$
31.31

 
$
32.11

 
$
33.86

 
$
35.85

CLARION DOMESTIC SYSTEM(1)
 
 
 
 
 
 
 
 
 
Number of properties, end of period
150

 
172

 
192

 
189

 
191

Number of rooms, end of period
21,497

 
24,636

 
28,711

 
27,527

 
27,441

Royalty fees ($000)
$
10,733

 
$
8,549

 
$
8,948

 
$
9,708

 
$
10,252

Average occupancy percentage
50.0
%
 
42.2
%
 
43.7
%
 
46.9
%
 
49.4
%
Average daily room rate (ADR)
$
84.48

 
$
77.79

 
$
75.15

 
$
73.89

 
$
74.94

RevPAR
$
42.21

 
$
32.86

 
$
32.86

 
$
34.64

 
$
37.03

SLEEP INN DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
365

 
392

 
398

 
394

 
387

Number of rooms, end of period
26,867

 
28,599

 
28,957

 
28,568

 
28,087

Royalty fees ($000)
$
16,437

 
$
14,614

 
$
15,050

 
$
15,838

 
$
17,114

Average occupancy percentage
58.5
%
 
51.5
%
 
51.6
%
 
53.6
%
 
56.3
%
Average daily room rate (ADR)
$
71.91

 
$
69.64

 
$
68.82

 
$
69.96

 
$
72.40

RevPAR
$
42.10

 
$
35.86

 
$
35.52

 
$
37.49

 
$
40.77


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MAINSTAY SUITES DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
35

 
37

 
37

 
40

 
41

Number of rooms, end of period
2,694

 
2,866

 
2,868

 
3,093

 
3,165

Royalty fees ($000)
$
1,760

 
$
1,607

 
$
1,715

 
$
2,018

 
$
2,235

Average occupancy percentage
64.2
%
 
57.9
%
 
63.6
%
 
67.7
%
 
70.4
%
Average daily room rate (ADR)
$
73.72

 
$
70.55

 
$
65.60

 
$
66.16

 
$
69.34

RevPAR
$
47.34

 
$
40.82

 
$
41.71

 
$
44.80

 
$
48.81

ECONO LODGE DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
816

 
792

 
784

 
797

 
817

Number of rooms, end of period
50,812

 
48,996

 
48,728

 
49,483

 
49,951

Royalty fees ($000)
$
17,400

 
$
15,025

 
$
15,068

 
$
15,655

 
$
16,463

Average occupancy percentage
46.9
%
 
43.5
%
 
45.8
%
 
47.5
%
 
48.5
%
Average daily room rate (ADR)
$
55.58

 
$
54.66

 
$
54.10

 
$
54.71

 
$
55.78

RevPAR
$
26.05

 
$
23.78

 
$
24.80

 
$
25.96

 
$
27.05

RODEWAY INN DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
346

 
372

 
387

 
388

 
410

Number of rooms, end of period
20,302

 
21,392

 
21,261

 
21,627

 
23,370

Royalty fees ($000)
$
3,397

 
$
3,819

 
$
4,257

 
$
4,541

 
$
5,103

Average occupancy percentage
47.5
%
 
43.0
%
 
45.8
%
 
48.7
%
 
50.8
%
Average daily room rate (ADR)
$
55.04

 
$
52.48

 
$
51.07

 
$
51.87

 
$
53.36

RevPAR
$
26.16

 
$
22.54

 
$
23.38

 
$
25.27

 
$
27.13

SUBURBAN EXTENDED STAY HOTEL DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
60

 
61

 
64

 
60

 
63

Number of rooms, end of period
7,256

 
7,416

 
7,685

 
7,126

 
7,291

Royalty fees ($000)
$
2,444

 
$
2,275

 
$
2,353

 
$
2,537

 
$
2,697

Average occupancy percentage
62.4
%
 
56.3
%
 
63.8
%
 
67.5
%
 
69.7
%
Average daily room rate (ADR)
$
42.93

 
$
41.51

 
$
39.23

 
$
40.26

 
$
41.61

RevPAR
$
26.80

 
$
23.35

 
$
25.03

 
$
27.15

 
$
29.01

CAMBRIA SUITES DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
12

 
18

 
23

 
19

 
19

Number of rooms, end of period
1,323

 
2,073

 
2,700

 
2,215

 
2,221

Royalty fees ($000)
$
374

 
$
920

 
$
1,447

 
$
2,022

 
$
2,099

Average occupancy percentage(2)

 

 

 

 

Average daily room rate (ADR)(2)

 

 

 

 

RevPAR(2)

 

 

 

 

ASCEND COLLECTION DOMESTIC SYSTEM
 
 
 
 
 
 
 
 
 
Number of properties, end of period
21

 
28

 
38

 
52

 
57

Number of rooms, end of period
1,353

 
2,346

 
3,025

 
4,617

 
4,982

Royalty fees ($000)
$
93

 
$
679

 
$
1,129

 
$
1,655

 
$
2,389

Average occupancy percentage(2)

 
49.4
%
 
57.6
%
 
60.3
%
 
64.4
%
Average daily room rate (ADR)(2)

 
$
115.97

 
$
112.50

 
$
113.59

 
$
113.33

RevPAR(2)

 
$
57.24

 
$
64.81

 
$
68.44

 
$
72.94

 ____________________________
(1)
Statistics for the Clarion brand reflect the repositioning of 20 units in the fourth quarter of 2008 and 1 unit in the first quarter of 2009 from the Clarion brand to the Ascend Collection.
(2)
Statistics for average occupancy percentage, ADR and RevPAR have been excluded for years in which the brand did not have at least 25 units open and operating.

International Franchise Operations
The Company conducts its international franchise operations through a combination of direct franchising and master franchising relationships. Master franchising relationships are governed by master franchising agreements which generally provide the master franchisee with the right to use and sub-license the use of our brands in a specific geographic region, usually for a fee.

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Our business philosophy has been to conduct direct franchising in those international markets where both franchising is an accepted business model and we believe our brands can achieve significant distribution. We typically elect to enter into master franchise agreements in those markets where direct franchising is currently not a prevalent or viable business model. When entering into master franchising relationships, we strive to select partners that have professional hotel and asset management capabilities together with the financial capacity to invest in building the Choice brands in their respective markets. Master franchising relationships typically provide lower revenues to the Company as the master franchisees are responsible for managing certain necessary services (such as training, quality assurance, reservations and marketing) to support the franchised hotels in the master franchise area and therefore retain a larger percentage of the hotel franchise fees to cover their expenses. In certain circumstances, the Company has and may continue to make equity investments in our master franchisees.
As a result of our use of master franchising relationships and international market conditions, revenues from international franchising operations comprised 8% and 9% of our total revenues in 2012 and 2011, respectively while representing approximately 19% of our franchise system hotels open at both December 31, 2012 and 2011.
In some territories outside the United States hotel franchising is less prevalent, and many markets are served primarily by independent operators. We believe that chain and franchisor affiliation will increase in certain international markets as local economies grow and hotel owners seek the economies of centralized reservations systems and marketing programs. We believe that international franchise operations will provide a significant long-term growth opportunity for the Company and as a result have initiated a multi-year investment in information technology and marketing which is expected to enhance the value proposition for prospective international franchisees.
As of December 31, 2012, we had 1,160 franchise hotels open and operating in approximately 30 countries and territories outside of the United States. The following chart summarizes our franchise system outside of the United States.

COMBINED INTERNATIONAL FRANCHISE SYSTEM(1) 
 
 
As of and For the Year Ended December 31,
 
2008
 
2009
 
2010
 
2011
 
2012
Number of properties, end of period
1,111

 
1,115

 
1,149

 
1,177

 
1,160

Number of rooms, end of period
98,642

 
98,816

 
101,610

 
104,379

 
103,151

Royalty fees ($000)
$
23,916

 
$
19,351

 
$
21,647

 
$
25,175

 
$
25,066

____________________________
(1)
Reporting of operating statistics (e.g., average occupancy percentage and average daily room rate) of international franchisees is not required by all master franchise contracts, thus these statistics and RevPAR are not presented for international franchisees.
Scandinavia. We conduct our operations in Scandinavia through a master franchise relationship with Nordic Choice Commercial Services A/S ("NCH"), formerly known as Choice Hotels Scandinavia. As of December 31, 2012, NCH had 163 open properties in its development territory, which includes Denmark, Norway and Sweden on an exclusive basis and Latvia and Lithuania on a non-exclusive basis. The Company’s master franchise agreement with NCH grants rights to the Comfort, Quality, Sleep and Clarion brand and expires in 2023. Through a separate agreement signed in 2010, we have also granted NCH limited rights to franchise Ascend Collection hotels in its territory.
Japan. The Company conducts its operations in Japan through a master franchise relationship with Choice Hotels Japan Co. Ltd (“CHJ”). CHJ possesses exclusive rights to develop the Comfort and Quality brands and non-exclusive rights to the Sleep and Clarion brands. Giving effect to an extension signed in 2012, the Company’s master franchise agreement with CHJ expires in December 2023. As of December 31, 2012, CHJ had 52 open properties.
Continental Europe. The Company conducts franchising operations in continental Europe through two wholly-owned subsidiaries, Choice Hotels Franchise GmbH ("Choice GmbH") and Choice Hotels France SAS in the Czech Republic, France, Germany, Italy, Portugal and Switzerland. At December 31, 2012, the Company’s subsidiaries had 203 properties open and operating in continental Europe. As of January 1, 2013, the Company's operations in the territory formerly conducted directly by Choice GmbH (including Germany, Italy, Czech Republic and portions of Switzerland) will be conducted by Choice GmbH on behalf of its parent company, Choice Hotels Licensing B.V. ("Choice BV").
Ireland. In August 2007, the Company entered into a ten year master franchising agreement with Ireland-based Cordelle Enterprises, doing business as Choice Hotels Ireland (“CHR”), for the exclusive right to develop our Clarion, Quality and Comfort brands in Ireland and Northern Ireland. Giving effect to an extension signed in 2012, the master franchise agreement

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Table of Contents

with CHR expires in 2027. As of December 31, 2012, CHR had 10 properties open and operating in Ireland and Northern Ireland.
United Kingdom. The Company conducts direct franchising operations in the United Kingdom through Choice BV. At December 31, 2012, the Company’s subsidiary had 38 properties open and operating in the United Kingdom.
Canada. We conduct our operations in Canada for all of our brands except Cambria Suites, MainStay Suites and Suburban Extended Stay Hotel through Choice Hotels Canada Inc. (“CHC”) a joint venture owned 50% by us and 50% by InnVest Management Holdings Ltd. CHC is one of the largest lodging organizations in Canada with 304 of our franchised properties open and operating as of December 31, 2012. The Company conducts direct franchising operations for its extended stay and Cambria Suites brands in Canada through its wholly-owned subsidiary, Choice Hotels International Licensing ULC, and had 4 properties open and operating at December 31, 2012.
India. Prior to 2010, the Company had a 40% equity interest in our master franchisee, Choice Hospitality (India) Ltd (“CHN”). In the first quarter of 2010, we acquired the remaining 60% ownership interest in CHN. Prior to our acquisition, CHN conducted franchising operations for our Quality, Comfort, Clarion and Sleep brands in the Republics of India, Sri Lanka, Maldives and the Kingdom of Nepal under a master franchise agreement. In connection with our acquisition, CHN was converted into a private company, Choice Hospitality (India) Private Ltd, the master franchise agreement was terminated and all future franchise development rights possessed by CHN reverted to Choice BV. In addition, Choice BV entered into a 20-year master franchise agreement with Inovoa Hotels and Resorts Private Limited to franchise our Clarion brand in India. However, Choice BV terminated this master franchise agreement in 2012 and Choice BV now acts as the franchisor of our Comfort, Quality, Sleep and Clarion brands in India. As of December 31, 2012, the Choice BV and CHN entities had 24 properties open and operating.
Australasia. The Company conducts direct franchising operations in Australia, New Zealand, and Singapore through a wholly-owned subsidiary, Choice Hotels Australasia Pty. Ltd. (“CHA”). As of December 31, 2012, CHA had 263 franchised properties open and operating in Australasia.
Mexico. The Company’s wholly-owned subsidiary Choice Hotels Mexico S. de R.L. de C.V. (“CHM”) conducts direct franchising operations in Mexico on behalf of Choice BV, which acts as the franchisor in Mexico. CHM is focused on establishing Clarion, Quality, Sleep and Comfort brands through conversion of hotels in Mexico. At December 31, 2012, the Company’s subsidiary had 20 properties open and operating.
South America. We conduct our operations in Brazil and certain other South American territories through a non-exclusive master franchise relationship with Atlantica Holdings International, Ltd. (“Atlantica”). As of December 31, 2012, Atlantica had 59 open properties in its development territory. The Company’s master franchise agreement with Atlantica grants rights to the Comfort, Quality, Sleep and Clarion brands. The agreement was executed in 2001 and has a term of twenty years with certain rights by both parties to terminate the contract early.
Central America. We conduct our operations in certain Central American territories through an exclusive master franchise relationship with Real Hotels and Resorts, Inc. (“Real”). As of December 31, 2012, Real had 15 open properties in its development territory which consists of Costa Rica, Dominican Republic, El Salvador, Guatemala, and Honduras. The Company’s master franchise agreement with Real grants rights to the Comfort, Quality, Sleep and Clarion brands. The agreement was executed in 1994 and has a term of twenty years. Through a separate agreement signed in 2011, we have also granted Real limited non-exclusive rights to franchise Ascend Collection hotels in Costa Rica, Honduras and Panama.
Other International Relationships. We also have non-exclusive master development and area representative arrangements in place with local hotel management and franchising companies doing business in China. In addition, the Company has direct franchise relationships with properties in Malaysia and Jordan.

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Table of Contents

The following table summarizes Choice’s non-domestic franchise system as of December 31, 2012:
 
 
Comfort
 
Comfort
Suites
 
Quality
 
Clarion
 
Sleep
 
Ascend
 
Mainstay
 
Suburban
 
Econo
Lodge
 
Rodeway
 
Total
Australia
131

 

 
67

 
7

 

 

 

 

 
22

 

 
227

Canada

 

 

 

 

 

 
2

 
2

 

 

 
4

Czech Republic

 

 

 
8

 

 

 

 

 

 

 
8

France
77

 
3

 
34

 
8

 

 

 

 

 

 

 
122

Germany
18

 

 
17

 
4

 

 

 

 

 

 

 
39

India
11

 

 
11

 
2

 

 

 

 

 

 

 
24

Italy
5

 

 
12

 
6

 

 

 

 

 

 

 
23

Jordan

 

 
1

 

 

 

 

 

 

 

 
1

Malaysia

 

 
1

 

 

 

 

 

 

 

 
1

Mexico
8

 

 
12

 

 

 

 

 

 

 

 
20

New Zealand
10

 

 
15

 
4

 

 

 

 

 
6

 

 
35

Portugal
4

 

 
2

 
1

 

 

 

 

 

 

 
7

Singapore

 

 
1

 

 

 

 

 

 

 

 
1

Switzerland
3

 

 

 
1

 

 

 

 

 

 

 
4

United Kingdom
19

 

 
16

 
3

 

 

 

 

 

 

 
38

Direct Franchise Agreements
286

 
3

 
189

 
44

 

 

 
2

 
2

 
28

 

 
554

Brazil
18

 
7

 
25

 
3

 
6

 

 

 

 

 

 
59

Canada*
147

 
4

 
80

 
7

 
2

 
7

 

 

 
54

 
3

 
304

China
2

 
1

 

 

 

 

 

 

 

 

 
3

Costa Rica

 

 
1

 

 
1

 
1

 

 

 

 

 
3

Denmark

 

 
1

 
2

 

 

 

 

 

 

 
3

Dominican Republic

 

 
1

 

 

 

 

 

 

 

 
1

El Salvador
3

 

 
1

 
1

 

 

 

 

 

 

 
5

Guatemala

 

 

 
1

 

 

 

 

 

 

 
1

Honduras

 

 

 
5

 

 

 

 

 

 

 
5

Ireland

 

 
3

 
7

 

 

 

 

 

 

 
10

Japan
51

 

 
1

 

 

 

 

 

 

 

 
52

Latvia

 

 

 
1

 

 

 

 

 

 

 
1

Lithuania
1

 

 

 

 

 

 

 

 

 

 
1

Norway
18

 

 
40

 
26

 

 
1

 

 

 

 

 
85

Sweden
11

 

 
24

 
32

 

 
6

 

 

 

 

 
73

Master Franchise Agreements
251

 
12

 
177

 
85

 
9

 
15

 

 

 
54

 
3

 
606

Total Number of Properties
537

 
15

 
366

 
129

 
9

 
15

 
2

 
2

 
82

 
3

 
1,160

____________________________
*
The Company has made an equity investment in this master franchisor.
 

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The following table presents key worldwide system size statistics as of and for the year ended December 31, 2012:
 
 
Open and Operational
 
Approved
for Development
 
 
 
Hotels    
 
Rooms
 
Hotels
 
Rooms
 
Additions
 
Repositionings
 
Terminations
Comfort
1,886

 
145,283

 
97

 
7,680

 
38

 
(26
)
 
(79
)
Comfort Suites
612

 
47,970

 
78

 
5,792

 
11

 
(5
)
 
(22
)
Quality
1,518

 
135,733

 
71

 
5,404

 
143

 
23

 
(65
)
Ascend Collection
72

 
7,251

 
21

 
2,342

 
12

 

 
(3
)
Clarion
320

 
43,717

 
27

 
2,789

 
28

 
1

 
(36
)
Sleep Inn
396

 
29,067

 
49

 
3,411

 
10

 
(5
)
 
(13
)
MainStay Suites
43

 
3,383

 
29

 
2,226

 
4

 

 
(3
)
Econo Lodge
899

 
53,693

 
28

 
2,032

 
63

 
13

 
(49
)
Rodeway Inn
413

 
23,485

 
36

 
2,020

 
45

 
(1
)
 
(22
)
Suburban
65

 
7,450

 
20

 
1,781

 
7

 

 
(4
)
Cambria Suites
19

 
2,221

 
26

 
3,492

 
1

 

 
(1
)
Totals
6,243

 
499,253

 
482

 
38,969

 
362

 

 
(297
)

Franchise Sales
Brand growth is important to our business model. We have identified key market areas for hotel development based on supply/demand relationships and our strategic objectives. Development opportunities are typically offered to: (i) existing franchisees; (ii) developers of hotels; (iii) owners of independent hotels and motels; (iv) owners of hotels leaving other franchisors’ brands; and, (v) franchisees of non-hotel related products such as restaurants.
Our franchise sales organization is structured to support the Company’s efforts to leverage its core strengths in order to take advantage of opportunities for further growth. The franchise sales organization employs both sales managers as well as franchise sales directors. This organization emphasizes the benefits of affiliating with the Choice system, our commitment to improving hotel profitability, our central reservation delivery services, our marketing and customer loyalty programs, our training and support systems (including our proprietary property management systems) and our Company’s track record of growth and profitability to potential franchisees. Franchise sales directors are assigned to specific brands to leverage their brand expertise to enhance product consistency and deal flow. Our sales managers ensure each prospective hotel is placed in the appropriate brand, facilitate teamwork and information sharing amongst the sales directors and provide better service to our potential franchisees. The structure of this organization supports the Company’s efforts to leverage its core strengths in order to take advantage of opportunities for further growth. Integrating our brands and strategies allow our brand teams to focus on understanding, anticipating and meeting the unique needs of our customers.
Our objective is to continue to grow our portfolio by continuing to sell our existing brands, creating extensions of our existing brands and introducing new brands, either organically or via acquisition, within the various lodging chain categories. Based on market conditions and other circumstances, we may offer certain incentives to developers to increase development of our brands such as discounting various fees such as the initial franchise fee and royalty rates as well as provide financing for property improvements and other purposes.
Because retention of existing franchisees is important to our growth strategy, we have a formal impact policy. This policy offers existing franchisees protection from the opening of a same-brand property within a specified distance, depending upon the market in which the property is located.
Investment, Financing and Guaranty Franchisee Support
Our board of directors previously authorized us to enter into programs which permit us to offer financing, investment, and guaranty support to qualified franchisees as well as to acquire and resell real estate to incent franchise development for certain brands in strategic markets. We expect to opportunistically deploy capital over the next several years and our current expectation is that our annual investment in these programs will range from $20 million to $40 million. However, our actual investment in these programs will be dependent on market and other conditions.

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Franchise Agreements
Our standard domestic franchise agreements grant franchisees the non-exclusive right to use certain of our trademarks and receive other benefits of our franchise system to facilitate the operation of their franchised hotel at a specified location. Each of our standard domestic franchise agreements is 20 years in duration (excluding contracts for Suburban Extended Stay Hotel and MainStay Suites branded hotels and beginning in 2008 Comfort branded hotels which run for ten years), with certain rights for each of the franchisor and franchisee to terminate their franchise agreement, such as upon designated anniversaries of the agreement, before the 20th (or 10th, as applicable) year.
The Company may also enter into master development agreements with developers that grant limited exclusive development rights in geographical areas and preferential franchise agreement terms for one-time, non-refundable fees. These agreements typically grant developers exclusivity in various markets and favorable franchise agreement terms provided that they adhere to an agreed upon development schedule.
Either party to our standard domestic franchise agreement can terminate the agreement prior to the conclusion of the agreement’s term under certain circumstances, such as upon designated anniversaries of the agreement, subject to applicable law. Early termination options give us flexibility in eliminating or re-branding properties for reasons other than contractual failure by the franchisee. This allows us the opportunity to strengthen our brand portfolio in various markets by replacing weaker performing hotels. We also have the right to terminate a franchise agreement if a franchisee fails to bring the property into compliance with contractual or quality standards within specified periods of time. The franchise agreements also typically contain liquidated damage provisions which represent a fair measure of compensation that our franchisee and we agree should be paid to us upon a specific breach of the franchise agreement. Master franchise agreements typically contain provisions permitting us to terminate the agreement for failure to meet a specified development schedule.
When the responsibility for development is transferred to an international master franchisee, that party has the responsibility to develop and grow our brands in the master franchise area. Additionally, the master franchisee generally must manage the delivery of certain necessary services (such as training, quality assurance, reservations and marketing) to support the franchised hotels in the master franchise area. The master franchisee collects the fees paid by the local franchisee and remits an agreed upon share to us. Master franchise agreements generally have a term of at least ten years. We have only entered into master franchise agreements with respect to franchised hotels outside the United States.
Franchise agreements are individually negotiated and vary among the different Choice brands and franchises, but generally are competitive with the industry average within their market group. Franchise fees usually have three primary components: an initial, one-time affiliation fee; a royalty fee; and a marketing and reservation system fee. In prior years, the Company’s standard franchise agreements contained a separate marketing and reservation fee for the Cambria Suites, Comfort, Quality, Clarion and Sleep Inn brands. Since 2007, the Company's standard franchise agreements has combined these two fees into one System Fee which is used to fund both the Company’s marketing and reservation activities that support all of the Choice brands.

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Our standard franchise fees are as follows:
QUOTED FEES BY BRAND AS OF DECEMBER 31, 2012
 
Brand
Initial Fee Per
Room/Minimum
 
Royalty Fees
 
Combined
Marketing and
Reservation System
Fee
Cambria Suites
500/$60,000
 
5.00
%
 
4.00
%
Comfort Inn
500/$50,000
 
5.65
%
 
3.85
%
Comfort Suites
500/$50,000
 
5.65
%
 
3.85
%
Quality Inn
300/$35,000
 
4.65
%
 
3.85
%
Ascend Collection
375/$30,000
 
4.00
%
 
2.50
%
Clarion
300/$40,000
 
4.25
%
 
3.25
%
Sleep Inn
300/$40,000
 
4.65
%
 
3.85
%
MainStay Suites
300/$30,000
 
5.00
%
 
2.50
%
Econo Lodge
250/$25,000
 
4.50
%
 
3.50
%
Rodeway Inn
125/$10,000
 
(1
)
 
(2
)
Suburban Extended Stay Hotel
225/$30,000
 
5.00
%
 
2.50
%
____________________________
(1)
Royalty rate is $31.00 per room per month.
(2)
Combined marketing and reservation system fees are $13.00 to $15.00 per room per month depending on the size of the hotel.
As previously noted, the Company’s franchise agreements are individually negotiated and therefore actual fees may differ from those noted above. From time to time, the Company may discount the standard royalty fees in the initial years of the agreement as a franchisee acquisition tactic. Typically, these discounts expire as the contract matures until the contractual royalty fees reach the standard franchise fee in effect at the time the agreement was executed.

Franchise Operations
Our operations are designed to improve RevPAR and lower operating and development costs for our franchisees, as these are the measures of performance that most directly impact franchisee profitability. We believe that by helping our franchisees become more profitable we will enhance our ability to both retain our existing franchisees and attract new franchisees. The key aspects of our franchise operations are:
Central Reservation System (“CRS”). On average, approximately one-third of the gross room revenue booked at domestic franchised properties is reserved through our central reservation system, which consists of our toll-free telephone reservation system, our proprietary internet site, mobile phone and tablet reservation applications, interfaces with global distribution systems, and other internet reservations sites. Our toll-free telephone reservation system primarily utilizes third party call center service providers. Reservation agents trained on the reservation system can match each caller with a Choice-branded hotel meeting the caller’s needs. Our CRS provides a data link to our franchised properties as well as to airline reservation systems such as Amadeus, Galileo, SABRE and Worldspan that facilitate the reservation process for travel agents and corporate travelers. We also offer our rooms for sale on our own proprietary internet site (www.choicehotels.com) as well as those of other travel companies.
We also operate a call forwarding program through which our franchisees can leverage our central reservation system capabilities by forwarding reservation calls received directly by the property to one of our reservation centers. Typically, this reduces the hotel’s front desk staffing needs, improves customer service and results in a higher average daily rate than reservations booked directly through the property.
We continue to implement our integrated reservation and distribution strategy to improve reservations delivery, reduce franchisee costs and improve franchisee satisfaction by enhancing our website, choicehotels.com. We also design our marketing campaigns to drive reservation traffic directly to our proprietary channels to minimize the impact that third party reservation sites may have on the pricing of our inventory. In addition, we have introduced programs such as our Best Internet Rate Guarantee program which has greatly reduced the ability of the travel intermediaries to undercut the published rates at our hotels. We do selectively distribute our inventory to key third party travel intermediaries that we have established agreements

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with to drive additional business to the Company and its brands. These agreements typically offer our brands preferred placement on these third party sites at reduced transaction fees. We also continue to educate our individual franchisees about the unfavorable impact to their business of contracting with sites with which we do not have preferred agreements. We currently have agreements with many but not all major online third party sites.
Property Management Systems. Our proprietary property and yield management system, choiceADVANTAGE, is designed to help franchisees maximize profitability and compete more effectively by managing their room inventory, rates and reservations. choiceADVANTAGE synchronizes each hotel’s inventory with our central reservation system, giving our reservation sales agents last room sell capabilities at every hotel. Our property management system also includes a revenue management feature that calculates and suggests optimum rates based on each hotel’s past performance and projected occupancy. These tools are critical to business delivery and yield improvement as they facilitate a franchisees’ ability to effectively manage hotel operations, determine appropriate rates, drive occupancy and participate in our marketing programs. As a pure web-based solution, the choiceADVANTAGE system reduces each hotel’s investment in on-site computer equipment resulting in a lower total cost of ownership for property management systems than traditional on-site solutions.
Brand Name Marketing and Advertising. Our marketing and advertising programs are designed to heighten consumer awareness and preference for our brands as offering the greatest value and convenience in the lodging categories in which we compete. Marketing and advertising efforts include national television, internet and radio advertising, on-line advertising, print advertising in consumer and trade media and promotional events, including joint marketing promotions with qualified vendors and corporate partners. We also actively seek to maximize our presence on the internet by purchasing key search related terms from the various search engine providers to ensure that our hotels are prominently displayed to all potential guests.
Numerous marketing and sales programs are conducted which target specific groups, including business travelers, senior citizens, automobile club members, families, government and military employees, educational organizations and meeting planners. Other marketing efforts include domestic and international trade show programs, publication of group and tour rate directories, direct-mail programs, electronic direct marketing e-mail programs, centralized commissions for travel agents, fly-drive programs in conjunction with major airlines, and an annual publication of a travel and vacation directory.
We operate a loyalty program, Choice Privileges, for all of the Choice brands to attract and retain travelers by rewarding frequent stays with points towards free hotel stays and other rewards. Choice Privileges participants earn points redeemable for free stays in Choice brand properties. The Company also offered guests the ability to earn airline miles for qualifying stays redeemable for flights with various airline partners as well as redeem points for gift certificates at participating retailers. These programs allow us to conduct lower cost, more targeted marketing campaigns to our consumers, deliver incremental business to our franchised hotels and is an important selling point for our franchise sales personnel. Choice Privileges members contribute approximately a third of the Company’s domestic gross room revenues and the program had more than 16.5 million members worldwide as of December 31, 2012. Growing the membership of the Choice Privileges program will continue to be a focus of the Company.
Marketing and advertising programs are directed by our marketing department, which utilizes the services of independent advertising agencies. We also employ home-based sales personnel geographically located across the United States using personal sales calls, telemarketing and other techniques to target specific customer groups, such as potential corporate clients in areas where our franchised hotels are located, the motor coach market, and meeting planners.
Our field based brand performance consultants work with franchisees to maximize RevPAR. These coordinators advise franchisees on topics such as marketing their hotels, improving quality and maximizing the benefits offered by the Choice reservations system. In addition, we recently launched a new rate and selling management tool to help our franchisees better manage rates and inventory which should help them improve RevPAR by optimizing ADR and occupancy.
Quality Assurance Programs. Consistent quality standards are critical to the success of a hotel franchise. We have established quality standards for all of our franchised brands that cover housekeeping, maintenance, brand identification and minimum service offerings. We inspect properties for compliance with our quality standards when application is made for admission to the franchise system. The compliance of existing franchisees with quality standards is monitored through scheduled and unannounced quality assurance reviews conducted periodically at the property and through the use of guest surveys. Properties that fail to maintain a minimum score are reinspected on a more frequent basis until deficiencies are cured, or until such properties are terminated. To encourage compliance with quality standards, various brand-specific incentives and awards are used to reward franchisees that maintain consistent quality standards. We identify franchisees whose properties operate below minimum quality standards and assist them to comply with brand specifications. Franchisees who fail to improve on identified quality matters may be subject to consequences ranging from written warnings, the payment of re-inspection fees, attendance at mandatory training programs and ultimately to the termination of the franchise agreement. Actual consequences,

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if any, are determined in the Company’s discretion on a case-by-case basis and may take into account a variety of factors apart from a franchisee’s level of compliance with our quality standards and brand specifications.
Training. We maintain a training department that conducts mandatory training programs for all franchisees and their employees. Regularly scheduled regional and national training meetings are also conducted for both property-level staff and managers. Training programs teach franchisees how to best use the Choice reservation system and marketing programs and fundamental hotel operations.
Training is conducted by a variety of methods, including group instruction seminars and on-line programs. We have also developed an interactive computer-based training system that will train hotel employees at their own pace.
Opening Services. We maintain an opening services department who ensure that incoming hotels meet or exceed brand standards and are properly displayed in our various reservation distribution systems to ensure that each incoming hotel opens successfully. We also maintain a design and construction department to assist franchisees in refurbishing, renovating, or constructing their properties prior to or after joining the system. Department personnel assist franchisees in meeting our brand specifications by providing technical expertise and cost-savings suggestions.
Competition
Competition among franchise lodging chains is intense in attracting potential franchisees, retaining existing franchisees and generating reservations for franchisees. Franchise contracts are typically long-term in nature, but most allow the hotel owner to opt-out of the agreement at mutually agreed upon anniversary dates.
We believe that hotel operators choose lodging franchisors based primarily on the value and quality of each franchisor’s brand(s) and services and the extent to which affiliation with that franchisor may increase the franchisee’s reservations and profits. We also believe that hotel operators select a franchisor in part based on the franchisor’s reputation among other franchisees and the success of its existing franchisees.
Since our franchise system revenues are based on franchisees’ gross room revenues, our prospects for growth are largely dependent upon the ability of our franchisees to compete in the lodging market, our ability to convert competitor franchises and independent hotels to our brands and the ability of existing and potential franchisees to obtain financing to construct new hotels.
The ability of a hotel to compete may be affected by a number of factors, including the location and quality of the property, the number and quality of competing lodging facilities nearby, its affiliation with a recognized name brand and general regional and local economic conditions. We believe the effect of local economic conditions on our results is substantially reduced by our range of products and room rates and the geographic diversity of our franchised properties, which are open and operating in 49 states, the District of Columbia and over 30 countries and territories outside the United States.
We believe that our focus on core business strategies, combined with our financial strength and size, geographic diversity, scale and distribution will enable us to remain competitive.
Service Marks and Other Intellectual Property
The service marks Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn, MainStay Suites, Cambria Suites, Suburban Extended Stay Hotel, Ascend Collection, Choice Privileges and related marks and logos are material to our business. We, directly and through our franchisees, actively use these marks. All of the material marks are registered with the United States Patent and Trademark Office. In addition, we have registered certain of our marks with the appropriate governmental agencies in over 100 countries where we are doing business or anticipate doing business in the foreseeable future. We seek to protect our brands and marks throughout the world, although the strength of legal protection available varies from country to country. Depending on the jurisdiction, trademarks and other registered marks are valid as long as they are in use and/or their registrations are properly maintained and they have not been found to have become generic.
Seasonality
The hotel industry is seasonal in nature. For most hotels, demand is lower in December through March than during the remainder of the year. Our principal source of revenues is franchise fees based on the gross room revenues of our franchised properties. The Company’s franchise fee revenues and operating income reflect the industry’s seasonality and historically have been lower in the first quarter than in the second, third or fourth quarters.

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Regulation
The Federal Trade Commission (the “FTC”), various states and certain other foreign jurisdictions (including Australia, France, Canada, and Mexico) regulate the sale of franchises. The FTC requires franchisors to make extensive disclosure to prospective franchisees but does not require registration. A number of states in which our franchises operate require registration and disclosure in connection with franchise offers and sales. In addition, several states have “franchise relationship laws” that limit the ability of the franchisor to terminate franchise agreements or to withhold consent to the renewal or transfer of these agreements. While our franchising operations have not been materially adversely affected by such regulations, we cannot predict the effect of future regulation or legislation.
Our franchisees are responsible for compliance with all laws and government regulations applicable to the hotels they own or operate. The lodging industry is subject to numerous federal, state and local government regulations, including those relating to the preparation and sale of food and beverage (such as health and liquor license laws), building and zoning requirements and laws governing employee relations, including minimum wage requirements, overtime, working conditions and work permit requirements.
Impact of Inflation and Other External Factors
Franchise fees can be impacted by external factors including, in particular, the supply of hotel rooms within the lodging industry relative to the demand for rooms by travelers and inflation.
We expect to benefit in the form of increased franchise fees from future growth in consumer demand for hotel rooms as well as growth in the supply of hotel rooms, to the extent it does not result in excess lodging industry capacity. However, a prolonged decline in demand for hotel rooms would negatively impact our business.
Although we believe that increases in the rate of inflation will generally result in comparable increases in hotel room rates, severe inflation could contribute to a slowing of the national economy. Such a slowdown could result in reduced travel by both business and leisure travelers, potentially resulting in less demand for hotel rooms, which could result in a reduction in room rates and fewer room reservations, negatively impacting our revenues. A weak economy could also reduce demand for new hotels, negatively impacting the franchise fees received by us.
Among other unpredictable external factors, which may negatively impact us, are wars, acts of terrorism, airline strikes, gasoline shortages, severe weather and the risks described below under the Item 1A. Risk Factors.
Employees
We employed approximately 1,095 people in our domestic operations as of February 15, 2013. None of our employees are represented by unions or covered by collective bargaining agreements. We consider our relations with our employees to be good.




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EXECUTIVE OFFICERS OF CHOICE HOTELS INTERNATIONAL, INC.
The name, age, title, present principal occupation, business address and other material occupations, positions, offices and employment of each of the executive officers of the Company as of December 31, 2012 are set forth below. The business address of each executive officer is 10750 Columbia Pike, Silver Spring, Maryland 20901.
 
Name
Age
 
Position
Stewart W. Bainum, Jr.  
66
 
Chairman of the Board of Directors
Stephen P. Joyce
52
 
President and Chief Executive Officer
David L. White
44
 
Senior Vice President, Chief Financial Officer & Treasurer
Patrick S. Pacious
46
 
Executive Vice President, Global Strategy & Operations
Simone Wu
48
 
Senior Vice President, General Counsel, Corporate Secretary & Chief Compliance Officer
Alexandra Jaritz
39
 
Senior Vice President, Brand Strategy & Marketing
David A. Pepper
45
 
Senior Vice President, Global Development
Patrick J. Cimerola
44
 
Senior Vice President, Human Resources and Administration
Scott E. Oaksmith
41
 
Controller
Stewart W. Bainum, Jr. Director from 1977 to 1996 and since 1997. Chairman of the Board of Choice Hotels International, Inc., from March 1987 to November 1996 and since October 1997; Director of the Board of Realty Investment Company, Inc., a real estate management and investment company, since December 2005 and Chairman from December 2005 through June 2009; Director of the Board of Sunburst Hospitality Corporation, a real estate developer, owner and operator, since November 1996 and Chairman from November 1996 through June 2009. He was a director of Manor Care, Inc., from September 1998 to September 2002, serving as Chairman from September 1998 until September 2001. From March 1987 to September 1998, he was Chairman and Chief Executive Officer of Manor Care, Inc. He served as President of Manor Care of America, Inc., and Chief Executive Officer of ManorCare Health Services, Inc., from March 1987 to September 1998, and as Vice Chairman of Manor Care of America, Inc., from June 1982 to March 1987.
Stephen P. Joyce. President & Chief Executive Officer since June 2008 and President & Chief Operating Officer from May 2008 until June 2008. Prior to joining the Company, he was employed by Marriott as Executive Vice President, Global Development/Owner and Franchise Services from 2005 until 2008 and Executive Vice President, Owner and Franchise Services/North American Full Service Development from 2003 until 2005.
David L. White. Senior Vice President, Chief Financial Officer & Treasurer since December 2007. He was Chief Financial Officer & Treasurer from September 2006 to December 2007; Vice President, Finance & Controller of Choice from December 2002 to September 2006; and was Vice President, Financial/SEC Reporting from September 2002 to December 2002. He was Senior Manager, Ernst & Young, LLP from May 2002 to September 2002. He was employed by Arthur Andersen LLP as Senior Manager from May 1999 to May 2002, and manager from October 1998 to May 1999. He served as Assistant Controller for the energy marketing division of Statoil Energy, Inc. from May 1997 to September 1998.
Patrick S. Pacious. Executive Vice President, Global Strategy & Operations since February 2011. He was Senior Vice President Corporate Strategy and Information Technology from August 2009 to February 2011. He was Senior Vice President, Corporate Development and Strategy from December 2007 to August 2009. He was Vice President, Corporate Development and Innovation from May 2006 to December 2007 and was Senior Director of Corporate Strategy from July 2005 to May 2006. Prior to joining the Company, he was employed by Bearingpoint Inc. as a Senior Manager from 2002 until 2005 and Arthur Andersen Business Consulting LLP as a Senior Manager from 1996 until 2002.
Simone Wu. Senior Vice President, General Counsel, Corporate Secretary & Chief Compliance Officer since joining the company in February 2012. Prior to joining the Company, she was employed by XO Communications and its affiliates as Executive Vice President, General Counsel and Secretary from 2011 until 2012, Senior Vice President, General Counsel and Secretary from 2006 to 2011, Vice President, the acting General Counsel and Secretary from 2005 to 2006, Vice President and Assistant General Counsel from 2004 until 2005, and Senior Corporate Counsel from 2001 until 2004. Before that she was Vice President of Legal and Business Affairs at LightSource Telecom, held legal and business positions at MCI and AOL, and began her legal career in 1989 at Skadden, Arps, Slate, Meagher & Flom.
Alexandra Jaritz. Senior Vice President, Brand Strategy & Marketing since June 2011. She was Senior Vice President of Brand Planning from September 2010 to June 2011; Vice President, Brand Planning & Management from March

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2008 to September 2010; Vice President, Brand Strategy from October 2007 to March 2008; Vice President, Property Level Performance from January 2007 to October 2007; Vice President, Development Operations from December 2005 to January 2007; Senior Director, Brand Strategy from February 2004 to December 2005 and Director, Strategic Planning from July 2001 to February 2004.
David A. Pepper. Senior Vice President, Global Development since October 2009. He was Senior Vice President, Franchise Development & Emerging Brands from July 2007 to October 2009. He was Senior Vice President and Division President Cambria Suites and Extended Stay Market Brands from January 2007 to July 2007 and was Senior Vice President, Franchise Growth and Performance of Choice from December 2005 until January 2007. He was Senior Vice President, Development of Choice from January 2005 until December 2005. He was Vice President, Franchise Sales from June 2002 until January 2005. He was Vice President, Franchise Sales with USFS in Atlanta, Georgia from 1996 through June 2002.
Patrick J. Cimerola. Senior Vice President, Human Resources and Administration since September 2009. He was Vice President of Human Resources from January 2003 to September 2009. He was Sr. Director of Human Resources from January 2002 to January 2003.
Scott E. Oaksmith. Controller of the Company since September 2006. He was Senior Director & Assistant Controller of Choice from February 2004 to September 2006. He was Director, Marketing and Reservations, Finance from October 2002 until February 2004. Prior to joining the Company, he was employed by American Express Tax & Business Services, Inc. from January 1994 to October 2002, last serving as Senior Manager from October 2000 to October 2002.

Item 1A.
Risk Factors.
Choice Hotels International, Inc. and its subsidiaries are subject to various risks, which could have a negative effect on the Company and its financial condition. These risks could cause actual operating results to differ from those expressed in certain “forward looking statements” contained in this Form 10-K as well as in other Company communications. Before you invest in our securities you should carefully consider these risk factors together with all other information included in our publicly filed documents.
We are subject to the operating risks common in the lodging and franchising industries.
A significant portion of our revenue is derived from fees based on room revenues at hotels franchised under our brands. As such, our business is subject, directly or through our franchisees, to the following risks common in the lodging and franchising industry, among others:
changes in the number of hotels operating under franchised brands;
changes in the relative mix of franchised hotels in the various lodging industry price categories;
changes in occupancy and room rates achieved by hotels;
desirability of hotel geographic location;
changes in general and local economic and market conditions, which can adversely affect the level of business and leisure travel, and therefore the demand for lodging and related services;
level of consumer unemployment;
increases in operating costs that may not be able to be offset by increases in room rates;
increases in corporate-level operating costs resulting in lower operating margins;
over-building in one or more sectors of the hotel industry and/or in one or more geographic regions, could lead to excess supply compared to demand, and to decreases in hotel occupancy and/or room rates;
the availability and cost of capital to allow hotel owners and developers to build new hotels and fund investments;
changes in travel patterns;
travelers’ fears of exposure to contagious diseases or insect infestations in hotel rooms;
changes in governmental regulations that influence or determine wages, benefits, prices or increase operating, maintenance or construction costs of our franchisees;
travel restrictions (whether security-related or otherwise) imposed by governmental authorities that have the effect of discouraging or limiting travel to and from certain jurisdictions;
the costs and administrative burdens associated with compliance with applicable laws and regulations, including, among others, franchising, lending, privacy, marketing and sales, licensing, labor, climate change, employment and regulations applicable under the Office of Foreign Asset Control and the Foreign Corrupt Practices Act;

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other unpredictable external factors, such as acts of God, war, terrorist attacks, pandemics, epidemics, airline strikes, transportation and fuel price increases, natural disasters, and severe weather may reduce business and leisure travel or reduce the number of hotels open and operating within our system;
the financial condition of franchisees and travel related companies;
franchisors’ ability to develop and maintain positive relations with current and potential franchisees; and
changes in exchange rates or sustained economic weakness in the United States (affecting domestic travel) and internationally could also unfavorably impact future results.
Acquisition and development of new brands and markets.
From time-to-time, we consider acquisitions of new brands that complement our current portfolio of brands as well as expansion of our brands in international markets. In many cases, we will be competing for these opportunities with third parties who may have substantially greater financial resources or different or lower acceptable financial metrics than we do. There can be no assurance that we will be able to identify acquisition candidates, acceptable new markets or complete transactions on commercially reasonable terms or at all. If transactions are consummated or new markets entered, there can be no assurance that any anticipated benefits will actually be realized. Similarly, there can be no assurance that we will be able to obtain additional financing for acquisitions or investments, or that the ability to obtain such financing will not be restricted by the terms of our debt agreements.
We have recently developed and launched additional hotel brands, such as Cambria Suites and Ascend Collection, and may develop and launch additional brands in the future. In addition, we plan to expand the distribution of existing brands in international markets. There can be no assurance regarding the level of acceptance of these brands in the development and consumer marketplaces, that costs incurred to develop the brands or expand in international markets (including advances for system services we provide) will be recovered or that the anticipated benefits from these new brands or markets will be realized.
We are subject to risks relating to acts of God, terrorist activity, epidemics and war.
Our financial and operating performance may be adversely affected by acts of God, such as natural disasters and/or pandemics, epidemics, terrorist activities and acts of war affecting locations where we have a high concentration of franchisees and areas of the world from which our franchisees draw a large number of guests. Some types of losses, such as from terrorism and acts of war, may be either uninsurable or too expensive to justify insuring against. Should an uninsured loss or a loss in excess of insured limits occur, our results from operations and financial condition may be adversely affected.
We may not grow our franchise system or we may lose business by failing to compete effectively.
Our success and growth prospects depend on the strength and desirability of our brands. We believe that hotel operators choose lodging franchisors based primarily on the value and quality of each franchisor’s brand and services, the extent to which affiliation with that franchisor may increase the hotel operator’s reservations and profits, and the franchise fees charged. Demographic, economic or other changes in markets may adversely affect the desirability of our brands and, correspondingly, the number of hotels franchised under the Choice brands.
We compete with other lodging companies for franchisees. As a result, the terms of new franchise agreements may not be as favorable as our current franchise agreements. For example, competition may require us to reduce or change fee structures, make greater use of financial incentives such as loans and guarantees to acquire franchisees and/or reduce the level of property improvements required before operating under their brand names. This could potentially impact our margins negatively. New competition may also emerge using different business models with a lesser reliance on franchise fees. In addition, an excess supply of hotel rooms or unfavorable borrowing conditions may discourage potential franchisees from expanding or constructing new hotels, thereby limiting a source of growth of the franchise fees received by us.
In addition, each of our hotel brands competes with major hotel chains in national and international markets and with independent companies in regional markets. Our ability to remain competitive and to attract and retain business and leisure travelers depends on our success in distinguishing our products and services from those offered by our competitors. If we are unable to compete successfully in these areas, this could adversely affect our market share and our results of operations.
We may have disputes with the owners of our franchised hotels or their representative franchisee associations.
Our responsibilities under our franchise agreements may be subject to interpretation and may give rise to disagreements in some instances. Such disagreements may be more likely when hotel returns are depressed as a result of economic conditions. We seek to resolve any disagreements in order to develop and maintain positive relations with current and potential hotel

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owners as well as their representative franchisee associations. However, failure to resolve such disagreements could result in litigation with outcomes that may be adverse to our economic interests.
We may not achieve our objectives for growth in the number of franchised hotels.
The number of properties and rooms franchised under our brands significantly affects our results. There can be no assurance that we will be successful in achieving our objectives with respect to growing the number of franchised hotels in our system or that we will be able to attract qualified franchisees. The growth in the number of franchised hotels is subject to numerous risks, many of which are beyond the control of our franchisees or us. Among other risks, the following factors affect our ability to achieve growth in the number of franchised hotels:
the ability of our franchisees to open and operate additional hotels profitably. Factors affecting the opening of new hotels, or the conversion of existing hotels to a Choice brand, include, among others:
the availability of hotel management, staff and other personnel;
the cost and availability of suitable hotel locations;
the availability and cost of capital to allow hotel owners and developers to fund investments;
cost effective and timely construction of hotels (which construction can be delayed due to, among other reasons, availability of financing, labor and materials availability, labor disputes, local zoning and licensing matters, and weather conditions); and
securing required governmental permits.
our ability to continue to enhance our reservation, operational and service delivery systems to support additional franchisees in a timely, cost-effective manner;
our formal impact policy, which offers franchisees protection from the opening of a same-brand property within a specified distance;
the effectiveness and efficiency of our development organization;
our failure to introduce new brands that gain market acceptance;
our dependence on our independent franchisees’ skills and access to financial resources necessary to open the desired number of hotels; and
our ability to attract and retain qualified domestic and international franchisees.
In addition, we are currently planning to expand our international operations in many of the markets where we currently operate and in selected new markets. This may require considerable management time as well as start-up expenses for market development before any significant revenues and earnings are generated. Operations in new foreign markets may achieve low margins or may be unprofitable, and expansion in existing markets may be affected by local economic and market conditions. Therefore, as we expand internationally, we may not experience the operating margins we expect, our results of operations may be negatively impacted and our stock price may decline.
Contract terms for new hotel franchises may be less favorable.
The terms of the franchise agreements for new or conversion hotels are influenced by contract terms offered by our competitors at the time these agreements are entered into. Accordingly, we cannot be certain that contracts for new hotel franchises entered into or renewed in the future will be on terms that are as favorable as those under our existing agreements.
Instability in the credit markets may impact the ability of our franchisees to expand or construct new locations.
Our growth strategy relies on the ability of our franchisees to expand or open new franchises and to operate those franchises on a profitable basis. Delays or failures in opening new locations could materially and adversely affect our planned growth. During periods of credit market instability or when real estate values decline, credit and liquidity concerns increase as well as loan default rates. As a result, lenders will reduce their willingness to make new loans and tighten their credit requirements. Many of our franchisees depend on the availability of financing to refinance existing indebtedness, to expand and or renovate existing locations or construct and open new hotels. If our franchisees experience difficulty in obtaining adequate financing for these purposes, our growth strategy and franchise revenues may be adversely affected during these periods.
Development activities that involve our co-investment or financing and guaranty support for third parties may result in exposure to losses.
As a result of our program to make financial support available to developers in the form of loans, credit support, such as guarantees, and equity investments, we are subject to investment and credit risks that we would not otherwise be exposed to as a franchisor. In particular, when we make loans to franchisees, agree to provide loan guarantees for the benefit of franchisees,

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or make equity investments in franchisees, we are subject to all generally applicable credit and investment risks, such as (1) construction delays, cost overruns, or acts of God such as earthquakes, hurricanes, floods or fires that may increase overall project costs or result in project cancellations; (2) the possibility that the parties with which we have entered into a co-investment, financing or guaranty relations could become bankrupt or otherwise lack the financial resources to meet their obligations, or could have or develop business interests, policies or objectives that are inconsistent with ours; and (3) that the conditions within credit or capital markets may limit the ability of franchisees to raise additional debt or equity that may be required for completion of projects. In addition to general credit and capital market risks, we face specific risks stemming from our ability to assess the existing and future financial strength of the franchisee and its principals, the development/construction abilities of the franchisee, the expected performance of the hotel in light of the forecasted general, regional and market-specific economic climate, and the ability to negotiate for, value, and if necessary collect security for our loans or obligations. If we do not accurately assess these risks, our assumptions used to make these estimates prove inaccurate, or situations in the credit market or hospitality industry change in a manner we did not anticipate, our loans and investments may become impaired and/or we may be required to make payment
under guarantees we have issued. In such instances, there is no assurance that we will be able to recover any or all of such impaired or paid amounts, in which case we will experience losses which could be material.
Development activities that involve our investment in real estate to stimulate the development of new brands may result in exposure to losses
The Company has engaged in a program to identify real estate for potential developers to acquire and be utilized for Cambria Suites development. The Company’s intent is to identify potential development sites so that developers may acquire the site and commence construction of a Cambria Suites. However, in certain circumstances, the Company has acquired the real estate prior to identifying a potential developer for the project. As a result, we are subject to the investment risk that we would not otherwise be exposed to as a franchisor. In particular, we face specific risks stemming from (1) our ability to assess the fair market value of the real estate; (2) the location’s suitability for development as a Cambria Suites; (3) the availability of zoning or other local approvals needed for development; and (4) the availability and pricing of capital. Although we actively seek to minimize these risks prior to acquiring real estate, there is no assurance that we will be able to recover the costs of our investments in which case we will experience losses which could be material.

Investing through joint ventures decreases our ability to manage risk
 
We have invested, and expect to continue to invest in real estate and other hospitality related joint ventures. Joint venturers often have shared control over the operation of the joint venture assets and therefore these investments may involve risks such as the possibility that the co-venturer in an investment might become bankrupt or not have the financial resources to meet its obligations, or have economic or business interests or goals that are inconsistent with our business interests or goals. Consequently, actions by a co-venturer might subject us to additional risk or result in actions that are inconsistent with our business interests or goals.
Under certain circumstances our franchisees may terminate our franchise contracts.
We franchise hotels to third parties pursuant to franchise agreements. These agreements may be terminated, renegotiated or expire but typically have an initial term of either 10 or 20 years. These agreements also typically contain provisions permitting either party to terminate the franchise agreement after five, ten or fifteen years under certain circumstances and depending on the particular hotel brand that is licensed to the franchisee. While our franchise agreements provide for liquidated damages to be paid to us by franchisees whose agreements have been terminated as the result of a violation of the provisions of the agreement, these damage amounts are typically less than the fees we would have received if the terminated franchisee fulfilled its contractual obligations. In addition, there can be no assurance that we will be able to replace expired or terminated franchise agreements, or that the provisions of renegotiated or new agreements will be as favorable as the provisions that existed before such expiration, replacement or renegotiation. As a result, our revenues could be negatively impacted.
Deterioration in the general financial condition of our franchisees may adversely affect our results.
Our operating results are impacted by the ability of our franchisees to generate revenues at properties they franchise from us. An extended period of occupancy or room rate declines may adversely affect the operating results and financial condition of our franchisees. These negative operating conditions could result in the financial failure of our owners and result in a termination of the franchisee for non-payment of franchise fees or require the transfer of ownership of the franchise. In those instances where ownership is transferred, there can be no assurance that the new owners will choose to affiliate with our brands.

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The hotel industry is highly competitive. Competition for hotel guests is based primarily on the level of service, quality of accommodations, convenience of locations and room rates. Our franchisees compete for guests with other hotel properties in their geographic markets. Some of their competitors may have substantially greater marketing and financial resources than our franchisees, and they may construct new facilities or improve their existing facilities, reduce their prices or expand and improve their marketing programs in ways that adversely affect our franchisees' operating results and financial condition. In addition, the ability of our franchisees to compete for guests directly impacts the desirability of our brands to current and prospective franchisees.
These factors, among others, could adversely affect the operating results and financial condition of our franchisees and result in declines in the number of franchised properties and/or franchise fees and other revenues derived from our franchising business. In addition, at times, the Company provides financial support to our franchisees via notes and guarantees. Factors that may adversely affect the operating results and financial condition of these franchisees may result in the Company incurring losses related to this financial support.
We may not be able to recover advances for system services that we provide to our franchisees.
The Company is obligated to use the system fees it collects from the current franchisees comprising its various hotel brands to provide system services, such as marketing and reservations services, appropriate to fulfill our obligations under the Company’s franchise agreements. In discharging our obligation to provide sufficient and appropriate system services, the Company has the right to expend funds in an amount reasonably necessary to ensure the provision of such services, regardless of whether or not such amount is currently available to the Company for reimbursement. As a result, expenditures for system services by the Company in excess of available system fees are recorded as receivables in the Company’s financial statements.
Under the terms of its franchise agreements, the Company has the legally enforceable right to assess and collect from its current franchisees, fees sufficient to pay for the system services the Company has provided or procured for the benefit of its franchisees, including fees to reimburse the Company for past services rendered. The Company’s current franchisees are legally obligated to pay any assessment the Company imposes on them to obtain reimbursement of any systems services advances regardless of whether the franchisees continue to generate gross room revenue and whether or not they joined the system following the deficit’s occurrence. However, our ability to recover these receivables may be adversely impacted by certain factors, including, among others, declines in the ability of our franchisees to generate revenues at properties they franchise from us, lower than expected franchise system growth of certain brands and/or lower than expected international franchise system growth. An extended period of occupancy or room rate declines or a decline in the number of hotel rooms in our franchise system could result in the generation of insufficient funds to recover system services advances as well as meet the ongoing system service needs of our franchisees.
Our franchisees may fail to make investments necessary to maintain or improve their properties, preference for our brands and our reputation could suffer and our franchise agreements with these franchisees could terminate.
Our franchised properties are governed by the terms of franchise agreements. Substantially all of these agreements require property owners to comply with standards that are essential to maintaining our brand integrity and reputation. We depend on our franchisees to comply with these requirements by maintaining and improving properties through investments, including investments in furniture, fixtures, amenities and personnel.
Franchisees may be unable to access capital or unwilling to spend available capital when necessary, even if required by the terms of our franchise agreements. If our franchisees fail to make investments necessary to maintain or improve the properties we franchise, our brand preference and reputation could suffer. In addition, if franchisees breach the terms of our agreements with them, we may elect to exercise our termination rights, which would eliminate our revenues from these properties and cause us to incur expenses related to terminating these relationships. These risks become more pronounced during economic downturns.
Increasing use of alternative internet reservation channels may decrease loyalty to our brands and our existing distribution channels or otherwise adversely affect us.
A significant percentage of hotel rooms are booked through internet travel intermediaries. If such bookings increase, these intermediaries may be able to obtain higher commissions, reduced room rates or other significant contract concessions from our franchisees or us. Moreover, some of these internet travel intermediaries are attempting to commoditize hotel rooms, by increasing the importance of price and general indicators of quality at the expense of brand identification. These intermediaries hope that consumers will eventually develop brand loyalties to their reservations systems rather than to our lodging brands and our existing distribution channels. If this happens, our business and profitability may be significantly harmed. We have established agreements with many key third party websites to limit transaction fees for hotels but we currently do not have agreements with several large internet travel intermediaries. We have also introduced a "Best Internet

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Rate Guarantee" to reduce the ability of intermediaries to undercut the published rates at our hotels. However, there can be no assurance that current margins or levels of utilization associated with either our online or contact center distribution channels will not decrease in the face of such competition. In addition, there can be no assurance that we will be able to renegotiate these agreements, upon their expiration, with terms as favorable as the provisions that existed before such expiration, replacement or renegotiation.
We are dependent upon our ability to attract and retain key officers and other highly qualified personnel.
Our future success and our ability to manage future growth depend in large part upon the efforts and skills of our senior management and our ability to attract and retain key officers and other highly qualified personnel. Competition for such personnel is intense. There can be no assurance that we will continue to be successful in attracting and retaining qualified personnel. Accordingly, there can be no assurance that our senior management will be able to successfully execute and implement our growth and operating strategies.
Our international operations are subject to political and monetary risks.
We have franchised properties open and operating in over 30 countries and territories outside of the United States. We also have investments in foreign hotel franchisors. International operations generally are subject to greater political and other risks than those affecting United States operations. In certain countries, these risks include the risk of war or civil unrest, expropriation and nationalization. In addition, the laws of some international jurisdictions do not adequately protect our intellectual property and restrict the repatriation of non-United States earnings. Various international jurisdictions also have laws limiting the right and ability of non-United States entities to pay dividends and remit earnings to affiliated companies unless specified conditions have been met. In addition, revenues from international jurisdictions typically are earned in local currencies, which subjects us to risks associated with currency fluctuations. Currency devaluations and unfavorable changes in international monetary and tax policies could have a material adverse effect on our profitability and financing plans, as could other changes in the international regulatory climate and international economic conditions. We intend to continue to expand internationally, which would make the risks related to our international operations more significant over time.
We are subject to certain risks related to our indebtedness.
As the result of the Company's $600 million special cash dividend paid in August 2012, we have substantially increased our level of indebtedness. There can be no assurance in the future that we will generate sufficient cash flow from operations or through asset sales to meet our debt service obligations. Our present indebtedness and future borrowings could have important adverse consequences to us, such as:
making it more difficult for us to satisfy our obligations with respect to our existing indebtedness;
limiting our ability to obtain additional financing;
requiring a substantial portion of our cash flow to be used for principal and interest payments on the debt, thereby reducing our ability to use cash flow to fund working capital, capital expenditures, pay dividends and repurchase our common stock;
limiting our ability to respond to changing business, industry and economic conditions and to withstand competitive pressures, which may affect our financial condition;
causing us to incur higher interest expense in the event of increases in interest rates on our borrowings that have variable interest rates or in the event of refinancing existing debt at higher interest rates;
limiting our ability to make investments or acquisitions;
increasing our vulnerability to downturns in our business, our industry or the general economy and restricting us from making improvements or acquisitions or exploring business opportunities;
placing us at a competitive disadvantage to competitors with less debt or greater resources; and
subjecting us to financial and other restrictive covenants in our indebtedness the non-compliance with which could result in an event of default.
We cannot assure you that our business will generate sufficient cash flow from operations to enable us to pay our indebtedness or to fund our other liquidity needs. If we fail to generate sufficient cash flow from future operations to meet our debt service obligations, we may need to refinance all or a portion of our debt on or before maturity. We cannot assure you that we will be able to refinance any of our debt on attractive terms, commercially reasonable terms or at all, particularly because of our increased levels of debt and the debt incurrence restrictions imposed by the agreements governing our debt. Our future operating performance and our ability to service, extend or refinance our indebtedness will be subject to future economic conditions and to financial, business and other factors, many of which are beyond our control.
A portion of our borrowings are at variable rates of interest, and to the extent not protected with interest rate hedges, could expose us to market risk from adverse changes in interest rates. Unless we enter into interest rate hedges, if interest rates

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increase, our debt service obligations on the variable-rate indebtedness could increase significantly even though the amount borrowed would remain the same.
Anti-takeover provisions may prevent a change in control.
Our restated certificate of incorporation, the staggered terms of our board of directors and the Delaware General Corporation Law each contain provisions that could have the effect of making it more difficult for a party to acquire, and may discourage a party from attempting to acquire, control of our Company without approval of our board of directors. These provisions together with the concentration of our share ownership could discourage tender offers or other bids for our common stock at a premium over market price.
The concentration of share ownership may influence the outcome of certain matters.
The concentration of share ownership by our directors and affiliates allows them to substantially influence the outcome of matters requiring shareholder approval. As a result, acting together, they may be able to control or substantially influence the outcome of matters requiring approval by our shareholders, including the elections of directors and approval of significant corporate transactions, such as mergers, acquisitions and equity compensation plans.
Government franchise and tax regulation could impact our business.
The Federal Trade Commission (the “FTC”), various states and certain foreign jurisdictions where we market franchises regulate the sale of franchises. The FTC requires franchisors to make extensive disclosure to prospective franchisees but does not require registration. A number of states in which our franchisees operate require registration and disclosure in connection with franchise offers and sales. In addition, several states in which our franchisees operate have “franchise relationship laws” that limit the ability of the franchisor to terminate franchise agreements or to withhold consent to the renewal or transfer of these agreements. While our business has not been materially affected by such regulation, there can be no assurance that this will continue or that future regulation or legislation will not have such an effect.
The determination of our worldwide provision for income taxes and other tax liabilities requires estimation and significant judgment and there are many transactions and calculations where the ultimate tax determination is uncertain. Like many other multinational corporations, we are subject to tax in multiple United States and foreign tax jurisdictions and have structured our operations to reduce our effective tax rate. Our determination of our tax liability is always subject to audit and review by applicable domestic and foreign tax authorities. Any adverse outcome of any such audit or review could have a negative effect on our business, operating results and financial condition, and the ultimate tax outcome may differ from the amounts recorded in our financial statements and may materially affect our financial results in the period or periods for which such determination is made.
In addition, recent economic downturns have reduced tax revenues for United States federal and state governments and as a result proposals to increase taxes from corporate entities are being considered at various levels of government. Among the options have been a range of proposals included in the tax and budget policies recommended to the United States Congress by the United States Department of the Treasury to modify the federal tax rules related to the imposition of United States federal corporate income taxes for companies operating in multiple United States and foreign tax jurisdictions. If such proposals are enacted into law, this could increase our effective tax rate.
We are subject to certain risks related to litigation filed by or against us.
We cannot predict with certainty the cost of defense, the cost of prosecution or the ultimate outcome of litigation filed by or against us, including, remedies or damage awards. This litigation may involve, but is not limited to, actions or negligence by franchisees outside of our control. Our franchise agreements provide that we are not liable for the actions of our franchisees; however, there is no guarantee that we would be insulated from liability in all cases.
We and our franchisees are reliant upon technology and the disruption or malfunction in our information systems could adversely affect our business.
The lodging industry depends upon the use of sophisticated technology and systems including those utilized for reservations, property management, procurement, operation of our customer loyalty programs and our administrative systems. The operation of many of these systems is dependent upon third party data communication networks and software upgrades, maintenance and support. These technologies can be expected to require refinements and there is the risk that advanced new technologies will be introduced. There can be no assurance that as various systems and technologies become outdated or new technology is required we will be able to replace or introduce them as quickly as our competitors or within budgeted costs for such technology.

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There can be no assurance that we will achieve the benefits that may have been anticipated from any new technology or system. Further, there can be no assurance that disruptions of the operation of these systems will not occur as a result of failures related to our internal or third party systems and support.
Information technology systems that we rely upon are also vulnerable to damage or interruption from:
earthquakes, fires, floods and other natural disasters;
power losses, computer systems failures, internet and telecommunications or data network failures, service provider negligence, improper operation by or supervision of employees, user error, physical and electronic losses of data and similar events; and
computer viruses, penetration by individuals seeking to disrupt operations or misappropriate information and other breaches of security.
The hospitality industry is under increasing attack by cyber-criminals in the United States and other jurisdictions in which we operate. These attacks can be deliberate attacks or unintentional events that could cause interruptions or delays in our business, loss of data, or render us unable to process reservations. Accordingly, an extended interruption in the ability of any system to function could significantly curtail, directly and indirectly, our ability to conduct our business and generate revenue.
We seek to minimize the impact of these attacks through various technologies, processes and practices designed to protect our networks, systems, computers and data from attack, damage or unauthorized access. However, there are no guarantees that our cyber-security practices will be sufficient to thwart all attacks. While we carry property and business operation interruption insurance, we may not be sufficiently compensated for all losses we may incur. These losses include not only a loss of revenues but also potential reputational damage to our brands and litigation, fines or regulatory action against us. Furthermore, the Company may also incur substantial remediation costs to repair system damage as well as satisfy liabilities for stolen assets or information that may further reduce our profits.
The weakening of our trademarks and other intellectual property could impact our business.
We believe that our trademarks and other intellectual property are fundamental to our brands and our franchising business. We generate, maintain, license and enforce a substantial portfolio of trademarks and other intellectual property rights. We enforce our intellectual property rights to protect the value of our trademarks, our development activities, to protect our good name, to promote our brand name recognition, to enhance our competitiveness and to otherwise support our business goals and objectives. We rely on trademark laws to protect our proprietary rights. Monitoring the unauthorized use of our intellectual property is difficult. Litigation has been and may continue to be necessary to enforce our intellectual property rights or to determine the validity and scope of the proprietary rights of others. Litigation of this type could result in substantial costs and diversion of resources, may result in counterclaims or other claims against us and could significantly harm our results of operations. In addition, the laws of some foreign countries do not protect our proprietary rights to the same extent as do the laws of the United States. From time to time, we apply to have certain trademarks registered. There is no guarantee that such trademark registrations will be granted. We cannot assure you that all of the steps we have taken to protect our trademarks in the United States and foreign countries will be adequate to prevent imitation of our trademarks by others. The unauthorized reproduction of our trademarks could diminish the value of our brand and its market acceptance, competitive advantages or goodwill, which could adversely affect our business.
Failure to maintain the integrity of internal or customer data could result in faulty business decisions, damage of reputation and/or subject us to costs, fines or lawsuits.
Our business requires the collection and retention of large volumes of internal and customer data, including credit card numbers and other personally identifiable information of our employees and customers as such information is entered into, processed, summarized, and reported by the various information systems we use. The integrity and protection of that customer, employee, and company data is critical to us. Our customers have a high expectation that we will adequately protect their personal information, and the regulatory environment surrounding information security and privacy is increasingly demanding, both in the United States and in the international jurisdictions in which we operate. If the Company fails to maintain compliance with the various United States and international laws and regulations applicable to the protection of such data or with the Payment Card Industry (“PCI”) data security standards, the Company’s ability to process such data could be adversely impacted and expose the Company to fines, litigation or other expenses or sanctions.
Changes in privacy law could adversely affect our ability to market our products effectively.
We rely on a variety of direct marketing techniques, including telemarketing, email, marketing and postal mailings. Any future restrictions in laws such as Telemarketing Sales Rule, CANSPAM Act, and various United States state laws, or new federal laws regarding marketing and solicitation or international data protection laws that govern these activities could adversely affect the continuing effectiveness of telemarketing, email and postal mailing techniques and could force changes in

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our marketing strategies. If this occurs, we may not be able to develop adequate alternative marketing strategies, which could impact the amount and timing of our revenues. We also obtain access to potential customers from travel service providers and other companies with whom we have substantial relationships and market to some individuals on these lists directly or by including our marketing message in the other company’s marketing materials. If access to these lists was prohibited or otherwise restricted, our ability to develop new customers and introduce them to our products could be impaired.
We depend on the skill, ability and decisions of third party operators.
The Company utilizes third party operators to provide significant franchise services, such as providing general reservation call center services, providing loyalty member call center support, inspecting its franchisees and providing support for the use of its property management system. The failure of any third-party operator to make decisions, perform their services, discharge their obligations, deal with regulatory agencies, and comply with laws, rules and regulations could result in material adverse consequences to our business.

Item 1B.
Unresolved Staff Comments.
None.

Item 2.
Properties.
Our principal executive offices are located at 10750 Columbia Pike, Silver Spring, MD 20901 and are leased from a third party. The Company has entered into a new lease agreement to move its principal executive offices to Rockville, MD and expects to relocate to this new location during 2013.
We lease one office building and own a second office building in Phoenix, AZ, which houses our reservation and property systems’ information technology operations. We also own a reservation center in Grand Junction, CO. The Company also leases office space for regional offices in Australia, England, Canada, Germany, Italy, France, India, Mexico and Chevy Chase, MD.
We own three MainStay Suites hotels located in Brentwood, TN, Pittsburgh, PA and Greenville, SC. In addition, the Company owns various parcels of real estate held for sale to third-party developers for the potential development of Cambria Suites hotels in El Segundo, CA, Orlando, FL and Rockland, MA.
Management believes that the Company’s existing properties are sufficient to meet its present needs and does not anticipate any difficulty in securing additional or alternative space, as needed, on terms acceptable to the Company. In addition, we believe that all properties owned and leased are in generally good physical condition with the need for only routine repairs and maintenance and periodic capital improvements.

Item 3.
Legal Proceedings.
The Company is not a party to any litigation other than routine litigation incidental to its business. The Company's management does not expect the outcome of any of its currently ongoing legal proceedings, individually or collectively, will have a material adverse effect on the Company's financial condition, results of operations or cash flows.

Item 4.
Mine Safety Disclosures.

None

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PART II

 
Item 5.
Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities.

The shares of the Company’s common stock are listed and traded on the New York Stock Exchange. The following table sets forth information on the high and low sales prices of the Company’s common stock and cash dividends declared per share for each quarterly period for the two most recently completed years.

QUARTERLY MARKET PRICE RANGE OF COMMON STOCK AND CASH DIVIDENDS DECLARED
 
Market Price Per Share
 
Cash Dividends
Declared Per Share
 
Quarters Ended
High    
 
Low    
 
 
2011
 
 
 
 
 
 
March 31,
$
41.30

 
$
36.65

 
$
0.185

 
June 30,
$
41.42

 
$
31.93

 
$
0.185

 
September 30,
$
34.86

 
$
26.43

 
$
0.185

 
December 31,
$
39.43

 
$
28.36

 
$
0.185

 
2012
 
 
 
 
 
 
March 31,
$
39.14

 
$
35.01

 
$
0.185

 
June 30,
$
42.29

 
$
34.80

 
$
0.185

 
September 30,
$
44.48

 
$
31.06

 
$
10.595

(1) 
December 31,
$
33.68

 
$
30.40

 
$
0.185

 
(1) Dividends declared during the third quarter of 2012 include a $10.41 special cash dividend per common share and a regular quarterly dividend of $0.185 per common share.
The Company currently maintains the payment of a quarterly dividend on its common shares outstanding, however, the declaration of future dividends are subject to the discretion of the board of directors. We expect that regular quarterly cash dividends will continue to be paid at a comparable rate in the future, subject to future business performance, economic conditions and changes in the current income tax regulations. In addition, the Company may not make dividend payments if there is an existing event of default under its senior secured credit facility or if the payment would create an event of default. Furthermore, if the Company's total leverage exceeds 4.50 to 1, the Company is generally restricted from paying aggregate dividends in excess of $50 million during any calendar year.

As of February 15, 2013, there were 1,586 holders of record of the Company’s common stock.


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ISSUER PURCHASES OF EQUITY SECURITIES

The following table sets forth purchases and redemptions of Choice Hotels International, Inc. common stock made by the Company during the year ended December 31, 2012.

Month Ending
Total Number of
Shares Purchased
or Redeemed
 
Average Price
Paid per Share
 
Total Number of Shares Purchased as Part of Publicly Announced Plans or Programs(1),(2)
 
Maximum Number of
Shares that may yet be
Purchased Under  the Plans
or Programs, End of Period
January 31, 2012
90,978

 
$
36.42

 
90,978

 
1,865,584

February 29, 2012
161,241

 
36.29

 
110,077

 
1,755,507

March 31, 2012
152,302

 
37.35

 
148,304

 
1,607,203

April 30, 2012
162,025

 
37.28

 
161,927

 
1,445,276

May 31, 2012
33,537

 
38.11

 
26,285

 
1,418,991

June 30, 2012

 

 

 
1,418,991

July 31, 2012
733

 
38.65

 

 
1,418,991

August 31, 2012

 

 

 
1,418,991

September 30, 2012
792

 
32.32

 

 
1,418,991

October 31, 2012
40

 
31.09

 

 
1,418,991

November 30, 2012

 

 

 
1,418,991

December 31, 2012
11,028

 
32.43

 

 
1,418,991

Total
612,676

 
$
36.86

 
537,571

 
1,418,991

____________________________
(1)
The Company’s share repurchase program was initially approved by the board of directors on June 25, 1998 and has 1,418,991 shares remaining under authorization. The program has no fixed dollar amount or expiration date.
(2)
During the year ended December 31, 2012, the Company redeemed 75,105 shares of common stock from employees to satisfy the option price and minimum tax-withholding requirements related to the vesting of options and restricted stock grants. These redemptions were not part of the board repurchase authorization.


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Table of Contents

STOCKHOLDER RETURN PERFORMANCE

The graph below compares the cumulative 5-year total return of holders of Choice Hotels International, Inc.'s common stock with the cumulative total returns of the NYSE Composite index and the S&P Hotels, Resorts & Cruise Lines index. The graph tracks the performance of a $100 investment in our common stock and in each of the indexes (with the reinvestment of all dividends) from December 31, 2007 to December 31, 2012.


 
12/07
 
6/08
 
12/08
 
6/09
 
12/09
 
6/10
 
12/10
 
6/11
 
12/11
 
6/12
 
12/12
Choice Hotels International, Inc.
100.00

 
80.62

 
93.25

 
83.71

 
100.77

 
97.25

 
124.43

 
109.59

 
126.36

 
133.89

 
151.64

NYSE Composite
100.00

 
90.11

 
60.74

 
63.33

 
77.92

 
71.01

 
88.36

 
93.39

 
84.96

 
89.92

 
98.55

S&P Hotels, Resorts & Cruise Lines
100.00

 
79.23

 
51.88

 
59.99

 
80.85

 
83.71

 
123.93

 
110.27

 
100.06

 
118.70

 
125.26


The stock price performance included in this graph is not necessarily indicative of future stock price performance.











35

Table of Contents



Item 6. Selected Financial Data.
Company results (in millions, except per share data)
 
 
As of and for the year ended December 31,
2008
 
2009
 
2010
 
2011
 
2012

Total Revenues
$
641.7

 
$
564.2

 
$
596.1

 
$
638.8

 
$
691.5

Net Income
$
100.2

 
$
98.3

 
$
107.4

 
$
110.4

 
$
120.7

Basic Earnings per Share
$
1.61

 
$
1.64

 
$
1.80

 
$
1.86

 
$
2.08

Diluted Earnings per Share
$
1.59

 
$
1.63

 
$
1.80

 
$
1.85

 
$
2.07

Total Assets
$
328.2

 
$
340.0

 
$
411.7

 
$
447.7

 
$
510.8

Long-Term Debt
$
284.4

 
$
277.7

 
$
251.6

 
$
252.0

 
$
847.2

Cash Dividends Declared Per Common Share
$
0.71

 
$
0.74

 
$
0.74

 
$
0.74

 
$
11.15


Matters that affect the comparability of our annual results are as follows:
Net income in 2008 included expenses related to the acceleration of the Company’s management succession plan totaling $6.6 million, termination benefits for non-executive employees totaling $3.5 million and the establishment of reserves for impaired notes receivable totaling $7.6 million. These items represented a decline in diluted EPS of $0.18 per share.
Net income in 2009 included termination benefits expense totaling $4.6 million, $1.2 million of additional expenses due to the curtailment of the Company’s Supplemental Executive Retirement Plan resulting from the freezing of benefits payable under the plan and a $1.5 million loss related to a sublease of office space and related impairment charges to the space’s leasehold improvements. These items represented a decline in diluted EPS of $0.08 per share.
Net income in 2010 included termination benefits expense totaling $1.7 million resulting from the termination of certain employees. In addition, the Company’s income tax expense included an adjustment of $3.3 million to our deferred tax assets and the identification of $1.6 million of additional federal income tax benefits, partially offset by an increase of $1.6 million related to the identification of unrecognized tax positions. These items represented an increase in diluted EPS of $0.04 per share.
Net income in 2011 was reduced by termination benefits totaling $4.4 million resulting from the termination of certain employees and a $1.8 million loss on assets held for sale resulting from the Company reducing the carrying amount of a parcel of land held for sale to its estimated fair value. In addition, the Company's income tax expense was reduced due to the identification of $1.4 million of changes in unrecognized tax positions and the identification of $2.8 million of additional federal tax benefits. Additionally, an adjustment to our current federal taxes payable of $1.4 million reduced our effective tax rate. These items represented a net increase in diluted EPS of $0.16 per share.
Net income in 2012 was reduced by termination benefits of $0.5 million resulting from the termination of certain employees and a $1.8 million loss on the settlement of the Company's Supplemental Executive Retirement Plan. The Company's 2012 net income was further reduced by the issuance of unsecured senior notes in the principal amount of $400 million as well as a $350 million senior secured credit facility to pay a special cash dividend totaling approximately $600.7 million. The issuance of this debt resulted in interest expense increasing by approximately $14.2 million and a loss on extinguishment of debt totaling $0.5 million. Net income was favorably impacted by a $4.5 million benefit related to a change in estimate of the benefit from foreign operations. These items represented a net decline in diluted EPS of $0.12 per share.

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Table of Contents


Item 7.
Management’s Discussion and Analysis of Financial Condition and Results of Operation.
The following Management’s Discussion and Analysis (“MD&A”) is intended to help the reader understand Choice Hotels International, Inc. and its subsidiaries (together the “Company”). MD&A is provided as a supplement to—and should be read in conjunction with—our consolidated financial statements and the accompanying notes.

Overview
We are a hotel franchisor with franchise agreements representing 6,243 hotels open and 482 hotels under construction, awaiting conversion or approved for development as of December 31, 2012, with 499,253 rooms and 38,969 rooms, respectively, in 49 states, the District of Columbia and over 35 countries and territories outside the United States. Our brand names include Comfort Inn, Comfort Suites, Quality, Clarion, Ascend Collection, Sleep Inn, Econo Lodge, Rodeway Inn, MainStay Suites, Suburban Extended Stay Hotel and Cambria Suites (collectively, the “Choice brands”).
The Company's domestic franchising operations are conducted through direct franchising relationships while its international franchise operations are conducted through a combination of direct franchising and master franchising relationships. Master franchising relationships are governed by master franchising agreements which generally provide the master franchisee with the right to use our brands and sub-license the use of our brands in a specific geographic region, usually for a fee.
Our business philosophy has been to conduct direct franchising in those international markets where both franchising is an accepted business model and we believe our brands can achieve significant distribution. We elect to enter into master franchise agreements in those markets where direct franchising is currently not a prevalent or viable business model. When entering into master franchising relationships, we strive to select partners that have professional hotel and asset management capabilities together with the financial capacity to invest in building the Choice brands in their respective markets. Master franchising relationships typically provide lower revenues to the Company as the master franchisees are responsible for managing certain necessary services (such as training, quality assurance, reservations and marketing) to support the franchised hotels in the master franchise area and therefore retain a larger percentage of the hotel franchise fees to cover their expenses. In certain circumstances, the Company has and may continue to make equity investments in our master franchisees.
As a result of our use of master franchising relationships and international market conditions, revenues from international franchising operations comprised 8% and 9% of our total revenues in 2012 and 2011, respectively while representing approximately 19% of our franchise system hotels open at both December 31, 2012 and 2011. Therefore, our description of the franchise system is primarily focused on the domestic operations.
The Company previously had a 40% equity interest in Choice Hospitality (India) Ltd. (“CHN”) which it accounted for under the equity method of accounting. On January 8, 2010, the Company purchased the remaining 60% of CHN at which time it became a wholly-owned subsidiary. The pro forma results of operations as if CHN had been combined at the beginning of all periods presented, would not be materially different from the Company’s reported results for those periods. This transaction enabled Choice to continue its strategy of more closely directing the growth of our international franchise operations.
Our Company generates revenues, income and cash flows primarily from initial, relicensing and continuing royalty fees attributable to our franchise agreements. Revenues are also generated from qualified vendor arrangements, hotel operations and other sources. The hotel industry is seasonal in nature. For most hotels, demand is lower in December through March than during the remainder of the year. Our principal source of revenues is franchise fees based on the gross room revenues of our franchised properties. The Company’s franchise fee revenues and operating income reflect the industry’s seasonality and historically have been lower in the first quarter than in the second, third or fourth quarters.
With a focus on hotel franchising instead of ownership, we benefit from the economies of scale inherent in the franchising business. The fee and cost structure of our business provides opportunities to improve operating results by increasing the number of franchised hotel rooms and effective royalty rates of our franchise contracts resulting in increased initial and relicensing fee revenue; ongoing royalty fees and procurement services revenues. In addition, our operating results can also be improved through our company-wide efforts related to improving property level performance. At December 31, 2012, the Company estimates, based on its current domestic portfolio of hotels under franchise, that a 1% change in revenue per available room (“RevPAR”) or rooms under franchise would increase or decrease royalty revenues by approximately $2.5 million and a 1 basis point change in the Company’s effective royalty rate would increase or decrease domestic royalties by approximately $0.6 million. In addition to these revenues, we also collect marketing and reservation system fees to support centralized marketing and reservation activities for the franchise system. As a lodging franchisor, Choice currently has relatively low capital expenditure requirements.

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Table of Contents

The principal factors that affect the Company’s results are: the number and relative mix of franchised hotel rooms in the various hotel lodging price categories; growth in the number of hotel rooms under franchise; occupancy and room rates achieved by the hotels under franchise; the effective royalty rate achieved; the level of franchise sales and relicensing activity; and our ability to manage costs. The number of rooms at franchised properties and occupancy and room rates at those properties significantly affect the Company’s results because our fees are based upon room revenues at franchised hotels. The key industry standard for measuring hotel-operating performance is RevPAR, which is calculated by multiplying the percentage of occupied rooms by the average daily room rate realized. Our variable overhead costs associated with franchise system growth of our established brands have historically been less than incremental royalty fees generated from new franchises. Accordingly, continued growth of our franchise business should enable us to realize benefits from the operating leverage in place and improve operating results.
We are required by our franchise agreements to use the marketing and reservation system fees we collect for system-wide marketing and reservation activities. These expenditures, which include advertising costs and costs to maintain our central reservations system, help to enhance awareness and increase consumer preference for our brands. Greater awareness and preference promotes long-term growth in business delivery to our franchisees, which ultimately increases franchise fees earned by the Company.
Our Company articulates its mission as a commitment to our franchisees’ profitability by providing our franchisees with hotel franchises that strive to generate the highest return on investment of any hotel franchise. We have developed an operating system dedicated to our franchisees’ success that focuses on delivering guests to our franchised hotels and reducing costs for our hotel owners.
We believe that executing our strategic priorities creates value for our shareholders. Our Company focuses on two key value drivers:
Profitable Growth. Our success is dependent on improving the performance of our hotels, increasing our system size by selling additional hotel franchises, effective royalty rate improvement and maintaining a disciplined cost structure. We attempt to improve our franchisees’ revenues and overall profitability by providing a variety of products and services designed to increase business delivery to and/or reduce operating and development costs for our franchisees. These products and services include national marketing campaigns, a central reservation system, property and yield management systems, quality assurance standards and qualified vendor relationships. We believe that healthy brands, which deliver a compelling return on investment for franchisees, will enable us to sell additional hotel franchises and raise royalty rates. We have established multiple brands that meet the needs of many types of guests, and can be developed at various price points and applied to both new and existing hotels. This ensures that we have brands suitable for creating growth in a variety of market conditions. Improving the performance of the hotels under franchise, growing the system through additional franchise sales and improving franchise agreement pricing while maintaining a disciplined cost structure are the keys to profitable growth.
Maximizing Financial Returns and Creating Value for Shareholders. Our capital allocation decisions, including capital structure and uses of capital, are intended to maximize our return on invested capital and create value for our shareholders. We believe our strong and predictable cash flows create a strong financial position that provides us a competitive advantage. Currently, our business does not require significant capital to operate and grow. Therefore, we can maintain a capital structure that generates high financial returns and use our excess cash flow to increase returns to our shareholders.
Historically, we have returned value to our shareholders in two primary ways: share repurchases and dividends. In 1998, we instituted a share repurchase program which has generated substantial value for our shareholders. During the year ended December 31, 2012, the Company purchased 0.5 million shares of its common stock under the share repurchase program at an average price of $37.02 for a total cost of $19.9 million. Since the program's inception through December 31, 2012, we have repurchased 45.3 million shares (including 33.0 million prior to the two-for-one stock split effected in October 2005) of common stock at a total cost of $1.1 billion. Considering the effect of the two-for-one stock split, the Company has repurchased 78.3 million shares at an average price of $13.89 per share. We currently believe that our cash flows from operations will support our ability to complete the current board of directors repurchase authorization of approximately 1.4 million shares remaining as of December 31, 2012. Upon completion of the current authorization, our board of directors will evaluate the advisability of additional share repurchases.
The Company currently maintains the payment of a quarterly dividend on its common shares outstanding of $0.185 per share, however the declaration of future dividends are subject to the discretion of the board of directors. During the year ended December 31, 2012, the Company's board of directors elected to pay the four regular quarterly dividends as well as the regular quarterly dividend initially scheduled to be paid in the first quarter of 2013. As a result, the regular quarterly dividends paid during 2012 reflect five quarterly payments and totaled approximately $53.4 million.

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On July 26, 2012, the Company's board of directors declared a special cash dividend in the amount of $10.41 per share or approximately $600.7 million in the aggregate, which was paid on August 23, 2012. The special cash dividend was paid with the proceeds from the Company's recent offering of the unsecured senior notes in the principal amount of $400 million and our new senior secured credit facility. The Company entered into a senior secured credit facility consisting of a $200 million revolving credit tranche and a $150 million term loan tranche, with a four year term. The Company utilized the proceeds from the term loan as well as borrowings under the revolving credit tranche to fund in part the special dividend. As a result of entering into the new senior credit facility, the Company's previous $300 million senior unsecured revolving credit facility was terminated.
We expect to continue to pay dividends in the future, subject to future business performance, economic conditions, changes in income tax regulations and other factors. Based on our present dividend rate and outstanding share count, we expect that aggregate annual regular dividends for 2013, excluding the first quarter payment which was paid to shareholders in December 2012, would be approximately $32.1 million.
Our board of directors previously authorized us to enter into programs which permit us to offer investment, financing and guaranty support to qualified franchisees as well as acquire and resell real estate to incent franchise development for certain brands in strategic markets. Recent market conditions have resulted in an increase in opportunities to incentivize development under these programs and as a result over the next several years, we expect to deploy capital opportunistically pursuant to these programs to promote growth of our emerging brands. The amount and timing of the investment in these programs will be dependent on market and other conditions. Our current expectation is that our annual investment in these programs will range from $20 million to $40 million. Notwithstanding these programs, the Company expects to continue to return value to its shareholders through a combination of share repurchases and dividends, subject to business performance, economic conditions, changes in income tax regulations and other factors.
We believe these value drivers, when properly implemented, will enhance our profitability, maximize our financial returns and continue to generate value for our shareholders. The ultimate measure of our success will be reflected in the items below.
Results of Operation: Royalty fees, operating income, net income and diluted earnings per share (“EPS”) represent key measurements of these value drivers. In 2012, royalty fees revenue totaled approximately $260.8 million, a 6% increase from 2011. Operating income totaled $193.1 million for the year ended December 31, 2012, a 12% increase from 2011. Net income for the year ended December 31, 2012 increased $10.3 million to $120.7 million and diluted EPS were $2.07 compared to $1.85 for the year ended December 31, 2011. These measurements will continue to be a key management focus in 2013 and beyond.
Refer to MD&A heading “Operations Review” for additional analysis of our results.
Liquidity and Capital Resources: Historically, the Company has generated significant cash flows from operations. In 2012 and 2011, net cash provided by operating activities was $161.0 million and $134.8 million, respectively. Since our business does not currently require significant reinvestment of capital, we typically utilize cash in ways that management believes provide the greatest returns to our shareholders which include share repurchases and dividends. However, we may determine to utilize cash for acquisitions and other investments in the future. We believe the Company’s cash flow from operations and available financing capacity is sufficient to meet the expected future operating, investing and financing needs of the business.
Refer to MD&A heading “Liquidity and Capital Resources” for additional analysis.
Inflation: Inflation has been moderate in recent years and has not had a significant impact on our business.


Operations Review
Comparison of 2012 and 2011 Operating Results
The Company recorded net income of $120.7 million for the year ended December 31, 2012, a $10.3 million or 9% increase from the year ended December 31, 2011. The increase in net income for the year ended December 31, 2012 is primarily attributable to a $21.3 million or 12% increase in operating income and a lower effective income tax rate than the prior year. Net income was further increased by a $4.4 million decline in other (gains) and losses. The decline in other (gains) and losses was due to a $2.0 million appreciation in the fair value of investments held in the Company's non-qualified benefit plans compared to a decline of $0.6 million in the fair value of these investments in the prior year and a $1.8 million loss on assets held for sale incurred in the prior year. These items were partially offset by a $14.3 million increase in interest expense resulting from the issuance of debt to finance the Company's $600.7 million special dividend paid on August 23, 2012 and a

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$0.5 million loss on extinguishment of debt incurred as a result of refinancing the Company's $300 million revolving credit facility which was scheduled to mature in February 2016.

Summarized financial results for the years ended December 31, 2012 and 2011 are as follows:
 
2012
 
2011
 
(In thousands, except
per share amounts)
REVENUES:
 
 

Royalty fees
$
260,782

 
$
245,426

Initial franchise and relicensing fees
14,203

 
14,052

Procurement services
17,962

 
18,111

Marketing and reservation
384,784


349,036

Hotel operations
4,573

 
4,356

Other
9,205

 
7,812

Total revenues
691,509


638,793

OPERATING EXPENSES:
 
 
 
Selling, general and administrative
101,852

 
106,404

Depreciation and amortization
8,226

 
8,024

Marketing and reservation
384,784

 
349,036

Hotel operations
3,505

 
3,466

Total operating expenses
498,367

 
466,930

Operating income
193,142

 
171,863

OTHER INCOME AND EXPENSES, NET:
 
 
 
Interest expense
27,189

 
12,939

Interest income
(1,540
)
 
(1,306
)
Loss on extinguishment of debt
526

 

Other (gains) and losses
(1,989
)
 
2,442

Equity in net income of affiliates
(212
)
 
(269
)
Other income and expenses, net
23,974

 
13,806

Income before income taxes
169,168

 
158,057

Income taxes
48,481

 
47,661

Net income
$
120,687

 
$
110,396

Diluted earnings per share
$
2.07

 
$
1.85


The Company utilizes certain measures such as adjusted net income, adjusted diluted EPS, adjusted selling, general and administrative (“SG&A”), earnings before interest, taxes and depreciation and amortization ("EBITDA"), adjusted EBITDA and franchising revenues which do not conform to generally accepted accounting principles accepted in the United States (“GAAP”) when analyzing and discussing its results with the investment community. This information should not be considered as an alternative to any measure of performance as promulgated under GAAP, such as net income, diluted EPS, SG&A, operating income and total revenues. The Company’s calculation of these measurements may be different from the calculations used by other companies and therefore comparability may be limited. We have included a reconciliation of these measures to the comparable GAAP measurement below as well as our reasons for reporting these non-GAAP measures.
Franchising Revenues: The Company utilizes franchising revenues, which exclude marketing and reservation system revenues and hotel operations, rather than total revenues when analyzing the performance of the business. Revenues from marketing and reservation activities are excluded because the Company is contractually required by its franchise agreements to use these revenues for marketing and reservation activities; as such, no income or loss to the Company is generated. Cumulative marketing and reservation system fees not expended are recorded as a payable on the Company’s financial statements and are carried over to the next fiscal year and expended in accordance with the franchise agreements. Cumulative marketing and reservation expenditures in excess of fees collected for marketing and reservation activities are recorded as a receivable on the Company’s financial statements. Revenues from hotel operations are excluded because they do not reflect the

40

Table of Contents

most accurate measure of the Company’s core franchising business. This non-GAAP measure is a commonly used measure of performance in our industry and facilitates comparisons between the Company and its competitors.
Calculation of Franchising Revenues
 
Year Ended December 31,
 
($ amounts in thousands)
 
2012
 
2011
Total Revenues
$
691,509

 
$
638,793

Less Adjustments:

 

Marketing and reservation system revenues
(384,784
)
 
(349,036
)
Hotel operations
(4,573
)
 
(4,356
)
Franchising Revenues
$
302,152

 
$
285,401


EBITDA: We also utilize EBITDA to analyze our results which reflects earnings excluding the impact of interest expense, provision for income taxes, depreciation and amortization. We consider EBITDA to be an indicator of operating performance because we use it to measure our ability to service debt, fund capital expenditures, and expand our business. We also use EBITDA, as do analysts, lenders, investors and others, to evaluate companies because it excludes certain items that can vary widely across different industries or among companies within the same industry. For example, interest expense can be dependent on a company’s capital structure, debt levels and credit ratings. Accordingly, the impact of interest expense on earnings can vary significantly among companies. The tax positions of companies can also vary because of their differing abilities to take advantage of tax benefits and because of the tax policies of the jurisdictions in which they operate. As a result, effective tax rates and provision for income taxes can vary considerably among companies. EBITDA also excludes depreciation and amortization because companies utilize productive assets of different ages and use different methods of both acquiring and depreciating productive assets. These differences can result in considerable variability in the relative costs of productive assets and the depreciation and amortization expense among companies.
Adjusted Net Income, Adjusted Diluted EPS, Adjusted SG&A and Adjusted EBTIDA: We also use adjusted SG&A and adjusted EBITDA which exclude employee termination benefits and a loss on the settlement of a pension plan for the year ended December 31, 2012 and employee termination benefits for the year ended December 31, 2011. Adjusted net income and adjusted diluted EPS also exclude these items as well as a loss on extinguishment of debt for the year ended December 31, 2012 totaling $0.5 million and a loss on a parcel of land held for sale during the year ended December 31, 2011 totaling $1.8 million. The loss on settlement of the pension plan primarily consisted of the recognition of previously unrecognized actuarial losses which had been recorded as a component of the Company's accumulated other comprehensive loss on the Company's consolidated balance sheets. The loss on extinguishment of debt during the year ended December 31, 2012 was incurred in conjunction with the refinancing of the Company's $300 million revolving credit facility, which was scheduled to mature in February 2016. These items have been excluded since they do not reflect on-going operations. The Company utilizes these non-GAAP measures to enable investors to perform meaningful comparisons of past, present and future operating results and as a means to emphasize the results of on-going operations.



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Table of Contents

Calculation of EBITDA and Adjusted EBITDA
 
 
Year Ended December 31,
 
($ amounts in thousands)
 
2012
 
2011
Net Income
$
120,687

 
$
110,396

Income taxes
48,481

 
47,661

Interest expense
27,189

 
12,939

Interest income
(1,540
)
 
(1,306
)
Loss on extinguishment of debt
526

 

Other (gains) and losses
(1,989
)
 
2,442

Equity in net income of affiliates
(212
)
 
(269
)
   Depreciation and amortization
8,226

 
8,024

EBITDA
201,368

 
179,887

Adjustments:
 
 
 
Employee termination benefits
491

 
4,444

Loss on settlement of pension plan
1,818

 

Adjusted EBITDA
$
203,677

 
$
184,331

Calculation of Adjusted SG&A
 
Year Ended December 31,
 
($ amounts in thousands)
 
2012
 
2011
SG&A
$
101,852

 
$
106,404

Adjustments:
 
 
 
Employee termination benefits
(491
)
 
(4,444
)
Loss on settlement of pension plan
(1,818
)
 

Adjusted SG&A
$
99,543

 
$
101,960


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Table of Contents


Calculation of Adjusted Net Income and Adjusted Diluted EPS
 
 
Year Ended December 31,
 
(In thousands, except per share amounts)
 
2012
 
2011
Net Income
$
120,687

 
$
110,396

Adjustments, net of tax:
 
 
 
Employee termination benefits
312

 
2,813

Loss on settlement of pension plan
1,774

 

Loss on extinguishment of debt
334

 

Loss on land held for sale

 
1,119

Adjusted Net Income
$
123,107

 
$
114,328

 
 
 
 
Weighted average shares outstanding-diluted
58,265

 
59,525

 
 
 
 
Diluted EPS
$
2.07

 
$
1.85

Adjustments:
 
 
 
Employee termination benefits

 
0.05

Loss on settlement of pension plan
0.03

 

Loss on extinguishment of debt
0.01

 

Loss on land held for sale

 
0.02

Adjusted Diluted EPS
$
2.11

 
$
1.92

The Company recorded adjusted net income of $123.1 million for the year ended December 31, 2012, an $8.8 million or 8% increase from $114.3 million for the year ended December 31, 2011. The increase in adjusted net income for the year ended December 31, 2012 is primarily attributable to a $19.3 million or 10% increase in adjusted EBITDA and a lower effective income tax rate. Adjusted net income was further increased by $2.6 million due to a $2.0 million appreciation in the fair value of investments held in the Company's non-qualified benefit plans compared to a decline of $0.6 million in the fair value of these investments in the prior year. These items were partially offset by a $14.3 million increase in interest expense due to the issuance of debt to finance the Company's $600.7 million special cash dividend paid on August 23, 2012.
Adjusted EBITDA increased $19.3 million or 10% as the Company’s franchising revenues increased by $16.8 million or 6% and adjusted SG&A expenses declined $2.4 million or 2%.
Franchising Revenues: Franchising revenues were $302.2 million for the year ended December 31, 2012 compared to $285.4 million for the year ended December 31, 2011, a 6% increase. The increase in franchising revenues is primarily due to a $15.4 million or 6% increase in royalty revenues and a $1.4 million or 18% increase in other revenue.
Domestic royalty fees for the year ended December 31, 2012 increased $15.5 million to $235.7 million from $220.3 million in 2011, an increase of 7%. The increase in royalties is attributable to a combination of factors including a 6.2% increase in RevPAR, a 0.8% increase in the number of domestic franchised hotel rooms and a 1 basis point increase in the effective royalty rate of the domestic hotel system from 4.32% to 4.33%. System-wide RevPAR increased due to a 200 basis point increase in occupancy rates and a 2.5% increase in average daily rates.

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A summary of the Company’s domestic franchised hotels operating information for the years ending December 31, 2012 and 2011 is as follows:
 
 
2012*
 
2011*
 
Change
 
Average
Daily Rate
 
Occupancy
 
RevPAR
 
Average
Daily Rate
 
Occupancy
 
RevPAR
 
Average
Daily Rate
 
Occupancy
 
RevPAR
Comfort Inn
$
81.55

 
59.4
%
 
$
48.42

 
$
79.41

 
57.5
%
 
$
45.62

 
2.7
 %
 
190 bps
 
6.1%
Comfort Suites
85.47

 
61.7
%
 
52.74

 
83.72

 
58.6
%
 
49.09

 
2.1
 %
 
310 bps
 
7.4%
Sleep
72.40

 
56.3
%
 
40.77

 
69.96

 
53.6
%
 
37.49

 
3.5
 %
 
270 bps
 
8.7%
Quality
69.46

 
51.6
%
 
35.85

 
67.75

 
50.0
%
 
33.86

 
2.5
 %
 
160 bps
 
5.9%
Clarion
74.94

 
49.4
%
 
37.03

 
73.89

 
46.9
%
 
34.64

 
1.4
 %
 
250 bps
 
6.9%
Econo Lodge
55.78

 
48.5
%
 
27.05

 
54.71

 
47.5
%
 
25.96

 
2.0
 %
 
100 bps
 
4.2%
Rodeway
53.36

 
50.8
%
 
27.13

 
51.87

 
48.7
%
 
25.27

 
2.9
 %
 
210 bps
 
7.4%
MainStay
69.34

 
70.4
%
 
48.81

 
66.16

 
67.7
%
 
44.80

 
4.8
 %
 
270 bps
 
9.0%
Suburban
41.61

 
69.7
%
 
29.01

 
40.26

 
67.5
%
 
27.15

 
3.4
 %
 
220 bps
 
6.9%
Ascend Collection
113.33

 
64.4
%
 
72.94

 
113.59

 
60.3
%
 
68.44

 
(0.2
)%
 
410 bps
 
6.6%
Total
$
73.60

 
55.5
%
 
$
40.84

 
$
71.83

 
53.5
%
 
$
38.44

 
2.5
 %
 
200 bps
 
6.2%
____________________________
* Operating statistics represent hotel operations from December through November and exclude Cambria Suites.
The number of domestic rooms on-line increased to 396,102 rooms as of December 31, 2012 from 392,826 as of December 31, 2011 an increase of 3,276 rooms or 0.8%. The total number of domestic hotels on-line increased by 82 units or 1.6% to 5,083 as of December 31, 2012 from 5,001 as of December 31, 2011.
A summary of the domestic hotels and available rooms at December 31, 2012 and 2011 by brand is as follows:
 
 
December 31,
2012
 
December 31,
2011
 
Variance
 
Hotels
 
Rooms
 
Hotels
 
Rooms
 
Hotels
 
%
 
Rooms
 
%
Comfort Inn
1,349

 
105,471

 
1,399

 
109,330

 
(50
)
 
(3.6
)%
 
(3,859
)
 
(3.5
%)
Comfort Suites
597

 
46,045

 
616

 
47,738

 
(19
)
 
(3.1
)%
 
(1,693
)
 
(3.5
%)
Sleep
387

 
28,087

 
394

 
28,568

 
(7
)
 
(1.8
)%
 
(481
)
 
(1.7
%)
Quality
1,152

 
98,078

 
1,047

 
91,502

 
105

 
10.0
 %
 
6,576

 
7.2
%
Clarion
191

 
27,441

 
189

 
27,527

 
2

 
1.1
 %
 
(86
)
 
(0.3
%)
Econo Lodge
817

 
49,951

 
797

 
49,483

 
20

 
2.5
 %
 
468

 
0.9
%
Rodeway
410

 
23,370

 
388

 
21,627

 
22

 
5.7
 %
 
1,743

 
8.1
%
MainStay
41

 
3,165

 
40

 
3,093

 
1

 
2.5
 %
 
72

 
2.3
%
Suburban
63

 
7,291

 
60

 
7,126

 
3

 
5.0
 %
 
165

 
2.3
%
Ascend Collection
57

 
4,982

 
52

 
4,617

 
5

 
9.6
 %
 
365

 
7.9
%
Cambria Suites
19

 
2,221

 
19

 
2,215

 

 
 %
 
6

 
0.3
%
Total Domestic Franchises
5,083

 
396,102

 
5,001

 
392,826

 
82

 
1.6
 %
 
3,276

 
0.8
 %
Domestic hotels open and operating increased by 82 hotels during the year ended December 31, 2012 compared to an increase of 8 domestic hotels open and operating during the year ended December 31, 2011. Gross domestic franchise additions increased from 256 for the year ended December 31, 2011 to 308 for the same period in 2012. New construction hotels represented 27 of the gross domestic additions during year ended December 31, 2012 compared to 29 hotels in the same period of the prior year. Gross domestic additions for conversion hotels during the year ended December 31, 2012 increased by 54 from 227 hotels during the year ended December 31, 2011 to 281 hotels. The increase in the number of conversion hotel openings primarily reflects a forty percent increase in executed franchise agreements driven primarily by a developer incentive established for the Company's Quality, Clarion and Econo Lodge brands as well as the conversion of 46 hotels previously operated under the Jameson brand to the Company's Comfort (2 hotels), Quality Inn (42 hotels) and Econo Lodge (2 hotels) brands in December 2012. The Company expects the number of new franchise units that will open during 2013 to increase from 308 hotels in 2012 to 315 hotels. Although there has been an increase in the number of projected hotel openings, new

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construction and conversion openings continue to be impacted by the restrictive lending environment, retention efforts implemented by other hotel brand companies and increased competition for existing hotels seeking a new brand affiliation.
Net domestic franchise terminations declined by 22 units from 248 for the year ended December 31, 2011 to 226 for the year ended December 31, 2012. The decline in net terminations is primarily due to a decline in the number of hotels removed for the non-payment of franchise fees as well as increased retention efforts implemented by the Company to reduce the number of terminations as the overall industry supply growth continues to be lower than historical levels. Despite this decline, the Company has continued to execute its strategy to replace franchised hotels that do not meet our brand standards or are under-performing in their market.
International royalties decreased $0.1 million from $25.2 million in the year ended December 31, 2011 to $25.1 million for the same period in 2012 primarily due to the negative impact of foreign currency fluctuations and a slight decline in the number of rooms in the international system. International available rooms declined by 1,228 rooms to 103,151 as of December 31, 2012 from 104,379 as of December 31, 2011. The total number of international hotels on-line decreased 17 from 1,177 at December 31, 2011 to 1,160 as of December 31, 2012.
During 2012, the Company received 750 applications for new franchise agreements (not including relicensing of existing agreements) compared to 600 in 2011. These applications resulted in 473 new domestic franchise agreements executed during 2012 representing 36,105 rooms compared to 332 agreements representing 28,685 rooms executed in the same period of 2011. An application received does not always result in an executed franchise agreement during the year received or at all due to various factors, such as financing and agreement on all contractual terms. During 2012, 86 of the executed agreements were for new construction hotel franchises, representing 6,414 rooms, compared to 55 contracts, representing 4,712 rooms for 2011. Conversion hotel franchise executed contracts totaled 387 representing 29,691 rooms for the year ended December 31, 2012 compared to 277 agreements representing 23,973 rooms for the year ended December 31, 2011. The increase in the number of conversion executed franchise agreements primarily reflects the impact of a developer incentive established for the Company's Quality, Clarion and Econo Lodge brands as well as the conversion of 46 hotels previously operated under the Jameson brand to the Company's Comfort (2 hotels), Quality Inn (42 hotels) and Econo Lodge (2 hotels) brands in December 2012. The increase in new construction franchise agreements primarily reflects a gradual improvement of the lending environment for hotel construction and improving lodging fundamentals including an increasing RevPAR environment and low industry supply growth which are typically a catalyst for increased construction of new hotels.
Domestic initial fee revenue, included in the initial franchise and relicensing fees caption above, generated from executed franchise agreements decreased 8% to $8.7 million for 2012 from $9.5 million for 2011. Initial fee revenue declined despite a 42% increase in the number of new executed franchise agreements primarily due to the recognition of deferred revenue during 2011 related to franchise agreements containing developer incentives that were executed in prior years. Revenues associated with agreements including incentives are deferred and recognized when the incentive criteria are met or the agreement is terminated, whichever comes first. In addition, due to the increased use of developer incentives in the current year, a greater percentage of the initial fee revenue has been deferred to future periods than the amount of revenue deferred in the prior year.
The number of franchise applications received and the number of franchise agreements executed are dependent on the availability of hotel financing, cost of capital and the presence of an active real estate market. Improvements in these areas should serve as a positive catalyst in the number of franchise applications received and ultimately the number of franchise agreements executed.

45

Table of Contents

A summary of executed domestic franchise agreements by brand for the years ended December 31, 2012 and 2011 is as follows:
 
 
2012
 
2011
 
% Change
 
New
Construction
 
Conversion
 
Total
 
New
Construction
 
Conversion
 
Total
 
New
Construction
 
Conversion
 
Total
Comfort Inn
23

 
36

 
59

 
12

 
46

 
58

 
92
 %
 
(22
)%
 
2
 %
Comfort Suites
12

 
5

 
17

 
12

 
4

 
16

 
 %
 
25
 %
 
6
 %
Sleep
25

 
2

 
27

 
9

 
2

 
11

 
178
 %
 
 %
 
145
 %
Quality

 
170

 
170

 

 
80

 
80

 
NM

 
113
 %
 
113
 %
Clarion

 
22

 
22

 

 
19

 
19

 
NM

 
16
 %
 
16
 %
Econo Lodge

 
59

 
59

 
1

 
56

 
57

 
(100
)%
 
5
 %
 
4
 %
Rodeway

 
71

 
71

 

 
49

 
49

 
NM

 
45
 %
 
45
 %
MainStay
12

 
1

 
13

 
6

 
3

 
9

 
100
 %
 
(67
)%
 
44
 %
Suburban
3

 
4

 
7

 
5

 
4

 
9

 
(40
)%
 
 %
 
(22
)%
Ascend Collection
4

 
17

 
21

 
2

 
14

 
16

 
100
 %
 
21
 %
 
31
 %
Cambria Suites
7

 

 
7

 
8

 

 
8

 
(13
)%
 
NM

 
(13
)%
Total Domestic System
86

 
387

 
473

 
55

 
277

 
332

 
56
 %
 
40
 %
 
42
 %
Relicensing fees include fees charged to the new owners of a franchised property whenever an ownership change occurs and the property remains in the franchise system as well as fees required to renew expiring franchise contracts. Domestic relicensing contracts increased 45% from 149 during 2011 to 216 for the year ended December 31, 2012. Renewals of expired contracts increased from 13 for the year ended December 31, 2011 to 21 during the current year. Although the Company increased the total number of contracts by 46%, domestic relicensing and renewal revenues increased only 24% from $4.0 million in 2011 to $5.0 million for 2012, primarily due to lower average fees charged per property.
As of December 31, 2012, the Company had 394 franchised hotels with 31,118 rooms under construction, awaiting conversion or approved for development in its domestic system as compared to 408 hotels and 32,586 rooms at December 31, 2011. The number of new construction franchised hotels in the Company’s domestic pipeline declined 13% to 240 at December 31, 2012 from 277 at December 31, 2011. The number of conversion franchised hotels in the Company’s domestic pipeline increased by 23 units or 18% from December 31, 2011 to 154 hotels at December 31, 2012 primarily due to higher franchise sales for the Company's Quality brand resulting from the increased use of incentives to stimulate demand and increased sales of Rodeway hotels. The total domestic system hotels under construction, awaiting conversion or approved for development declined 3% from the prior year due to the decline in the number of new construction hotels which have been negatively impacted by the limited availability of hotel construction financing. As a result, the ability of existing projects to obtain financing and commence construction has been significantly impacted and has resulted in the termination of franchise agreements related to hotels that have not yet opened. The Company had an additional 88 franchised hotels with 7,851 rooms under construction, awaiting conversion or approved for development in its international system as of December 31, 2012 compared to 82 hotels and 7,089 rooms at December 31, 2011. While the Company’s hotel pipeline provides a strong platform for growth, a hotel in the pipeline does not always result in an open and operating hotel due to various factors.

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Table of Contents

A summary of the domestic franchised hotels under construction, awaiting conversion or approved for development at December 31, 2012 and 2011 by brand is as follows:
 
 
December 31, 2012
 
December 31, 2011
 
Variance
 
 
 
 
 
 
 
 
 
 
 
 
 
Conversion
 
New
Construction
 
Total
 
Conversion
 
New
Construction
 
Total
 
Conversion
 
New
Construction
 
Total
 
Units
 
%
 
Units
 
%
 
Units
 
%
Comfort Inn
33

 
49

 
82

 
29

 
46

 
75

 
4

 
14
%
 
3

 
7
%
 
7

 
9
%
Comfort Suites
1

 
72

 
73

 
1

 
90

 
91

 

 
 %
 
(18
)
 
(20
%)
 
(18
)
 
(20
%)
Sleep
1

 
43

 
44

 
1

 
49

 
50

 

 
 %
 
(6
)
 
(12
%)
 
(6
)
 
(12
%)
Quality
36

 
3

 
39

 
29

 
5

 
34

 
7

 
24
%
 
(2
)
 
(40
%)
 
5

 
15
%
Clarion
12

 
1

 
13

 
14

 
1

 
15

 
(2
)
 
(14
%)
 

 
%
 
(2
)
 
(13
%)
Econo Lodge
24

 

 
24

 
25

 
2

 
27

 
(1
)
 
(4
%)
 
(2
)
 
(100
%)
 
(3
)
 
(11
%)
Rodeway
35

 

 
35

 
22

 
1

 
23

 
13

 
59
%
 
(1
)
 
(100
%)
 
12

 
52
%
MainStay

 
25

 
25

 
2

 
28

 
30

 
(2
)
 
(100
%)
 
(3
)
 
(11
%)
 
(5
)
 
(17
%)
Suburban
1

 
15

 
16

 
2

 
20

 
22

 
(1
)
 
(50
%)
 
(5
)
 
(25
%)
 
(6
)
 
(27
%)
Ascend Collection
11

 
7

 
18

 
6

 
4

 
10

 
5

 
83
%
 
3

 
75
%
 
8

 
80
%
Cambria Suites

 
25

 
25

 

 
31

 
31

 

 
NM
 
(6
)
 
(19
%)
 
(6
)
 
(19
%)
 
154

 
240

 
394

 
131

 
277

 
408

 
23

 
18
%
 
(37
)
 
(13
%)
 
(14
)
 
(3
%)
Selling, General and Administrative Expenses: The cost to operate the franchising business is reflected in SG&A expenses on the consolidated statements of income. SG&A expenses were $101.9 million for 2012, a decrease of $4.6 million from the 2011 total of $106.4 million. Adjusted SG&A costs, which exclude certain items described above, for full year 2012 totaled $99.5 million which represented a 2% decline from the adjusted SG&A of $102.0 million reported for the prior year. Adjusted SG&A for the year ended December 31, 2011 reflect bad debt recoveries on impaired loans totaling $1.2 million and $1.4 million of lower compensation expense recognized on deferred compensation as described in more detail in Other Income and Expenses. Excluding these items, adjusted SG&A for the year ended December 31, 2012 declined by approximately $5.1 million from the prior year. This decline is due to the measures implemented by the Company in the fourth quarter of 2011 to increase its productivity and streamline services. These reductions were partially offset by approximately $1.5 million related to a litigation settlement with a former franchisee.
Marketing and Reservations: The Company’s franchise agreements require the payment of franchise fees, which include marketing and reservation system fees. The fees, which are primarily based on a percentage of the franchisees’ gross room revenues, are used exclusively by the Company for expenses associated with providing franchise services such as central reservation systems, national marketing and media advertising. The Company is contractually obligated to expend the marketing and reservation system fees it collects from franchisees in accordance with the franchise agreements; as such, no income or loss to the Company is generated.
Total marketing and reservation system revenues were $384.8 million and $349.0 million for the years ended December 31, 2012 and 2011, respectively, primarily resulting from improved system fees resulting from system growth and RevPAR increases and increasing revenues from the Choice Privileges loyalty program resulting from the growth in program membership and the level of point redemptions during 2012 compared to 2011. Depreciation and amortization attributable to marketing and reservation activities was $14.5 million and $13.3 million for the years ended December 31, 2012 and 2011, respectively. Interest expense attributable to reservation activities was $4.0 million and $4.1 million for the years ended December 31, 2012 and 2011, respectively.
As of December 31, 2012 and 2011, the Company’s balance sheet includes a receivable of $42.2 million and $54.0 million, respectively resulting from cumulative marketing and reservation expenses incurred in excess of cumulative system fee revenues earned. During the year ended December 31, 2012, the Company collected $11.8 million of marketing and reservation system revenue in excess of expense incurred. As a result, these excess revenues collected were utilized to reduce the outstanding marketing and reservation receivable. These receivables are recorded as an asset in the financial statements as the Company has the contractual authority to require that the franchisees in the system at any given point repay the Company for any deficits related to marketing and reservations activities. The Company’s current franchisees are legally obligated to pay any assessment the Company imposes on its franchisees to obtain reimbursement of such deficit regardless of whether those constituents continue to generate gross room revenue and whether or not they joined the system following the deficit’s occurrence. The Company has no present intention to accelerate repayment of the deficit from current franchisees. Our ability to recover these receivables may be adversely impacted by certain factors, including, among others, declines in the ability of our franchisees to generate revenues at properties they franchise from us, lower than expected franchise system growth of

47

Table of Contents

certain brands and/or lower than expected international franchise system growth. An extended period of occupancy or room rate declines or a decline in the number of hotel rooms in our franchise system could result in the generation of insufficient funds to recover marketing and reservation advances as well as meet the ongoing marketing and reservation needs of the overall system.
Other Income and Expenses, Net: Other income and expenses, net, increased $10.2 million to an expense of $24.0 million in 2012 from $13.8 million in 2011 primarily due to the following items:
Interest expense increased $14.3 million from the prior year to $27.2 million in 2012 due to the issuance of the Company's $400 million senior notes due in 2022 with an effective rate of 5.94% on June 27, 2012 as well as the $350 million senior secured credit facility entered into by the Company on July 25, 2012. The Company utilized the proceeds from these debt issuances to pay a special cash dividend on August 23, 2012 totaling approximately $600.7 million to common shareholders.
In conjunction with the refinancing of the Company's $300 million revolving credit facility, which was scheduled to mature in February 2016, the Company recognized a $0.5 million loss on extinguishment of debt.
Other gains and losses decreased $4.4 million from a loss of $2.4 million in 2011 to a gain of $2.0 million in 2012. The decrease in the loss reflects a $1.8 million loss on assets held for sale recorded in 2011 resulting from the Company reducing the carrying amount of a parcel of land held for sale to its estimated fair value. In addition, the decline in other gains and losses reflects fluctuations in the fair value of investments held in the Company's non-qualified employee benefit plans. This activity included a $2.0 million appreciation in the fair value of these investments during 2012 compared to a $0.6 million decline in the fair value of these investments in 2011.
As discussed in the accompanying critical accounting policies, the Company sponsors two non-qualified retirement and savings plans: the Non-Qualified Plan and the EDCP plan. The fair value of the Non-Qualified Plan investments increased $0.8 million during 2012 compared to a decline of $0.5 million in the fair value during 2011. The fair value of the Company's investments held in the EDCP plan appreciated by $1.2 million during the year ended December 31, 2012 compared to a decline in fair value of $0.1 million during the same period of the prior year.
The Company accounts for the EDCP Plan and Non-Qualified Plan in accordance with accounting for deferred compensation arrangements when investments are held in a rabbi trust and invested. Therefore, the Company also recognizes compensation expense or benefits in SG&A related to changes in the fair value of investments held in the Non-Qualified Plan and a portion of the investments held in the EDCP Plan, excluding investments in the Company's stock. As a result, during the year ended December 31, 2012 and 2011, the Company's SG&A expense was increased by $1.0 million and reduced by $0.4 million respectively, due to the change in fair value of these investments.
Income Taxes: In 2012 and 2011, the effective income tax rates were 28.7% and 30.1%, respectively. The effective income tax rate for the year ended December 31, 2012 was lower than the United States federal statutory rate of 35% primarily due to the recurring impact of foreign operations, partially offset by state taxes. Additionally, the effective income tax rate also includes a $4.5 million benefit related to a change in estimate of the benefit from foreign operations. The effective income tax rate for the period ended December 31, 2011 was lower than the United States federal statutory rate of 35% primarily due to the impact of foreign operations, $1.4 million of changes in unrecognized tax positions and the identification of $2.8 million of additional federal tax benefits, partially offset by state income taxes. Additionally, an adjustment to our current federal taxes payable of $1.4 million reduced the effective tax rate.
Diluted EPS: Diluted EPS increased 12% to $2.07 for 2012 from the $1.85 reported for 2011. Adjusted diluted EPS, which excludes certain items described above, increased $0.19 from $1.92 for the year ended December 31, 2011 to $2.11 for the current year. The increase in adjusted diluted EPS primarily reflects the items discussed above as well as repurchases of the Company's common stock.



Operations Review
Comparison of 2011 and 2010 Operating Results
The Company recorded net income of $110.4 million for the year ended December 31, 2011, a $3.0 million or 3% increase from the year ended December 31, 2010. The increase in net income for the year ended December 31, 2011 is primarily attributable to a $11.1 million or 7% increase in operating income and a lower effective income tax rate than the prior year. These items were partially offset by an $11.3 million increase in other income and expenses, net primarily due to a $6.3 million increase in interest expense due to higher effective borrowing rates on the fixed rate long-term debt issued in the third quarter of 2010, a $0.6 million decline in the fair value of investments held in the Company's non-qualified benefit plans

48

Table of Contents

compared to a $2.1 million appreciation in the fair value of these investments in the prior year period and the recording of a $1.8 million loss on assets held for sale.
 
Summarized financial results for the years ended December 31, 2011 and 2010 are as follows:

 
2011
 
2010
 
(In thousands, except
per share amounts)
REVENUES:
 
 
 
Royalty fees
$
245,426

 
$
227,979

Initial franchise and relicensing fees
14,052

 
10,033

Procurement services
18,111

 
17,741

Marketing and reservation
349,036

 
329,246

Hotel operations
4,356

 
4,031

Other
7,812

 
7,046

      Total revenues
638,793

 
596,076

OPERATING EXPENSES:
 
 
 
Selling, general and administrative
106,404

 
94,540

Depreciation and amortization
8,024

 
8,342

Marketing and reservation
349,036

 
329,246

Hotel operations
3,466

 
3,186

      Total operating expenses
466,930

 
435,314

Operating income
171,863

 
160,762

OTHER INCOME AND EXPENSES:
 
 
 
Interest expense
12,939

 
6,680

Interest income
(1,306
)
 
(548
)
Other (gains) and losses
2,442

 
(2,355
)
Equity in net income of affiliates
(269
)
 
(1,226
)
      Other income and expenses, net
13,806

 
2,551

Income before income taxes
158,057

 
158,211

Income taxes
47,661

 
50,770

Net income
$
110,396

 
$
107,441

Diluted earnings per share
$
1.85

 
$
1.80


The Company utilizes certain measures such as adjusted net income, adjusted diluted EPS, adjusted selling, general and administrative (“SG&A”), earnings before interest, taxes and depreciation and amortization ("EBITDA"), adjusted EBITDA and franchising revenues which do not conform to generally accepted accounting principles accepted in the United States (“GAAP”) when analyzing and discussing its results with the investment community. This information should not be considered as an alternative to any measure of performance as promulgated under GAAP, such as net income, diluted EPS, SG&A, operating income and total revenues. The Company’s calculation of these measurements may be different from the calculations used by other companies and therefore comparability may be limited. We have included a reconciliation of these measures to the comparable GAAP measurement below as well as our reasons for reporting these non-GAAP measures.
Franchising Revenues: The Company utilizes franchising revenues, which exclude marketing and reservation system revenues and hotel operations, rather than total revenues when analyzing the performance of the business. Revenues from marketing and reservation activities are excluded because the Company is contractually required by its franchise agreements to use these revenues for marketing and reservation activities; as such, no income or loss to the Company is generated. Cumulative marketing and reservation system fees not expended are recorded as a payable on the Company’s financial statements and are carried over to the next fiscal year and expended in accordance with the franchise agreements. Cumulative marketing and reservation expenditures in excess of fees collected for marketing and reservation activities are recorded as a receivable on the Company’s financial statements. Revenues from hotel operations are excluded because they do not reflect the

49

Table of Contents

most accurate measure of the Company’s core franchising business. This non-GAAP measure is a commonly used measure of performance in our industry and facilitates comparisons between the Company and its competitors.
Calculation of Franchising Revenues
 
Year Ended December 31,
 
($ amounts in thousands)
 
2011
 
2010
Total Revenues
$
638,793

 
$
596,076

Less Adjustments:

 

Marketing and reservation system revenues
(349,036
)
 
(329,246
)
Hotel operations
(4,356
)
 
(4,031
)
Franchising Revenues
$
285,401

 
$
262,799


EBITDA: We also utilize EBITDA to analyze our results which reflects earnings excluding the impact of interest expense, provision for income taxes, depreciation and amortization. We consider EBITDA to be an indicator of operating performance because we use it to measure our ability to service debt, fund capital expenditures, and expand our business. We also use EBITDA, as do analysts, lenders, investors and others, to evaluate companies because it excludes certain items that can vary widely across different industries or among companies within the same industry. For example, interest expense can be dependent on a company’s capital structure, debt levels and credit ratings. Accordingly, the impact of interest expense on earnings can vary significantly among companies. The tax positions of companies can also vary because of their differing abilities to take advantage of tax benefits and because of the tax policies of the jurisdictions in which they operate. As a result, effective tax rates and provision for income taxes can vary considerably among companies. EBITDA also excludes depreciation and amortization because companies utilize productive assets of different ages and use different methods of both acquiring and depreciating productive assets. These differences can result in considerable variability in the relative costs of productive assets and the depreciation and amortization expense among companies.
Adjusted Net Income, Adjusted Diluted EPS, Adjusted SG&A and Adjusted EBTIDA: We also use adjusted net income, adjusted diluted EPS, adjusted SG&A and adjusted EBITDA which exclude employee termination benefits which do not reflect on-going operations for the years ended December 31, 2011 and 2010. Adjusted net income and adjusted EPS for the year ended December 31, 2011 also exclude a one-time $1.8 million loss on assets held for sale resulting from the Company reducing the carrying amount of a parcel of land held for sale to its estimated fair value. The Company utilizes these non-GAAP measures to enable investors to perform meaningful comparisons of past, present and future operating results and as a means to emphasize the results of on-going operations.

Calculation of EBITDA and Adjusted EBITDA
 
 
Year Ended December 31,
 
($ amounts in thousands)
 
2011
 
2010
Net Income
$
110,396

 
$
107,441

Income taxes
47,661

 
50,770

Interest expense
12,939

 
6,680

Interest income
(1,306
)
 
(548
)
Other (gains) and losses
2,442

 
(2,355
)
Equity in net income of affiliates
(269
)
 
(1,226
)
Depreciation and amortization
8,024

 
8,342

EBITDA
179,887

 
169,104

Adjustments:
 
 
 
Employee termination benefits
4,444

 
1,730

Adjusted EBITDA
$
184,331

 
$
170,834


50

Table of Contents

Calculation of Adjusted SG&A
 
Year Ended December 31,
 
($ amounts in thousands)
 
2011
 
2010
SG&A
$
106,404


$
94,540

Adjustments:
 
 
 
Employee termination benefits
(4,444
)

(1,730
)
Adjusted SG&A
$
101,960

 
$
92,810


Calculation of Adjusted Net Income and Adjusted Diluted EPS
 
 
Year Ended December 31,
 
(In thousands, except per share amounts)
 
2011
 
2010
Net Income
$
110,396

 
$
107,441

Adjustments, net of tax:
 
 
 
Employee termination benefits
2,813

 
1,083

Loss on land held for sale
1,119

 

Adjusted Net Income
$
114,328

 
$
108,524

 
 
 
 
Weighted average shares outstanding-diluted
59,525

 
59,656

 
 
 
 
Diluted EPS
$
1.85

 
$
1.80

Adjustments:
 
 
 
Employee termination benefits
0.05

 
0.02

Loss on land held for sale
0.02

 

Adjusted Diluted EPS
$
1.92

 
$
1.82

The Company recorded adjusted net income of $114.3 million for the year ended December 31, 2011, a $5.8 million or 5% increase from $108.5 million for the year ended December 31, 2010. The increase in adjusted net income for the year ended December 31, 2011 is primarily attributable to a $13.5 million or 8% increase in adjusted EBITDA and a lower effective income tax rate. These increases were partially offset by a $6.3 million increase in interest expense due to the issuance of $250 million of senior notes in August 2010 which carry a higher effective interest rate than the Company’s revolving credit facility in place in 2010 and a $0.6 million decline in the fair value of investments held in the Company's non-qualified employee benefit plans compared to a $2.1 million appreciation of these investments in the prior year. Adjusted EBITDA increased 8% as the Company’s franchising revenues increased by $22.6 million or 9% partially offset by a $9.2 million or 10% increase in adjusted SG&A.
Franchising Revenues: Franchising revenues were $285.4 million for the year ended December 31, 2011 compared to $262.8 million for the year ended December 31, 2010, a 9% increase. The increase in franchising revenues is primarily due to a $17.4 million or 8% increase in royalty revenues and a 40% increase in initial franchise and relicensing fees.
Domestic royalty fees for the year ended December 31, 2011 increased $13.9 million to $220.3 million from $206.3 million in 2010, an increase of 7%. The increase in royalties is attributable to a combination of factors including a 6.2% increase in RevPAR and an increase in the effective royalty rate of the domestic hotel system from 4.29% to 4.32%. System-wide RevPAR increased due to a 220 basis point increase in occupancy and a 1.9% increase in average daily rates.

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Table of Contents

A summary of the Company’s domestic franchised hotels operating information for the years ending December 31, 2011 and 2010 is as follows:
 
 
2011*
 
2010*
 
Change
 
Average
Daily Rate
 
Occupancy
 
RevPAR
 
Average
Daily Rate
 
Occupancy
 
RevPAR
 
Average
Daily Rate
 
Occupancy
 
RevPAR
Comfort Inn
$
79.41

 
57.5
%
 
$
45.62

 
$
77.21

 
55.6
%
 
$
42.93

 
2.8
 %
 
190 bps
 
6.3%
Comfort Suites
83.72

 
58.6
%
 
49.09

 
82.48

 
55.2
%
 
45.53

 
1.5
 %
 
340 bps
 
7.8%
Sleep
69.96

 
53.6
%
 
37.49

 
68.82

 
51.6
%
 
35.52

 
1.7
 %
 
200 bps
 
5.5%
Quality
67.75

 
50.0
%
 
33.86

 
66.81

 
48.1
%
 
32.11

 
1.4
 %
 
190 bps
 
5.5%
Clarion
73.89

 
46.9
%
 
34.64

 
75.15

 
43.7
%
 
32.86

 
(1.7
)%
 
320 bps
 
5.4%
Econo Lodge
54.71

 
47.5
%
 
25.96

 
54.10

 
45.8
%
 
24.80

 
1.1
 %
 
170 bps
 
4.7%
Rodeway
51.87

 
48.7
%
 
25.27

 
51.07

 
45.8
%
 
23.38

 
1.6
 %
 
290 bps
 
8.1%
MainStay
66.16

 
67.7
%
 
44.80

 
65.60

 
63.6
%
 
41.71

 
0.9
 %
 
410 bps
 
7.4%
Suburban
40.26

 
67.5
%
 
27.15

 
39.23

 
63.8
%
 
25.03

 
2.6
 %
 
370 bps
 
8.5%
Ascend Collection
113.59

 
60.3
%
 
68.44

 
112.50

 
57.6
%
 
64.81

 
1.0
 %
 
270 bps
 
5.6%
Total
$
71.83

 
53.5
%
 
$
38.44

 
$
70.50

 
51.3
%
 
$
36.18

 
1.9
 %
 
220 bps
 
6.2%
____________________________
* Operating statistics represent hotel operations from December through November and exclude Cambria Suites.
The number of domestic rooms on-line decreased to 392,826 rooms as of December 31, 2011 from 393,535 as of December 31, 2010, a decline of 0.2%. The total number of domestic hotels on-line increased by 8 units to 5,001 as of December 31, 2011 from 4,993 as of December 31, 2010.
A summary of the domestic hotels and available rooms at December 31, 2011 and 2010 by brand is as follows:
 
 
December 31,
2011
 
December 31,
2010
 
Variance
 
Hotels
 
Rooms
 
Hotels
 
Rooms
 
Hotels
 
%
 
Rooms
 
%
Comfort Inn
1,399

 
109,330

 
1,435

 
112,169

 
(36
)
 
(2.5
)%
 
(2,839
)
 
(2.5
%)
Comfort Suites
616

 
47,738

 
623

 
48,246

 
(7
)
 
(1.1
)%
 
(508
)
 
(1.1
%)
Sleep
394

 
28,568

 
398

 
28,957

 
(4
)
 
(1.0
)%
 
(389
)
 
(1.3
%)
Quality
1,047

 
91,502

 
1,012

 
89,185

 
35

 
3.5
 %
 
2,317

 
2.6
%
Clarion
189

 
27,527

 
192

 
28,711

 
(3
)
 
(1.6
)%
 
(1,184
)
 
(4.1
%)
Econo Lodge
797

 
49,483

 
784

 
48,728

 
13

 
1.7
 %
 
755

 
1.5
%
Rodeway
388

 
21,627

 
387

 
21,261

 
1

 
0.3
 %
 
366

 
1.7
%
MainStay
40

 
3,093

 
37

 
2,868

 
3

 
8.1
 %
 
225

 
7.8
%
Suburban
60

 
7,126

 
64

 
7,685

 
(4
)
 
(6.3
)%
 
(559
)
 
(7.3
%)
Ascend Collection
52

 
4,617

 
38

 
3,025

 
14

 
36.8
 %
 
1,592

 
52.6
%
Cambria Suites
19

 
2,215

 
23

 
2,700

 
(4
)
 
(17.4
)%
 
(485
)
 
(18.0
%)
Total Domestic Franchises
5,001

 
392,826

 
4,993

 
393,535

 
8

 
0.2
 %
 
(709
)
 
(0.2
%)
Domestic hotels open and operating increased by 8 hotels during the year ended December 31, 2011 compared to an increase of 87 domestic hotels open and operating during the year ended December 31, 2010. Gross domestic franchise additions declined from 327 for the year ended December 31, 2010 to 256 for the same period in 2011. New construction hotels represented 29 of the gross domestic additions during year ended December 31, 2011 compared to 78 hotels in the same period of the prior year. Gross domestic additions for conversion hotels during the year ended December 31, 2011 declined by 22 from 249 hotels during the year ended December 31, 2010 to 227 hotels. The decline in hotel openings is primarily due to the limited availability of hotel construction financing which has significantly impacted the number of new construction hotel franchise agreements executed as well as the ability of existing projects to obtain financing and commence construction. In addition, a decline in the real estate market for hotel transactions and retention efforts implemented by other hotel brand companies have negatively impacted the Company’s pipeline of new conversion franchises.

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Table of Contents

Net domestic franchise terminations increased by 8 units to 248 for the year ended December 31, 2011 from 240 for the same period of the prior year. The increase in net terminations was primarily due to the fact that the Company has continued to execute its strategy to replace franchised hotels that do not meet our brand standards or are under-performing in their market.
International royalties increased $3.5 million or 16% from $21.6 million in the year ended December 31, 2010 to $25.2 million for the same period in 2011 primarily due to foreign currency fluctuations, a 2.7% increase in rooms open and operating, and improved international RevPAR performance. International available rooms increased 2.7% to 104,379 as of December 31, 2011 from 101,610 as of December 31, 2010. The total number of international hotels on-line increased 2.4% from 1,149 at December 31, 2010 to 1,177 as of December 31, 2011.
During 2011, the Company received 600 applications for new franchise agreements (not including relicensing of existing agreements) compared to 657 in 2010. These applications resulted in 332 new domestic franchise agreements executed during 2011 representing 28,685 rooms compared to 357 agreements representing 30,305 rooms executed in the same period in 2010. An application received does not always result in an executed franchise agreement during the year received or at all due to various factors, such as financing and agreement on all contractual terms. During 2011, 55 of the executed agreements were for new construction hotel franchises, representing 4,712 rooms, compared to 59 contracts, representing 4,679 rooms for 2010. Conversion hotel franchise executed contracts totaled 277 representing 23,973 rooms for the year ended December 31, 2011 compared to 298 agreements representing 25,626 rooms for the year ended December 31, 2010. Domestic initial fee revenue, included in the initial franchise and relicensing fees caption above, generated from executed franchise agreements increased 55% to $9.5 million for 2011 from $6.2 million for 2010. Initial fee revenue increased despite executing fewer new franchise agreements primarily due to the recognition of deferred revenue during 2011 related to franchise agreements containing developer incentives that were executed in prior years. In addition, due to the expiration of a developer incentive program in June 2011, the Company executed fewer franchise agreements in the 2011 that included incentives. Revenues associated with agreements including incentives are deferred and recognized when the incentive criteria are met or the agreement is terminated, whichever comes first.
A summary of executed domestic franchise agreements by brand for the years ended December 31, 2011 and 2010 is as follows:
 
 
2011
 
2010
 
% Change
 
New
Construction
 
Conversion
 
Total
 
New
Construction
 
Conversion
 
Total
 
New
Construction
 
Conversion
 
Total
Comfort Inn
12

 
46

 
58

 
7

 
32

 
39

 
71
 %
 
44
 %
 
49
 %
Comfort Suites
12

 
4

 
16

 
21

 
2

 
23

 
(43
)%
 
100
 %
 
(30
)%
Sleep
9

 
2

 
11

 
9

 
1

 
10

 
 %
 
100
 %
 
10
 %
Quality

 
80

 
80

 
1

 
104

 
105

 
(100
)%
 
(23
)%
 
(24
)%
Clarion

 
19

 
19

 

 
37

 
37

 
NM

 
(49
)%
 
(49
)%
Econo Lodge
1

 
56

 
57

 

 
67

 
67

 
NM

 
(16
)%
 
(15
)%
Rodeway

 
49

 
49

 
1

 
39

 
40

 
(100
)%
 
26
 %
 
23
 %
MainStay
6

 
3

 
9

 
8

 
2

 
10

 
(25
)%
 
50
 %
 
(10
)%
Suburban
5

 
4

 
9

 
5

 
1

 
6

 
 %
 
300
 %
 
50
 %
Ascend Collection
2

 
14

 
16

 
1

 
13

 
14

 
100
 %
 
8
 %
 
14
 %
Cambria Suites
8

 

 
8

 
6

 

 
6

 
33
 %
 
NM

 
33
 %
Total Domestic System
55

 
277

 
332

 
59

 
298

 
357

 
(7
)%
 
(7
)%
 
(7
)%
Relicensing fees include fees charged to the new owners of a franchised property whenever an ownership change occurs and the property remains in the franchise system as well as fees required to renew expiring franchise contracts. Domestic relicensing contracts increased 45% from 103 during 2010 to 149 for the year ended December 31, 2011. Domestic renewals of expired contracts increased from 7 for the year ended December 31, 2010 to 13 during the year ended December 31, 2011. As a result of the increase in contracts and the mix of brands relicensing, domestic revenues increased 28% from $3.1 million in 2010 to $4.0 million for 2011.
As of December 31, 2011, the Company had 408 franchised hotels with 32,586 rooms under construction, awaiting conversion or approved for development in its domestic system as compared to 516 hotels and 41,682 rooms at December 31, 2010. The number of new construction franchised hotels in the Company’s domestic pipeline declined 27% to 277 at December 31, 2011 from 380 at December 31, 2010. The number of conversion franchised hotels in the Company’s domestic pipeline declined by 5 units or 4% from December 31, 2010 to 131 hotels at December 31, 2011. The domestic system hotels under construction, awaiting conversion or approved for development declined 21% from the prior year primarily due to the opening of 256 franchised units during the year ended December 31, 2011 coupled with a 7% decline in the execution of new

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Table of Contents

franchise agreements due to the difficult credit environment. The Company had an additional 82 franchised hotels with 7,089 rooms under construction, awaiting conversion or approved for development in its international system as of December 31, 2011 compared to 105 hotels and 9,105 rooms at December 31, 2010. While the Company’s hotel pipeline provides a strong platform for growth, a hotel in the pipeline does not always result in an open and operating hotel due to various factors.
A summary of the domestic franchised hotels under construction, awaiting conversion or approved for development at December 31, 2011 and 2010 by brand is as follows:
 
 
December 31, 2011
 
December 31, 2010
 
Variance
 
 
 
 
 
 
 
 
 
 
 
 
 
Conversion
 
New
Construction
 
Total
 
Conversion
 
New
Construction
 
Total
 
Conversion
 
New
Construction
 
Total
 
Units
 
%
 
Units
 
%
 
Units
 
%
Comfort Inn
29

 
46

 
75

 
30

 
62

 
92

 
(1
)
 
(3
%)
 
(16
)
 
(26
%)
 
(17
)
 
(18
%)
Comfort Suites
1

 
90

 
91

 
1

 
122

 
123

 

 
 %
 
(32
)
 
(26
%)
 
(32
)
 
(26
%)
Sleep
1

 
49

 
50

 

 
75

 
75

 
1

 
NM
 
(26
)
 
(35
%)
 
(25
)
 
(33
%)
Quality
29

 
5

 
34

 
33

 
8

 
41

 
(4
)
 
(12
%)
 
(3
)
 
(38
%)
 
(7
)
 
(17
%)
Clarion
14

 
1

 
15

 
18

 
2

 
20

 
(4
)
 
(22
%)
 
(1
)
 
(50
%)
 
(5
)
 
(25
%)
Econo Lodge
25

 
2

 
27

 
35

 
2

 
37

 
(10
)
 
(29
%)
 

 
%
 
(10
)
 
(27
%)
Rodeway
22

 
1

 
23

 
12

 
2

 
14

 
10

 
83
%
 
(1
)
 
(50
%)
 
9

 
64
%
MainStay
2

 
28

 
30

 
1

 
42

 
43

 
1

 
100
%
 
(14
)
 
(33
%)
 
(13
)
 
(30
%)
Suburban
2

 
20

 
22

 

 
27

 
27

 
2

 
NM
 
(7
)
 
(26
%)
 
(5
)
 
(19
%)
Ascend Collection
6

 
4

 
10

 
6

 
4

 
10

 

 
%
 

 
%
 

 
%
Cambria Suites

 
31

 
31

 

 
34

 
34

 

 
NM
 
(3
)
 
(9
%)
 
(3
)
 
(9
%)
 
131

 
277

 
408

 
136

 
380

 
516

 
(5
)
 
(4
%)
 
(103
)
 
(27
%)
 
(108
)
 
(21
%)
Selling, General and Administrative Expenses: The cost to operate the franchising business is reflected in SG&A expenses on the consolidated statements of income. SG&A expenses were $106.4 million for 2011, an increase of $11.9 million from the 2010 total of $94.5 million. Adjusted SG&A costs, which exclude certain items described above, for full year 2011 totaled $102.0 million which represented a 10% increase from the adjusted SG&A of $92.8 million reported for the same period of the prior year. The $9.2 million increase in adjusted SG&A was primarily attributable to higher franchise sales and management incentive compensation, increased costs related to the Company's annual franchisee convention and foreign currency fluctuations partially offset by lower compensation expense recognized on deferred compensation arrangements as described in more detail in Other Income and Expenses, Net and bad debt recoveries on impaired development loans.
Marketing and Reservations: The Company’s franchise agreements require the payment of franchise fees, which include marketing and reservation system fees. The fees, which are based on a percentage of the franchisees’ gross room revenues, are used exclusively by the Company for expenses associated with providing franchise services such as central reservation systems, national marketing and media advertising. The Company is contractually obligated to expend the marketing and reservation system fees it collects from franchisees in accordance with the franchise agreements; as such, no income or loss to the Company is generated.
Total marketing and reservation system revenues were $349.0 million and $329.2 million for the years ended December 31, 2011 and 2010, respectively. Depreciation and amortization attributable to marketing and reservation activities was $13.3 million and $12.4 million for the years ended December 31, 2011 and 2010, respectively. Interest expense attributable to reservation activities was $4.1 million and $1.1 million for the years ended December 31, 2011 and 2010, respectively.
As of December 31, 2011 and 2010, the Company’s balance sheet includes a receivable of $54.0 million and $42.5 million, respectively resulting from cumulative marketing and reservation expenses incurred in excess of cumulative system fee revenues earned. These receivables are recorded as an asset in the financial statements as the Company has the contractual authority to require that the franchisees in the system at any given point repay the Company for any deficits related to marketing and reservations activities. The Company’s current franchisees are legally obligated to pay any assessment the Company imposes on its franchisees to obtain reimbursement of such deficit regardless of whether those constituents continue to generate gross room revenue and whether or not they joined the system following the deficit’s occurrence. The Company has no present intention to accelerate repayment of the deficit from current franchisees. Our ability to recover these receivables may be adversely impacted by certain factors, including, among others, declines in the ability of our franchisees to generate revenues at properties they franchise from us, lower than expected franchise system growth of certain brands and/or lower than expected international franchise system growth. An extended period of occupancy or room rate declines or a decline in the

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Table of Contents

number of hotel rooms in our franchise system could result in the generation of insufficient funds to recover marketing and reservation advances as well as meet the ongoing marketing and reservation needs of the overall system.
Other Income and Expenses, Net: Other income and expenses, net, increased $11.3 million to an expense of $13.8 million in 2011 from $2.6 million in 2010 primarily due to the following items:
Interest expense increased $6.3 million from the prior year to $12.9 million in 2011 due to the issuance of the Company’s $250 million senior notes with an effective rate of 6.19% on August 25, 2010. The proceeds were utilized to repay outstanding borrowings under the Company’s revolving line of credit which had an effective interest rate of approximately 0.9%.
Other gains and losses increased $4.8 million from a gain of $2.4 million in 2010 to a loss of $2.4 million in the same period of 2011. The increase in the loss reflects a $1.8 million loss on assets held for sale recorded in the year ended December 31, 2011 resulting from the Company reducing the carrying amount of a parcel of land held for sale to its estimated fair value and a $0.6 million decline in the fair value of investments held in the Company's non-qualified benefit plans compared to a $2.1 million appreciation of the fair value of these investments in the same period of the prior year. As discussed in the accompanying critical accounting policies, the Company sponsors two non-qualified retirement and savings plans: the Non-Qualified Plan and the EDCP plan. The fair value of the Non-Qualified Plan investments decreased by $0.5 million during 2011 compared to a $0.7 million appreciation in fair value in 2010. The fair value of the Company’s investments held in the EDCP plan decreased by $0.1 million during 2011 compared to an increase in fair value of $1.4 million during the same period of the prior year.
The Company accounts for the Non-Qualified Plan in accordance with accounting for deferred compensation arrangements when investments are held in a rabbi trust and invested. As a result, the Company also recognizes compensation expense in SG&A related to changes in the fair value of investments held in the Non-Qualified Plan, excluding investments in the Company’s stock. Therefore, during 2011, the Company reduced SG&A expense by $0.5 million due to the decline in the fair value of these investments. During 2010, the Company recognized additional SG&A expense totaling $0.8 million due to the appreciation in the fair value of these investments.
Income Taxes: The effective income tax rates were 30.1% and 32.1% for the year ended December 31, 2011 and 2010, respectively. The effective income tax rate for the year ended December 31, 2011 was lower than the United States federal statutory rate of 35% primarily due to the impact of foreign operations, $1.4 million of changes in unrecognized tax positions and the identification of $2.8 million of additional federal tax benefits, partially offset by state income taxes. Additionally, an adjustment to our current federal taxes payable for $1.4 million reduced the effective tax rate. The effective income tax rate for the period ended December 31, 2010 was lower than the United States federal statutory rate of 35% primarily due to a $3.3 million adjustment to our deferred tax assets and the identification of $1.6 million of additional federal income tax benefits, partially offset by an increase of $1.6 million related to the identification of unrecognized tax positions. The effective income tax rate for 2010 was also impacted by the effect of foreign operations, partially offset by state income taxes.
Diluted EPS: Diluted EPS increased 3% to $1.85 for 2011 from $1.80 reported for 2010. Adjusted diluted EPS, which excludes certain items described above, increased $0.10 from $1.82 for the year ended December 31, 2010 to $1.92 for 2011.


Liquidity and Capital Resources
Operating Activities
Net cash provided by operating activities were $161.0 million for the year ended December 31, 2012 compared to $134.8 million for the same period of 2011. Cash flow from operating activities increased primarily due to an increase in operating income, an improvement in cash flows from marketing and reservation activities and fewer purchases of real estate with the intent to resell to third parties as part of our program to incent franchise development in strategic markets for certain brands. The purchases of real estate totaled approximately $4.2 million during the year ended December 31, 2011. The Company did not purchase any real estate held for resale during 2012. These improvements were partially offset by the payout of benefits related to the settlement of the Company's pension plan during the year ended December 31, 2012 totaling approximately $12 million, increased participant distributions of deferred compensation balances and increased interest expense related to the borrowings used to fund the payment of the Company's special cash dividend during 2012.
Net operating cash provided by marketing and reservation activities totaled $30.3 million for the year ended December 31, 2012 compared to $0.6 million during the year ended December 31, 2011. The improvement in cash flows from marketing and reservation activities primarily reflects an improvement in marketing and reservation system fees resulting from system size expansion and RevPAR performance, improved financial performance of the Company's loyalty programs and cost management of the Company's customer contact centers. Based on the current economic conditions, the Company expects

55

Table of Contents

marketing and reservation activities to provide cash flows from operations ranging between $12 million and $17 million in 2013.
Investing Activities
Cash utilized in investing activities totaled $58.0 million, $23.8 million and $32.2 million for the years ended December 31, 2012, 2011 and 2010, respectively. The increase in cash utilized for investing activities from 2011 to 2012 was primarily due to an increase in capital expenditures, an increase in net financing provided to franchisees and equity method investments entered into during the year ended December 31, 2012. These increases were partially offset by the proceeds from the sale of investments held in trust related to the Company's deferred compensation plans during the year ended December 31, 2012. The proceeds were utilized to reimburse the Company for participant distributions made on behalf of the trust in prior years.
During the years ended 2012, 2011 and 2010, capital expenditures total $15.4 million, $10.9 million and $24.4 million, respectively. Capital expenditures for 2012 primarily included upgrades of system-wide properties and yield management systems, upgrades to information systems infrastructure and the purchase of computer software and equipment. The increase in capital expenditures from 2011 to 2012 primarily reflects additional purchases related to the upgrade of the Company's information technology data center as well as tenant improvement work related to the Company's new headquarters which is scheduled to be completed in 2013. The declined in capital expenditures from 2010 to 2011 was primarily due to the completion of tenant improvements related to newly leased office space for the Company's technology operations.
The Company occasionally provides financing to franchisees for property improvements, hotel development efforts and other purposes. During 2012, 2011 and 2010, the Company advanced $34.9 million, $12.8 million and $11.8 million for these purposes, respectively. The Company collected $3.6 million, $4.8 million and $5.1 million of these advances during the years ended December 31, 2011, 2010 and 2009, respectively. At December 31, 2012, the Company had commitments to extend an additional $9.0 million for these purposes provided certain conditions are met by its franchisees, of which $3.6 million is expected to be advanced in the next twelve months.
During the year ended December 31, 2012 and 2011, the Company invested $20.3 million and $5.0 million in joint ventures accounted for under the equity method of accounting. The Company's investment in these joint ventures primarily pertain to ventures that either support the Company's efforts to increase business delivery to its franchisees or promote growth of our emerging brands.

Our board of directors previously authorized us to enter into programs which permit us to offer financing, investment and guaranty support to qualified franchisees as well as to acquire and resell real estate to incent franchise development for certain brands in strategic markets. During the year ended December 31, 2012, the Company advanced, net of repayments, approximately $41 million related to mezzanine financing and equity investments under this program to construct Cambria Suites in strategic markets. At December 31, 2012, the Company had approximately $68 million invested under this program. Over the next several years, we expect to continue to opportunistically deploy capital pursuant to these programs to promote growth of our emerging brands. Our current expectation is that our annual investments in these programs will range from $20 million to $40 million per year however, the amount and timing of the investment in these programs will be dependent on market and other conditions.
Financing Activities
Financing cash flows relate primarily to the Company’s borrowings, treasury stock purchases and dividends.
Debt
Senior Unsecured Notes due 2022
On June 27, 2012 the Company issued unsecured notes with a principal amount of $400 million ("the 2012 Senior Notes") at par, bearing a coupon of 5.75% with an effective rate of 5.94%. The 2012 Senior Notes will mature on July 1, 2022, with interest to be paid semi-annually on January 1st and July 1st. The Company utilized the net proceeds of this offering, after deducting underwriting discounts and commissions and other offering expenses, together with a portion of the proceeds of a new credit facility, to pay the special cash dividend totaling approximately $600.7 million paid to shareholders on August 23, 2012. The Company's 2012 Senior Notes are guaranteed jointly, severally, fully and unconditionally, subject to certain customary limitations by eight 100%-owned domestic subsidiaries.
The Company incurred debt issuance costs in connection with the 2012 Senior Notes totaling approximately $7.5 million. These debt issuance costs are amortized, on a straight-line basis, which is not materially different than the effective interest method, through the maturity of the 2012 Senior Notes. Amortization of these costs is included in interest expense in the consolidated statements of income.

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The Company may redeem the 2012 Senior Notes at its option at a redemption price equal to the greater of (a) 100% of the principal amount of the notes to be redeemed and (b) the sum of the present values of the remaining scheduled principal and interest payments from the redemption date to the date of maturity discounted to the redemption date on a semi-annual basis at the Treasury rate, plus 50 basis points.
Senior Unsecured Notes due 2020
On August 25, 2010, the Company completed a $250 million senior unsecured note offering (“the 2010 Senior Notes”) at a discount of $0.6 million, bearing a coupon of 5.70% with an effective rate of 6.19%. The 2010 Senior Notes will mature on August 28, 2020, with interest on the 2010 Senior Notes to be paid semi-annually on February 28th and August 28th. The Company used the net proceeds from the offering, after deducting underwriting discounts and other offering expenses, to repay outstanding borrowings and other general corporate purposes. The Company's 2010 Senior Notes are guaranteed jointly, severally, fully and unconditionally, subject to certain customary limitations, by eight 100%-owned domestic subsidiaries.
The Company may redeem the 2010 Senior Notes at its option at a redemption price equal to the greater of (a) 100% of the principal amount of the notes to be redeemed and (b) the sum of the present values of the remaining scheduled principal and interest payments from the redemption date to the date of maturity discounted to the redemption date on a semi-annual basis at the Treasury rate, plus 45 basis points.
New Senior Secured Credit Facility
On July 25, 2012, the Company entered into a $350 million senior secured credit facility, comprised of a $200 million revolving credit tranche ("the New Revolver") and a $150 million term loan tranche (the "Term Loan") with Deutsche Bank AG New York Branch, as administrative agent, Wells Fargo Bank, National Association, as administrative agent, and a syndication of lenders (the "New Credit Facility"). The New Credit Facility has a final maturity date of July 25, 2016, subject to an optional one-year extension, provided certain conditions are met. Up to $25 million of the borrowings under the New Revolver may be used for letters of credit, up to $10 million of borrowings under the New Revolver may be used for swing-line loans and up to $35 million of borrowings under the New Revolver may be used for alternative currency loans. The Term Loan requires quarterly amortization payments (a) during the first two years, in equal installments aggregating 5% of the original principal amount of the Term Loan per year, (b) during the second two years, in equal installments aggregating 7.5% of the original principal amount of the Term Loan per year, and (c) during the one-year extension period (if exercised), equal installments aggregating 10% of the original principal amount of the Term Loan.
The Company utilized the proceeds from the Term Loan and borrowings from the New Revolver, together with the net proceeds from the 2012 Senior Notes offering, to pay the special cash dividend of approximately $600.7 million in the aggregate to the Company's stockholders on August 23, 2012.
The New Credit Facility is unconditionally guaranteed, jointly and severally, by certain of the Company's domestic subsidiaries. The subsidiary guarantors currently include all subsidiaries that guarantee the obligations under the Company's Indenture governing the terms of its 2010 and 2012 Senior Notes.
The New Credit Facility is secured by first priority pledges of (i) 100% of the ownership interests in certain domestic subsidiaries owned by the Company and the guarantors, (ii) 65% of the ownership interests in (a) Choice Netherlands Antilles N.V. (“Choice NV”), the top-tier foreign holding company of Choice's foreign subsidiaries, and (b) the domestic subsidiary that owns Choice NV and (iii) all presently existing and future domestic franchise agreements (the “Franchise Agreements”) between the Company and individual franchisees, but only to the extent that the Franchise Agreements may be pledged without violating any law of the relevant jurisdiction or conflicting with any existing contractual obligation of the Company or the applicable franchisee. At the time that the maximum total leverage ratio is required to be no greater than 4.00 to 1.00 (beginning of year 4 of the New Credit Facility), the security interest in the Franchise Agreements will be released.
The Company may at any time prior to the final maturity date increase the amount of the New Credit Facility by up to an additional $100 million to the extent that any one or more lenders commit to being a lender for the additional amount and certain other customary conditions are met. Such additional amounts may take the form of an increased revolver or term loan.
The Company may elect to have borrowings under the New Credit Facility bear interest at a rate equal to (i) LIBOR, plus a margin ranging from 200 to 425 basis points based on the Company's total leverage ratio or (ii) a base rate plus a margin ranging from 100 to 325 basis points based on the Company's total leverage ratio.
The New Credit Facility requires the Company to pay a fee on the undrawn portion of the New Revolver, calculated on the basis the average daily unused amount of the New Revolver multiplied by 0.30% per annum.
The Company may reduce the New Revolver commitment and/or prepay the Term Loan in whole or in part at any time without penalty, subject to reimbursement of customary breakage costs, if any. Any Term Loan prepayments made by the Company shall be applied to reduce the scheduled amortization payments in direct order of maturity.


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Additionally, the New Credit Facility requires that the Company and its restricted subsidiaries comply with various covenants, including with respect to restrictions on liens, incurring indebtedness, making investments, paying dividends or repurchasing stock, and effecting mergers and/or asset sales. With respect to dividends, the Company may not make any payments if there is an existing event of default or if the payment would create an event of default. In addition, if the Company's total leverage exceeds 4.50 to 1, the Company is generally restricted from paying aggregate dividends in excess of $50 million during any calendar year.
The New Credit Facility also imposes financial maintenance covenants requiring the Company to maintain:
a total leverage ratio of not more than 5.75 to 1.00 in year 1, 5.00 to 1.00 in year 2, 4.50 to 1.00 in year 3 and 4.00 to 1.00 thereafter,
a maximum secured leverage ratio of not more than 2.50 to 1.00 in year 1, 2.25 to 1.00 in year 2, 2.00 to 1.00 in year 3 and 1.75 to 1.00 thereafter, and
a minimum fixed charge coverage ratio of not less than 2.00 to 1.00 in years 1 and 2, 2.25 to 1.00 in year 3 and 2.50 to 1.00 thereafter.
At December 31, 2012, the Company maintained a total leverage ratio of 3.62x, a maximum secured leverage ratio of 0.87x and a minimum fixed charge coverage ratio of 8.18x. At December 31, 2012, the Company was in compliance with all covenants under the New Credit Facility.
The New Credit Facility includes customary events of default, the occurrence of which, following any applicable cure period, would permit the lenders to, among other things, declare the principal, accrued interest and other obligations of the Company under the New Credit Facility to be immediately due and payable.
The Company incurred debt issuance costs in connection with the New Credit Facility totaling approximately $3.7 million. These debt issuance costs are amortized, on a straight-line basis, which is not materially different than the effective interest method, through the maturity of the New Credit Facility. Amortization of these costs is included in interest expense in the consolidated statements of income.
In connection with the entry into the New Credit Facility, the Company's $300 million senior unsecured revolving credit agreement, dated as of February 24, 2011, among the Company, Wells Fargo Bank, National Association, as administrative agent, and a syndicate of lenders (the “Old Credit Facility”), was terminated and replaced by the New Credit Facility. The Old Credit Facility permitted the Company to borrow, repay and re-borrow revolving loans until the scheduled maturity date of February 24, 2016. In addition, the Old Credit Facility bore interest, at the Company's election, at either (i) a base rate plus a margin ranging from 5 to 80 basis points based on the Company's credit rating or (ii) LIBOR plus a margin ranging from 105 to 180 basis points based on the Company's credit rating. The Old Credit Facility also required the Company to pay a quarterly facility fee on the full amount of the commitments under the Old Credit Facility (regardless of usage) ranging from 20 to 45 basis points based upon the credit rating of the Company.
As of December 31, 2012, the Company had $146.3 million and $57.0 million outstanding under the Term Loan and New Revolver, respectively.

Regular Quarterly Dividends
The Company currently maintains the payment of a quarterly dividend on its common shares outstanding, however, the declaration of future dividends are subject to the discretion of our board of directors. During the year ended December 31, 2012, the Company declared and paid cash dividends at a quarterly rate of $0.185 per share. The Company's quarterly dividend rate declared during the year ended December 31, 2012 has remained unchanged from the previous quarterly declarations. During the year ended December 31, 2012 and 2011, the Company paid quarterly cash dividends totaling $53.4 million and $43.7 million, respectively. Dividend payments during the year ended December 31, 2012, reflect the Company's board of directors decision to pay the regular quarterly dividend initially scheduled to be paid in the first quarter of 2013 in December 2012. As a result, the dividends paid during 2012 reflect five quarterly payments as compared to four payments in the prior year. We expect that cash dividends will continue to be paid in the future, subject to future business performance, economic conditions, changes in tax regulations and other matters. Based on our present dividend rate and outstanding share count, aggregate annual regular dividends for 2013, excluding the first quarter payment which was paid to shareholders in December 2012, would be approximately $32.1 million.

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Special Cash Dividend
On July 26, 2012, the Company's board of directors declared a special cash dividend in the amount of $10.41 per share or approximately $600.7 million in the aggregate, which was paid on August 23, 2012. The Company utilized the proceeds from the 2012 Senior Notes and the New Credit Facility for payment of the special cash dividend.
Share Repurchases
During the year ended December 31, 2012, the Company repurchased 0.5 million shares of its common stock under the share repurchase program at a total cost of $19.9 million for an average price of $37.02 per share. Since the program's inception through December 31, 2012, we have repurchased 45.3 million shares (including 33.0 million prior to the two-for-one stock split effected in October 2005) of common stock at a total cost of $1.1 billion. Considering the effect of the two-for-one stock split, the Company has repurchased 78.3 million shares at an average price of $13.89 per share through December 31, 2012. At December 31, 2012 the Company had approximately 1.4 million shares remaining under the current share repurchase authorization. Upon completion of the current authorization, our board of directors will evaluate the advisability of additional share repurchases.
Other items
Approximately $125.3 million of the Company's cash and cash equivalents at December 31, 2012 pertains to undistributed earnings of the Company's consolidated foreign subsidiaries. Since the Company's intent is for such earnings to be reinvested by the foreign subsidiaries, the Company has not provided additional United States income taxes on these amounts. While the Company has no intention to utilize these cash and cash equivalents in its domestic operations, any change to this policy would result in the Company incurring additional United States income taxes on any amounts utilized domestically.
During the year ended December 31, 2012, the Company recorded one-time employee termination charges totaling $2.9 million in SG&A and marketing and reservation expenses. These charges related to salary and benefits continuation payments for employees separating from service with the Company. At December 31, 2012, the Company had approximately $2.2 million of these salary and benefits continuation payments remaining to be remitted. During the year ended December 31, 2012, the Company remitted an additional $4.6 million of termination benefits related to employee termination charges recorded in prior periods and had approximately $0.9 million of these benefits remaining to be paid. At December 31, 2012, total termination benefits of approximately $3.1 million remained to be paid and the Company expects $3.1 million of these benefits to be paid in the next twelve months. In addition, the Company expects to satisfy approximately $2.5 million of deferred compensation and retirement plan obligations during the next twelve months.
The following table summarizes our contractual obligations as of December 31, 2012:
 
 
Payment due by period
Contractual Obligations
Total
 
Less than
1 year
 
1-3 years
 
3-5 years
 
More than
5 years
 
(in millions)
Long-term debt (1)
$
1,218.5

 
$
50.5

 
$
106.7

 
$
253.6

 
$
807.7

Capital lease obligations (2)
3.7

 
1.0

 
2.1

 
0.6

 

Purchase obligations (3)
16.9

 
11.3

 
5.1

 
0.2

 
0.3

Operating lease obligations
96.7

 
10.1

 
20.7

 
20.3

 
45.6

Other long-term liabilities (4)
20.5

 

 
4.9

 
2.4

 
13.2

Total contractual obligations
$
1,356.3

 
$
72.9

 
$
139.5

 
$
277.1

 
$
866.8

____________________________
(1) 
Long-term debt includes principal as well as interest payments. Assumes forward estimates of LIBOR rates as of December 31, 2012 for our variable interest rate debt.
(2) 
Capital lease obligations include interest and related maintenance agreements on the equipment.
(3) 
Purchase obligations also include commitments to provide loan and joint venture financing under various Company programs.
(4) 
Other long-term liabilities primarily consists of deferred compensation plan liabilities.


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The total amount of unrecognized tax positions and the related interest and penalties totaled $6.7 million at December 31, 2012 and is not reflected in the Contractual Obligations table. We have several open tax positions, and it is reasonably possible that the Company's unrecognized tax positions could decrease within the next 12 months by as much as $2.1 million.
The Company believes that cash flows from operations and available financing capacity are adequate to meet the expected future operating, investing and financing needs of the business.

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Off Balance Sheet Arrangements
On October 9, 2012, the Company entered into a limited payment guaranty with regards to a developer's $18 million bank loan for the construction of a Cambria Suites in White Plains, New York. Under the terms of the limited guaranty, the Company has agreed to guarantee 25% of the outstanding principal balance and accrued and unpaid interest, as well as any unpaid expenses incurred by the lender.  The limited guaranty shall remain in effect until the maximum amount guaranteed by the Company is paid in full.  In addition to the limited guaranty, the Company entered into an agreement in which the Company guarantees the completion of the construction of the hotel and an environmental indemnity agreement which indemnifies the lending institution from and against any damages relating to or arising out of possible environmental contamination issues with regards to the Cambria Suites property. 

Critical Accounting Policies
Our accounting policies comply with principles generally accepted in the United States. We have described below those policies that we believe are critical and require the use of complex judgment or significant estimates in their application. Additional discussion of these policies is included in Note 1 to our consolidated financial statements.

Revenue Recognition.
We recognize continuing franchise fees, including royalty, marketing and reservations system fees, when earned and receivable from our franchisees. Franchise fees are typically based on a percentage of gross room revenues or the number of hotel rooms of each franchisee. Our estimate of the allowance for uncollectible royalty fees is charged to SG&A expense and our estimate of the allowance for uncollectible marketing and reservation system fees is charged to marketing and reservation expenses.
Initial franchise and relicensing fees are recognized, in most instances, in the period the related franchise agreement is executed because the initial franchise and relicensing fees are non-refundable and the Company is not required to provide initial services to the franchisee prior to hotel opening. We defer the initial franchise and relicensing fee revenue related to franchise agreements which include incentives until the incentive criteria are met or the agreement is terminated, whichever occurs first.
The Company may also enter into master development agreements (“MDAs”) with developers that grant limited exclusive development rights and preferential franchise agreement terms for one-time, non-refundable fees. When these fees are not contingent upon the number of agreements executed under the MDA, the Company recognizes the up-front fees over the MDA’s contractual life. Fees that are contingent upon the execution of franchise agreements under the MDA are recognized upon execution of the franchise agreement.
The Company recognizes procurement services revenues from qualified vendors when the services are performed or the product delivered, evidence of an arrangement exists, the fee is fixed and determinable and collectability is probable. We defer the recognition of procurement services revenues related to certain upfront fees and recognize them over a period corresponding to the Company’s estimate of the life of the arrangement.
Marketing and Reservation Revenues and Expenses.
The Company’s franchise agreements require the payment of certain marketing and reservation system fees, which are used exclusively by the Company for expenses associated with providing franchise services such as national marketing, media advertising, central reservation systems and technology services. The Company is contractually obligated to expend the marketing and reservation system fees it collects from franchisees in accordance with the franchise agreements; as such, no income or loss to the Company is generated. In accordance with our contracts, we include in marketing and reservation expenses an allocation of costs for certain activities, such as human resources, facilities, legal, accounting, etc., required to carry out marketing and reservation activities.
The Company records marketing and reservation revenues and expenses on a gross basis since the Company is the primary obligor in the arrangement, maintains the credit risk, establishes the price and nature of the marketing or reservation services and retains discretion in supplier selection. In addition, net advances to and repayments from the franchise system for marketing and reservation activities are presented as cash flows from operating activities.
Marketing and reservation system fees not expended in the current year are carried over to the next fiscal year and expended in accordance with the franchise agreements. Shortfall amounts are similarly recovered in subsequent years.

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Cumulative excess or shortfall amounts from the operation of these programs are recorded as a marketing and reservation system fee payable or receivable. Under the terms of the franchise agreements, the Company may advance capital as necessary for marketing and reservation activities and recover such advances through future fees. Our current assessment is that the credit risk associated with the marketing and reservation system fees receivable is mitigated due to our contractual right to recover these amounts from a large geographically dispersed group of franchisees. However, our ability to recover these receivables may be adversely impacted by certain factors, including, among others, declines in the ability of our franchisees to generate revenues at properties they franchise from us, lower than expected franchise system growth of certain brands and/or lower than expected international franchise system growth. An extended period of occupancy or room rate declines or a decline in the number of hotel rooms in our franchise system could result in the generation of insufficient funds to recover marketing and reservation advances as well as meet the ongoing marketing and reservation needs of the overall system.
The Company evaluates the receivable for marketing and reservation costs in excess of cumulative marketing and reservation system fees earned on a periodic basis for collectability. The Company will record an allowance when, based on current information and events, it is probable that we will be unable to collect all amounts due for marketing and reservation activities according to the contractual terms of the franchise agreements. The receivables are considered to be uncollectible if the expected net, undiscounted cash flows from marketing and reservation activities are less than the carrying amount of the asset.
Choice Privileges is our frequent guest incentive marketing program. Choice Privileges enables members to earn points based on their spending levels with our franchisees and, to a lesser degree, through participation in affiliated partners’ programs, such as those offered by credit card companies. The points, which we accumulate and track on the members’ behalf, may be redeemed for free accommodations or other benefits.
We provide Choice Privileges as a marketing program to franchised hotels and collect a percentage of program members’ room revenue from franchises to operate the program. Revenues are deferred in an amount equal to the estimated fair value of the future redemption obligation. A third-party actuary estimates the eventual redemption rates and point values using various actuarial methods. These judgmental factors determine the required liability attributable to outstanding points. Upon redemption of points, the Company recognizes the previously deferred revenue as well as the corresponding expense relating to the cost of the awards redeemed. Revenues in excess of the estimated future redemption obligation are recognized when earned to reimburse the Company for costs incurred to operate the program, including administrative costs, marketing, promotion and performing member services. Costs to operate the program, excluding estimated redemption values, are expensed when incurred.
Valuation of Intangibles and Long-Lived Assets
The Company evaluates the potential impairment of property and equipment and other long-lived assets, including franchise rights and other definite-lived intangibles, on an annual basis or whenever an event or other circumstances indicates that we may not be able to recover the carrying value of the asset. Recoverability is measured based on net, undiscounted expected cash flows. Assets are considered to be impaired if the net, undiscounted expected cash flows are less than the carrying amount of the assets. Impairment charges are recorded based upon the difference between the carrying value and the fair value of the asset. Significant management judgment is involved in developing these projections, and they include inherent uncertainties. If different projections are used in the current period, the balances for non-current assets could be materially impacted. Furthermore, if management uses different projections or if different conditions occur in future periods, future-operating results could be materially impacted.
The Company evaluates the impairment of goodwill and trademarks with indefinite lives on an annual basis, or during the year if an event or other circumstance indicates that we may not be able to recover the carrying amount of the asset. In evaluating these assets for impairment, the Company first assesses qualitative factors to determine whether it is more likely than not that the fair value of the reporting unit is less than its carrying amount. If we conclude that it is not more likely than not that the fair value of the reporting unit is less than its carrying value, then no further testing is required. If the conclusion is that it is more likely than not that the fair value of a reporting unit is less than its carrying value, then a two-step impairment test is performed. Since the Company has one reporting unit, the fair value of the Company’s net assets is used to determine if goodwill may be impaired. Indefinite life trademarks are considered to be impaired if the net, undiscounted expected cash flows associated with the trademark are less than their carrying amount.

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Loan Loss Reserves
The Company segregates its notes receivable for the purposes of evaluating allowances for credit losses between two categories: Mezzanine and Other Notes Receivable and Forgivable Notes Receivable. The Company utilizes the level of security it has in the various notes receivable as its primary credit quality indicator (i.e. senior, subordinated or unsecured) when determining the appropriate allowances for uncollectible loans within these categories.

Mezzanine, and Other Notes Receivables
The Company has provided financing to franchisees in support of the development of properties in strategic markets. The Company expects the owners to repay the loans in accordance with the loan agreements, or earlier as the hotels mature and capital markets permit. The Company estimates the collectability and records an allowance for loss on its mezzanine and other notes receivable when recording the receivables in the Company’s financial statements. These estimates are updated quarterly based on available information.
The Company considers a loan to be impaired when, based on current information and events, it is probable that a creditor will be unable to collect all amounts due according to the contractual terms of the loan agreement. All amounts due according to the contractual terms means that both the contractual interest payments and the contractual principal payments of a loan will be collected as scheduled in the loan agreement. The Company measures loan impairment based on the present value of expected future cash flows discounted at the loan’s original effective interest rate or the estimated fair value of the collateral. For impaired loans, the Company establishes a specific impairment reserve for the difference between the recorded investment in the loan and the present value of the expected future cash flows or the estimated fair value of the collateral. The Company applies its loan impairment policy individually to all mezzanine and other notes receivable in the portfolio and does not aggregate loans for the purpose of applying such policy. For impaired loans, the Company recognizes interest income on a cash basis. If it is likely that a loan will not be collected based on financial or other business indicators it is the Company’s policy to charge off these loans to SG&A expenses in the accompanying consolidated statements of income in the quarter when it is deemed uncollectible. Recoveries of impaired loans are recorded as a reduction of SG&A expenses in the quarter received.
The Company assesses the collectability of its senior notes receivable by comparing the market value of the underlying assets to the carrying value of the outstanding notes. In addition, the Company evaluates the property’s operating performance, the borrower’s compliance with the terms of the loan and franchise agreements, and all related personal guarantees that have been provided by the borrower. For subordinated or unsecured receivables, the Company assesses the property’s operating performance, the subordinated equity available to the Company, the borrower’s compliance with the terms of the loan and franchise agreements, and the related personal guarantees that have been provided by the borrower.
The Company considers loans to be past due and in default when payments are not made when due. Although the Company considers loans to be in default if payments are not received on the due date, the Company does not suspend the accrual of interest until those payments are more than 30 days past due. The Company applies payments received for loans on non-accrual status first to interest and then principal. The Company does not resume interest accrual until all delinquent payments are received.
Forgivable Notes Receivable
In certain instances, the Company may provide financing to franchisees for property improvements and other purposes in the form of forgivable promissory notes which bear interest at market rates. Under these promissory notes, the franchisee promises to repay the principal sum together with interest upon maturity unless certain conditions are met throughout the term of the promissory note. The principal sum and related interest are forgiven ratably over the term of the promissory note if the franchisee remains in the system in good standing. If during the term of the promissory note, the franchisee exits our franchise system or is not operating their franchise in accordance with our quality or credit standards, the Company may declare a default under the promissory note and commence collection efforts with respect to the full amount of the then-current outstanding principal and interest.
In accordance with the terms of the promissory notes, the initial principal sum and related interest are ratably reduced over the term of the loan on each anniversary date until the outstanding amounts are reduced to zero as long as the franchisee remains within the franchise system and operates in accordance with our quality and brand standards. As a result, the amounts recorded as an asset on the Company's consolidated balance sheet are also ratably reduced since the amounts forgiven no longer represent probable future economic benefits to the Company. The Company records the reduction of its recorded assets through amortization expense and marketing and reservation expense on its consolidated statements of income.
The Company fully reserves all defaulted notes in addition to recording a reserve on the estimated uncollectible portion of the remaining notes. For those notes not in default, the Company calculates an allowance for losses and determines the

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ultimate collectibility on these forgivable notes based on the historical default rates for those unsecured notes that are not forgiven but are required to be repaid. The Company records bad debt expense in SG&A and marketing and reservation system expenses in the accompanying consolidated statements of income in the quarter when the note is deemed uncollectible.
See Note 3 Notes Receivable for additional information.
Stock Compensation.
The Company’s policy is to recognize compensation cost related to share-based payment transactions in the financial statements based on the fair value of the equity or liability instruments issued. Compensation expense related to the fair value of share-based awards is recognized over the requisite service period based on an estimate of those awards that will ultimately vest. The Company estimates the share-based compensation expense for awards that will ultimately vest upon inception of the grant and adjusts the estimate of share-based compensation for those awards with performance and/or service requirements that will not be satisfied so that compensation cost is recognized only for awards that ultimately vest.
Income Taxes.
Income taxes are recorded using the asset and liability method of accounting for income taxes. Deferred income taxes reflect the net tax effect of temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. A valuation allowance is provided for deferred tax assets if it is more likely than not such assets will be unrealized. Deferred United States income taxes have not been recorded for temporary differences related to investments in certain foreign subsidiaries and corporate affiliates. The temporary differences consist primarily of undistributed earnings that are considered permanently reinvested in operations outside the United States. If management’s intentions change in the future, deferred taxes may need to be provided.
With respect to uncertain income tax positions, a tax liability is recorded in full when management determines that the position does not meet the more likely than not threshold of being sustained on examination. A tax liability may also be recognized for a position that meets the more likely than not threshold, based upon management’s assessment of the position’s probable settlement value. The Company records interest and penalties on unrecognized tax benefits in the provision for income taxes. Additional information regarding the Company’s unrecognized tax benefits is provided in Note 18 to Consolidated Financial Statements.
Pension, Profit Sharing and Incentive Plans
The Company sponsors two non-qualified retirement savings and investment plans for certain employees and senior executives. Employee and Company contributions are maintained in separate irrevocable trusts. Legally, the assets of the trusts remain those of the Company; however, access to the trusts’ assets is severely restricted. The trusts cannot be revoked by the Company or an acquirer, but the assets are subject to the claims of the Company’s general creditors. The participants do not have the right to assign or transfer contractual rights in the trusts.
In 2002, the Company adopted the Choice Hotels International, Inc. Executive Deferred Compensation Plan (“EDCP”) which became effective January 1, 2003. Under the EDCP, certain executive officers may defer a portion of their salary into an irrevocable trust. Prior to January 1, 2010, participants could elect an investment return of either the annual yield of the Moody’s Average Corporate Bond Rate Yield Index plus 300 basis points, or a return based on a selection of available diversified investment options. Effective January 1, 2010, the Moody’s Average Corporate Bond Rate Yield Index plus 300 basis points is no longer an investment option for salary deferrals made on compensation earned after December 31, 2009. The Company recorded a deferred compensation liability of $11.7 million and $17.2 million at December 31, 2012 and 2011, respectively, related to these deferrals and credited investment returns. Compensation expense is recorded in SG&A expense on the Company’s consolidated statements of income based on the change in the deferred compensation obligation related to earnings credited to participants as well as changes in the fair value of diversified investments. Compensation expense recorded in SG&A for the years ended December 31, 2012, 2011 and 2010 were $0.8 million, $0.8 million and $0.9 million, respectively.
The Company has invested the employee salary deferrals in diversified long-term investments which are intended to provide investment returns that partially offset the earnings credited to the participants. The diversified investments held in the trusts totaled $6.0 million and $14.2 million as of December 31, 2012 and 2011, respectively, and are recorded at their fair value, based on quoted market prices. At December 31, 2012, the Company expects $3.5 million of the assets held in the trust to be distributed during the year ended December 31, 2013 to participants or to the Company to reimburse it for prior year participant distributions. These investments are considered trading securities and therefore the changes in the fair value of the diversified assets is included in other gains and losses in the accompanying consolidated statements of income. The Company recorded investment gains (losses) during the years ended December 31, 2012, 2011 and 2010 of $1.2 million, $(0.1) million,

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and $1.4 million, respectively. In addition, the EDCP Plan held shares of the Company's common stock with a market value of $0.1 million at December 31, 2012 which were recorded as a component of shareholders' deficit.
In 1997, the Company adopted the Choice Hotels International, Inc. Non-Qualified Retirement Savings and Investment Plan (“Non-Qualified Plan”). The Non-Qualified Plan allows certain employees who do not participate in the EDCP to defer a portion of their salary and invest these amounts in a selection of available diversified investment options. As of December 31, 2012 and 2011, the Company had recorded a deferred compensation liability of $11.2 million and $10.4 million, respectively related to these deferrals. Compensation expense is recorded in SG&A expense on the Company’s consolidated statements of income based on the change in the deferred compensation obligation related to earnings credited to participants as well as changes in the fair value of diversified investments. The net increase (decrease) in compensation expense recorded in SG&A for the years ended December 31, 2012, 2011 and 2010 were $0.7 million, $(0.5) million, and $0.8 million, respectively.
The diversified investments held in the trusts were $10.2 million and $9.5 million as of December 31, 2012 and 2011, respectively, and are recorded at their fair value, based on quoted market prices. These investments are considered trading securities and therefore the changes in the fair value of the diversified assets is included in other gains and losses in the accompanying consolidated statements of income. The Company recorded investment gains (losses) during the years ended December 31, 2012, 2011 and 2010 of $0.8 million, $(0.5) million and $0.7 million, respectively. In addition, the Non-Qualified Plan held shares of the Company’s common stock with a market value of $1.0 million and $0.9 million at December 31, 2012 and 2011, respectively.
The Company is subject to risk from changes in debt and equity prices from our non-qualified retirement savings plan investments in debt securities and common stock. The diversified investments held in the Non-Qualified Plan and EDCP include investments primarily in equity and debt securities, and cash and cash equivalents.

New Accounting Standards
See Footnotes No. 1 “Recently Adopted Accounting Guidance” and Note 29 "Future Adoption of Accounting Standards" of the Notes to our Financial Statements for information related to our adoption of new accounting standards in 2012 and for information on our anticipated adoption of recently issued accounting standards.

FORWARD-LOOKING STATEMENTS
Certain matters discussed in this report, including those in the section entitled Management’s Discussion and Analysis of Financial Condition and Results of Operation, constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Generally, our use of words such as “expect,” “estimate,” “believe,” “anticipate,” "should," “will,” “forecast,” “plan,” project,” “assume” or similar words of futurity identify such forward-looking statements. These forward-looking statements are based on management's current beliefs, assumption and expectations regarding future events, which in turn are based on information currently available to management. Such statements may relate to projections of the Company’s revenue, earnings and other financial and operational measures, Company debt levels, ability to repay outstanding indebtedness, payment of dividends, and future operations, among other matters. We caution you not to place undue reliance on any such forward-looking statements. Forward-looking statements do not guarantee future performance and involve known and unknown risks, uncertainties and other factors.
Several factors could cause actual results, performance or achievements of the Company to differ materially from those expressed in or contemplated by the forward-looking statements. Such risks include, but are not limited to, changes to general, domestic and foreign economic conditions; operating risks common in the lodging and franchising industries; changes to the desirability of our brands as viewed by hotel operators and customers; changes to the terms or termination of our contracts with franchisees; our ability to keep pace with improvements in technology utilized for reservations systems and other operating systems; fluctuations in the supply and demand for hotels rooms; the outcome of litigation; and our ability to effectively manage our indebtedness. These and other risk factors are discussed in detail in Item 1A. “Risk Factors” of this report. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.

Item 7A.
Quantitative and Qualitative Disclosures About Market Risk.
The Company is exposed to market risk from changes in interest rates and the impact of fluctuations in foreign currencies on the Company’s foreign investments and operations. The Company manages its exposure to these market risks through the monitoring of its available financing alternatives including in certain circumstances the use of derivative financial instruments. We are also subject to risk from changes in debt and equity prices from our non-qualified retirement savings plan investments in debt securities and common stock, which have a carrying value of $16.2 million at December 31, 2012, which we account for as trading securities. The Company will continue to monitor the exposure in these areas and make the appropriate adjustments as market conditions dictate.

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At December 31, 2012, the Company had $203.3 million of variable interest rate debt instruments outstanding at an effective rate of 2.7%. A hypothetical change of 10% in the Company’s effective interest rate from December 31, 2012 levels would increase or decrease annual interest expense by $0.5 million. The Company had no borrowings with variable interest rates outstanding at December 31, 2011. The Company expects to refinance its fixed and variable long-term debt obligations prior to their scheduled maturities.

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Item 8.
Financial Statements and Supplementary Data.
 
TABLE OF CONTENTS

 
 
 
 


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Report of Independent Registered Public Accounting Firm

To the Board of Directors and Shareholders
of Choice Hotels International, Inc. and subsidiaries:

In our opinion, the consolidated financial statements listed in the accompanying index appearing under Item 15(a)(1) present fairly, in all material respects, the financial position of Choice Hotels International, Inc. and its subsidiaries at December 31, 2012 and 2011 and the results of their operations and their cash flows for each of the three years in the period ended December 31, 2012 in conformity with accounting principles generally accepted in the United States of America. In addition, in our opinion, the financial statement schedule listed in the index appearing under Item 15(a)(2) presents fairly, in all material respects, the information set forth therein when read in conjunction with the related consolidated financial statements. Also in our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of December 31, 2012, based on criteria established in Internal Control - Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO). The Company's management is responsible for these financial statements and financial statement schedule, for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting, included in Management's Report on Internal Control over Financial Reporting appearing under Item 9A. Our responsibility is to express opinions on these financial statements, on the financial statement schedule, and on the Company's internal control over financial reporting based on our integrated audits. We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audits to obtain reasonable assurance about whether the financial statements are free of material misstatement and whether effective internal control over financial reporting was maintained in all material respects. Our audits of the financial statements included examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by management, and evaluating the overall financial statement presentation. Our audit of internal control over financial reporting included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our audits also included performing such other procedures as we considered necessary in the circumstances. We believe that our audits provide a reasonable basis for our opinions.

A company's internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company's internal control over financial reporting includes those policies and procedures that (i) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; (ii) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of management and directors of the company; and (iii) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company's assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

/s/ PricewaterhouseCoopers LLP
McLean, Virginia
February 28, 2013


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CONSOLIDATED FINANCIAL STATEMENTS

CHOICE HOTELS INTERNATIONAL, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF INCOME
 
 
Years Ended December 31,
2012
 
2011
 
2010
(In thousands, except
per share amounts)
REVENUES:
 
 
 
 
 
Royalty fees
$
260,782

 
$
245,426

 
$
227,979

Initial franchise and relicensing fees
14,203

 
14,052

 
10,033

Procurement services
17,962

 
18,111

 
17,741

Marketing and reservation
384,784

 
349,036

 
329,246

Hotel operations
4,573

 
4,356

 
4,031

Other
9,205

 
7,812

 
7,046

Total revenues
691,509

 
638,793

 
596,076

OPERATING EXPENSES:
 
 
 
 

Selling, general and administrative
101,852

 
106,404

 
94,540

Depreciation and amortization
8,226

 
8,024

 
8,342

Marketing and reservation
384,784

 
349,036

 
329,246

Hotel operations
3,505

 
3,466

 
3,186

Total operating expenses
498,367

 
466,930

 
435,314

Operating income
193,142

 
171,863

 
160,762

OTHER INCOME AND EXPENSES:
 
 
 
 

Interest expense
27,189

 
12,939

 
6,680

Interest income
(1,540
)
 
(1,306
)
 
(548
)
Loss on extinguishment of debt
526

 

 

Other (gains) and losses
(1,989
)
 
2,442

 
(2,355
)
Equity in net income of affiliates
(212
)
 
(269
)
 
(1,226
)
Other income and expenses, net
23,974

 
13,806

 
2,551

Income before income taxes
169,168

 
158,057

 
158,211

Income taxes
48,481

 
47,661

 
50,770

Net income
$
120,687

 
$
110,396

 
$
107,441

Basic earnings per share
$
2.08

 
$
1.86

 
$
1.80

Diluted earnings per share
$
2.07

 
$
1.85

 
$
1.80


 The accompanying notes are an integral part of these consolidated financial statements.


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CHOICE HOTELS INTERNATIONAL, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME


        
 
Years Ended December 31,
 
2012
 
2011
 
2010
 
(In thousands)
Net income
$
120,687

 
$
110,396

 
$
107,441

Other comprehensive income (loss), net of tax:

 

 

Settlement of forward starting interest rate swap agreement

 

 
(8,663
)
Amortization of loss on cash flow hedge
862

 
862

 
332

Foreign currency translation adjustment, net
237

 
615

 
1,265

Amortization of pension related costs, net of tax:
 
 
 
 
 
Actuarial loss (net of income tax of $48 for the year ended December 31, 2012)
80

 

 

Settlement of pension plan (net of income tax of $840 for the year ended December 31, 2012)
1,406

 

 

Actuarial pension loss (net of income tax of $649 and $275 for the years ended December 31, 2011 and 2010, respectively)

 
(1,086
)
 
(459
)
Other comprehensive income (loss), net of tax
2,585

 
391

 
(7,525
)
Comprehensive income
$
123,272

 
$
110,787

 
$
99,916





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CHOICE HOTELS INTERNATIONAL, INC. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
 
December 31,
2012
 
December 31,
2011
 
(In thousands, except share amounts)
ASSETS
 
 
 
Current assets
 
 
 
Cash and cash equivalents
$
134,177

 
$
107,057

Receivables (net of allowance for doubtful accounts of $10,820 and $9,979, respectively)
52,270

 
53,012

Income taxes receivable
2,732

 

Deferred income taxes
4,136

 

Investments, employee benefit plans, at fair value
3,486

 
12,094

Other current assets
36,669

 
22,633

Total current assets
233,470

 
194,796

Property and equipment, at cost, net
51,651

 
51,992

Goodwill
65,813

 
66,005

Franchise rights and other identifiable intangibles, net
13,473

 
17,255

Receivable—marketing and reservation fees
42,179

 
54,014

Investments, employee benefit plans, at fair value
12,755

 
11,678

Deferred income taxes
15,418

 
22,665

Other assets
76,013

 
29,284

Total assets
$
510,772

 
$
447,689

LIABILITIES AND SHAREHOLDERS’ DEFICIT
 
 
 
Current liabilities
 
 
 
Accounts payable
$
38,714

 
$
38,389

Accrued expenses
55,552

 
53,851

Deferred revenue
71,154

 
68,825

Deferred compensation and retirement plan obligations
2,522

 
18,935

Current portion of long-term debt
8,195

 
673

Deferred income taxes

 
2,784

Income taxes payable

 
1,108

Total current liabilities
176,137

 
184,565

Long-term debt
847,150

 
252,032

Deferred compensation and retirement plan obligations
20,399

 
20,593

Other liabilities
15,990

 
16,060

Total liabilities
1,059,676

 
473,250

Commitments and Contingencies

 

Common stock, $0.01 par value; 160,000,000 shares authorized; 95,345,362 shares issued at December 31, 2012 and 2011 and 58,171,059 and 58,277,646 shares outstanding at December 31, 2012 and 2011, respectively
582

 
583

Additional paid-in-capital
110,246

 
102,665

Accumulated other comprehensive loss
(4,216
)
 
(6,801
)
Treasury stock (37,174,303 and 37,067,716 shares at December 31, 2012 and 2011, respectively), at cost
(927,776
)
 
(916,955
)
Retained earnings
272,260

 
794,947

Total shareholders’ deficit
(548,904
)
 
(25,561
)
Total liabilities and shareholders’ deficit
$
510,772

 
$
447,689


The accompanying notes are an integral part of these consolidated financial statements.

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CHOICE HOTELS INTERNATIONAL, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
 
Years Ended December 31,
 
2012
 
2011
 
2010
 
(In thousands)
CASH FLOWS FROM OPERATING ACTIVITIES
 
 
 
 
 
Net income
$
120,687

 
$
110,396

 
$
107,441

Adjustments to reconcile net income to net cash provided by operating activities:
 
 
 
 
 
Depreciation and amortization
8,226

 
8,024

 
8,342

Provision for bad debts
2,896

 
2,160

 
3,547

Non-cash stock compensation and other charges
12,375

 
14,511

 
9,304

Non-cash interest and other (income) loss
292

 
2,208

 
(1,711
)
        Loss on extinguishment of debt
526



 

Dividends received from equity method investments
1,310

 
1,139

 
1,155

Deferred income taxes
(540
)
5,514,000

5,514

 
(2,381
)
Equity in net income of affiliates
(212
)
 
(269
)
 
(1,226
)
Changes in assets and liabilities, net of acquisitions:
 
 
 
 
 
Receivables
(5,239
)
 
(7,785
)
 
(9,229
)
Receivable—marketing and reservation fees, net
30,313

 
623

 
4,654

Accounts payable
11

 
(1,851
)
 
5,744

Accrued expenses
12,376

 
6,346

 
10,630

Income taxes payable/receivable
(3,193
)
 
(4,562
)
 
(1,417
)
Deferred revenue
2,188

 
1,523

 
15,413

Other assets
(3,476
)
 
(3,162
)
 
(12,705
)
Other liabilities
(17,520
)
 
29

 
7,374

Net cash provided by operating activities
161,020

 
134,844

 
144,935

CASH FLOWS FROM INVESTING ACTIVITIES
 
 
 
 
 
Investment in property and equipment
(15,443
)
 
(10,924
)
 
(24,368
)
Equity method investments
(20,285
)
 
(5,000
)
 

Issuance of notes receivable
(34,925
)
 
(12,766
)
 
(11,786
)
Collections of notes receivable
3,561

 
4,754

 
5,083

Purchases of investments, employee benefit plans
(1,697
)
 
(1,602
)
 
(1,948
)
Proceeds from sales of investments, employee benefit plans
11,223

 
644

 
1,649

Proceeds from sale of assets

 
1,654

 

Acquisitions, net of cash acquired

 

 
(466
)
Other items, net
(433
)
 
(564
)
 
(319
)
Net cash used in investing activities
(57,999
)
 
(23,804
)
 
(32,155
)
CASH FLOWS FROM FINANCING ACTIVITIES
 
 
 
 
 
Proceeds from the issuance of long-term debt
543,500

 
75

 
247,733

Net borrowings (repayments) pursuant to revolving credit facilities
57,000

 
(200
)
 
(277,500
)
Principal payments on long-term debt
(4,422
)
 
(297
)
 
(25
)
Settlement of forward starting interest rate swap agreement

 

 
(8,663
)
Debt issuance costs
(4,759
)
 
(2,356
)
 
(800
)
Excess tax benefits from stock-based compensation
1,559

 
1,227

 
625

Purchase of treasury stock
(22,586
)
 
(53,617
)
 
(11,212
)
Dividends paid
(654,092
)
 
(43,747
)
 
(43,808
)
Proceeds from exercise of stock options
7,090

 
3,845

 
2,457

Net cash used in financing activities
(76,710
)
 
(95,070
)
 
(91,193
)
Net change in cash and cash equivalents
26,311

 
15,970

 
21,587

Effect of foreign exchange rate changes on cash and cash equivalents
809

 
(172
)
 
1,802

Cash and cash equivalents at beginning of period
107,057

 
91,259

 
67,870

Cash and cash equivalents at end of period
$
134,177

 
$
107,057

 
$
91,259

Supplemental disclosure of cash flow information:
 
 
 
 
 
Cash payments during the year for:
 
 
 
 
 
Income taxes, net of refunds
$
51,548

 
$
45,483

 
$
50,127

Interest
$
16,954

 
$
15,527

 
$
2,036

Non-cash investing and financing activities:
 
 
 
 
 
Dividends declared but not paid
$
1

 
$
10,719

 
$
10,960

Equity method investments
$
3,900

 
$

 
$

Capital lease obligation
$

 
$
908

 
$
2,538

Debt issuance costs
$
6,500

 
$

 
$

Issuance of restricted shares of common stock
$
9,517

 
$
9,604

 
$
9,233

Issuance of performance vested restricted stock units
$

 
$

 
$
256

Issuance of treasury stock to employee stock purchase plan
$

 
$
739

 
$
625

The accompanying notes are an integral part of these consolidated financial statements.

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CHOICE HOTELS INTERNATIONAL, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ DEFICIT
(In thousands, except share amounts)
 
 
Common
Stock -
Shares
Outstanding
 
Common
Stock -
Par
Value
 
Additional
Paid-in-
Capital
 
Accumulated
Other
Comprehensive
Income (Loss)
 
Treasury
Stock
 
Retained
Earnings
 
Total
Balance as of December 31, 2009
59,541,106

 
$
595

 
$
90,731

 
$
333

 
$
(870,302
)
 
$
664,431

 
$
(114,212
)
Net income
 
 
 
 
 
 
 
 
 
 
107,441

 
107,441

Other comprehensive loss

 

 

 
(7,525
)
 

 

 
(7,525
)
Exercise of stock options
123,109

 
1

 
1,408

 

 
314

 

 
1,723

Issuance of restricted stock and PVRSU
290,037

 
3

 
(9,489
)
 

 
9,486

 

 

Cancellation of restricted stock
(41,796
)
 
(1
)
 
1,267

 

 
(1,266
)
 

 

Stock compensation related to stock options

 

 
2,398

 

 

 

 
2,398

Amortization of deferred compensation related to restricted stock grants and PVRSU

 

 
6,459

 

 

 

 
6,459

Dividends declared

 

 

 

 

 
(43,815
)
 
(43,815
)
Treasury purchases
(346,659
)
 
(2
)
 

 

 
(11,163
)
 

 
(11,165
)
Issuance of treasury shares
17,973

 

 

 

 
625

 

 
625

Balance as of December 31, 2010
59,583,770

 
$
596

 
$
92,774

 
$
(7,192
)
 
$
(872,306
)
 
$
728,057

 
$
(58,071
)
Net income

 

 

 

 

 
110,396

 
110,396

Other comprehensive income

 

 

 
391

 

 

 
391

Exercise of stock options
175,386

 
2

 
5,871

 

 
707

 

 
6,580

Issuance of restricted stock
247,298

 
2

 
(9,604
)
 

 
9,602

 

 

Cancellation of restricted stock
(68,580
)
 

 
2,300

 

 
(2,300
)
 

 

Stock compensation related to stock options

 

 
2,842

 

 

 

 
2,842

Amortization of deferred compensation related to restricted stock grants and PVRSU

 

 
8,482

 

 

 

 
8,482

Dividends declared

 

 

 

 

 
(43,506
)
 
(43,506
)
Treasury purchases
(1,681,324
)
 
(17
)
 

 

 
(53,397
)
 

 
(53,414
)
Issuance of treasury shares
21,096

 

 

 

 
739

 

 
739

Balance as of December 31, 2011
58,277,646

 
$
583

 
$
102,665

 
$
(6,801
)
 
$
(916,955
)
 
$
794,947

 
$
(25,561
)
Net income

 

 





 
120,687

 
120,687

Other comprehensive income

 

 


2,585



 

 
2,585

Exercise of stock options
266,754

 
3

 
4,754




3,572

 

 
8,329

Issuance of restricted stock
266,159

 
2

 
(9,517
)



9,515

 

 

Cancellation of restricted stock
(26,824
)
 

 
967




(967
)
 

 

Stock compensation related to stock options

 

 
2,094





 

 
2,094

Amortization of deferred compensation related to restricted stock grants and PVRSU

 

 
9,283





 

 
9,283

Dividends declared

 

 





 
(643,374
)
 
(643,374
)
Treasury purchases
(612,676
)
 
(6
)
 




(22,941
)
 

 
(22,947
)
Balance as of December 31, 2012
58,171,059

 
$
582

 
$
110,246

 
$
(4,216
)
 
$
(927,776
)
 
$
272,260

 
$
(548,904
)

The accompanying notes are an integral part of these consolidated financial statements.

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CHOICE HOTELS INTERNATIONAL, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
 
1.
Company Information and Significant Accounting Policies
Company Information
Choice Hotels International, Inc. and subsidiaries (together “the Company”) is in the business of hotel franchising. As of December 31, 2012, the Company had franchise agreements representing 6,243 open hotels and 482 hotels under construction, awaiting conversion or approved for development in 49 states, the District of Columbia and over 35 countries and territories outside the United States under the brand names: Comfort Inn®, Comfort Suites®, Quality® , Clarion®, Sleep Inn®, Econo Lodge®, Rodeway Inn®, MainStay Suites®, Suburban Extended Stay Hotel®, Cambria Suites® and Ascend Collection®.
Our direct lodging property real estate exposure is limited to three company-owned MainStay Suites hotels and exposure through our development activities that involve investing, financing and guaranty support with third party hotel developers as well as our programs to acquire and resell real estate to incent franchise development in strategic markets.
Reclassifications in Consolidated Financial Statements
In 2012, the Company revised its presentation of certain foreign revenue in the prior years' consolidated statements of income to conform to the current year presentation with no effect on previously reported net income, cash flows or shareholders' deficit.  Specifically, the Company reclassified foreign revenues of $1.8 million and $2.1 million for the years end December 31, 2011 and 2010, respectively, which were previously recorded as royalty fees.   These amounts, while immaterial, were reclassified to initial franchise and relicensing fees, procurement services and other revenue to more accurately report the Company's revenue sources.
Principles of Consolidation
The consolidated financial statements include the accounts of Choice Hotels International, Inc. and its subsidiaries. We consolidate entities under our control, including variable interest entities where we are deemed to be the primary beneficiary. Investments in unconsolidated affiliates, including corporate joint ventures and certain other entities, in which the Company owns 50% or less and exercises significant influence over the operating and financial policies of the investee are accounted for by the equity method. All significant inter-company accounts and transactions have been eliminated in consolidation.
Variable Interest Entities
In accordance with the guidance for the consolidation of variable interest entities, the Company analyzes its variable interests, including loans, guarantees, and equity investments, to determine if the entity in which the Company has a variable interest is a variable interest entity. The analysis includes both quantitative and qualitative reviews. For those entities determined to have variable interests, a further quantitative and qualitative analysis is performed to determine if the Company will be deemed the primary beneficiary. The primary beneficiary is the party who has the power to direct the activities of a variable interest entity that most significantly impact the entity's economic performance and who has an obligation to absorb losses of the entity or a right to receive benefits from the entity that could potentially be significant to the entity. The Company consolidates those entities in which it is determined to be the primary beneficiary.
Valuation of Investments in Ventures
We evaluate an investment in a venture for impairment when circumstances indicate that the carrying value may not be recoverable, for example due to loan defaults, significant under performance relative to historical or projected operating performance, and significant negative industry or economic trends. When there is indication that a loss in value has occurred, we evaluate the carrying value compared to the estimated fair value of the investment. Fair value is based upon internally developed discounted cash flow models, third-party appraisals, and if appropriate, current estimated net sales proceeds from pending offers. If the estimated fair value is less than carrying value, we use our judgment to determine if the decline in value is other-than-temporary. In determining this, we consider factors including, but not limited to, the length of time and extent of the decline, loss of values as a percentage of the cost, financial condition and near-term financial projections, our intent and ability to recover the lost value and current economic conditions. For investments that are deemed other-than-temporary, impairments are charged to earnings.
Revenue Recognition
The Company enters into franchise agreements to provide franchisees with various marketing services, a centralized reservation system and limited non-exclusive rights to utilize the Company’s registered trade names and trademarks. These

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agreements typically have an initial term from ten to twenty years with provisions permitting franchisees or the Company to terminate after five, ten, or fifteen years under certain circumstances. In most instances, initial franchise and relicensing fees are recognized upon execution of the franchise agreement because the initial franchise and relicensing fees are non-refundable and the Company is not required to provide initial services to the franchisee prior to hotel opening. The initial franchise and relicensing fees related to executed franchise agreements which include incentives, such as future potential rebates, are deferred and recognized when the incentive criteria are met or the agreement is terminated, whichever occurs first.
The Company may also enter into master development agreements (“MDAs”) with developers that grant limited exclusive development rights and preferential franchise agreement terms for one-time, non-refundable fees. When these fees are not contingent upon the number of agreements executed under the MDA, the Company recognizes these up-front fees over the MDAs’ contractual life. Fees that are contingent upon the execution of franchise agreements under the MDA are recognized as the franchise agreements are executed.
Royalty and marketing and reservation system revenues, which are typically based on a percentage of gross room revenues or the number of hotel rooms of each franchisee, are recorded when earned and receivable from the franchisee. An estimate of uncollectible revenue is charged to bad debt expense and included in selling, general and administrative (“SG&A”) and marketing and reservation expenses in the accompanying consolidated statements of income.
The Company generates procurement services revenues from qualified vendors. Procurement services revenues are generally earned based on the level of goods or services purchased from qualified vendors by hotel franchise owners and hotel guests who stay in the Company’s franchised hotels. The Company recognizes procurement services revenues when the services are performed or the product is delivered, evidence of an arrangement exists, the fee is fixed and determinable and collectibility is probable. The Company defers the recognition of procurement services’ revenues related to upfront fees. Such upfront fees are generally recognized over a period corresponding to the Company’s estimate of the life of the arrangement.
Marketing and Reservation Revenues and Expenses
The Company’s franchise agreements require the payment of certain marketing and reservation system fees, which are used exclusively by the Company for expenses associated with providing franchise services such as national marketing, media advertising, central reservation systems and technology services. The Company is contractually obligated to expend the marketing and reservation system revenue it collects from franchisees in accordance with the franchise agreements; as such, no income or loss to the Company is generated. In accordance with the franchise agreements, the Company includes in marketing and reservation expenses an allocation of costs for certain activities, such as human resources, facilities, legal, accounting, etc., required to carry out marketing and reservation activities.
The Company records marketing and reservation system revenues and expenses on a gross basis since the Company is the primary obligor in the arrangement, maintains the credit risk, establishes the price and nature of the marketing or reservation services and retains discretion in supplier selection. In addition, net advances to and repayments from the franchise system for marketing and reservation activities are presented as cash flows from operating activities.
Marketing and reservation system revenues not expended in the current year are carried over to the next fiscal year and expended in accordance with the franchise agreements. Shortfall amounts are similarly recovered in subsequent years. Cumulative excess or shortfall amounts from the operation of these programs are recorded as a marketing and reservation system payable or receivable. Under the terms of the franchise agreements, the Company may advance capital as necessary for marketing and reservation activities and recover such advances through future fees. The Company’s current assessment is that the credit risk associated with the marketing and reservation system receivable is partially mitigated due to the contractual right to recover these amounts from a large geographically dispersed group of franchisees.
The Company evaluates the receivable for marketing and reservation costs in excess of cumulative marketing and reservation system revenues earned on a periodic basis for collectibility. The Company will record an allowance when, based on current information and events, it is probable that we will be unable to collect all amounts due for marketing and reservation activities according to the contractual terms of the franchise agreements. The receivables are considered to be uncollectible if the expected net, undiscounted cash flows from marketing and reservation activities are less than the carrying amount of the asset. Based on the Company’s analysis of projected net cash flows from marketing and reservation activities for all periods presented, the Company concluded that the receivable for marketing and reservation activities was fully collectible and as a result no allowance for possible losses was recorded.
Choice Privileges is the Company’s frequent guest incentive marketing program. Choice Privileges enables members to earn points based on their spending levels with our franchisees and, to a lesser degree, through participation in affiliated partners’ programs, such as those offered by credit card companies. The points, which the Company accumulates and tracks on the members’ behalf, may be redeemed for free accommodations or other benefits.

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The Company provides Choice Privileges as a marketing program to franchised hotels and collects a percentage of program members’ room revenue from franchises to operate the program. Revenues are deferred in an amount equal to the estimated fair value of the future redemption obligation. A third-party actuary estimates the eventual redemption rates and point values using various actuarial methods. These judgmental factors determine the required liability attributable to outstanding points. Upon redemption of points, the Company recognizes the previously deferred revenue as well as the corresponding expense relating to the cost of the awards redeemed. Revenues in excess of the estimated future redemption obligation are recognized when earned to reimburse the Company for costs incurred to operate the program, including administrative costs, marketing, promotion, and performing member services. Costs to operate the program, excluding estimated redemption values, are expensed when incurred.
Accounts Receivable and Credit Risk
Accounts receivable consist primarily of franchise and related fees due from hotel franchises and are recorded at the invoiced amount. The allowance for doubtful accounts is the Company’s best estimate of the amount of probable credit losses in the existing accounts receivable. The Company determines the allowance considering historical write-off experience and a review of aged receivable balances. However, the Company considers its credit risk associated with trade receivables and the receivable for marketing and reservation system activities to be partially mitigated due to the dispersion of these receivables across a large number of geographically diverse franchisees.
The Company records bad debt expense in SG&A and marketing and reservation expenses in the accompanying consolidated statements of income based on its assessment of the ultimate realizability of receivables considering historical collection experience and the economic environment. When the Company determines that an account is not collectible, the account is written-off to the associated allowance for doubtful accounts.
Advertising Costs
The Company expenses advertising costs as the advertising occurs. Advertising expense was $79.7 million, $73.8 million and $75.4 million for the years ended December 31, 2012, 2011 and 2010, respectively. Prepaid advertising at December 31, 2012 totaled $0.5 million and is included within other current assets in the accompanying consolidated balance sheets. There were no prepaid advertising costs recorded at December 31, 2011. The Company includes advertising costs primarily in marketing and reservation expenses on the accompanying consolidated statements of income.
Cash and Cash Equivalents
The Company considers all highly liquid investments purchased with a maturity of three months or less at the date of purchase to be cash equivalents. As of December 31, 2012 and 2011, $5.0 million and $4.4 million, respectively, of book overdrafts representing outstanding checks in excess of funds on deposit are included in accounts payable in the accompanying consolidated balance sheets.
The Company maintains cash balances in domestic banks, which, at times, may exceed the limits of amounts insured by the Federal Deposit Insurance Corporation. In addition, the Company also maintains cash balances in international banks which do not provide deposit insurance.
Capitalization Policies
Property and equipment are recorded at cost and depreciated using the straight-line method over the estimated useful lives of the assets. Leasehold improvements are amortized over the shorter of the lease term or their useful lives. Major renovations and replacements incurred during construction are capitalized. Additionally, the Company capitalizes any interest incurred during construction; however, for the years ended December 31, 2012 and 2011, no interest was capitalized. Upon sale or retirement of property, the cost and related accumulated depreciation are eliminated from the accounts and any related gain or loss is recognized in the accompanying consolidated statements of income. Maintenance, repairs and minor replacements are charged to expense as incurred.
Development costs of computer software to be sold, leased, or otherwise marketed are subject to capitalization beginning when a product's technological feasibility has been established and ending when a product is available for general release to customers. In most instances, the Company's products are released soon after technological feasibility has been established. Therefore, costs incurred subsequent to achievement of technological feasibility are usually not significant and as a result, software development costs have been expensed as incurred. Costs for computer software developed for internal use are capitalized during the application development stage and depreciated using the straight-line method over the estimated useful lives of the software.

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Leased property meeting certain capital lease criteria is capitalized and the present value of the related lease payments is recorded as a liability. The present value of the minimum lease payments are calculated utilizing the lower of the Company’s incremental borrowing rate or the lessor’s interest rate implicit in the lease, if known by the Company. Amortization of capitalized leased assets is computed utilizing the straight-line method over either the shorter of the estimated useful life of the asset or the initial lease term and included in depreciation and amortization in the Company's consolidated statements of income. However, if the lease meets the bargain purchase or transfer of ownership criteria the asset shall be amortized in accordance with the Company’s normal depreciation policy for owned assets.
Assets Held for Sale
The Company considers property to be assets held for sale when all of the following criteria are met:
Management commits to a plan to sell an asset;
It is unlikely that the disposal plan will be significantly modified or discontinued;
The asset is available for immediate sale in its present condition;
Actions required to complete the sale of the asset have been initiated;
Sale of the asset is probable and the Company expects the completed sale will occur within one year; and
The asset is actively being marketed for sale at a price that is reasonable given its current market value.
Upon designation as an asset held for sale, the Company records the carrying value of each asset at the lower of its carrying value or its estimated fair value, less estimated costs to sell, and ceases recording depreciation. If at any time these criteria are no longer met, subject to certain exceptions, the assets previously classified as held for sale are reclassified as held and used and measured individually at the lower of the following:
a.
the carrying amount before the asset was classified as held for sale, adjusted for any depreciation (amortization) expense that would have been recognized had the asset been continuously classified as held and used;
b.
the fair value at the date of the subsequent decision not to sell.
Valuation of Intangibles and Long-Lived Assets
The Company evaluates the potential impairment of property and equipment and other long-lived assets, including franchise rights and other definite-lived intangibles, on an annual basis or whenever an event or other circumstances indicates that the Company may not be able to recover the carrying value of the asset. Recoverability is measured based on net, undiscounted expected cash flows. Assets are considered to be impaired if the net, undiscounted expected cash flows are less than the carrying amount of the assets. Impairment charges are recorded based upon the difference between the carrying value and the fair value of the asset. During the year ended December 31, 2012, the Company recognized an impairment loss totaling $0.2 million on the franchise rights recorded in conjunction with its India acquisition. The franchise rights were determined to be impaired as the net, undiscounted expected cash flows were less than the carrying amount of the assets. The Company did not record any impairment of long-lived assets during the years ended December 31, 2011 and 2010. Significant management judgment is involved in developing these projections, and they include inherent uncertainties. If different projections had been used in the current period, the balances for non-current assets could have been materially impacted. Furthermore, if management uses different projections or if different conditions occur in future periods, future-operating results could be materially impacted.
The Company evaluates the impairment of goodwill and trademarks with indefinite lives on an annual basis, or during the year if an event or other circumstance indicates that the Company may not be able to recover the carrying amount of the asset. In evaluating these assets for impairment, the Company first assesses qualitative factors to determine whether it is more likely than not that the fair value of the reporting unit is less than its carrying value. If we conclude that it is not more likely than not that the fair value of the reporting unit is less than its carrying value, then no further testing is required. If the conclusion is that it is more likely than not that the fair value of a reporting unit is less than its carrying value, then a two-step impairment test is performed. Since the Company has one reporting unit, the fair value of the Company’s net assets is used to determine if goodwill may be impaired. Indefinite life trademarks are considered to be impaired if the net, undiscounted expected cash flows associated with the trademark are less than their carrying amount. During the year ended December 31, 2012, the Company recognized an impairment loss totaling $0.2 million on the goodwill recorded in conjunction with its India acquisition. Based on the Company's assessment, it was determined that the fair value of the Company's Indian subsidiary, was less than its carrying value resulting in the recognition of an impairment loss equal to the gross amount of the goodwill. The Company did not record any impairment of goodwill or trademarks with indefinite lives during the years ended December 31, 2011 and 2010.

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Sales Taxes
The Company presents taxes collected from customers and remitted to governmental authorities on a net basis and therefore they are excluded from revenues in the consolidated financial statements.
Use of Estimates
The consolidated financial statements are prepared in conformity with accounting principles generally accepted in the United States of America and require management to make certain estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.
Foreign Operations
The United States dollar is the functional currency of the consolidated entities operating in the United States. The functional currency for the consolidated entities operating outside of the United States is generally the currency of the primary economic environment in which the entity primarily generates and expends cash. The Company translates the financial statements of consolidated entities whose functional currency is not the United States dollar into United States dollars. The Company translates assets and liabilities at the exchange rate in effect as of the financial statement date and translates income statement accounts using the weighted average exchange rate for the period. The Company includes translation adjustments from foreign exchange and the effect of exchange rate changes on inter-company transactions of a long-term investment nature as a separate component of shareholders’ deficit. The Company reports foreign currency transaction gains and losses and the effect of inter-company transactions of a short-term or trading nature in SG&A expenses on the consolidated statements of income. Foreign currency transaction gains and (losses) for the years ended December 31, 2012, 2011 and 2010 were a $0.1 million gain, $1.4 million loss and a $0.2 million loss, respectively.
Derivatives
The Company uses derivative instruments as part of its overall strategy to manage exposure to market risks associated with fluctuations in interest rates. All outstanding derivative financial instruments are recognized at their fair values as assets or liabilities. The impact on earnings from recognizing the fair values of these instruments depends on their intended use, their hedge designation and their effectiveness in offsetting changes in the fair values of the exposures they are hedging. The Company does not use derivatives for trading purposes.
The effective portion of changes in fair value of derivatives designated as cash flow hedging instruments are recorded as a component of accumulated other comprehensive income (loss) and the ineffective portion is reported currently in earnings. The amounts included in accumulated other comprehensive income are reclassified into earnings in the same period during which the hedged item affects earnings. Amounts reported in earnings are classified consistent with the item being hedged.
The Company formally documents all relationships between its hedging instruments and hedged items at inception, including its risk management objective and strategy for establishing various hedge relationships. Cash flows from hedging instruments are classified in the consolidated statements of cash flows consistent with the items being hedged.
Hedge accounting is discontinued prospectively when (i) the derivative instrument is no longer effective in offsetting changes in fair value or cash flows of the underlying hedged item, (ii) the derivative instrument expires, is sold, terminated or exercised, or (iii) designating the derivative instrument as a hedge is no longer appropriate. The effectiveness of derivative instruments is assessed at inception and on an ongoing basis.
Guarantees
The Company has historically issued certain guarantees to support the growth of its brands. A liability is recognized for the fair value of such guarantees upon inception of the guarantee and upon any subsequent modification, such as renewals, when the Company remains contingently liable. The fair value of a guarantee is the estimated amount at which the liability could be settled in a current transaction between willing unrelated parties. The Company evaluates these guarantees on a quarterly basis.

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Recently Adopted Accounting Guidance
The Company adopted Accounting Standards Update ("ASU") No. 2011-08, "Intangibles - Goodwill and Other (Topic 350): Testing Goodwill for Impairment" ("ASU No. 2011-08") in the first quarter of 2012. The guidance, which was issued in September 2011, reduces the complexity and costs by allowing an entity the option to make a qualitative evaluation about the likelihood of goodwill impairment to determine whether it should calculate the fair value of a reporting unit. The amendment improves previous guidance by expanding upon the examples of events and circumstances that an entity should consider between annual impairment tests in determining whether it is more likely than not that the fair value of a reporting unit is less than its carrying amount. Furthermore, the amendment improves the examples of events and circumstances that an entity having a reporting unit with a zero or negative carrying amount should consider in determining whether to measure an impairment loss, if any, under the second step of the goodwill impairment test. The Company's adoption of this ASU did not significantly impact its consolidated financial statements.
The Company adopted ASU No. 2011-05 “Comprehensive Income (Topic 220): Presentation of Comprehensive Income” (“ASU No. 2011-05”) in the first quarter of 2012. ASU No. 2011-05, which was issued in June 2011, amends existing guidance by allowing only two options for presenting the components of net income and other comprehensive income: (1) in a single continuous financial statement, statement of comprehensive income or (2) in two separate but consecutive financial statements, consisting of an income statement followed by a separate statement of other comprehensive income. Additionally, the Company adopted ASU No. 2011-12, "Deferral of the Effective Date for Amendments to the Presentation of Reclassifications of Items Out of Accumulated Other Comprehensive Income in Accounting Standards Update No. 2011-05” ("ASU 2011-12"), which was issued in December 2011. ASU 2011-12 defers until further notice ASU No. 2011-05's requirement that items that are reclassified from other comprehensive income to net income be presented on the face of the financial statements. ASU No. 2011-05 required retrospective application. The Company has elected to present other comprehensive income in a separate statement following the consolidated statements of income.
The Company adopted ASU No. 2011-04 “Fair Value Measurement (Topic 820): Amendments to Achieve Common Fair Value Measurement and Disclosure Requirements in U.S. GAAP and IFRSs” (“ASU No. 2011-04”) in the first quarter of 2012. ASU No. 2011-04 generally provides a uniform framework for fair value measurements and related disclosures between U.S. GAAP and International Financial Reporting Standards (“IFRS”). Additional disclosure requirements in the update include: (1) for Level 3 fair value measurements, quantitative information about unobservable inputs used, a description of the valuation processes used by the entity, and a qualitative discussion about the sensitivity of the measurements to changes in the unobservable inputs; (2) for an entity’s use of a non-financial asset that is different from the asset’s highest and best use, the reason for the difference; (3) for financial instruments not measured at fair value but for which disclosure of fair value is required, the fair value hierarchy level in which the fair value measurements were determined; and (4) the disclosure of all transfers between Level 1 and Level 2 of the fair value hierarchy. The adoption of this update did not have a material impact on our financial statements.
The Company adopted ASU 2012-02, “Intangibles-Goodwill and Other (Topic 350): Testing Indefinite-Lived Intangible Assets for Impairment” ("ASU No. 2012-02") in the third quarter of 2012. The guidance, which was issued in July 2012, amends the indefinite-lived intangible asset impairment guidance by providing an option for companies to use a qualitative approach to test indefinite-lived intangible assets for impairment if certain conditions are met. The amendments are effective for annual and interim indefinite-lived intangible asset impairment tests performed for fiscal years beginning after September 15, 2012 (early adoption is permitted). The Company's adoption of this ASU did not significantly impact its consolidated financial statements.



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2.
Other Current Assets
Other current assets consist of the following at:
 
 
December 31,
2012
 
December 31,
2011
 
(In thousands)
Notes receivable (See Note 3)
$
14,415

 
$
3,104

Prepaid expenses
10,694

 
8,202

Land held for sale
8,541

 
10,141

Other current assets
3,019

 
1,186

Total
$
36,669

 
$
22,633

Land held for sale represents the Company’s purchase of various parcels of real estate as part of its program to incent franchise development in strategic markets for certain brands. The Company has acquired this real estate with the intent to resell it to third-party developers for the construction of hotels operated under the Company’s brands. The real estate is accounted for as assets held for sale and therefore is carried at the lower of its carrying value or its estimated fair value (based on comparable sales), less estimated costs to sell.


3. Notes Receivable and Allowance for Losses
The Company segregates its notes receivable for the purposes of evaluating allowances for credit losses between two categories: Mezzanine and Other Notes Receivable and Forgivable Notes Receivable. The Company utilizes the level of security it has in the various notes receivable as its primary credit quality indicator (i.e. senior, subordinated or unsecured) when determining the appropriate allowances for uncollectible loans within these categories.
Mezzanine, and Other Notes Receivables
The Company has provided financing to franchisees in support of the development of properties in strategic markets. These notes include non-interest bearing receivables as well as notes bearing market interest rates. Non-interest bearing notes are recorded at their unamortized discounts. At December 31, 2012 and 2011, all discounts were fully amortized. Interest income associated with these notes receivable is reflected in the accompanying consolidated statements of income under the caption interest income.
The Company expects the owners to repay the loans in accordance with the loan agreements, or earlier as the hotels mature and capital markets permit. The Company estimates the collectibility and records an allowance for loss on its mezzanine and other notes receivable when recording the receivables in the Company’s financial statements. These estimates are updated quarterly based on available information.
The Company considers a loan to be impaired when, based on current information and events, it is probable that a creditor will be unable to collect all amounts due according to the contractual terms of the loan agreement. All amounts due according to the contractual terms means that both the contractual interest payments and the contractual principal payments of a loan will be collected as scheduled in the loan agreement. The Company measures loan impairment based on the present value of expected future cash flows discounted at the loan’s original effective interest rate or the estimated fair value of the collateral. For impaired loans, the Company establishes a specific impairment reserve for the difference between the recorded investment in the loan and the present value of the expected future cash flows or the estimated fair value of the collateral. The Company applies its loan impairment policy individually to all mezzanine and other notes receivable in the portfolio and does not aggregate loans for the purpose of applying such policy. For impaired loans, the Company recognizes interest income on a cash basis. If it is likely that a loan will not be collected based on financial or other business indicators it is the Company’s policy to charge off these loans to SG&A expenses in the accompanying consolidated statements of income in the quarter when it is deemed uncollectible. Recoveries of impaired loans are recorded as a reduction of SG&A expenses in the quarter received.
The Company assesses the collectibility of its senior notes receivable by comparing the market value of the underlying assets to the carrying value of the outstanding notes. In addition, the Company evaluates the property’s operating performance, the borrower’s compliance with the terms of the loan and franchise agreements, and all related personal guarantees that have been provided by the borrower. In addition, for properties under development, the Company evaluates the progress of development as compared to the project's development schedule and cost budget. For subordinated or unsecured receivables, the Company assesses the property’s operating performance, the subordinated equity available to the Company, the borrower’s

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compliance with the terms of loan and franchise agreements, and the related personal guarantees that have been provided by the borrower.
The Company considers loans to be past due and in default when payments are not made when due. Although the Company considers loans to be in default if payments are not received on the due date, the Company does not suspend the accrual of interest until those payments are more than 30 days past due. The Company applies payments received for loans on non-accrual status first to interest and then principal. The Company does not resume interest accrual until all delinquent payments are received.
The Company has determined that approximately $13.3 million and $11.2 million of its mezzanine and other notes receivable were impaired at December 31, 2012 and 2011, respectively. The Company has recorded an allowance for credit losses on these impaired loans at December 31, 2012 and 2011 totaling $8.3 million and $8.2 million resulting in a carrying value of impaired loans of $5.0 million and $3.0 million, respectively for which we had no related allowance for credit losses. The Company recognized approximately $0.1 million and $10,000 of interest income on impaired loans during the years ended December 31, 2012 and 2011, respectively on the cash basis. The Company has provided loan reserves on non-impaired loans totaling $0.6 million and $0.2 million at December 31, 2012 and 2011, respectively
Past due balances of mezzanine and other notes receivable by credit quality indicators are as follows:
 
 
30-89 days
Past Due
 
> 90 days
Past Due
 
Total
Past Due
 
Current
 
Total
Receivables
As of December 31, 2012
($ in thousands)
Senior
$

 
$

 
$

 
$
27,549

 
$
27,549

Subordinated
619

 
9,629

 
10,248

 
4,771

 
15,019

       Unsecured

 
47

 
47

 
1,218

 
1,265

 
$
619

 
$
9,676

 
$
10,295

 
$
33,538

 
$
43,833

As of December 31, 2011
 
 
 
 
 
 
 
 
 
Senior
$

 
$

 
$

 
$
7,900

 
$
7,900

Subordinated

 
9,773

 
9,773

 
4,219

 
13,992

 
$

 
$
9,773

 
$
9,773

 
$
12,119

 
$
21,892

Loans Acquired with Deteriorated Credit Quality
On December 2, 2011, the Company acquired an $11.5 million mortgage, held on a franchisee hotel asset, from a financial institution for $7.9 million. At the time of acquisition, the Company determined that it would be unable to collect all contractually required payments under the original mortgage terms. The contractually required payments receivable, including principal and interest, under the terms of the acquired mortgage totaled $12.0 million. The Company expects to collect $9.7 million of these contractually required payments. No prepayments were considered in the determination of contractual cash flows and cash flows expected to be collected. At December 31, 2012 and 2011, the carrying amount of this loan was $7.9 million and there was no allowance for uncollectable amounts. The Company's accretable yield at both the acquisition date and December 31, 2011 was $1.8 million or 7.36% and a reconciliation of the accretable yield for year ended December 31, 2012 is as follows:

Accretable Yield

($ in thousands)
Balance, December 31, 2011
$
1,793

Additions

Accretion
(632
)
Disposals

Reclassifications from nonaccretable yield

Balance, December 31, 2012
$
1,161



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Forgivable Notes Receivable
In certain instances, the Company may provide financing to franchisees for property improvements and other purposes in the form of forgivable promissory notes which bear interest at market rates. Under these promissory notes, the franchisee promises to repay the principal sum together with interest upon maturity unless certain conditions are met throughout the term of the promissory note. The principal sum and related interest are forgiven ratably over the term of the promissory note if the franchisee remains in the system in good standing. If during the term of the promissory note, the franchisee exits our franchise system or is not operating their franchise in accordance with our quality or credit standards, the Company may declare a default under the promissory note and commence collection efforts with respect to the full amount of the then-current outstanding principal and interest.
In accordance with the terms of the promissory notes, the initial principal sum and related interest are ratably reduced over the term of the loan on each anniversary date until the outstanding amounts are reduced to zero as long as the franchisee remains within the franchise system and operates in accordance with our quality and brand standards. As a result, the amounts recorded as an asset on the Company's consolidated balance sheet are also ratably reduced since the amounts forgiven no longer represent probable future economic benefits to the Company. The Company records the reduction of its recorded assets through amortization and marketing and reservation expense on its consolidated statements of income.
The Company fully reserves all defaulted notes in addition to recording a reserve on the estimated uncollectible portion of the remaining notes. For those notes not in default, the Company calculates an allowance for losses and determines the ultimate collectability on these forgivable notes based on the historical default rates for those unsecured notes that are not forgiven but are required to be repaid. The Company records bad debt expense in SG&A and marketing and reservation expenses in the accompanying consolidated statements of income in the quarter when the note is deemed uncollectible.
As of December 31, 2012 and 2011, the unamortized balance of these notes totaled $16.2 million and $7.9 million, respectively. The Company recorded an allowance for credit losses on these forgivable unsecured notes receivable of $1.6 million and $0.8 million at December 31, 2012 and 2011, respectively. At December 31, 2012 and 2011, the Company did not have any forgivable unsecured notes that were past due. Amortization expense included in the accompanying consolidated statements of income related to the notes was $2.8 million, $2.3 million and $1.9 million for the years ended December 31, 2012, 2011 and 2010, respectively.

A summary of the Company's notes receivable and related allowances are as follows:
 
December 31, 2012
 
December 31, 2011
 
($ in thousands)
 
($ in thousands)
Credit Quality Indicator
Forgivable
Notes
Receivable
 
Mezzanine
& Other
Notes
Receivable
 
Total
 
Forgivable
Notes
Receivable
 
Mezzanine
& Other
Notes
Receivable
 
Total
Senior
$

 
$
27,549

 
$
27,549

 
$

 
$
7,900

 
$
7,900

Subordinated

 
15,019

 
15,019

 

 
13,992

 
13,992

Unsecured
16,235

 
1,265

 
17,500

 
7,948

 

 
7,948

Total notes receivable
16,235

 
43,833

 
60,068

 
7,948

 
21,892

 
29,840

Allowance for losses on non-impaired loans
1,623

 
638

 
2,261

 
795

 
225

 
1,020

Allowance for losses on receivables specifically evaluated for impairment

 
8,289

 
8,289

 

 
8,208

 
8,208

Total loan reserves
1,623

 
8,927

 
10,550

 
795

 
8,433

 
9,228

Net carrying value
$
14,612

 
$
34,906

 
$
49,518

 
$
7,153

 
$
13,459

 
$
20,612

Current portion, net
$
420

 
$
13,995

 
$
14,415

 
$
102

 
$
3,002

 
$
3,104

Long-term portion, net
14,192

 
20,911

 
35,103

 
7,051

 
10,457

 
17,508

Total
$
14,612

 
$
34,906

 
$
49,518

 
$
7,153

 
$
13,459

 
$
20,612

 
 
 
 
 
 
 
 
 
 
 
 
The Company classifies notes receivable due within one year as other current assets and notes receivable with a maturity greater than one year as other assets in the Company’s consolidated balance sheets.

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The following table summarizes the activity related to the Company’s Forgivable Notes Receivable and Mezzanine & Other Notes Receivable allowance for losses for the years ended December 31, 2012 and 2011:
 
 
Year Ended December 31, 2012
 
Year Ended December 31, 2011
 
Forgivable
Notes
Receivable
 
Mezzanine
& Other  Notes
Receivable
 
Forgivable
Notes
Receivable
 
Mezzanine
& Other  Notes
Receivable
 
(In thousands)
Balance, December 31,
$
795

 
$
8,433

 
$
775

 
$
9,251

Provisions
1,144

 
591

 
269

 
713

Recoveries
(33
)
 
(97
)
 
(3
)
 
(1,157
)
Write-offs
(213
)
 

 
(160
)
 
(374
)
Other(1)
(70
)
 

 
(86
)
 

Balance, December 31,
$
1,623

 
$
8,927

 
$
795

 
$
8,433

(1) Consists of default rate assumption changes
 
4.
Property and Equipment
The components of property and equipment are:
 
 
December 31,
2012
 
2011
(In thousands)
Land and land improvements
$
2,490

 
$
2,490

Facilities in progress and software under development
2,944

 
1,621

Computer equipment and software
83,937

 
99,050

Buildings and improvements
43,482

 
43,449

Furniture, fixtures and equipment
14,976

 
14,977

Capital lease
3,468

 
3,468

 
151,297

 
165,055

Less: Accumulated depreciation and amortization
(99,646
)
 
(113,063
)
Property and equipment, at cost, net
$
51,651

 
$
51,992

As facilities in progress are completed and placed in service, they are transferred to appropriate property and equipment categories and depreciation begins.
Depreciation has been computed for financial reporting purposes using the straight-line method. A summary of the ranges of estimated useful lives upon which depreciation rates are based follows:
Computer equipment and software
3-5 years
Buildings and improvements
3-40 years
Furniture, fixtures and equipment
3-15 years
Capital lease (telephone equipment)
8 years
Depreciation expense, excluding amounts attributable to marketing and reservation activities, for the years ended December 31, 2012, 2011 and 2010 was $2.4 million, $2.6 million and $2.4 million, respectively. Accumulated amortization of capital leases, included in accumulated depreciation and amortization above, at December 31, 2012 and 2011 totaled $1.0 million and $0.6 million, respectively.
5.
Goodwill, Franchise Rights and Other Intangibles
Goodwill relates to (i) the purchase price of a minority interest in the Company for consideration in excess of the recorded minority interest, (ii) the acquisition of 100% of the stock of Suburban Franchise Holding Company, Inc. and its

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wholly-owned subsidiary, Suburban Franchise Systems, Inc. (“Suburban Transaction”) and (iii) the acquisition of the remaining 60% ownership interest in Choice Hospitality (India) Ltd.
The components of goodwill are as follows:
 
 
December 31,
 
2012
 
2011
 
(In thousands)
Minority interest
$
60,620

 
$
60,620

Suburban transaction
5,193

 
5,193

India acquisition (see Note 12)

 
192

Total
$
65,813

 
$
66,005

The Company is not required to amortize goodwill. During the year ended December 31, 2012, the Company recognized an impairment loss totaling $0.2 million on the goodwill recorded in conjunction with its India acquisition. An assessment of the fair value of the Company's Indian subsidiary was performed based on prices of comparable businesses and this assessment resulted in the recognition of an impairment loss equal to the gross amount of the goodwill.
Franchise rights totaling $9.8 million and $13.5 million at December 31, 2012 and 2011, respectively, represent the unamortized purchase price assigned to acquire long-term franchise contracts. As of December 31, 2012 and 2011, the unamortized balance relates primarily to the Econo Lodge, Suburban Extended Stay Hotel and Choice Hotels Australasia franchise rights. The franchise rights are being amortized over lives ranging from 5 to 25 years. Amortization expense for the years ended December 31, 2012, 2011 and 2010 amounted to $3.7 million, $3.6 million and $4.2 million, respectively. Franchise rights are net of accumulated amortization of $74.0 million and $70.2 million at December 31, 2012 and 2011, respectively.
The estimated annual amortization expense related to the Company’s franchise rights for each of the years ending December 31, 2013 through 2017 is as follows:
 
Year
(In millions)
2013
$
3.5

2014
$
3.3

2015
$
2.3

2016
$
0.3

2017
$
0.2

Franchise rights and other identifiable intangible assets include approximately $3.7 million and $3.8 million of unamortized intangible assets related to trademarks at December 31, 2012 and 2011, respectively. Trademarks acquired in the Suburban Transaction totaling approximately $1.0 million have an indefinite life and therefore, no amounts have been amortized. The costs of registering and renewing existing trademarks are being amortized over ten years. Amortization expense for the years ended December 31, 2012, 2011 and 2010 amounted to $0.5 million, $0.5 million and $0.6 million respectively. Trademarks are net of accumulated amortization of $6.9 million and $6.4 million at December 31, 2012 and 2011, respectively.
The estimated annual amortization expense related to the Company’s trademarks for each of the years ending December 31, 2013 through 2017 is as follows:
 
Year
(In millions)
2013
$
0.5

2014
$
0.5

2015
$
0.4

2016
$
0.4

2017
$
0.3


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6.
Receivable-Marketing and Reservation System Fees
The Company’s franchise agreements require the payment of franchise fees, which include marketing and reservation system fees. The Company is obligated to use the marketing and reservation system revenues it collects from the current franchisees comprising its various hotel brands to provide marketing and reservation services appropriate to support the operation of the overall system. In discharging its obligation to provide sufficient and appropriate marketing and reservation services, the Company has the right to expend funds in an amount reasonably necessary to ensure the provision of such services, whether or not such amount is currently available to the Company for reimbursement. The franchise agreements provide the Company the right to advance monies to the franchise system when the needs of the system surpass the balances currently available. As a result, expenditures by the Company in support of marketing and reservation services in excess of available revenues are recorded as a receivable in the Company’s financial statements. Conversely, cumulative marketing and reservation system revenues not expended are recorded as a payable in the financial statements and are carried over to the next fiscal year and expended in accordance with the franchise agreements or utilized to reimburse the Company for prior year advances.
Under the terms of these agreements, the Company has the legally enforceable right to assess and collect from its current franchisees, fees sufficient to pay for the marketing and reservation services the Company has procured for the benefit of the franchise system, including fees to reimburse the Company for past services rendered. The Company has the contractual authority to require that the franchisees in the system at any given point repay any deficits related to marketing and reservation activities. The Company’s current franchisees are legally obligated to pay any assessment the Company imposes on its franchisees to obtain reimbursement of such deficit regardless of whether those constituents continue to generate gross room revenue and whether or not they joined the system following the deficit's occurrence.
The marketing fees receivable at December 31, 2012 and 2011 was $7.9 million and $18.5 million, respectively from cumulative marketing expenses incurred in excess of cumulative marketing revenues. As of December 31, 2012 and 2011, the reservation fees receivable related to cumulative reservation expenses incurred in excess of cumulative reservation revenues was $34.2 million and $35.5 million, respectively. Depreciation and amortization expense attributable to marketing and reservation activities for the years ended December 31, 2012, 2011 and 2010 was $14.5 million, $13.3 million and $12.4 million, respectively. Interest expense attributable to reservation activities was $4.0 million, $4.1 million and $1.1 million for the years ended December 31, 2012, 2011 and 2010, respectively.
 
7.
Other Assets
Other assets consist of the following at:
 
 
December 31,
 
2012
 
2011
 
(In thousands)
Notes receivable (See Note 3)
$
35,103

 
$
17,508

Equity method investments
27,453

 
4,338

Deferred financing fees
11,174

 
3,351

Land held for sale
1,300

1,300,000

1,300

Other assets
983

 
2,787

Total
$
76,013

 
$
29,284


During the first quarter of 2011, the Company determined that one parcel of land no longer met the criteria to be classified as a current asset held for sale. As a result, the Company reclassified this land to other long-term assets on the Company’s consolidated balance sheets at the lower of its carrying amount or fair value. The Company determined that the carrying amount of the land exceeded its estimated fair value by approximately $1.8 million based on comparable sales. As a result, in the first quarter of 2011, the Company reduced the carrying amount of the land to its estimated fair value and recognized a $1.8 million loss in other gains and losses in the consolidated statements of income.
 

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Fair Value Measurements Using
 
($ in millions)
Description
December 31, 2011
 
Quoted Prices in
Active Markets
for Identical
Assets
(Level 1)
 
Significant
Other
Observable
Inputs
(Level 2)
 
Significant
Unobservable
Inputs
(Level 3)
 
Total  Gains
(Losses)
Land held for sale
$
1.3

 
$

 
$
1.3

 
$

 
$
(1.8
)

Variable Interest Entities

Equity method investments include $24.3 million of investments in joint ventures that the Company has determined to be variable interest entities. These investments relate to the Company's program to offer equity support to qualified franchisees to develop and operate Cambria Suites hotels in strategic markets. Based on an analysis of who has the power to direct the activities that most significantly impact these entities performance and who has an obligation to absorb losses of these entities or a right to receive benefits from these entities that could potentially be significant to the entity, the Company has determined that it is not the primary beneficiary of any of its joint venture investments. We based our quantitative analysis on the forecasted cash flows of the entity and our qualitative analysis on our review of the design of the entity, its organizational structure including decision-making ability and the relevant development, operating management and financial agreements. As a result, the Company's investment in these entities is accounted for under the equity method. For the year ended December 31, 2012, the Company recognized $0.1 million of net income from the investment in these entities.


8.
Accrued Expenses
Accrued expenses consist of the following:
 
December 31,
 
2012
 
2011
 
(In thousands)
Accrued compensation and benefits
$
32,236

 
$
31,053

Dividends payable

 
10,719

Termination benefits (see Note 26)
3,099

 
4,522

Accrued interest
16,695

 
4,908

Other liabilities and contingencies
3,522

 
2,649

Total
$
55,552

 
$
53,851

 
  

9.
Deferred Revenue
Deferred revenue consists of the following:
 
 
December 31,
2012
 
2011
(In thousands)
Loyalty programs
$
64,636

 
$
64,636

Initial, relicensing and franchise fees
4,994

 
3,198

Procurement services fees
1,225

 
957

Other
299

 
34

Total
$
71,154

 
$
68,825

 

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10.
Other Non-Current Liabilities
Other non-current liabilities consist of the following at:
 
 
December 31,
2012
 
2011
(In thousands)
Uncertain tax positions
$
6,718

 
$
6,499

Deferred rental expenses
7,622

 
7,751

Deferred revenue
1,411

 
793

Termination benefits (see Note 26)
29

 
881

Other liabilities
210

 
136

Total
$
15,990

 
$
16,060

Uncertain tax positions have been recorded for potential exposures involving tax positions that could be challenged by taxing authorities.


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11.
Debt
Debt consists of the following at:
 
 
December 31,
2012
 
2011
(In thousands)
$400 million senior unsecured notes with an effective interest rate of 5.94% at December 31, 2012
$
400,000

 
$

$250 million senior unsecured notes with an effective interest rate of 6.19% less discount of $0.5 million and $0.6 million at December 31, 2012 and 2011, respectively
249,508

 
249,444

$350 million senior secured credit facility with an effective interest rate of 2.66% at December 31, 2012
203,250

 

Capital lease obligations due 2016 with an effective interest rate of 3.18% at both December 31, 2012 and 2011, respectively
2,519

 
3,172

Other notes payable
68

 
89

Total debt
$
855,345

 
$
252,705

Less current portion
8,195

 
673

Total long-term debt
$
847,150

 
$
252,032


Scheduled principal maturities of debt as of December 31, 2012 were as follows:
 
Year Ending
Senior Notes
 
Capital Lease
 
Revolving Credit
Facilities
 
Other Notes
Payable
 
Total
 
 
 
(In thousands)
 
 
 
 
 
 
2013
$

 
$
1,024

 
$
7,500

 
$
21

 
$
8,545

2014

 
1,024

 
9,375

 
22

 
10,421

2015

 
1,024

 
11,250

 
19

 
12,293

2016

 
598

 
175,125

 
6

 
175,729

2017

 

 

 

 

Thereafter
649,508

 

 

 

 
649,508

Total payments
649,508

 
3,670

 
203,250

 
68

 
856,496

Less: Amount representing estimated executory costs

 
(1,001
)
 

 

 
(1,001
)
Less: Amounts representing interest

 
(150
)
 

 

 
(150
)
Net principal payments
$
649,508

 
$
2,519

 
$
203,250

 
$
68

 
$
855,345

Senior Unsecured Notes Due 2022
On June 27, 2012, the Company issued unsecured notes in the principal amount of $400 million ("the 2012 Senior Notes") at par, bearing a coupon of 5.75% with an effective rate of 5.94%. The 2012 Senior Notes will mature on July 1, 2022, with interest to be paid semi-annually on January 1st and July 1st. The Company used the net proceeds of this offering, after deducting underwriting discounts and commissions and other offering expenses, together with a portion of the proceeds from a new credit facility, to pay a special cash dividend totaling approximately $600.7 million paid to shareholders on August 23, 2012. The Company's 2012 Senior Notes are guaranteed jointly, severally, fully and unconditionally, subject to certain customary limitations by eight 100%-owned domestic subsidiaries.
The Company incurred debt issuance costs in connection with the 2012 Senior Notes totaling approximately $7.5 million, which are included in other current assets and other assets on the Company's consolidated balance sheets. These debt issuance costs are amortized, on a straight-line basis, which is not materially different than the effective interest method, through the maturity of the 2012 Senior Notes. Amortization of these costs is included in interest expense in the consolidated statements of income.

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The Company may redeem the 2012 Senior Notes at its option at a redemption price equal to the greater of (a) 100% of the principal amount of the notes to be redeemed and (b) the sum of the present values of the remaining scheduled principal and interest payments from the redemption date to the date of maturity discounted to the redemption date on a semi-annual basis at the Treasury Rate, plus 50 basis points.
Senior Unsecured Notes Due 2020
On August 25, 2010, the Company completed a $250 million senior unsecured note offering (“the 2010 Senior Notes”) at a discount of $0.6 million, bearing a coupon of 5.7% with an effective rate of 6.19%. The 2010 Senior Notes will mature on August 28, 2020, with interest to be paid semi-annually on February 28th and August 28th. The Company used the net proceeds from the offering, after deducting underwriting discounts and other offering expenses, to repay outstanding borrowings and for other general corporate purposes. The Company’s 2010 Senior Notes are guaranteed jointly, severally, fully and unconditionally, subject to certain customary limitations, by eight 100%-owned domestic subsidiaries.
Bond discounts incurred in connection with the 2010 Senior Notes are amortized on a straight-line basis, which is not materially different than the effective interest method, through the maturity of the 2010 Senior Notes. Amortization of these costs is included in interest expense in the consolidated statements of income.
The Company may redeem the 2010 Senior Notes at its option at a redemption price equal to the greater of (a) 100% of the principal amount of the notes to be redeemed and (b) the sum of the present values of the remaining scheduled principal and interest payments from the redemption date to the date of maturity discounted to the redemption date on a semi-annual basis at the Treasury Rate, plus 45 basis points.
Revolving Credit Facilities
On July 25, 2012, the Company entered into a $350 million senior secured credit facility, comprised of a $200 million revolving credit tranche (the "New Revolver") and a $150 million term loan tranche (the "Term Loan") with Deutsche Bank AG New York Branch, as administrative agent, Wells Fargo Bank, National Association, as administrative agent and a syndication of lenders (the "New Credit Facility"). The New Credit Facility has a final maturity date of July 25, 2016, subject to an optional one-year extension provided certain conditions are met. Up to $25 million of the borrowings under the New Revolver may be used for letters of credit, up to $10 million of borrowings under the New Revolver may be used for swing-line loans and up to $35 million of borrowings under the New Revolver may be used for alternative currency loans. The Term Loan requires quarterly amortization payments (a) during the first two years, in equal installments aggregating 5% of the original principal amount of the Term Loan per year, (b) during the second two years, in equal installments aggregating 7.5% of the original principal amount of the Term Loan per year, and (c) during the one-year extension period (if exercised), equal installments aggregating 10% of the original principal amount of the Term Loan.

The Company utilized the proceeds from the Term Loan and borrowings from the New Revolver, together with the net proceeds from the Company's 2012 Senior Notes offering, to pay during 2012 a special cash dividend of approximately $600.7 million in the aggregate to the Company's stockholders on August 23, 2012.

The New Credit Facility is unconditionally guaranteed, jointly and severally, by certain of the Company's domestic subsidiaries. The subsidiary guarantors currently include all subsidiaries that guarantee the obligations under the Company's Indenture governing the terms of its 2010 and 2012 Senior Notes.
The New Credit Facility is secured by first priority pledges of (i) 100% of the ownership interests in certain domestic subsidiaries owned by the Company and the guarantors, (ii) 65% of the ownership interests in (a) Choice Netherlands Antilles N.V. (“Choice NV”), the top-tier foreign holding company of Choice's foreign subsidiaries, and (b) the domestic subsidiary that owns Choice NV and (iii) all presently existing and future domestic franchise agreements (the “Franchise Agreements”) between the Company and individual franchisees, but only to the extent that the Franchise Agreements may be pledged without violating any law of the relevant jurisdiction or conflicting with any existing contractual obligation of the Company or the applicable franchisee. At the time that the maximum total leverage ratio is required to be no greater than 4.0 to 1.00 (beginning of year 4 of the New Credit Facility), the security interest in the Franchise Agreements will be released.
The Company may at any time prior to the final maturity date increase the amount of the New Credit Facility by up to an additional $100 million to the extent that any one or more lenders commit to being a lender for the additional amount and certain other customary conditions are met. Such additional amounts may take the form of an increased Revolver or Term Loan.

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The Company may elect to have borrowings under the New Credit Facility bear interest at a rate equal to (i) LIBOR, plus a margin ranging from 200 to 425 basis points based on the Company's total leverage ratio or (ii) a base rate plus a margin ranging from 100 to 325 basis points based on the Company's total leverage ratio.
The New Credit Facility requires the Company to pay a fee on the undrawn portion of the New Revolver, calculated on the basis of the average daily unused amount of the New Revolver multiplied by 0.30% per annum.
The Company may reduce the New Revolver commitment and/or prepay the Term Loan in whole or in part at any time without penalty, subject to reimbursement of customary breakage costs, if any. Any Term Loan prepayments made by the Company shall be applied to reduce the scheduled amortization payments in direct order of maturity.
Additionally, the New Credit Facility requires that the Company and its restricted subsidiaries comply with various covenants, including with respect to restrictions on liens, incurring indebtedness, making investments, paying dividends or repurchasing stock, and effecting mergers and/or asset sales. With respect to dividends, the Company may not make any payments if there is an existing event of default or if the payment would create an event of default. In addition, if the Company's total leverage exceeds 4.50 to 1.00, the Company is generally restricted from paying aggregate dividends in excess of $50.0 million during any calendar year.
The New Credit Facility also imposes financial maintenance covenants requiring the Company to maintain:
a total leverage ratio of not more than 5.75 to 1.00 in year 1, 5.00 to 1.00 in year 2, 4.50 to 1.00 in year 3 and 4.00 to 1.00 thereafter,
a maximum secured leverage ratio of not more than 2.50 to 1.00 in year 1, 2.25 to 1.00 in year 2, 2.00 to 1.00 in year 3 and 1.75 to 1.00 thereafter, and
a minimum fixed charge coverage ratio of not less than 2.00 to 1.00 in years 1 and 2, 2.25 to 1.00 in year 3 and 2.50 to 1.00 thereafter.
The New Credit Facility includes customary events of default, the occurrence of which, following any applicable cure period, would permit the lenders to, among other things, declare the principal, accrued interest and other obligations of the Company under the New Credit Facility to be immediately due and payable. At December 31, 2012, the Company was in compliance with all covenants under the New Credit Facility.
The Company incurred debt issuance costs in connection with the New Credit Facility totaling approximately $3.7 million, which are included in other current assets and other assets on the Company's consolidated balance sheets. These debt issuance costs are amortized, on a straight-line basis, which is not materially different than the effective interest method, through the maturity of the New Credit Facility. Amortization of these costs is included in interest expense in the consolidated statements of income.
At December 31, 2012, the Company had $146.3 million and $57.0 million outstanding under the Term Loan and New Revolver, respectively.
In connection with the entering into the New Credit Facility, the Company's $300 million senior unsecured revolving credit agreement, dated as of February 24, 2011, among the Company, Wells Fargo Bank, National Association, as administrative agent, and a syndicate of lenders (the “Old Credit Facility”), was terminated and replaced by the New Credit Facility. The Old Credit Facility permitted the Company to borrow, repay and re-borrow revolving loans until the scheduled maturity date of February 24, 2016. Upon refinancing, the Company had unamortized deferred financing fees totaling $1.7 million pertaining to the Old Credit Facility. Based on an analysis of the lenders participating in both the Old and New Credit Facilities, the Company recorded a loss on extinguishment of debt of approximately $0.5 million during the year ended December 31, 2012. The remaining unamortized deferred fees related to the Old Credit Facility will be amortized, on a straight-line basis through the maturity of the New Credit Facility.
Borrowings under the Old Credit Facility bore interest at (i) a base rate plus a margin ranging from 5 to 80 basis points based on the Company's credit rating or (ii) LIBOR plus a margin ranging from 105 to 180 basis points based on the Company's credit rating. In addition, the Old Credit Facility required the Company to pay a quarterly facility fee on the full amount of the commitments under the Old Credit Facility (regardless of usage) ranging from 20 to 45 basis points based upon the credit rating of the Company.
The proceeds from the Old Credit Facility were used for general corporate purposes, including working capital, debt repayment, stock repurchases, dividends, investments and other permitted uses. At December 31, 2011, no amounts were outstanding under the Old Credit Facility.

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12.
Acquisition of Choice Hospitality (India) Ltd.
In the first quarter of 2010, the Company acquired the remaining 60% ownership interest in one of the Company’s master franchisees, Choice Hospitality (India) Ltd. (“CHN”), which conducts franchising operations in the Republics of India, Sri Lanka, Maldives and the Kingdom of Nepal for $0.6 million and began including the results of its operations in the Company’s financial statements on January 8, 2010. Prior to the acquisition, the Company owned 40% of the outstanding common stock of CHN with the remaining 60% of the outstanding stock owned by unrelated parties. The Company allocated the purchase price based on management’s assessment of the fair value of assets acquired and liabilities assumed as of January 8, 2010. The Company allocated $0.3 million of the excess of the total purchase price over the net tangible assets to franchise rights and the remaining $0.2 million to goodwill. Upon acquisition, the franchise rights were being amortized over their estimated useful life of 8 years. However, during the year ended December 31, 2012, the Company revised the estimated useful life of the franchise rights and as a result they were fully amortized as of December 31, 2012. In addition, during the year ended December 31, 2012, the Company recognized an impairment loss on the portion of the purchase price assigned to goodwill totaling $0.2 million. The pro forma results of operations as if this entity had been combined at the beginning of all periods presented would not be materially different from the Company’s reported results for those periods.
During 2012, 2011 and 2010, the Company recognized in the accompanying statements of income, revenues of $0.9 million, $1.0 million and $1.1 million respectively including royalty, marketing and reservation system fees and other revenues from CHN. 

13.
Foreign Operations
The Company conducts its international franchise operations through a combination of direct franchising and master franchising relationships. Master franchising relationships allow the use of the Company’s brands by third parties in foreign countries. Direct franchising operations are primarily conducted through wholly-owned subsidiaries. The Company has also made equity investments in certain non-domestic lodging franchise companies that conduct franchise operations for the Company’s brands under master franchise relationships. Revenues generated by foreign operations, including royalty, marketing and reservations system fees and other revenues for the years ended December 31, 2012, 2011 and 2010 were $55.4 million, $54.6 million and $46.6 million respectively.
Choice Hotels Franchise GmbH
Choice Hotels Franchise GmbH (“CHG”), a wholly-owned subsidiary, conducts franchising operations in the central European countries of Austria, Germany, Italy, Poland, the Czech Republic, and portions of Switzerland. During the years ended December 31, 2012, 2011 and 2010, the Company recognized in the accompanying consolidated statements of income, revenues of $2.5 million, $2.6 million and $2.3 million, respectively, including royalty, marketing and reservation system fees and other revenues from CHG.
Choice Hotels France SAS
Choice Hotels France SAS (“CHF”), a wholly-owned subsidiary, conducts franchising operations in the European countries of France, Belgium, Portugal, Spain and portions of Switzerland. During 2012, 2011 and 2010, the Company recognized in the accompanying consolidated statements of income, revenues of $5.8 million, $6.6 million and $5.6 million, respectively, including royalty, marketing and reservation system fees and other revenues from CHF.
Choice Hotels Licensing B.V.
The Company conducts direct franchising operations in the United Kingdom through its wholly-owned subsidiary, Choice Hotels Licensing B.V. (“CHL”). During 2012, 2011 and 2010, the Company recognized in the accompanying statements of income, revenues of $3.5 million, $3.4 million and $3.0 million, respectively, including royalty, marketing and reservation system fees and other revenues from CHL related to the United Kingdom.
Choice Hotels Australasia
Choice Hotels Australasia Pty. Ltd. (“CHA”), a wholly-owned subsidiary, conducts direct franchising operations in Australia, New Zealand, Singapore and Papua New Guinea. During 2012, 2011 and 2010, the Company recognized in the accompanying consolidated statements of income, revenues of $13.5 million, $13.9 million and $11.3 million, respectively, including royalty, marketing and reservation system fees and other revenues from CHA.

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Choice Hotels Canada, Inc. & Choice Hotels International Licensing ULC
The Company conducts operations in Canada for all brands except Cambria Suites, Mainstay Suites and Suburban Extended Stay Hotel through Choice Hotels Canada, Inc. ("CHC") and through Choice Hotels International Licensing ULC ("CHIL"), a wholly-owned subsidiary for its extended stay brands and Cambria Suites. The Company has a 50% interest in Choice Hotels Canada, Inc. (“CHC”), a joint venture with a third party. During 2012, 2011 and 2010, the Company recorded $1.5 million, $1.5 million, and $1.3 million respectively, based on CHC’s results for the twelve months ended November 30, 2012, 2011 and 2010 of equity method income related to this investment in the accompanying consolidated statements of income. The Company received dividends from CHC of $1.3 million, $1.1 million and $1.2 million for the years ended December 31, 2012, 2011 and 2010, respectively. During 2012, 2011 and 2010, the Company recognized in the accompanying consolidated statements of income, revenues of $15.7 million, $14.0 million and $12.3 million, respectively, including royalty, marketing and reservation system fees and other revenues from CHC and CHIL.
 
14.
Pension Plan
The Company sponsored an unfunded non-qualified defined benefit plan (“SERP”) for certain senior executives. The Company accounted for the SERP in accordance with applicable guidance which required the Company to (a) recognize in its statement of financial position an asset for a plan’s over funded status or a liability for a plan’s underfunded status; (b) measure a plan’s assets and its obligations that determine its funded status as of the end of the employer’s fiscal year; and (c) recognize changes in the funded status of a defined benefit post-retirement plan in the year in which the changes occur. The plan assets and benefit obligations were measured as of the Company’s fiscal year end.
During the fourth quarter of 2009, the Company amended the terms of the SERP to freeze participant benefits effective December 31, 2009. The amendment of the plan terms constituted a significant event and required the Company to recognize a curtailment loss as part of its 2009 net periodic pension cost. The curtailment loss was equal to unrecognized prior service costs for all employees. The curtailment loss was partially offset by a gain related to the elimination of future participant salary increases for vested participants as well as the removal of liabilities for non-vested participants.
On December 26, 2011, the Company's board of directors approved the termination of the SERP effective immediately. Pursuant to this termination, the Company effectuated the termination of the SERP through the payment of lump sum distributions to all SERP participants based upon the actuarial equivalent commuted lump sum value of the full accrued benefit earned by each such participant, using actuarial and other assumptions on December 27, 2012. No assets were held with respect to the SERP, therefore benefits were funded when paid to participants.
The following is a reconciliation of the changes in the projected benefit obligation for the years ended December 31, 2012 and 2011:
 
 
December 31,
 
2012
 
2011
 
(In thousands)
Projected benefit obligation, beginning of year
$
11,896

 
$
10,034

Interest cost
526

 
541

Actuarial loss (gain)
(85
)
 
1,735

Benefit payments
(414
)
 
(414
)
Settlement payments
(11,923
)
 

Projected benefit obligation, end of year
$

 
$
11,896

For the years ended December 31, 2012, 2011 and 2010, the Company recorded $2.8 million, $0.5 million and $0.5 million, respectively for the expenses related to the SERP which are included in SG&A and marketing and reservation expense in the accompanying consolidated statements of income.

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The following table presents the components of net periodic benefit costs for the three years ended December 31, 2012:
 
 
Years ended December 31,
 
2012
 
2011
 
2010
 
(In thousands)
Components of net periodic benefit cost:
 
 
 
 
 
Interest cost
$
526

 
$
541

 
$
538

Amortization of actuarial loss
128

 

 

 
654

 
541

 
538

Settlement loss, net
2,162

 

 

Net periodic benefit cost
$
2,816

 
$
541

 
$
538

Weighted average assumption:
 
 
 
 
 
Discount rate
4.50
%
 
5.50
%
 
6.00
%
As a result of the settlement of the SERP, the Company recognized a net settlement loss totaling $2.2 million during the year ended December 31, 2012. The net settlement loss consisted of an actuarial gain of $0.1 million representing the difference between actuarial calculation of the lump sum distribution to participants and the projected benefit obligation and the reclassification of the unamortized accumulated loss from other comprehensive loss to the net periodic benefit cost totaling $2.3 million. Following the settlement of the SERP, there were no amounts in accumulated other comprehensive income (loss) that have not yet been recognized as a component of net periodic benefit costs.
 
The SERP projected benefit obligation at December 31, 2011 was included as a liability in the current deferred compensation and retirement plan obligations in the accompanying consolidated balance sheets totaling $11.9 million. The accumulated benefit obligation at December 31, 2011 was equal to the projected benefit obligation due to the 2009 amendment which froze participant benefits under the SERP.


15.
Non-Qualified Retirement, Savings and Investment Plans
The Company sponsors two non-qualified retirement savings and investment plans for certain employees and senior executives. Employee and Company contributions are maintained in separate irrevocable trusts. Legally, the assets of the trusts remain those of the Company; however, access to the trusts’ assets is severely restricted. The trusts cannot be revoked by the Company or an acquirer, but the assets are subject to the claims of the Company’s general creditors. The participants do not have the right to assign or transfer contractual rights in the trusts.
In 2002, the Company adopted the Choice Hotels International, Inc. Executive Deferred Compensation Plan (“EDCP”) which became effective January 1, 2003. Under the EDCP, certain executive officers may defer a portion of their salary into an irrevocable trust. Prior to January 1, 2010, participants could elect an investment return of either the annual yield of the Moody’s Average Corporate Bond Rate Yield Index plus 300 basis points, or a return based on a selection of available diversified investment options. Effective January 1, 2010, the Moody’s Average Corporate Bond Rate Yield Index plus 300 basis points is no longer an investment option for salary deferrals made on compensation earned after December 31, 2009. The Company recorded current and long-term deferred compensation liabilities of $11.7 million and $17.2 million at December 31, 2012 and 2011, respectively, related to these deferrals and credited investment returns. Compensation expense is recorded in SG&A expense on the Company’s consolidated statements of income based on the change in the deferred compensation obligation related to earnings credited to participants as well as changes in the fair value of diversified investments. Compensation expense recorded in SG&A for the years ended December 31, 2012, 2011 and 2010 were $0.8 million, $0.8 million, and $0.9 million, respectively. In addition, the EDCP Plan held shares of the Company's common stock with a market value of $0.1 million at December 31, 2012 which were recorded as a component of shareholders' deficit.
The Company has invested the employee salary deferrals in diversified long-term investments which are intended to provide investment returns that partially offset the earnings credited to the participants. The diversified investments held in the trusts totaled $6.0 million and $14.2 million as of December 31, 2012 and 2011, respectively, and are recorded at their fair value, based on quoted market prices. At December 31, 2012, the Company expects $3.5 million of the assets held in the trust to be distributed during the year ended December 31, 2013 to participants or to the Company to reimburse it for prior year participant distributions. These investments are considered trading securities and therefore the changes in the fair value of the diversified assets is included in other gains and losses in the accompanying consolidated statements of income. The Company

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recorded investment gains (losses) during the years ended December 31, 2012, 2011 and 2010 of $1.2 million, $(0.1) million, and $1.4 million, respectively.
In 1997, the Company adopted the Choice Hotels International, Inc. Non-Qualified Retirement Savings and Investment Plan (“Non-Qualified Plan”). The Non-Qualified Plan allows certain employees who do not participate in the EDCP to defer a portion of their salary and invest these amounts in a selection of available diversified investment options. As of December 31, 2012 and 2011, the Company had recorded a deferred compensation liability of $11.2 million and $10.4 million, respectively related to these deferrals. Compensation expense is recorded in SG&A expense on the Company’s consolidated statements of income based on the change in the deferred compensation obligation related to earnings credited to participants as well as changes in the fair value of diversified investments. The net increase (decrease) in compensation expense recorded in SG&A for the years ended December 31, 2012, 2011 and 2010 were $0.7 million, $(0.5) million and $0.8 million, respectively.
The diversified investments held in the trusts were $10.2 million and $9.5 million as of December 31, 2012 and 2011, respectively, and are recorded at their fair value, based on quoted market prices. These investments are considered trading securities and therefore the changes in the fair value of the diversified assets are included in other gains and losses in the accompanying consolidated statements of income. The Company recorded investment gains (losses) during the years ended December 31, 2012, 2011 and 2010 of $0.8 million, $(0.5) million and $0.7 million, respectively. In addition, the Non-Qualified Plan held shares of the Company’s common stock with a market value of $1.0 million and $0.9 million at December 31, 2012 and 2011, respectively.

16.
Fair Value Measurements
The Company estimates the fair value of its financial instruments utilizing a three-tier fair value hierarchy, which prioritizes the inputs used in measuring fair value. The following summarizes the three levels of inputs, as well as the assets that the Company values using those levels of inputs.
Level 1: Quoted prices in active markets for identical assets and liabilities. The Company’s Level 1 assets consist of marketable securities (primarily mutual funds) held in the Company’s EDCP and Non-Qualified Plan deferred compensation plans.
Level 2: Observable inputs, other than quoted prices in active markets for identical assets and liabilities, such as quoted prices for similar assets and liabilities; quoted prices in markets that are not active; or other inputs that are observable. The Company’s Level 2 assets consist of money market funds held in the Company’s EDCP and Non-Qualified Plan deferred compensation plans and those recorded in cash and cash equivalents.
Level 3: Unobservable inputs, supported by little or no market data available, where the reporting entity is required to develop its own assumptions to determine the fair value of the instrument. The Company does not currently have any assets whose fair value was determined using Level 3 inputs.


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As of December 31, 2012 and 2011, the Company had the following assets measured at fair value on a recurring basis:

  
Fair Value Measurements at
Reporting Date Using
 
Total
 
Level 1
 
Level 2
 
Level 3
Assets (in thousands)
 
 
 
 
 
 
 
As of December 31, 2012

 

 

 

Money market funds, included in cash and cash equivalents
$
20,001

 
$

 
$
20,001

 
$

Mutual funds(1)
11,884

 
11,884

 

 

Money market funds(1)
4,357

 

 
4,357

 


$
36,242

 
$
11,884

 
$
24,358

 
$

As of December 31, 2011

 

 

 

Money market funds, included in cash and cash equivalents
$
20,001

 
$

 
$
20,001

 
$

Mutual funds(1)
21,534

 
21,534

 

 

Money market funds(1)
2,238

 

 
2,238

 

 
$
43,773

 
$
21,534

 
$
22,239

 
$

____________________________
(1) 
Included in Investments, employee benefit plans, fair value on consolidated balance sheets.
During the year ended December 31, 2012, the Company sold approximately $11.8 million of mutual funds (Level 1 assets) held in the employee benefit plan trusts. Approximately $8.4 million of these assets were distributed from the irrevocable trust with the remaining $3.4 million transferred to the money market funds (Level 2 assets). There were no transfers between Level 1 and Level 2 assets during the year ended December 31, 2011. The Company's policy is to recognize transfers in and transfers out of the three levels of the fair value hierarchy as of the end of each quarterly reporting period.
Other Financial Instruments
The Company believes that the fair values of its current assets and current liabilities approximate their reported carrying amounts due to the short-term nature of these items. In addition, the interest rates of the Company’s credit facilities adjust frequently based on current market rates; accordingly its carrying amount approximates fair value.
The Company estimates the fair value of notes receivable which approximate their carrying value, utilizing an analysis of future cash flows and credit worthiness for similar types of arrangements. Based upon the availability of market data, the notes receivable have been classified as Level 3 inputs. The primary sensitivity in these calculations is based on the selection of appropriate interest and discount rates. For further information on the notes receivable see Note 3.
The Company estimates the fair value of the Company's $250 million and $400 million senior notes using quoted market prices, which are directly observable Level 1 inputs. At December 31, 2012 and 2011, the $250 million senior notes had an approximate fair value of $271.6 million and $267.7 million, respectively. The $400 million senior notes, which were issued during 2012, had an approximate fair value of $442.0 million at December 31, 2012.
Fair values estimated are made at a specific point in time, are subjective in nature and involve uncertainties and matters of significant judgment. Settlement of such fair value amounts may not be possible and may not be a prudent management decision.
 

17.
401(k) Retirement Plan
The Company sponsors a 401(k) retirement plan for all eligible employees. For the years ended December 31, 2012, 2011 and 2010, the Company recorded compensation expense of $3.7 million, $3.6 million and $3.4 million, respectively, representing matching contributions for plan participants. In accordance with the safe harbor matching provisions of the plan, the Company matches plan participant contributions in cash as bi-weekly deductions are made.

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18.
Income Taxes
Total pretax income, classified by source of income, was as follows:
 
 
Years ended December 31,
 
2012
 
2011
 
2010
 
(In thousands)
U.S.
$
131,449

 
$
138,102

 
$
140,511

Outside the U.S.
37,719

 
19,955

 
17,700

Total pretax income
$
169,168

 
$
158,057

 
$
158,211


The provision for income taxes, classified by the timing and location of payment, was as follows:
 
 
Years ended December 31,
 
2012
 
2011
 
2010
 
 in thousands
Current tax expense
 
 
 
 
 
Federal
$
41,010

 
$
40,642

 
$
48,494

State
4,713

 
2,629

 
3,609

Foreign
2,345

 
1,712

 
1,892

Deferred tax (benefit) expense
 
 
 
 
 
Federal
366

 
2,151

 
(3,264
)
State
75

 
544

 
310

Foreign
(28
)
 
(17
)
 
(271
)
Income taxes
$
48,481

 
$
47,661

 
$
50,770


Net deferred tax assets consisted of:
 
 
December 31,
 
2012
 
2011
 
(In thousands)
Property, equipment and intangible assets
$
(8,553
)
 
$
(9,875
)
Accrued compensation
14,693

 
20,553

Accrued expenses
9,711

 
5,302

Foreign operations
186

 
66

Capital loss carryovers
484

 
1,047

Deferred tax asset on unrecognized tax positions
2,226

 
2,138

Other
807

 
650

Net deferred tax assets
$
19,554

 
$
19,881



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Balance sheet presentation:
 
 
December 31,
 
2012
 
2011
 
(In thousands)
Current deferred tax assets (liability)
$
4,136

 
$
(2,784
)
Non-current net deferred tax assets
15,418

 
22,665

Net deferred tax assets
$
19,554

 
$
19,881


The statutory United States federal income tax rate reconciles to the effective income tax rates as follows:
 


 
Years ended December 31,
 
2012
 
2011
 
2010
Statutory U.S. federal income tax rate
35.0
 %
 
35.0
 %
 
35.0
 %
State income taxes, net of federal tax benefit
1.5
 %
 
1.7
 %
 
1.6
 %
Benefits and taxes related to foreign operations
(8.7
)%
 
(3.4
)%
 
(2.7
)%
Unrecognized tax positions
0.1
 %
 
(0.8
)%
 
1.3
 %
Adjustment to current and deferred taxes, prior years
 %
 
(0.9
)%
 
(2.1
)%
Other
0.8
 %
 
(1.5
)%
 
(1.0
)%
Effective income tax rates
28.7
 %
 
30.1
 %
 
32.1
 %

In 2012 and 2011, the effective income tax rates were 28.7% and 30.1%, respectively. The effective income tax rate for the year ended December 31, 2012 was lower than the United States federal statutory rate of 35% primarily due to the recurring impact of foreign operations, partially offset by state income taxes. Additionally, the effective income tax rate includes a $4.5 million benefit related to a change in estimate of the benefit from foreign operations. The effective income tax rate for the year ended December 31, 2011 was lower than the United States federal statutory rate of 35% primarily due to the impact of foreign operations, $1.4 million of changes in unrecognized tax positions and the identification of $2.8 million of additional federal income tax benefits, partially offset by state income taxes. Additionally, an adjustment to our current federal taxes payable of $1.4 million reduced the effective tax rate.
As of December 31, 2012 and 2011, the Company’s gross unrecognized tax benefits totaled $4.4 million and $4.6 million, respectively. It is expected that $4.4 million of the total as of December 31, 2012 would favorably affect the effective tax rate if resolved in the Company’s favor. The following table presents a reconciliation of the beginning and ending amounts of unrecognized tax benefits:
 

2012
 
2011
 
2010
 
(In thousands)
Balance, January 1
$
4,570

 
$
6,017

 
$
4,246

Changes for tax positions of prior years
410

 
173

 
(18
)
Increases for tax positions related to the current year

 
2,062

 
2,563

Settlements and lapsing of statutes of limitations
(565
)
 
(3,682
)
 
(774
)
Balance, December 31
$
4,415

 
$
4,570

 
$
6,017

It is reasonably possible that the Company’s unrecognized tax benefits could decrease within the next 12 months by as much as $2.1 million due to settlements and the expiration of applicable statutes of limitations.
The Internal Revenue Service is currently conducting an examination of the Company's United States federal income tax returns for tax years 2009, 2010, and 2011, as well as a limited examination of the 2007 federal income tax return as amended. As of December 31, 2012, the Company has not been advised of any material adjustments.


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The practice of the Company is to recognize interest and penalties related to income tax matters in the provision for income taxes. The Company did not incur any material interest or penalties for 2012 and 2011 and incurred $1.3 million in 2010. The Company had $2.3 million and $1.9 million of accrued interest and penalties at December 31, 2012 and 2011, respectively.     
  
The Company has not provided deferred United States income taxes on approximately $122.0 million of accumulated and undistributed earnings of its foreign subsidiaries.  The Company's intent is for such earnings to be permanently reinvested in operations outside the United States.  Determination of the deferred United States income tax liability on these earnings is not practicable because such liability, if any, is dependent on circumstances existing if and when remittance occurs.

19.
Share-Based Compensation and Capital Stock
Dividends
The Company currently maintains a quarterly dividend on its common shares outstanding, however, the declaration of future dividends are subject to the discretion of our board of directors. During the year ended December 31, 2012 and 2011, the Company's board of directors declared quarterly cash dividends at an annual rate of $0.74 per share totaling $42.7 million and $43.5 million, respectively.
On July 26, 2012, the Company's board of directors declared a special cash dividend to common shareholders in the amount of $10.41 per share or approximately $600.7 million ("Special Cash Dividend") which was paid on August 23, 2012.
Share-Based Compensation
The Company recognizes compensation cost related to share-based payment transactions in the financial statements based on the fair value of the equity or liability instruments issued. Compensation expense related to the fair value of share-based awards is recognized over the requisite service period based on an estimate of those awards that will ultimately vest. The Company estimates the share-based compensation expense for awards that will ultimately vest at the inception of the grant. Over the life of the grant, the estimate of share-based compensation expense for awards with performance and/or service requirements is adjusted so that compensation cost is recognized only for awards that ultimately vest.
The Company has calculated a pool of income tax benefits that are available to absorb future income tax shortfalls that can result from the exercise or maturity of stock awards. The Company has calculated its windfall pool under the short-cut method based on the actual income tax benefits received from exercises and maturities of stock awards granted after October 15, 1997.
The Company has stock compensation plans pursuant to which it is authorized to grant stock-based awards of up to 4.6 million shares of the Company’s common stock, of which 0.9 million shares remain available for grant as of December 31, 2012. The Company’s policy allows the issuance of new or treasury shares to satisfy stock-based awards. Restricted stock, stock options, stock appreciation rights and performance share awards may be granted to officers, key employees and non-employee directors with contractual terms set by the Compensation Committee of the Board of Directors.

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Stock Options
The Company granted approximately 0.2 million, 0.2 million and 0.3 million options to certain employees of the Company at a fair value of approximately $1.6 million, $2.1 million and $2.6 million during the years ended December 31, 2012, 2011 and 2010, respectively. The stock options granted by the Company had an exercise price equal to the market price of the Company’s common stock on the date of grant. The fair value of the options granted was estimated on the grant date using the Black-Scholes option-pricing model with the following weighted average assumptions:
 
 
2012
 
2011
 
2010
Risk-free interest rate
0.78
%
 
2.10
%
 
2.19
%
Expected volatility
40.15
%
 
39.51
%
 
41.92
%
Expected life of stock option
4.4 years

 
4.4 years

 
4.4 years

Dividend yield
2.08
%
 
1.79
%
 
2.26
%
Requisite service period
4 years

 
4 years

 
4 years

Contractual life
7 years

 
7 years

 
7 years

Weighted average fair value of options granted (per option)
$
9.98

 
$
12.42

 
$
10.07

The expected life of the options and volatility are based on the historical data and are not necessarily indicative of exercise patterns or actual volatility that may occur. Historical volatility is calculated based on a period that corresponds to the expected life of the stock option. The dividend yield and the risk-free rate of return are calculated on the grant date based on the then current dividend rate and the risk-free rate for the period corresponding to the expected life of the stock option. Compensation expense related to the fair value of these awards is recognized straight-line over the requisite service period based on those awards that ultimately vest.
The aggregate intrinsic value of stock options outstanding and exercisable at December 31, 2012 was $15.5 million and $10.7 million respectively. The total intrinsic value of options exercised during the years ended December 31, 2012, 2011 and 2010 was $2.8 million, $2.8 million and $2.0 million, respectively.
The Company received $7.1 million, $3.8 million, and $2.5 million in proceeds from the exercise of 0.3 million, 0.2 million and 0.1 million employee stock options during the years ended December 31, 2012, 2011 and 2010, respectively.

The following table summarizes information about stock options outstanding at December 31, 2012:
 
 
Options Outstanding
 
Options Exercisable
Range of Exercise Prices
Number
Outstanding at
December 31,
2012
 
Weighted Average
Remaining
Contractual Life
 
Weighted
Average
Exercise Price
 
Number
Exercisable at
December 31,
2012
 
Weighted
Average
Exercise Price
$ 0.00 to $19.50
2,900

 
0.1 years
 
$
7.74

 
2,900

 
$
7.74

$19.51 to $24.38
481,462

 
3.1 years
 
$
20.68

 
356,329

 
$
20.74

$24.39 to $29.25
1,128,782

 
4.4 years
 
$
25.99

 
766,681

 
$
25.94

$29.26 to $34.13
225,526

 
4.6 years
 
$
31.28

 
81,350

 
$
31.23

$34.14 to $39.00
95,364

 
3.1 years
 
$
36.99

 
95,364

 
$
36.99

 
1,934,034

 
4.0 years
 
$
25.80

 
1,302,624

 
$
25.62


Special Dividend Adjustment
The Company's long-term incentive plans ("the Plans") contain provisions which require the automatic adjustment of
outstanding share-based awards in the event that the Company makes any changes to its capital structure, such as special
dividends, stock splits or spin-offs, if such changes result in the dilution or enlargement of the benefits or potential benefits
intended upon the grant of the award. The Company's board of directors concluded that the Special Cash Dividend paid on
August 23, 2012 would result in the dilution of the value of the Company's outstanding stock options. Therefore, in accordance
with the anti-dilution provision of the Plans, the Company's outstanding stock options were adjusted to maintain their pre-dividend value. The Company elected to maintain the pre-dividend value of the outstanding options by adjusting both the
exercise price and the number of stock options outstanding as of the ex-dividend date of the Special Dividend so that the
aggregate difference between the market price and exercise price multiplied by the number of shares issuable upon exercise

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was substantially the same immediately before and after the payment of the Special Cash Dividend. As a result of this
adjustment, an additional 0.5 million stock options were awarded during the year ended December 31, 2012 and the
exercise price of the outstanding options were reduced by approximately 24%. This adjustment did not result in additional
stock-based compensation expense as the fair value of the options immediately before and after the payment of the Special
Cash Dividend was substantially equal.

Restricted Stock
The following table is a summary of activity related to restricted stock grants to non-employee directors and key employees for the year ended December 31:
 
 
2012
 
2011
 
2010
Restricted shares granted
266,159

 
247,298

 
279,157

Weighted average grant date fair value per share
$
35.76

 
$
38.84

 
$
33.07

Aggregate grant date fair value ($000)
$
9,517

 
$
9,604

 
$
9,233

Restricted shares forfeited
26,824

 
68,580

 
41,796

Vesting service period of shares granted
12 - 68 months

 
1-4 years

 
3-4 years

Grant date fair value of shares vested ($000)
$
6,696

 
$
6,662

 
$
6,222

Compensation expense related to the fair value of these awards is recognized straight-line over the requisite service period based on those restricted stock grants that ultimately vest. The fair value of grants is measured by the market price of the Company’s common stock on the date of grant. Restricted stock awards generally vest ratably over the service period beginning with the first anniversary of the grant date. Awards granted to retirement eligible non-employee directors are recognized over the shorter of the requisite service period or the length of time until retirement since the terms of the grant provide that awards will vest upon retirement.
Performance Vested Restricted Stock Units
The Company has granted performance vested restricted stock units (“PVRSU”) to certain employees. The fair value is measured by the market price of the Company’s common stock on the date of grant. The vesting of these stock awards is contingent upon the Company achieving performance targets at the end of specified performance periods and the employees’ continued employment. The performance conditions affect the number of shares that will ultimately vest. The range of possible stock-based awards vesting is generally between 0% and 200% of the initial target. If minimum performance targets are not attained then no awards will vest under the terms of the various PVRSU agreements. Compensation expense related to these awards is recognized over the requisite period based on the Company's estimate of the achievement of the various performance targets. The Company has currently estimated that between 100% and 160% of the various award targets will be achieved. Compensation expense is recognized ratably over the requisite service period only on those PVRSUs that ultimately vest.
The following table is a summary of activity related to PVRSU grants during the years ended December 31, 2012, 2011 and 2010:
 
 
2012
 
2011
 
2010
Performance vested restricted stock units granted at target
117,523

 
25,036

 
33,517

Weighted average grant date fair value per share
$
35.27

 
$
41.25

 
$
32.60

Average aggregate grant date fair value ($000)
$
4,145

 
$
1,033

 
$
1,093

Stock units forfeited
57,176

 
43,179

 
13,110

Requisite service period
24-60 months

 
3 years

 
3 years

During the years ended December 31, 2012 and 2011, no PVRSU grants vested. During the year ended December 31, 2012, PVRSU grants totaling 57,176 units were terminated in accordance with an amended and restated employment agreement for an executive officer. During the year ended December 31, 2011, PVRSU grants totaling 39,070 units were forfeited since the Company did not achieve the minimum performance conditions contained in the stock awards and 4,109 were terminated related to employee terminations. During the year ended December 31, 2010, PVRSU grants totaling 10,880 vested at a fair value of $0.4 million. These PVRSU grants were initially granted at a target of 15,541 units, however, since the

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Company achieved only 70% of the targeted performance conditions contained in the stock awards, 4,661 units were forfeited. In addition, during the year ended December 31, 2010 , 4,989 units were forfeited since the performance targets of the applicable PVRSU grant were not achieved and 3,460 were forfeited due to employee terminations.
A summary of stock-based award activity as of December 31, 2012, 2011 and 2010 and the changes during the years are presented below:
 
 
2012
 
Stock Options
 
Restricted Stock
 
Performance Vested
Restricted Stock Units
 
Options
 
Weighted
Average
Exercise Price(1)
 
Weighted
Average
Contractual
Term
 
Shares
 
Weighted
Average Grant
Date Fair Value
 
Shares
 
Weighted
Average Grant
Date Fair Value
Outstanding at January 1, 2012
1,573,726

 
$
33.30

 
 
 
565,627

 
$
34.43

 
109,769

 
$
35.57

Granted
160,408

 
$
35.60

 
 
 
266,159

 
$
35.76

 
117,523

 
$
35.27

Special Dividend Adjustment
497,497

 
$
25.31

 
 
 

 
$

 

 
$

Exercised/Vested
(266,754
)
 
$
26.57

 
 
 
(198,415
)
 
$
33.75

 

 
$

Forfeited
(30,843
)
 
$
36.97

 
 
 
(26,824
)
 
$
36.06

 
(57,176
)
 
$
34.98

Outstanding at December 31, 2012
1,934,034

 
$
25.80

 
4.0 years
 
606,547

 
$
35.17

 
170,116

 
$
35.56

Options exercisable at December 31, 2012
1,302,624

 
$
25.62

 
3.1 years
 
 
 
 
 
 
 
 

(1) The weighted average exercise price for options outstanding and exercisable reflect the reduction of the option price for outstanding options as described under "Special Dividend Adjustment". The weighted average exercise price for options granted, exercised or forfeited reflects the option price in effect at the time of the transaction.
 
2011
 
Stock Options
 
Restricted Stock
 
Performance Vested
Restricted Stock Units
 
Options
 
Weighted
Average
Exercise
Price
 
Weighted
Average
Contractual
Term
 
Shares
 
Weighted
Average Grant
Date Fair Value
 
Shares
 
Weighted
Average Grant
Date Fair Value
Outstanding at January 1, 2011
1,732,674

 
$
31.43

 
 
 
592,131

 
$
31.81

 
127,912

 
$
33.43

Granted
166,306

 
$
41.25

 
 
 
247,298

 
$
38.84

 
25,036

 
$
41.25

Exercised/Vested
(175,386
)
 
$
21.92

 
 
 
(205,222
)
 
$
32.46

 

 
$

Forfeited
(149,868
)
 
$
33.76

 
 
 
(68,580
)
 
$
33.55

 
(43,179
)
 
$
32.53

Outstanding at December 31, 2011
1,573,726

 
$
33.30

 
4.2 years
 
565,627

 
$
34.43

 
109,769

 
$
35.57

Options exercisable at December 31, 2011
953,159

 
$
33.36

 
3.8 years
 
 
 
 
 
 
 
 

 

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2010
 
Stock Options
 
Restricted Stock
 
Performance Vested
Restricted Stock Units
 
Options
 
Weighted
Average
Exercise
Price
 
Weighted
Average
Contractual
Term
 
Shares
 
Weighted
Average Grant
Date Fair Value
 
Shares
 
Weighted
Average Grant
Date Fair Value
Outstanding at January 1, 2010
1,658,844

 
$
30.05

 
 
 
539,341

 
$
31.68

 
118,385

 
$
34.58

Granted
261,137

 
$
32.84

 
 
 
279,157

 
$
33.07

 
33,517

 
$
32.60

Exercised/Vested
(123,109
)
 
$
19.96

 
 
 
(184,571
)
 
$
33.71

 
(10,880
)
 
$
40.65

Forfeited
(64,198
)
 
$
23.53

 
 
 
(41,796
)
 
$
30.31

 
(13,110
)
 
$
35.70

Outstanding at December 31, 2010
1,732,674

 
$
31.43

 
4.4 years
 
592,131

 
$
31.81

 
127,912

 
$
33.43

Options exercisable at December 31, 2010
792,499

 
$
31.73

 
3.5 years
 
 
 
 
 
 
 
 
The components of the Company’s pretax stock-based compensation expense and associated income tax benefits are as follows for the years ended December 31:
 
(in millions)
2012
 
2011
 
2010
Stock options
$
2.1

 
$
2.8

 
$
2.4

Restricted stock
7.5

 
7.7

 
6.8

Performance vested restricted stock units
1.7

 
0.7

 
(0.3
)
Total
$
11.3

 
$
11.2

 
$
8.9

Income tax benefits
$
4.1

 
$
4.1

 
$
3.3


During all years presented, the Company revised its estimate of the projected achievement of various performance conditions that affect the number of PVRSUs that will ultimately vest. As a result, previously recognized stock-based compensation costs related to these PVRSUs has been increased by $0.5 million and $0.1 million during the years ended December 31, 2012 and 2011, respectively, and reduced by $0.8 million during the year ended December 31, 2010.
In conjunction with the termination of certain Company officers, stock option and restricted stock compensation expense for the year ended December 31, 2011 includes an additional $0.2 million and $0.5 million, respectively of expense related to the acceleration of award vesting conditions.
The total unrecognized compensation costs related to stock-based awards that have not yet vested and the related weighted average amortization period over which the costs are to be recognized as of December 31, 2012 are as follows:
 
 
Unrecognized
Compensation
Expense on Unvested
Awards
 
Weighted
Average
Amortization
Period
 
(In millions)
 
 
Stock options
$
2.8

 
2.3 years
Restricted stock
13.3

 
2.5 years
Performance vested restricted stock units
4.0

 
2.9 years
Total
$
20.1

 
 
Share Repurchases and Redemptions
The Company announced a stock repurchase program on June 25, 1998 to return excess capital to its shareholders. Treasury stock activity is recorded at cost in the accompanying consolidated financial statements. During 2012 and 2011, the Company repurchased 0.5 million and 1.6 million shares of its common stock under the repurchase program at a total cost of $19.9 million and $51.0 million, respectively. Through December 31, 2012, the Company repurchased 45.3 million shares of its

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common stock (including 33.0 million prior to the two-for-one stock split effected in October 2005) under the share repurchase program at a total cost of $1.1 billion.
During 2012, the Company redeemed 75,105 shares of common stock at a total cost of $2.7 million from employees to satisfy option costs and statutory minimum tax-withholding requirements from the exercising of options and vesting of restricted stock grants. During 2011, the Company redeemed 67,426 shares of common stock at a total cost of $2.6 million from employees to satisfy statutory minimum tax-withholding requirements from the vesting of restricted stock grants. These redemptions were outside the share repurchase program initiated in June 1998.

20.
Accumulated Comprehensive Loss
The components of accumulated other comprehensive loss is as follows:
 
 
December 31,
 
2012
 
2011
 
2010
 
(In thousands)
Foreign currency translation adjustments
$
2,391

 
$
2,155

 
$
1,540

Deferred loss on cash flow hedge
(6,607
)
 
(7,469
)
 
(8,331
)
Changes in pension benefit obligation recognized in other comprehensive income (loss)

 
(1,487
)
 
(401
)
Total accumulated other comprehensive loss
$
(4,216
)
 
$
(6,801
)
 
$
(7,192
)

Cash Flow Hedge
In July 2010, the Company entered into an interest rate swap agreement to protect itself from an increase in the market interest rate on $250 million of 10-year, fixed rate debt with the coupon to be set at market interest rates. The interest rate swap agreement was designated as a cash flow hedge under the guidance for derivatives and hedging. In August 2010, upon issuance of the related fixed-rate debt, the Company terminated and settled the interest rate swap agreement for a cash payment of $8.7 million. The Company recorded the effective portion of this deferred loss as a component of accumulated other comprehensive income (loss). The ineffective portion was calculated at less than $0.1 million and was recognized immediately as a component of earnings under interest expense in the Company’s consolidated statements of income during the year ended December 31, 2010. The effective portion of the deferred loss is being amortized over the term of the related debt as interest expense in the Company’s consolidated statements of income.
 

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21.
Earnings Per Share
The computation of basic and diluted earnings per common share is as follows:
 
Year Ended December 31,
 
2012
 
2011
 
2010
 
(In thousands, except per
share amounts)
Computation of Basic Earnings Per Share:
 
 
 
 
 
Net income
$
120,687

 
$
110,396

 
$
107,441

Income allocated to participating securities
(1,272
)
 
(1,099
)
 
(1,109
)
Net income available to common shareholders
$
119,415

 
$
109,297

 
$
106,332

Weighted average common shares outstanding—basic
57,467

 
58,862

 
58,953

Basic earnings per share
$
2.08

 
$
1.86

 
$
1.80

Computation of Diluted Earnings Per Share:
 
 
 
 
 
Net income
$
120,687

 
$
110,396

 
$
107,441

Income allocated to participating securities
(1,289
)
 
(1,098
)
 
(1,108
)
Net income available to common shareholders
$
119,398

 
$
109,298

 
$
106,333

Weighted average common shares outstanding—basic
57,467

 
58,862

 
58,953

Diluted effect of stock options and PVRSUs
186

 
72

 
88

Weighted average shares outstanding-diluted
57,653

 
58,934

 
59,041

Diluted earnings per share
$
2.07

 
$
1.85

 
$
1.80

The Company’s unvested restricted shares contain rights to receive non-forfeitable dividends and thus are participating securities requiring the two-class method of computing earnings per share (“EPS”). The calculation of EPS for common stock shown above excludes the income attributable to the unvested restricted share awards from the numerator and excludes the dilutive impact of those awards from the denominator.
At December 31, 2012, 2011, and 2010, the Company had 1.9 million, 1.6 million and 1.7 million outstanding stock options, respectively. Stock options are included in the diluted earnings per share calculation using the treasury stock method and average market prices during the period, unless the stock options would be anti-dilutive. For the years ended December 31, 2012, 2011, and 2010, the Company excluded 0.3 million, 0.7 million and 0.6 million of anti-dilutive stock options from the diluted earnings per share calculation, respectively.
PVRSUs are also included in the diluted earnings per share calculation assuming the performance conditions have been met at the reporting date. However, at December 31, 2012, 2011, and 2010, PVRSUs totaling 139,492, 109,769 and 127,912 respectively, were excluded from the computation since the performance conditions had not been met at the reporting date.
 
22.
Operating Leases

The Company enters into operating leases primarily for office space, office equipment and transportation vehicles. Minimum rents as defined in the Company’s lease agreements including rent escalations, rent holidays and rental concessions are recognized on the straight-line basis over the non-cancellable lease term. Payments made to or on behalf of the Company for leasehold improvement incentives are considered reductions in rental expense and are amortized on a straight-line basis over the non-cancellable lease term. Rental expense under non-cancellable operating leases was approximately $9.2 million, $8.4 million and $8.4 million for the years ended December 31, 2012, 2011 and 2010, respectively. The Company received sublease rental income related to real estate leased to third-parties totaling $0.3 million during the each of the years ended December 31, 2012, 2011 and 2010.

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Future minimum lease payments are as follows:
 

2013
 
2014
 
2015
 
2016
 
2017
 
Thereafter
 
Total
 
(In thousands)
Minimum lease payments
$
10,086

 
$
10,163

 
$
10,486

 
$
10,485

 
$
9,840

 
$
45,606

 
$
96,666

Minimum sublease rentals
(304
)
 
(128
)
 

 

 

 

 
(432
)

$
9,782

 
$
10,035

 
$
10,486

 
$
10,485

 
$
9,840

 
$
45,606

 
$
96,234


 On July 11, 2011, Choice Hotels International Services Corp., a wholly-owned subsidiary of the Company, as tenant, and F.P. Rockville II Limited Partnership (the “Landlord”), as landlord, executed an Office Lease (the “Lease”) for office space to which the Company intends to relocate its corporate headquarters. The obligations of the tenant under the Lease have been
guaranteed by the Company. The relocation is expected to occur upon construction of an office building, completion of other
improvements to the property and building, and satisfaction of other conditions and contingencies set forth in the Lease,
including significant conditions related to the scope and timing of the construction, development and permitting of the office
building.
The Company took occupancy of its leased premises for purposes of commencing an interior fit-out of the premises, on December 1, 2012. The target rent commencement date for the Lease, which is the date on which the Company will begin to make rental payments to the Landlord under the Lease, is June 1, 2013. The Lease runs for an initial term of 10 years from the rent commencement date. The leased premises will consist of approximately 138,000 square feet of office space in a to-be constructed office building located in Rockville, Maryland (the “Building”). The Company has an option to extend the Lease beyond the initial term for up to 15 years at then current fair market rent.
As part of the consideration to the Company for execution of the Lease, the Landlord agreed to provide the Company, during the Lease term, a cash flow participation and preference in the cash flow of the Landlord (“Cash Flow Participation”). The Cash Flow Participation is equal to the greater of: (1) $1.58 times the total rentable square feet of the initial Leased Premises along with any creditable square footage, each determined one-time only as of the Rent Commencement Date, per lease year (“Fixed Payment Amount”), or (2) seven percent (7%) of the annual distributable cash flow (as defined in the Lease) including excess proceeds of sale or refinancing, provided, however, in the event the distributable cash flow is less than the Fixed Payment Amount in any lease year, such shortfall shall accrue and earn interest at six percent (6%) compounded annually to be paid out from the next available cash flow. The Cash Flow Participation shall be payable in arrears not later than July 31 (beginning July 31, 2014) for the preceding Lease year. The Cash Flow Participation shall continue during the Lease and any extension options unless the Landlord no longer owns the Building, the Company is in default under the Lease or the Company no longer leases at least four floors of the building for office use.
No rent is due under the Lease until the rent commencement date, which is currently targeted to occur on or about June 1, 2013. Thereafter, the annual rent is established at a specific minimum amount and is re-set to a new minimum amount each year. Subject to one or more applicable adjustments set forth in the Lease, the Company's minimum annual rent amount, without setoff, deduction for improvement allowances or abatement of any kind, during the initial term ranges from approximately $5.5 million during the initial year to approximately $7.6 million during the final year. During the initial 10-year term of the Lease, the minimum expected rent payments by the Company are expected to be approximately $67.6 million. In addition, beginning on or about the first anniversary of the rent commencement date, the Company is obligated to pay its proportionate share of increases in the cost of operating, managing and maintaining the Building.


  
23. Condensed Consolidating Financial Statements
Effective August 2010, the Company’s Senior Notes are guaranteed jointly, severally, fully and unconditionally, subject to certain customary limitations, by eight 100%-owned domestic subsidiaries. There are no legal or regulatory restrictions on the payment of dividends to Choice Hotels International, Inc. from subsidiaries that do not guarantee the Senior Notes. As a result of the guarantee arrangements, the following condensed consolidating financial statements are presented. Investments in subsidiaries are accounted for under the equity method of accounting.

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Choice Hotels International, Inc.
Condensed Consolidating Statement of Income
For the Year Ended December 31, 2012
(In thousands)
 

Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
REVENUES:
 
 
 
 
 
 
 
 
 
Royalty fees
$
235,429

 
$
97,881

 
$
54,362

 
$
(126,890
)
 
$
260,782

Initial franchise and relicensing fees
13,727

 

 
476

 

 
14,203

Procurement services
17,152

 

 
810

 

 
17,962

Marketing and reservation
338,801

 
335,737

 
19,903

 
(309,657
)
 
384,784

Other items, net
8,363

 
4,573

 
842

 

 
13,778

Total revenues
613,472

 
438,191

 
76,393

 
(436,547
)
 
691,509

OPERATING EXPENSES:
 
 
 
 
 
 
 
 
 
Selling, general and administrative
130,682

 
89,122

 
8,938

 
(126,890
)
 
101,852

Marketing and reservation
345,809

 
326,735

 
18,036

 
(305,796
)
 
384,784

Other items, net
2,832

 
7,892

 
1,007

 

 
11,731

Total operating expenses
479,323

 
423,749

 
27,981

 
(432,686
)
 
498,367

Operating income
134,149

 
14,442

 
48,412

 
(3,861
)
 
193,142

OTHER INCOME AND EXPENSES, NET:
 
 
 
 
 
 
 
 
 
Interest expense
31,041

 

 
9

 
(3,861
)
 
27,189

Equity in earnings of consolidated subsidiaries
(55,834
)
 

 

 
55,834

 

Other items, net
(551
)
 
(1,995
)
 
(669
)
 

 
(3,215
)
Total other income and expenses, net
(25,344
)
 
(1,995
)
 
(660
)
 
51,973

 
23,974

Income before income taxes
159,493

 
16,437

 
49,072

 
(55,834
)
 
169,168

Income taxes
38,806

 
7,855

 
1,820

 

 
48,481

Net income
$
120,687

 
$
8,582

 
$
47,252

 
$
(55,834
)
 
$
120,687




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Choice Hotels International, Inc.
Condensed Consolidating Statement of Income
For the Year Ended December 31, 2011
(In thousands)
 

Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
(1)
 
Eliminations
 
Consolidated
REVENUES:
 
 
 
 
 
 
 
 
 
Royalty fees
$
219,699

 
$
104,898

 
$
32,677

 
$
(111,848
)
 
$
245,426

Initial franchise and relicensing fees
13,439

 

 
613

 

 
14,052

Procurement services
17,619

 

 
492

 

 
18,111

Marketing and reservation
298,797

 
329,831

 
18,555

 
(298,147
)
 
349,036

Other items, net
6,341

 
4,356

 
1,471

 

 
12,168

Total revenues
555,895

 
439,085

 
53,808

 
(409,995
)
 
638,793

OPERATING EXPENSES:
 
 
 
 
 
 
 
 
 
Selling, general and administrative
107,520

 
92,887

 
17,845

 
(111,848
)
 
106,404

Marketing and reservation
310,677

 
319,270

 
17,236

 
(298,147
)
 
349,036

Other items, net
2,824

 
7,782

 
884

 

 
11,490

Total operating expenses
421,021

 
419,939

 
35,965

 
(409,995
)
 
466,930

Operating income
134,874

 
19,146

 
17,843

 

 
171,863

OTHER INCOME AND EXPENSES, NET:
 
 
 
 
 
 
 
 
 
Interest expense
16,815

 
(3,886
)
 
10

 

 
12,939

Equity in earnings of consolidated subsidiaries
(30,595
)
 

 

 
30,595

 

Other items, net
(789
)
 
647

 
1,009

 

 
867

Total other income and expenses, net
(14,569
)
 
(3,239
)
 
1,019

 
30,595

 
13,806

Income before income taxes
149,443

 
22,385

 
16,824

 
(30,595
)
 
158,057

Income taxes
39,047

 
8,023

 
591

 

 
47,661

Net income
$
110,396

 
$
14,362

 
$
16,233

 
$
(30,595
)
 
$
110,396


_______________
(1) Refer to Note 1 with regards to the reclassification of foreign revenue.



















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Choice Hotels International, Inc.
Condensed Consolidating Statement of Income
For the Year Ended December 31, 2010
(In thousands)
 
 
Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
(1)
 
Eliminations
 
Consolidated
REVENUES:
 
 
 
 
 
 
 
 
 
Royalty fees
$
205,668

 
$
94,649

 
$
27,918

 
$
(100,256
)
 
$
227,979

Initial franchise and relicensing fees
9,295

 

 
738

 

 
10,033

Procurement services
17,207

 

 
534

 

 
17,741

Marketing and reservation
283,769

 
312,882

 
16,349

 
(283,754
)
 
329,246

Other items, net
6,028

 
4,038

 
1,011

 

 
11,077

Total revenues
521,967

 
411,569

 
46,550

 
(384,010
)
 
596,076

OPERATING EXPENSES:

 

 

 

 

Selling, general and administrative
96,451

 
83,162

 
15,183

 
(100,256
)
 
94,540

Marketing and reservation
298,416

 
300,159

 
14,425

 
(283,754
)
 
329,246

Other items, net
3,578

 
7,138

 
812

 

 
11,528

Total operating expenses
398,445

 
390,459

 
30,420

 
(384,010
)
 
435,314

Operating income
123,522

 
21,110

 
16,130

 

 
160,762

OTHER INCOME AND EXPENSES, NET:

 

 

 

 

Interest expense
7,626

 
(952
)
 
6

 

 
6,680

Equity in earnings of consolidated subsidiaries
(37,079
)
 

 

 
37,079

 

Other items, net
(501
)
 
(2,110
)
 
(1,518
)
 

 
(4,129
)
Total other income and expenses, net
(29,954
)
 
(3,062
)
 
(1,512
)
 
37,079

 
2,551

Income before income taxes
153,476

 
24,172

 
17,642

 
(37,079
)
 
158,211

Income taxes
46,035

 
3,113

 
1,622

 

 
50,770

Net income
$
107,441

 
$
21,059

 
$
16,020

 
$
(37,079
)
 
$
107,441

_______________
(1) Refer to Note 1 with regards to the reclassification of foreign revenue.


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Choice Hotels International, Inc.
Condensed Consolidating Statement of Comprehensive Income
For the Year Ended December 31, 2012
(In thousands)


Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated


 

 

 

 

Net income
$
120,687

 
$
8,582

 
$
47,252

 
$
(55,834
)
 
$
120,687

Other comprehensive income (loss), net of tax:

 

 

 

 

Amortization of loss on cash flow hedge
862

 

 

 

 
862

Foreign currency translation adjustment, net
237

 
5

 
224

 
(229
)
 
237

Amortization of pension related costs, net of tax:
 
 
 
 
 
 
 
 
 
Actuarial loss
80

 
80

 

 
(80
)
 
80

Settlement of pension plan
1,406

 
1,406

 

 
(1,406
)
 
1,406

Other comprehensive income (loss), net of tax
2,585

 
1,491

 
224

 
(1,715
)
 
2,585

Comprehensive income
$
123,272

 
$
10,073

 
$
47,476

 
$
(57,549
)
 
$
123,272


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Choice Hotels International, Inc.
Condensed Consolidating Statement of Comprehensive Income
For the Year Ended December 31, 2011
(In thousands)

 
Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
 
 
 
 
 
 
 
 
 
 
Net income
$
110,396

 
$
14,362

 
$
16,233

 
$
(30,595
)
 
$
110,396

Other comprehensive income (loss), net of tax:
 
 
 
 
 
 
 
 
 
Amortization of loss on cash flow hedge
862

 

 

 

 
862

Foreign currency translation adjustment, net
615

 
248

 
(1,604
)
 
1,356

 
615

Actuarial pension loss, net of tax
(1,086
)
 
(1,086
)
 

 
1,086

 
(1,086
)
Other comprehensive income (loss), net of tax
391

 
(838
)
 
(1,604
)
 
2,442

 
391

Comprehensive income
$
110,787

 
$
13,524

 
$
14,629

 
$
(28,153
)
 
$
110,787


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Choice Hotels International, Inc.
Condensed Consolidating Statement of Comprehensive Income
For the Year Ended December 31, 2010
(In thousands)


Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated


 

 

 

 

Net income
$
107,441

 
$
21,059

 
$
16,020

 
$
(37,079
)
 
$
107,441

Other comprehensive income (loss), net of tax:

 

 

 

 

Settlement of forward starting interest rate swap agreement
(8,663
)
 

 

 

 
(8,663
)
Amortization of loss on cash flow hedge
332

 

 

 

 
332

Foreign currency translation adjustment, net
1,265

 
(289
)
 
11,435

 
(11,146
)
 
1,265

Actuarial pension loss, net of tax
(459
)
 
(459
)
 

 
459

 
(459
)
Other comprehensive income (loss), net of tax
(7,525
)
 
(748
)
 
11,435

 
(10,687
)
 
(7,525
)
Comprehensive income
$
99,916

 
$
20,311

 
$
27,455

 
$
(47,766
)
 
$
99,916




















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Choice Hotels International, Inc.
Condensed Consolidating Balance Sheet
As of December 31, 2012
(In thousands)
 

Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
ASSETS
 
 
 
 
 
 
 
 
 
Cash and cash equivalents
$
8,420

 
$
407

 
$
125,350

 
$

 
$
134,177

Receivables
44,344

 
1,797

 
6,129

 

 
52,270

Other current assets
41,897

 
20,110

 
3,528

 
(18,512
)
 
47,023

Total current assets
94,661

 
22,314

 
135,007

 
(18,512
)
 
233,470

Property and equipment, at cost, net
11,307

 
39,298

 
1,046

 

 
51,651

Goodwill
60,620

 
5,193

 

 

 
65,813

Franchise rights and other identifiable intangibles, net
8,669

 
2,715

 
2,089

 

 
13,473

Investments, employee benefit plans, at fair value

 
12,755

 

 

 
12,755

Investment in and advances to affiliates
343,290

 
232,964

 
13,479

 
(589,733
)
 

Receivable, marketing and reservation fees
42,179

 

 

 

 
42,179

Deferred income taxes

 
28,539

 
640

 
(13,761
)
 
15,418

Other assets
32,085

 
18,925

 
25,003

 

 
76,013

Total assets
$
592,811

 
$
362,703

 
$
177,264

 
$
(622,006
)
 
$
510,772

LIABILITIES AND SHAREHOLDERS’ DEFICIT
 
 
 
 
 
 
 
 
 
Accounts payable
$
5,930

 
$
28,525

 
$
4,259

 
$

 
$
38,714

Accrued expenses
18,582

 
34,576

 
2,394

 

 
55,552

Deferred revenue
17,239

 
53,081

 
834

 

 
71,154

Current portion of long-term debt
7,500

 
675

 
20

 

 
8,195

Deferred compensation & retirement plan obligations

 
2,522

 

 

 
2,522

Other current liabilities

 
17,722

 
790

 
(18,512
)
 

Total current liabilities
49,251

 
137,101

 
8,297

 
(18,512
)
 
176,137

Long-term debt
845,257

 
1,845

 
48

 

 
847,150

Deferred compensation & retirement plan obligations

 
20,390

 
9

 

 
20,399

Advances from affiliates
226,917

 
189

 
7,395

 
(234,501
)
 

Other liabilities
20,290

 
9,216

 
245

 
(13,761
)
 
15,990

Total liabilities
1,141,715

 
168,741

 
15,994

 
(266,774
)
 
1,059,676

Total shareholders’ (deficit) equity
(548,904
)
 
193,962

 
161,270

 
(355,232
)
 
(548,904
)
Total liabilities and shareholders’ deficit
$
592,811

 
$
362,703

 
$
177,264

 
$
(622,006
)
 
$
510,772





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Choice Hotels International, Inc.
Condensed Consolidating Balance Sheet
As of December 31, 2011
(In thousands)
 
 
Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
ASSETS
 
 
 
 
 
 
 
 
 
Cash and cash equivalents
$
23,370

 
$
432

 
$
83,255

 
$

 
$
107,057

Receivables
44,620

 
2,407

 
5,985

 

 
53,012

Other current assets
12,190

 
25,997

 
5,226

 
(8,686
)
 
34,727

Total current assets
80,180

 
28,836

 
94,466

 
(8,686
)
 
194,796

Property and equipment, at cost, net
9,013

 
41,755

 
1,224

 

 
51,992

Goodwill
60,620

 
5,193

 
192

 

 
66,005

Franchise rights and other identifiable intangibles, net
11,061

 
3,334

 
2,860

 

 
17,255

Investments, employee benefit plans, at fair value

 
11,678

 

 

 
11,678

Investment in and advances to affiliates
285,996

 
235,571

 
8,323

 
(529,890
)
 

Receivable, marketing and reservation fees
54,014

 

 

 

 
54,014

Deferred income taxes

 
29,050

 
313

 
(6,698
)
 
22,665

Other assets
13,808

 
7,538

 
7,938

 

 
29,284

Total assets
$
514,692

 
$
362,955

 
$
115,316

 
$
(545,274
)
 
$
447,689

LIABILITIES AND SHAREHOLDERS’ DEFICIT
 
 
 
 
 
 
 
 
 
Accounts payable
$
5,324

 
$
28,831

 
$
4,234

 
$

 
$
38,389

Accrued expenses
18,288

 
33,584

 
1,979

 

 
53,851

Deferred revenue
13,584

 
54,582

 
659

 

 
68,825

Current portion of long-term debt

 
654

 
19

 

 
673

Deferred compensation & retirement plan obligations

 
18,935

 

 

 
18,935

Other current liabilities

 
11,404

 
1,174

 
(8,686
)
 
3,892

Total current liabilities
37,196

 
147,990

 
8,065

 
(8,686
)
 
184,565

Long-term debt
249,443

 
2,519

 
70

 

 
252,032

Deferred compensation & retirement plan obligations

 
20,587

 
6

 

 
20,593

Advances from affiliates
239,903

 
468

 
9,853

 
(250,224
)
 

Other liabilities
13,711

 
9,027

 
20

 
(6,698
)
 
16,060

Total liabilities
540,253

 
180,591

 
18,014

 
(265,608
)
 
473,250

Total shareholders’ (deficit) equity
(25,561
)
 
182,364

 
97,302

 
(279,666
)
 
(25,561
)
Total liabilities and shareholders’ deficit
$
514,692

 
$
362,955

 
$
115,316

 
$
(545,274
)
 
$
447,689






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Choice Hotels International, Inc.
Condensed Consolidating Statement of Cash Flows
For the Year Ended December 31, 2012
(In thousands)
 
 
 
Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
Net cash provided by operating activities
 
$
90,690

 
$
29,087

 
$
41,243

 
$

 
$
161,020

CASH FLOWS FROM INVESTING ACTIVITIES:
 
 
 
 
 
 
 
 
 
 
Investment in property and equipment
 
(7,404
)
 
(7,800
)
 
(239
)
 

 
(15,443
)
Equity method investments
 

 

 
(20,285
)
 

 
(20,285
)
Issuance of notes receivable
 
(23,737
)
 
(11,188
)
 

 

 
(34,925
)
Collection of notes receivable
 
3,269

 
292

 

 

 
3,561

Purchases of investments, employee benefit plans
 

 
(1,697
)
 

 

 
(1,697
)
Proceeds from sales of investments, employee benefit plans
 


11,223

 

 

 
11,223

Advances to and investments in affiliates
 

 
(20,586
)
 

 
20,586

 

Other items, net
 
(433
)
 

 

 

 
(433
)
Net cash used in investing activities
 
(28,305
)
 
(29,756
)
 
(20,524
)
 
20,586

 
(57,999
)
CASH FLOWS FROM FINANCING ACTIVITIES:
 
 
 
 
 
 
 
 
 
 
Net borrowings pursuant to revolving credit facilities
 
57,000

 

 

 

 
57,000

Principal payments on long-term debt
 
(3,750
)
 
(653
)
 
(19
)
 

 
(4,422
)
Proceeds from the issuance of long-term debt
 
543,500

 

 

 

 
543,500

Purchase of treasury stock
 
(22,586
)
 

 

 

 
(22,586
)
Excess tax benefits from stock-based compensation
 
262

 
1,297

 

 

 
1,559

Debt issuance costs
 
(4,759
)
 

 

 

 
(4,759
)
Proceeds from exercise of stock options
 
7,090

 

 

 

 
7,090

Proceeds from contributions from affiliates
 

 

 
20,586

 
(20,586
)
 

Dividends paid
 
(654,092
)
 

 

 

 
(654,092
)
Net cash provided from (used in) financing activities
 
(77,335
)
 
644

 
20,567

 
(20,586
)
 
(76,710
)
Net change in cash and cash equivalents
 
(14,950
)
 
(25
)
 
41,286

 

 
26,311

Effect of foreign exchange rate changes on cash and cash equivalents
 

 

 
809

 

 
809

Cash and cash equivalents at beginning of period
 
23,370

 
432

 
83,255

 

 
107,057

Cash and cash equivalents at end of period
 
$
8,420

 
$
407

 
$
125,350

 
$

 
$
134,177







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Choice Hotels International, Inc.
Condensed Consolidating Statement of Cash Flows
For the Year Ended December 31, 2011
(In thousands)
 
 
Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
Net cash provided by (used in) operating activities
$
120,964

 
$
(7,122
)
 
$
21,002

 
$

 
$
134,844

CASH FLOWS FROM INVESTING ACTIVITIES:

 
 
 
 
 
 
 
 
Investment in property and equipment
(2,839
)
 
(7,690
)
 
(395
)
 

 
(10,924
)
Equity method investments

 

 
(5,000
)
 

 
(5,000
)
Issuance of notes receivable
(9,341
)
 
(3,425
)
 

 

 
(12,766
)
Collections of notes receivable
4,690

 
64

 

 

 
4,754

Proceeds from sale of assets
1,654

 

 

 

 
1,654

Purchases of investments, employee benefit plans

 
(1,602
)
 

 

 
(1,602
)
Proceeds from sales of investments, employee benefit plans

 
644

 

 

 
644

Other items, net
(570
)
 
(10
)
 
16

 

 
(564
)
Net cash used in investing activities
(6,406
)
 
(12,019
)
 
(5,379
)
 

 
(23,804
)
CASH FLOWS FROM FINANCING ACTIVITIES:


 
 
 
 
 
 
 
 
Net borrowings (repayments) pursuant to revolving credit facility
(200
)
 

 

 

 
(200
)
Principal payments on long-term debt

 
(275
)
 
(22
)
 

 
(297
)
Proceeds from the issuance of long-term debt

 

 
75

 

 
75

Purchase of treasury stock
(53,617
)
 

 

 

 
(53,617
)
Excess tax benefits from stock-based compensation
38

 
1,189

 

 

 
1,227

Debt issuance costs
(2,356
)
 

 

 

 
(2,356
)
Proceeds from exercise of stock options
3,845

 

 

 

 
3,845

Dividends paid
(43,747
)
 

 

 

 
(43,747
)
Net cash provided from (used in) financing activities
(96,037
)
 
914

 
53

 

 
(95,070
)
Net change in cash and cash equivalents
18,521

 
(18,227
)
 
15,676

 

 
15,970

Effect of foreign exchange rate changes on cash and cash equivalents

 

 
(172
)
 

 
(172
)
Cash and cash equivalents at beginning of period
4,849

 
18,659

 
67,751

 

 
91,259

Cash and cash equivalents at end of period
$
23,370

 
$
432

 
$
83,255

 
$

 
$
107,057







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Choice Hotels International, Inc.
Condensed Consolidating Statement of Cash Flows
For the Year Ended December 31, 2010
(In thousands)
 

Parent
 
Guarantor
Subsidiaries
 
Non-Guarantor
Subsidiaries
 
Eliminations
 
Consolidated
Net cash provided by operating activities
$
99,871

 
$
41,607

 
$
3,457

 
$

 
$
144,935

CASH FLOWS FROM INVESTING ACTIVITIES:

 

 

 

 

Investment in property and equipment
(1,448
)
 
(22,606
)
 
(314
)
 

 
(24,368
)
Acquisitions, net of cash acquired

 

 
(466
)
 

 
(466
)
Issuance of notes receivable
(10,583
)
 
(1,203
)
 

 

 
(11,786
)
Collections of notes receivable
5,000

 
83

 

 

 
5,083

Purchases of investments, employee benefit plans

 
(1,948
)
 

 

 
(1,948
)
Proceeds from sales of investments, employee benefit plans

 
1,649

 

 

 
1,649

Other items, net
(474
)
 
144

 
11

 

 
(319
)
Net cash used in investing activities
(7,505
)
 
(23,881
)
 
(769
)
 

 
(32,155
)
CASH FLOWS FROM FINANCING ACTIVITIES:

 

 

 

 

Proceeds from the issuance of long-term debt
247,733

 

 

 

 
247,733

Net repayments pursuant to revolving credit facility
(277,500
)
 

 

 

 
(277,500
)
Principal payments on long-term debt

 

 
(25
)
 

 
(25
)
Settlement of forward starting interest rate swap agreement
(8,663
)
 

 

 

 
(8,663
)
Purchase of treasury stock
(11,212
)
 

 

 

 
(11,212
)
Dividends paid
(43,808
)
 

 

 

 
(43,808
)
Other items, net
1,652

 
630

 

 

 
2,282

Net cash provided from (used in) in financing activities
(91,798
)
 
630

 
(25
)
 

 
(91,193
)
Net change in cash and cash equivalents
568

 
18,356

 
2,663

 

 
21,587

Effect of foreign exchange rate changes on cash and cash equivalents

 

 
1,802

 

 
1,802

Cash and cash equivalents at beginning of period
4,281

 
303

 
63,286

 

 
67,870

Cash and cash equivalents at end of period
$
4,849

 
$
18,659

 
$
67,751

 
$

 
$
91,259

 
24.
Reportable Segment Information
The Company has a single reportable segment encompassing its franchising business. Revenues from the franchising business include royalty fees, initial franchise and relicensing fees, marketing and reservation system fees, procurement services revenue and other revenue. The Company is obligated under its franchise agreements to provide marketing and reservation services appropriate for the successful operation of its systems. These services do not represent separate reportable segments as their operations are directly related to the Company’s franchising business. The revenues received from franchisees that are used to pay for part of the Company’s central on-going operations are included in franchising revenues and are offset by the related expenses paid for marketing and reservation activities to calculate franchising operating income. Corporate and

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other revenue consists of hotel operations; corporate and other expenses consist of primarily of overhead SG&A costs such as finance, legal, human resources, etc. Except as described in Note 6, the Company does not allocate interest and dividend income, interest expense or income taxes to its franchising segment.
The following table presents certain financial information for the Company’s franchising segment.
 
 
Year Ended December 31, 2012
 
Franchising
 
Corporate
& Other
 
Elimination
Adjustments
 
Consolidated
 
(In thousands)
Revenues
$
686,936

 
$
4,573

 
$

 
$
691,509

Operating income (loss)
241,500

 
(48,358
)
 

 
193,142

Depreciation and amortization
15,812

 
6,946

 
(14,532
)
 
8,226

Income (loss) before income taxes
241,712

 
(72,544
)
 

 
169,168

Capital expenditures
13,998

 
1,445

 

 
15,443

Total assets
307,417

 
203,355

 

 
510,772

 
 
 
 
 
 
 
 
 
Year Ended December 31, 2011
 
Franchising
 
Corporate
& Other
 
Elimination
Adjustments
 
Consolidated
 
(In thousands)
Revenues
$
634,437

 
$
4,356

 
$

 
$
638,793

Operating income (loss)
220,084

 
(48,221
)
 

 
171,863

Depreciation and amortization
14,489

 
6,854

 
(13,319
)
 
8,024

Income (loss) before income taxes
218,586

 
(60,529
)
 

 
158,057

Capital expenditures
9,553

 
1,371

 

 
10,924

Total assets
266,267

 
181,422

 

 
447,689

 
 
 
 
 
 
 
 
 
Year Ended December 31, 2010
 
Franchising
 
Corporate
& Other
 
Elimination
Adjustments
 
Consolidated
 
(In thousands)
Revenues
$
592,045

 
$
4,031

 
$

 
$
596,076

Operating income (loss)
202,522

 
(41,760
)
 

 
160,762

Depreciation and amortization
13,524

 
7,265

 
(12,447
)
 
8,342

Income (loss) before income taxes
203,748

 
(45,537
)
 

 
158,211

Capital expenditures
22,418

 
1,950

 

 
24,368

Total assets
245,529

 
166,193

 

 
411,722


Long-lived assets related to international operations were $5.4 million, $6.5 million and $7.5 million as of December 31, 2012, 2011 and 2010, respectively. All other long-lived assets of the Company are associated with domestic activities.
 
25.
Related Party Transactions
Transactions with Company's Largest Shareholder
Effective October 15, 1997, Choice Hotels International, Inc. which included both a franchising business and owned hotel business, separated the businesses via a spin-off into two companies: Sunburst Hospitality Corporation (referred to hereafter as “Sunburst”) and the Company. Subsequent to the spin-off, the Company’s largest shareholder retained significant ownership percentages in both Sunburst and the Company. As part of the spin-off, Sunburst and the Company entered into a strategic alliance agreement. Among other things, the strategic alliance agreement, as amended, provided for the determination of liquidated damages related to the termination of Choice branded Sunburst properties. The liquidated damage provisions

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extend through the life of the existing Sunburst franchise agreements. As of December 31, 2012, Sunburst operates 12 hotels under franchise with the Company.
Total franchise fees, including royalty, marketing and reservation system fees, paid by Sunburst to the Company, included in the accompanying consolidated financial statements were $2.6 million, $4.5 million and $4.4 million for the years ended December 31, 2012, 2011 and 2010, respectively. As of December 31, 2012 and 2011, accounts receivable included $0.2 million and $0.2 million, respectively, due from Sunburst.
The Company maintains a Master Aircraft Lease Agreement with LP_C, LLC (“LPC”), which is owned by family members of the Company’s largest shareholder. The agreement permits the Company to lease the aircraft owned by LPC. During 2012, 2011 and 2010, the Company incurred $0.3 million, $0.5 million and $0.7 million, respectively, pursuant to the lease agreement.
The Company subleases space in its corporate headquarters complex for use by a non-profit organization. Several family members of the Company's largest shareholder serve as members of the board of directors of this non-profit organization. Beginning in 2004, the Company has donated a portion of the value of the subleased space to the non-profit organization. The remaining portion of the rent for the space was paid by a family member of the Company's largest shareholder. During the year ended December 31, 2010, the Company received rent payments under this agreement totaling approximately $8,000. Beginning in April of 2010 and continuing through May 2013 (which is the expiration date of the Company's master lease), the Company began donating the entire space utilized by the non-profit organization, as a result, no further rent payments will be received.
The Company maintained a lease agreement on behalf of a family member of the Company’s largest shareholder for 1,950 square feet of office space located in Chevy Chase, Maryland. The lease had a 5 year term ending in 2013 with annual lease payments totaling approximately $72,000. In August 2012, the Company amended the terms of this lease to increase the square footage to 2,154 and extend the lease term until 2016. Annual rent payments under the amended lease terms total approximately $84,000. The Company currently provides use of the entire leased space free of charge and reimburses the family member for the taxes incurred related to the personal use of the office space. These payments total approximately $40,000 per year.
In December 2008, the Company's board of directors approved an arrangement with an entity controlled by the family members of the Company's largest shareholder to permit this entity to utilize services of a particular Company employee. Under the terms of the agreement, the related party is permitted to utilize up to 50% of the designated employee's overall working time and in return is required to reimburse the Company for 50% of the Company's overall costs associated with the individual's employment. During the years ended December 31, 2012, 2011 and 2010, the Company received payments pursuant to this arrangement totaling $0.2 million, $0.2 million and $0.1 million, respectively.
 
Transactions with Unconsolidated Joint Ventures
In December 2012, the Company entered into a $19.5 million promissory note with Concord 46th NYC, LLC ("Concord"). The Company and Concord are both members in a limited liability company whose sole business and purpose is to develop and operate a Cambria Suites hotel in the borough of Manhattan in New York City ("the Joint Venture"). The proceeds from the promissory note were utilized to partially finance the construction of the Cambria Suites hotel by the Joint Venture.
The promissory note matures in two tranches with $9.5 million of the promissory note maturing during the year ended December 31, 2013 and the remaining $10.0 million maturing on the fifth anniversary date of the promissory note. The promissory note bears interest at a fixed rate of interest which increases from 6% to 8% after the completion of the hotel construction. Interest is payable quarterly during the hotel construction and due monthly, thereafter.
The promissory note is secured by a pledge of 100% of Concord's membership interests in the Joint Venture. In addition, the members of Concord have unconditionally guaranteed and agreed to be fully and personally liable for the entire outstanding amount of the promissory note. If Concord defaults under the terms of the promissory note, the Company may purchase Concord's interest in the Joint Venture for the sum of one dollar.

26.
Termination Charges
During the year ended December 31, 2012 the Company recorded a $2.9 million charge in SG&A and marketing and reservation expenses related to salary and benefit continuation termination benefits provided to employees separating from service with the Company. At December 31, 2012, approximately $2.2 million of these salary and benefits continuation payments remain to be remitted.

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During the year ended December 31, 2011 the Company recorded a $6.6 million charge in SG&A and marketing and reservation expenses related to termination benefits provided to employees separating from service with the Company. These expenses include $5.8 million of salary and benefits continuation and $0.8 million related to the acceleration of share-based compensation for terminated employees. At December 31, 2012, approximately $0.7 million of these salary and benefits continuation payments remain to be remitted.
During the year ended December 31, 2010 , the Company recorded a $3.3 million charge in SG&A and marketing and reservation expenses related to salary and benefit continuation termination benefits provided to employees separating from service with the Company. At December 31, 2012, all salary and benefit continuation termination benefits incurred during the year ended December 31, 2010 had been remitted.
During the year ended December 31, 2012, the Company remitted termination benefits totaling $5.2 million, including $4.6 million related to termination benefits incurred in prior years. At December 31, 2012, approximately $3.1 million of termination benefits remained to be paid and were included in current and non-current liabilities in the Company’s consolidated financial statements, including approximately $0.2 million of benefits incurred prior to 2010. The Company expects $3.1 million of these benefits to be paid within the next twelve months.
 
27.
Commitments and Contingencies
The Company is not a party to any litigation other than routine litigation incidental to its business. The Company's management does not expect the outcome of any of its currently ongoing legal proceedings, individually or collectively, will have a material adverse effect on the Company's financial condition, results of operations or cash flows.
Contingencies
On October 9, 2012, the Company entered into a limited payment guaranty with regards to a developer's $18.0 million bank loan for the construction of a Cambria Suites in White Plains, New York. Under the terms of the limited guaranty, the Company has agreed to guarantee 25% of the outstanding principal balance and accrued and unpaid interest, as well as any unpaid expenses incurred by the lender.  The limited guaranty shall remain in effect until the maximum amount guaranteed by the Company is paid in full.  In addition to the limited guaranty, the Company entered into an agreement in which the Company guarantees the completion of the construction of the hotel and an environmental indemnity agreement which indemnifies the lending institution from and against any damages relating to or arising out of possible environmental contamination issues with regards to the Cambria Suites property. 
Commitments
The Company has the following commitments outstanding:
The Company occasionally provides financing in the form of forgivable promissory notes or cash incentives to franchisees for property improvements, hotel development efforts and other purposes. At December 31, 2012, the Company had commitments to extend an additional $9.3 million for these purposes provided certain conditions are met by its franchisees, of which $3.7 million is expected to be advanced in the next twelve months.
The Company has entered into an agreement to form a joint venture whereby it has committed, subject to the satisfaction of certain contingencies, to make an initial capital contribution of approximately $3.0 million for at least a 25.5% ownership interest. The Company expects to fund this commitment within the next twelve months.
The Company has committed to make additional capital contributions totaling $4.6 million to existing joint ventures, related to the construction of two hotels to be operated under the Company's Cambria Suites brand. These commitments are expected to be funded in the next twelve months.
In the ordinary course of business, the Company enters into numerous agreements that contain standard indemnities whereby the Company indemnifies another party for breaches of representations and warranties. Such indemnifications are granted under various agreements, including those governing (i) purchases or sales of assets or businesses, (ii) leases of real estate, (iii) licensing of trademarks, (iv) access to credit facilities, (v) issuances of debt or equity securities, and (vi) certain operating agreements. The indemnifications issued are for the benefit of the (i) buyers in sale agreements and sellers in purchase agreements, (ii) landlords in lease contracts, (iii) franchisees in licensing agreements, (iv) financial institutions in credit facility arrangements, (v) underwriters in debt or equity security issuances and (vi) parties under certain operating agreements. In addition, these parties are also generally indemnified against any third party claim resulting from the transaction that is contemplated in the underlying agreement. While some of these indemnities extend only for the duration of the underlying agreement, many survive the expiration of the term of the agreement or extend into perpetuity (unless subject to a legal statute of limitations). There are no specific limitations on the maximum potential amount of future payments that the

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Company could be required to make under these indemnities, nor is the Company able to develop an estimate of the maximum potential amount of future payments to be made under these indemnifications as the triggering events are not subject to predictability. With respect to certain of the aforementioned indemnities, such as indemnifications of landlords against third party claims for the use of real estate property leased by the Company, the Company maintains insurance coverage that mitigates potential liability.

28.
Selected Quarterly Financial Data—(Unaudited)
 

First
  Quarter  
 
Second
  Quarter  
 
Third
  Quarter  
 
Fourth
  Quarter  
 
2012
 
(In thousands, except per share data)
Revenues
$
129,169

 
$
173,621

 
$
210,413

 
$
178,306

 
$
691,509

Operating income
$
31,065

 
$
51,590

 
$
65,253

 
$
45,234

 
$
193,142

Income before income taxes
$
30,233

 
$
47,939

 
$
55,668

 
$
35,328

 
$
169,168

Net income
$
19,997

 
$
31,862

 
$
44,377

 
$
24,451

 
$
120,687

Per basic share:

 

 

 

 

Net income
$
0.34

 
$
0.55

 
$
0.77

 
$
0.42

 
$
2.08

Per diluted share:

 

 

 

 

Net income
$
0.34

 
$
0.55

 
$
0.76

 
$
0.42

 
$
2.07

 
 
 
 
 
 
 
 
 
 

First
  Quarter  
 
Second
  Quarter  
 
Third
  Quarter  
 
Fourth
  Quarter  
 
2011
 
(In thousands, except per share data)
Revenues
$
115,281

 
$
165,301

 
$
192,321

 
$
165,890

 
$
638,793

Operating income
$
25,679

 
$
45,122

 
$
62,400

 
$
38,662

 
$
171,863

Income before income taxes
$
21,923

 
$
42,114

 
$
56,966

 
$
37,054

 
$
158,057

Net income
$
15,730

 
$
27,578

 
$
42,302

 
$
24,786

 
$
110,396

Per basic share:

 

 

 

 

Net income
$
0.26

 
$
0.46

 
$
0.71

 
$
0.42

 
$
1.86

Per diluted share:

 

 

 

 

Net income
$
0.26

 
$
0.46

 
$
0.71

 
$
0.42

 
$
1.85

The matters which affect the comparability of the quarterly results include the following:
Seasonality: The Company’s revenues and operating income reflect the industry’s seasonality and as a result are lower in the first quarter and higher in the third quarter.
Investment income and losses: The Company’s net income reflects gains and losses related to the Company’s investments held in non-qualified retirement plans and are subject to market conditions.

Year Ended December 31, 2012 results:
Loss on Settlement of a Pension Plan: During the fourth quarter of 2012, the Company recorded a $1.8 million loss on the settlement of a pension plan consisting primarily of the recognition of previously unrecognized actuarial losses which had been recorded as a component of the Company's accumulated other comprehensive loss on the Company's consolidated balance sheets.
Income taxes: The Company's third quarter 2012 income taxes reflect a $4.5 million benefit related to a change in estimate of the benefit from foreign operations.
Year Ended December 31, 2011 results:
Termination benefits: The Company’s operating results include employee termination benefits for the first, second, third and fourth quarters totaling $0.1 million, $0.3 million, $0.4 million and $3.6 million, respectively.
Land held for Sale: During the first quarter, the Company recorded a $1.8 million loss on assets held for sale resulting from the reduction of the carrying amount of a parcel of land held for sale to its estimated fair value.

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Income taxes: The Company's first quarter 2011 income taxes reflect a $1.4 million adjustment that reduced the current federal taxes payable. Income taxes for the third quarter of 2011 were impacted by the identification of $1.7 million of additional federal tax benefits, $0.4 million of foreign tax credits for open tax years and an adjustment of $1.9 million for unrecognized tax positions.

29.
Future Adoption of Accounting Standards
In February 2013, the Financial Accounting Standards Board issued ASU No. 2013-02, “Reporting of Amounts Reclassified Out of Accumulated Other Comprehensive Income” ("ASU 2013-02"). ASU 2013-02 was issued in response to ASU No. 2011-12 "Deferral of the Effective Date for Amendments to the Presentation of Reclassifications of Items Out of Accumulated Other Comprehensive Income in Accounting Standards Update No. 2011-05" ("ASU No. 2011-12") which deferred certain changes required by ASU 2011-05 that related to the presentation of reclassification adjustments. The issuance of ASU 2011-12 allowed the FASB time to redeliberate whether to present on the face of the financial statements the effects of reclassifications out of accumulated other comprehensive income on the components of net income and other comprehensive income for all periods presented.
As a result of the issuance of ASU 2013-02, companies will be required to present either in a single note or parenthetically on the face of the financial statements, the effect of significant amounts reclassified from each component of accumulated other comprehensive income based on its source (e.g., the release due to cash flow hedges from interest rate contracts) and the income statement line items affected by the reclassification (e.g., interest income or interest expense). If a component is not required to be reclassified to net income in its entirety (e.g., the net periodic pension cost), companies would instead cross reference to the related footnote for additional information (e.g., the pension footnote).
For public entities, the requirements of ASU 2013-02 are effective for fiscal years, and interim periods within those years, beginning after December 15, 2012. The Company is currently evaluating the impact that the adoption of this statement will have on its financial statement presentation and will adopt the provision of this statement in 2013.

30.
Subsequent Events
On February 8, 2013, the Company’s board of directors declared a quarterly cash dividend of $0.185 per share of common stock. The dividend is payable on April 16, 2013 to shareholders of record as of April 2, 2013. Based on the Company’s share count at February 15, 2013, the total dividends to be paid is approximately $10.8 million.


ITEM 9.
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure.
None.
 
Item 9A.
Controls and Procedures.
The Company has a disclosure review committee whose membership includes the Chief Executive Officer (“CEO”) and Chief Financial Officer (“CFO”), among others. The disclosure review committee’s procedures are considered by the CEO and CFO in performing their evaluations of the Company’s disclosure controls and procedures (as such term is defined in Rule 13a-15(e) under the Securities Exchange Act of 1934) and in assessing the accuracy and completeness of the Company’s disclosures.
An evaluation was performed under the supervision and with the participation of the Company’s CEO and CFO, of the effectiveness of the design and operation of the Company’s disclosure controls and procedures. Based on that evaluation, the Company’s management, including the CEO and CFO, concluded that the Company’s disclosure controls and procedures were effective as of December 31, 2012.
There have been no changes in the Company’s internal control over financial reporting that occurred during 2012 that materially affected, or is reasonably likely to materially affect the Company’s internal control over financial reporting.

Management’s Report on Internal Control Over Financial Reporting
The management of Choice Hotels International, Inc. and its subsidiaries (together “the Company”) is responsible for establishing and maintaining adequate internal control over financial reporting. The Company’s internal control over financial reporting was designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles.

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Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or the degree of compliance with the policies or procedures may deteriorate.
Management assessed the effectiveness of the Company’s internal control over financial reporting as of December 31, 2012. In making this assessment, management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission (COSO) in Internal Control—Integrated Framework. Based on management’s assessment under those criteria, management concluded that the Company’s internal control over financial reporting was effective as of December 31, 2012.
The effectiveness of the Company’s internal control over financial reporting as of December 31, 2012 has been audited by PricewaterhouseCoopers LLP, an independent registered public accounting firm, as stated in their report which appears herein.
 
Item 9B.
Other Information
None.
 
PART III

Item 10.
Directors, Executive Officers and Corporate Governance.
The required information on directors will be contained in the Company’s proxy statement, and reference is expressly made to the proxy statement for the specific information incorporated in this Form 10-K. The required information on executive officers is set forth in Part I of this Form 10-K under an unnumbered item captioned “Executive Officers of Choice Hotels International, Inc.”

Code of Ethics
The Company has adopted a Code of Ethics that applies to its Chief Executive Officer, Chief Financial Officer and Controller.
The Code of Ethics is available free of charge through our internet website located at www.choicehotels.com. We will also provide without charge to any person, on the written or oral request of such person, a copy of our Code of Ethics. Requests should be directed to Investor Relations, 10750 Columbia Pike, Silver Spring, MD 20901 (telephone number (301) 592-5026).
 
Item 11.
Executive Compensation.
The required information will be set forth under “Executive Compensation” and “Board Compensation Committee Report on Executive Compensation” in the Company’s proxy statement, and reference is expressly made to the proxy statement for the specific information incorporated in this Form 10-K.
 
Item 12.
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters.
The required equity compensation plan information table is set forth herein and all other required information will be set forth under “Security Ownership of Certain Beneficial Owners and Management” and “Board of Directors” in the Company’s proxy statement, and reference is expressly made to the proxy statement for the specific information incorporated in this Form 10-K.


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EQUITY COMPENSATION PLAN INFORMATION
The following table sets forth information regarding the number of shares of the Company’s common stock that were subject to outstanding stock options at December 31, 2012.
 
 
Number of shares to be issued upon exercise of outstanding  options, warrants and rights
 
Weighted average exercise price of outstanding options, warrants and rights
 
Number of shares remaining available for future issuance under equity compensation plans (excluding shares reflected in column (a))
Plan Category
(a)
 
(b)
 
(c)
Equity compensation plans approved by shareholders
1,934,034

 
$
25.80

 
934,381

Equity compensation plans not approved by shareholders
Not applicable

 
Not applicable

 
Not applicable

The shares remaining available for future issuance under equity compensation plans in column (c) above are available for grant in any combination of stock options, restricted stock, stock appreciation rights and performance share awards by the Compensation Committee of the Board of Directors.
Item 13.
Certain Relationships and Related Transactions and Director Independence.
The required information will be set forth under “Certain Relationships and Related Transactions" in the Company’s proxy statement, and reference is expressly made to the proxy statement for the specific information incorporated in this Form 10-K.

Item 14.    Principal Accounting Fees and Services.
The required information will be set forth under “Principal Accounting Fees and Services” and “Audit Committee Report” in the Company’s proxy statement, and reference is expressly made to the proxy statement for the specific information incorporated in this Form 10-K.

PART IV

Item 15.
Exhibits, Financial Statement Schedules.
(a)
List of Documents Filed as Part of this Report
1.Financial Statements
The response to this portion of Item 15 is submitted under Item 8 of this Report on Form 10-K.
2.Financial Statement Schedules 
Report of Independent Registered Public Accounting Firm required pursuant to Item 15(a)2 is submitted under Item 8 of this report.
Schedule II-Valuation and Qualifying Accounts
All other schedules are omitted because they are not applicable.

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3. Exhibits
 
Exhibit
Number
 
Description
3.01(a)
 
Restated Certificate of Incorporation of Choice Hotels Franchising, Inc. (renamed Choice Hotels International, Inc.)
 
 
 
3.02(j)
 
Amended and Restated Bylaws of Choice Hotels International, Inc. dated February 15, 2010
 
 
 
4.01(o)
 
Senior Unsecured Revolving Credit Facility agreement dated February 24, 2011 among Choice Hotels International, Inc., Wells Fargo Bank, National Association, as administrative agent, and a syndicate of lenders
 
 
 
4.02(m)
 
Senior Secured Credit Facility dated July 25, 2012 among Choice Hotels International, Inc., Deutsche Bank AG New York Branch as administrative agent, Wells Fargo Bank, National Association, as syndication agent, and a syndication of lenders
 
 
 
4.03(l)
 
Indenture, dated August 25, 2010 between the Company and Wells Fargo Bank, National Association, as Trustee
 
 
 
4.04(l)
 
First Supplemental Indenture, dated August 25, 2010, between the Company, the Subsidiary Guarantors, and Wells Fargo Bank, National Association, as Trustee
 
 
 
4.05(t)
 
Second Supplemental Indenture dated June 27, 2012 among Choice Hotels International, Inc., the subsidiary guarantors party thereto, and Wells Fargo Bank, National Association
 
 
 
10.01(b)
 
Amended and Restated Employment Agreement dated April 30, 2008, between Choice Hotels International, Inc. and Stephen P. Joyce
 
 
 
10.01A(n)
 
First Amendment to First Amended and Restated Employment Agreement dated September 16, 2010 between Choice Hotels International, Inc. and Stephen P. Joyce
 
 
 
10.01B(u)
 
Second Amended and Restated Employment Agreement dated May 24, 2012 between Choice Hotels International, Inc. and Stephen P. Joyce
 
 
 
10.02(c)
 
Consulting Agreement between Choice Hotels International Inc., Choice Hotels International Services Corp. and Charles A. Ledsinger, Jr. effective December 21, 2009
 
 
 
10.03(d)
 
Amended and Restated Chairman’s Service Agreement dated September 10, 2008 by and between Choice Hotels International, Inc. and Stewart Bainum, Jr.
 
 
 
10.03A(v)
 
Amendment to Amended and Restated Chairman's Services Agreement dated January 1, 2012 between Choice Hotels International, Inc. and Stewart Bainum, Jr.
 
 
 
10.04(e)
 
Choice Hotels International, Inc. 2006 Long- Term Incentive Plan
 
 
 
10.04A(i)
 
Amendment to Choice Hotels International, Inc. 2006 Long-Term Incentive Plan, dated January 1, 2009
 
 
 
10.04B(k)
 
Amendment to Choice Hotels International, Inc. 2006 Long-Term Incentive Plan, dated April 29, 2010
 
 
 
10.05(f)
 
Commercial Lease dated May 29, 1998 among Columbia Pike I, LLC and Colesville Road, LLC (each an assignee of Manor Care, Inc.) and Choice Hotels International, Inc.
 
 
 
10.06(p)
 
Office Lease, dated July 11, 2011, between Choice Hotels International Services Corp., a wholly owned subsidiary of Choice Hotels International, Inc., and FP Rockville Limited Partnership
 
 
 

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Exhibit
Number
 
Description
 
 
 
10.07(i)
 
Second Amended and Restated Supplemental Executive Retirement Plan
 
 
 
10.08(s)
 
Choice Hotels International, Inc. Executive Deferred Compensation Plan (for Grandfather Account Balances)
 
 
 
10.08A(i)
 
Amended and Restated Choice Hotels International, Inc. Executive Deferred Compensation Plan (for Non-Grandfather Account Balances)
 
 
 
10.09(g)
 
Non-Competition, Non-Solicitation & Severance Benefit Agreement between the Company and Bruce N. Haase, dated January 25, 2008
 
 
 
10.09A(w)
 
Amendment to Non-Competition, Non-Solicitation & Severance Benefit Agreement between the Company and Bruce N. Haase dated January 27, 2012
 
 
 
10.10(w)
 
Transition Services Agreement between Choice Hotels International, Inc. and Bruce N. Haase dated January 27, 2012
 
 
 
10.11(q)
 
Non-Competition, Non-Solicitation & Severance Benefit Agreement between the Company and Patrick Pacious, dated May 5, 2011
 
 
 
10.11A(v)
 
Amendment to Non-Competition, Non-Solicitation & Severance Benefit Agreement between Choice Hotels International, Inc. and Patrick Pacious, dated March 13, 2012
 
 
 
10.12(r)
 
Non-Competition, Non-Solicitation and Severance Benefit Agreement between the Company and David White, dated August 1, 2011
 
 
 
13.01*
 
Valuation and Qualifying Accounts
 
 
 
14.01(h)
 
Code of Ethics
 
 
 
21.01*
 
Subsidiaries of Choice Hotels International, Inc.
 
 
 
23.01*
 
Consent of PricewaterhouseCoopers LLP
 
 
 
31.1*
 
Certification of Chief Executive Officer Pursuant to Rule 13a-14(a) or Rule 15d-14(a)
 
 
 
31.2*
 
Certification of Chief Financial Officer Pursuant to Rule 13a-14(a) or Rule 15d-14(a)
 
 
 
32*
 
Certifications of Chief Executive Officer and Chief Financial Officer pursuant to 18 U.S.C. Section 1350
 
 
 
101.INS*
 
XBRL Instance Document
 
 
 
101.SCH*
 
XBRL Taxonomy Extension Schema Document
 
 
 
101.CAL*
 
XBRL Taxonomy Calculation Linkbase Document
 
 
 
101.DEF*
 
XBRL Taxonomy Extension Definition Linkbase Document
 
 
 
101.LAB*
 
XBRL Taxonomy Label Linkbase Document
 
 
 
101.PRE*
 
XBRL Taxonomy Presentation Linkbase Document

____________________________
*
Filed herewith
 
(a)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Registration Statement on Form S-4, filed August 31, 1998.
(b)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated April 30, 2008, filed May 2, 2008.
(c)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K for dated June 26, 2008, filed on June 27, 2008.
(d)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Quarterly Report on Form 10-Q for the quarter ended September 30, 2008, filed on November 10, 2008.

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(e)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on form 8-K dated May 1, 2006, filed on May 5, 2006.
(f)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Annual Report on Form 10-K for the year ended December 31, 1998, filed on March 30, 1999.
(g)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated January 25, 2008, filed January 30, 2008.
(h)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Annual Report on Form 10-K for the year ended December 31, 2003, filed March 15, 2004.
(i)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Annual Report on Form 10-K for the year ended December 31, 2008, filed March 2, 2009.
(j)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated February 15, 2010, filed February 16, 2010.
(k)
Incorporated by reference to the identical document filed as Appendix B to Choice Hotels International, Inc.’s Definitive Proxy Statement on Form DEF 14A K filed March 25, 2010.
(l)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated August 25, 2010, filed August 25, 2010.
(m)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated July 25, 2012, filed July 26, 2012.
(n)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Quarterly Report on Form 10-Q for the quarter ended September 30, 2010, filed on November 9, 2010.
(o)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated February 24, 2011, filed March 2, 2011.
(p)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Quarterly Report on Form 10-Q for the quarter ended September 30, 2011, filed on November 9, 2011.
(q)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated May 5, 2011, filed May 10, 2011.
(r)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated August 1, 2011, filed August 4, 2011.
(s)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Annual Report on Form 10-K for the year ended December 31, 2002, filed March 31, 2003.
(t)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated June 22, 2012, filed June 27, 2012.
(u)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated May 24, 2012, filed May 25, 2012.
(v)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2012, filed on May 9, 2012.
(w)
Incorporated by reference to the identical document filed as an exhibit to Choice Hotels International, Inc.’s Current Report on Form 8-K dated January 27, 2012, filed on February 1, 2012.

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SIGNATURE
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
 
CHOICE HOTELS INTERNATIONAL, INC.
 
 
By:
/s/    STEPHEN P. JOYCE      
 
Stephen P. Joyce
President and Chief Executive Officer

Dated: February 28, 2013

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Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.
 
Signature
  
Title
 
Date
 
 
 
 
 
    /s/    STEWART BAINUM, JR
  
Chairman, Director
 
February 28, 2013
Stewart Bainum, Jr.
 
 
 
 
 
 
 
 
 
/s/    BARBARA T. ALEXANDER    
 
Director
 
February 28, 2013
Barbara T. Alexander
 
 
 
 
 
 
 
 
 
     /s/    WILLIAM L. JEWS  
 
Director
 
February 28, 2013
William L. Jews
 
 
 
 
 
 
 
 
 
/s/    STEPHEN P. JOYCE
  
President and Chief Executive Officer (Principal Executive Officer)
 
February 28, 2013
Stephen P. Joyce
 
 
 
 
 
 
 
 
 
/s/    SCOTT A. RENSCHLER  
  
Director
 
February 28, 2013
Scott A. Renschler, Psy.D
 
 
 
 
 
 
 
 
 
/s/    JOHN T. SCHWIETERS     
  
Director
 
February 28, 2013
John T. Schwieters
 
 
 
 
 
 
 
 
 
/s/    ERVIN R. SHAMES        
  
Director
 
February 28, 2013
Ervin R. Shames
 
 
 
 
 
 
 
 
 
/s/    GORDON SMITH        
  
Director
 
February 28, 2013
Gordon Smith
 
 
 
 
 
 
 
 
 
 
 
 
 
 
/s/    JOHN TAGUE
  
Director
 
February 28, 2013
John Tague
 
 
 
 
 
 
 
 
 
/s/    DAVID L. WHITE      
  
Senior Vice President, Chief Financial Officer & Treasurer (Principal Financial Officer)
 
February 28, 2013
David L. White
 
 
 
 
 
 
 
 
 
/s/    SCOTT E. OAKSMITH     
  
Controller (Principal Accounting Officer)
 
February 28, 2013
Scott E. Oaksmith
 
 
 
 
 
 
 
 
 


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