U.S. SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-QSB

[X]  QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
     OF 1934

     For the quarterly period ended March 31, 2004.

[ ]  TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
     OF 1934

     For the transition period from _______ to ________

                        COMMISSION FILE NUMBER: 333-70932


                           THE JACKSON RIVERS COMPANY
                 (Name of small business issuer in its charter)

                 FLORIDA                                  65-1102865
    (State or other jurisdiction of                    (I.R.S. Employer
     incorporation or organization)                    Identification No.)

     27 RADIO CIRCLE DRIVE, MOUNT KISCO, NEW YORK           10549
       (Address of principal executive offices)           (Zip Code)

                                 (619) 615-4242
                           (Issuer's telephone number)

     Check  whether  the  issuer  (1)  filed all reports required to be filed by
Section  13  or 15(d) of the Exchange Act during the past 12 months (or for such
shorter  period  that the registrant was required to file such reports), and (2)
has been subject to such filing requirements for the past 90 days.
Yes [X] No [ ]

     State  the  number of shares outstanding of each of the issuer's classes of
common  equity,  as  of  the  latest practicable date: As of March 31, 2004, the
issuer  had  79,432,750  shares  of  its  common  stock  issued and outstanding.

     Transitional Small Business Disclosure Format (check one): Yes [ ] No [X]



                                TABLE OF CONTENTS


PART I - FINANCIAL INFORMATION . . . . . . . . . . . . . . . . . . . . . . .   3
     Item 1. Financial Statements (Unaudited)

          Condensed Consolidated Balance Sheets:
          March 31, 2004 and December 31, 2003

          Condensed Consolidated Statements of Losses:
          Three Months ended March 31, 2004 and 2003
          For the Period May 8, 2001 (Date of Inception) through
          March 31, 2004

          Condensed Consolidated Statement of Deficiency in Stockholders'
          Equity For the period May 8, 2001 (Date of Inception) through
          March 31, 2004

          Condensed Consolidated Statements of Cash Flows:
          Three Months ended March 31, 2004 and 2003
          For the Period May 8, 2001 (Date of Inception) through
          March 31, 2004

          Notes to Unaudited Condensed Consolidated Financial Information:
          March 31, 2004
     Item 2. Management's Discussion and Analysis or Plan of Operation . . .  10
     Item 3. Controls and Procedures . . . . . . . . . . . . . . . . . . . .  11
PART II - OTHER INFORMATION. . . . . . . . . . . . . . . . . . . . . . . . .  12
     Item 1. Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . .  12
     Item 2. Changes in Securities . . . . . . . . . . . . . . . . . . . . .  12
     Item 3. Defaults Upon Senior Securities . . . . . . . . . . . . . . . .  12
     Item 4. Submission of Matters to a Vote of Security Holders . . . . . .  12
     Item 5. Other Information . . . . . . . . . . . . . . . . . . . . . . .  12
     Item 6. Exhibits and Reports on Form 8-K. . . . . . . . . . . . . . . .  12
SIGNATURES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  13
CERTIFICATION PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002. . .  14
CERTIFICATION PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002. . .  15
CERTIFICATION PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002. . .  16
CERTIFICATION PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002. . .  17


                                        2



PART I. FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS (UNAUDITED)

                                          THE JACKSON RIVERS COMPANY
                                         (A DEVELOPMENT STAGE COMPANY)
                                     CONDENSED CONSOLIDATED BALANCE SHEETS
                                     MARCH 31, 2004 AND DECEMBER 31, 2003


                                                                           (Unaudited)          (Audited)
ASSETS                                                                    March 31, 2004    December 31, 2003
                                                                         ----------------  -------------------
                                                                                     
Current assets:
  Cash and cash equivalents                                              $       100,275   $           14,820
  Prepaid expenses and other                                                       6,733                3,455
                                                                         ----------------  -------------------
    Total current assets                                                         107,008               18,275

Property, plant and equipment, net of accumulated depreciation of $748
and $341 at March 31, 2004 and December 31, 2003, respectively                     9,742                3,756
                                                                         ----------------  -------------------

Total Assets                                                             $       116,750   $           22,031
                                                                         ================  ===================

LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
  Accounts payable and accrued liabilities                               $        20,803   $           15,529
  Advances from related parties                                                      100                  100
                                                                         ----------------  -------------------
    Total current liabilities                                                     20,903               15,629

Commitments and contingencies                                                          -                    -

Stockholders' equity:
Common stock, par value; $.001, authorized 100,000,000 shares;
79,432,750 and 39,432,750 shares issued and outstanding at March 31,
2004 and December 31, 2003, respectively (Note B)                                 79,433               39,433
Additional paid-in capital                                                     1,573,747              843,747
Stock subscription payable (Note D)                                            1,000,000                    -
Stock subscription receivable (Note B)                                                 -              (59,500)
Deficit accumulated during development stage                                  (2,557,333)            (817,278)
                                                                         ----------------  -------------------
Total stockholders' equity                                                        95,847                6,402

Total liabilities and stockholders' equity                               $       116,750   $           22,031
                                                                         ================  ===================




See accompanying notes to the unaudited condensed consolidated financial information



                                        3



                                        THE JACKSON RIVERS COMPANY
                                      (A DEVELOPMENT STAGE COMPANY)
                               CONDENSED CONSOLIDATED STATEMENTS OF LOSSES
                                               (UNAUDITED)


                                                       For the three months ended March 31,
                                                                                               For the period from
                                                                                              May 8, 2001 (date of
                                                                                               inception) through
                                                             2004               2003             March 31, 2004
                                                       -----------------  -----------------  ----------------------
                                                                                    

Operating expenses:
Selling, general, and administrative                   $        739,654   $         10,516   $           1,568,988
Acquisition costs (Note D)                                    1,000,000                  -               1,000,000
Depreciation                                                        407                141                   1,172
                                                       -----------------  -----------------  ----------------------
Total operating expenses                                      1,740,061             10,657               2,570,160

Loss from operations                                         (1,740,061)           (10,657)             (2,570,160)

Other income:
Other income (expense)                                                -                  -                  12,857
Interest income (expense)                                             6                  -                     (30)
                                                       -----------------  -----------------  ----------------------
Total other income                                                    6                  -                  12,827

Net loss before provision for income taxes                   (1,740,055)           (10,657)             (2,557,333)

Provision for income taxes                                            -                  -                       -
                                                       -----------------  -----------------  ----------------------

Net loss                                               $     (1,740,055)  $        (10,657)  $          (2,557,333)
                                                       =================  =================  ======================

Earnings (losses) per share, basic and fully diluted   $          (0.03)  $          (0.00)
                                                       =================  =================

Basic and diluted weighted average number of shares
outstanding                                             57,339,343    17,632,750



See accompanying notes to the unaudited condensed consolidated financial information



                                        4



                                               THE JACKSON RIVERS COMPANY
                                             (A DEVELOPMENT STAGE COMPANY)
                                    CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                         FOR THE PERIOD FROM MAY 8, 2001 (DATE OF INCEPTION) TO MARCH 31, 2004


                                                                  Common      Stock       Additional         Stock
                                                                   Stock      Amount    Paid-In Capital   Subscription
                                                                -----------  --------  ----------------  --------------
                                                                                             
BALANCE AT MAY 8, 2001                                                   -   $     -   $             -   $           -
Issuance of common stock in June 2001 in exchange for cash
at $.0015 per share, net of costs and fees                      10,000,000    10,000             5,000               -
Net loss                                                                 -         -                 -               -
                                                                -----------  --------  ----------------  --------------
BALANCE AT DECEMBER 31, 2001                                    10,000,000   $10,000   $         5,000   $           -
                                                                -----------  --------  ----------------  --------------
Common stock subscription in February 2002 at $0.04 per share            -         -                 -          42,500
Common stock subscription in March 2002 at $0.04 per share               -         -                 -          29,500
Issuance of common stock for common stock subscribed in
February and March 2002 at $0.04 per share                       1,800,000     1,800            70,200         (72,000)
Common stock subscription in April 2002                                  -         -                 -           8,750
Issuance of common stock for common stock subscribed in
April 2002 at $0.04 per share                                      218,750       219             8,531          (8,750)
Rescission of common stock in August 2002                          (62,500)      (63)           (2,437)              -
Issuance of common stock in September 2002 in exchange
for cash at $.04 per share, net of costs and fees                  250,000       250             9,750               -
Issuance of common stock in exchange for services in September
2002 at $0.02 per share                                          2,500,000     2,500            47,500               -
Issuance of common stock in exchange for services in November
2002 at $0.02 per share                                          2,926,500     2,927            55,603               -
Net loss                                                                 -         -                 -               -
                                                                -----------  --------  ----------------  --------------
BALANCE AT DECEMBER 31, 2002                                    17,632,750   $17,633   $       194,147   $           -
                                                                ===========  ========  ================  ==============

Issuance of common stock in exchange for services in August
2003 at $0.03 per share                                          3,000,000     3,000            87,000               -
Issuance of common stock in exchange for options exercised
in August 2003 at approximately $0.03 per share                  1,200,000     1,200            31,099               -
Issuance of common stock in exchange for services in
September 2003 at $0.06 per share                                  800,000       800            47,200               -
Issuance of common stock in exchange for options exercised
in September 2003 at approximately $0.05 per share                 600,000       600            30,000               -
Issuance of common stock in exchange for options exercised
in October 2003 at approximately $0.06 per share                 1,500,000     1,500            87,751               -
Issuance of common stock in exchange for options exercised
in October 2003 at approximately $0.03 per share                 1,500,000     1,500            49,500               -
Issuance of common stock in exchange for services in
November 2003 at $0.04 per share                                 3,000,000     3,000           117,000               -
Issuance of common stock in exchange for options exercised
in November 2003 at approximately $0.03  per share               1,500,000     1,500            36,750               -
Issuance of common stock in exchange for services in
December 2003 at $0.03 per share                                 1,200,000     1,200            34,800               -
Issuance of common stock in exchange for options exercised
in December 2003 at approximately $0.03 per share                1,000,000     1,000            24,500               -
Issuance of common stock in exchange for options exercised
in December 2003 at approximately $0.01 per share                6,500,000     6,500           104,000         (59,500)
Net loss                                                                 -         -                 -               -
                                                                -----------  --------  ----------------  --------------
BALANCE AT DECEMBER 31, 2003                                    39,432,750   $39,433   $       843,747   $     (59,500)
                                                                ===========  ========  ================  ==============


                                                                 Accumulated
                                                                   Deficit       Total
                                                                -------------  ----------
                                                                         
BALANCE AT MAY 8, 2001                                          $          -   $       -
Issuance of common stock in June 2001 in exchange for cash
at $.0015 per share, net of costs and fees                                 -      15,000
Net loss                                                             (14,482)    (14,482)
                                                                -------------  ----------
BALANCE AT DECEMBER 31, 2001                                    $    (14,482)  $     518
                                                                -------------  ----------
Common stock subscription in February 2002 at $0.04 per share              -      42,500
Common stock subscription in March 2002 at $0.04 per share                 -      29,500
Issuance of common stock for common stock subscribed in
February and March 2002 at $0.04 per share                                 -           -
Common stock subscription in April 2002                                    -       8,750
Issuance of common stock for common stock subscribed in
April 2002 at $0.04 per share                                              -           -
Rescission of common stock in August 2002                                  -      (2,500)
Issuance of common stock in September 2002 in exchange
for cash at $.04 per share, net of costs and fees                          -      10,000
Issuance of common stock in exchange for services in September
2002 at $0.02 per share                                                    -      50,000
Issuance of common stock in exchange for services in November
2002 at $0.02 per share                                                    -      58,530
Net loss                                                            (173,061)   (173,061)
                                                                -------------  ----------
BALANCE AT DECEMBER 31, 2002                                    $   (187,543)  $  24,237
                                                                =============  ==========

Issuance of common stock in exchange for services in August
2003 at $0.03 per share                                                    -      90,000
Issuance of common stock in exchange for options exercised
in August 2003 at approximately $0.03 per share                            -      32,299
Issuance of common stock in exchange for services in
September 2003 at $0.06 per share                                          -      48,000
Issuance of common stock in exchange for options exercised
in September 2003 at approximately $0.05 per share                         -      30,600
Issuance of common stock in exchange for options exercised
in October 2003 at approximately $0.06 per share                           -      89,251
Issuance of common stock in exchange for options exercised
in October 2003 at approximately $0.03 per share                           -      51,000
Issuance of common stock in exchange for services in
November 2003 at $0.04 per share                                           -     120,000
Issuance of common stock in exchange for options exercised
in November 2003 at approximately $0.03  per share                         -      38,250
Issuance of common stock in exchange for services in
December 2003 at $0.03 per share                                           -      36,000
Issuance of common stock in exchange for options exercised
in December 2003 at approximately $0.03 per share                          -      25,500
Issuance of common stock in exchange for options exercised
in December 2003 at approximately $0.01 per share                          -      51,000
Net loss                                                            (629,735)   (629,735)
                                                                -------------  ----------
BALANCE AT DECEMBER 31, 2003                                    $   (817,278)  $   6,402
                                                                =============  ==========


                  See accompanying notes to the unaudited condensed consolidated financial information



                                        5



                                               THE JACKSON RIVERS COMPANY
                                             (A DEVELOPMENT STAGE COMPANY)
                         CONDENSED CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY (CONTINUED)
                         FOR THE PERIOD FROM MAY 8, 2001 (DATE OF INCEPTION) TO MARCH 31, 2004


                                                                     Common     Stock     Additional         Stock
                                                                     Stock     Amount   Paid-In Capital   Subscription
                                                                   ----------  -------  ---------------  --------------
BALANCE FORWARD                                                    39,432,750  $39,433  $       843,747  $     (59,500)
                                                                   ==========  =======  ===============  ==============
                                                                                             
Issuance of common stock in exchange for options exercised
in January 2004 at approximately $0.02 per share                    6,000,000    6,000          114,000              -
Issuance of common stock in exchange for services
in January 2004 at $0.02 per share                                  3,000,000    3,000           57,000
Issuance of common stock in exchange for options
exercised in February 2004 at approximately $0.02 per share        15,000,000   15,000          225,000              -
Issuance of common stock in exchange for services in March
2004 at $0.05 per share                                             4,000,000    4,000          196,000              -
Issuance of common stock in exchange for options exercised
in March 2004 at approximately $0.01 per share                     12,000,000   12,000          138,000              -
Employee compensation and proceeds received for common
stock subscribed in December 2003                                           -        -                -         59,500
Common stock to be issued in connection with acquisition (Note D)           -        -                -      1,000,000
Net loss                                                                    -        -                -              -
                                                                   ----------  -------  ---------------  --------------
BALANCE AT MARCH 31, 2004                                          79,432,750  $79,433  $     1,573,747  $   1,000,000
                                                                   ==========  =======  ===============  ==============


                                                                    Accumulated
                                                                      Deficit        Total
                                                                   -------------  ------------
                                                                            
BALANCE FORWARD                                                    $   (817,278)  $     6,402
                                                                   =============  ============
Issuance of common stock in exchange for options exercised
in January 2004 at approximately $0.02 per share                              -       120,000
Issuance of common stock in exchange for services
in January 2004 at $0.02 per share                                                     60,000
Issuance of common stock in exchange for options
exercised in February 2004 at approximately $0.02 per share                   -       240,000
Issuance of common stock in exchange for services in March
2004 at $0.05 per share                                                       -       200,000
Issuance of common stock in exchange for options exercised
in March 2004 at approximately $0.01 per share                                -       150,000
Employee compensation and proceeds received for common
stock subscribed in December 2003                                             -        59,500
Common stock to be issued in connection with acquisition (Note D)             -     1,000,000
Net loss                                                             (1,740,055)   (1,740,055)
                                                                   -------------  ------------
BALANCE AT MARCH 31, 2004                                          $ (2,557,333)  $    95,847
                                                                   =============  ============



See accompanying notes to the unaudited condensed consolidated financial information



                                        6



                                              THE JACKSON RIVERS COMPANY
                                             (A DEVELOPMENT STAGE COMPANY)
                                    CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                                      (UNAUDITED)

                                                                     For the three months ended    For the period from
                                                                              March 31,           May 8, 2001 (date of
                                                                                                   inception) through
                                                                         2004           2003         March 31, 2004
                                                                    --------------  ------------  --------------------
                                                                                         

CASH FLOW FROM OPERATING ACTIVITIES:
Net loss from operation                                             $  (1,740,055)  $   (10,657)  $        (2,557,333)
Adjustments to reconcile net loss to net cash used
in operating activities:
Depreciation                                                                  407           141                 1,172
Common stock issued in exchange for consulting
services rendered (Note B)                                                260,000             -               662,530
Common stock issued in exchange for employee
services rendered (Note B and C)                                           95,695             -               163,319
Employee compensation and transaction costs in
connection with common stock subscribed (Note B)                            6,372             -                 6,372
Common stock to be issued in exchange for acquisition
costs (Note D)                                                          1,000,000             -             1,000,000
Loss from disposal of equipment                                                 -             -                 1,272
(Increase) decrease in prepaid expenses and other                          (3,278)        1,875                (6,733)
Increase (decrease) in accounts payable and accrued liabilities             5,274         1,410                20,803
                                                                    --------------  ------------  --------------------
Net cash (used in) operating activities                                  (375,585)       (7,231)             (708,598)

CASH FLOWS FROM INVESTING ACTIVITIES:
Capital expenditures                                                       (6,392)            -               (12,185)
                                                                    --------------  ------------  --------------------
Net cash (used in) investing activities                                    (6,392)            -               (12,185)

CASH FLOWS FROM FINANCING ACTIVITIES:
Proceeds from related party advances                                            -             -                   100
Proceeds from the sale of common stock, net of
costs and fees (Note B)                                                   467,432             -               820,958
                                                                    --------------  ------------  --------------------
Net cash provided by financing activities                                 467,432             -               821,058

NET INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS                       85,455        (7,231)              100,275
Cash and cash equivalents at beginning of period                           14,820        29,411                     -
                                                                    --------------  ------------  --------------------
Cash and cash equivalents at end of period                          $     100,275   $    22,180   $           100,275
                                                                    ==============  ============  ====================

Supplemental Disclosure of Cash Flows Information:
Cash paid during the period for interest                            $           -   $         -                     -
Cash paid during the period for income taxes                                    -             -                     -
Common stock issued in exchange for consulting
services rendered (Note B)                                                260,000             -               662,530
Common stock issued in exchange for employee
services rendered (Note B and C)                                           95,695             -               163,319
Common stock to be issued in exchange for acquisition
costs (Note D)                                                          1,000,000             -             1,000,000
Employee stock purchase plan:
Common stock issued under employee stock purchase plan                    510,000             -               887,400
Less: stock subscription receivable                                             -             -               (59,500)
Add: proceeds received in connection with common stock subscribed          53,127             -                53,127
Less: common stock retained by employees                                  (95,695)            -              (163,319)
                                                                    --------------  ------------  --------------------
Net proceeds from the sale of common stock                          $     467,432   $         -   $           717,708
                                                                    ==============  ============  ====================



                    See accompanying notes to the unaudited condensed consolidated financial information



                                        7

                           THE JACKSON RIVERS COMPANY
                          (A DEVELOPMENT STAGE COMPANY)
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                 MARCH 31, 2004
                                   (UNAUDITED)

NOTE A - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

General
-------

The accompanying unaudited condensed consolidated financial statements have been
prepared  in  accordance  with  accounting  principles generally accepted in the
United  States  of  America  for  interim  financial  information  and  with the
instructions  to  Form  10-QSB.  Accordingly,  they  do  not  include all of the
information  and  footnotes required by generally accepted accounting principles
for  complete  financial  statements.

In  the  opinion  of management, all adjustments (consisting of normal recurring
accruals)  considered  necessary  for  a  fair  presentation have been included.
Accordingly,  the results from operations for the three-month period ended March
31, 2004, are not necessarily indicative of the results that may be expected for
the year ended December 31, 2004. The unaudited condensed consolidated financial
statements should be read in conjunction with the consolidated December 31, 2003
financial  statements  and  footnotes thereto included in the Company's SEC Form
10-KSB.

Business and Basis of Presentation
----------------------------------

The Jackson Rivers Company (the "Company") was incorporated on May 8, 2001 under
the  laws  of  the  State  of  Florida.  The  Company does not presently conduct
business  operations  and is in the process of raising capital and financing for
its  future  operations.

The  Company  is  in the development stage, as defined by Statement of Financial
Accounting  Standards  No. 7 ("SFAS No. 7").  To date, the Company has generated
no sales revenues, has incurred expenses and has sustained losses. Consequently,
its  operations  are subject to all the risks inherent in the establishment of a
new  business enterprise.  For the period from inception through March 31, 2004,
the  Company  has  accumulated  losses  of  $2,557,333.

The  consolidated  financial  statements include the accounts of the Company and
its  wholly-owned subsidiaries, Jackson Rivers Technologies, Inc. and JRC Global
Products,  Inc.  Significant  intercompany  transactions  and accounts have been
eliminated  in  consolidation.

Stock Based Compensation

In  December  2002,  the  FASB  issued SFAS No. 148, "Accounting for Stock-Based
Compensation-Transition and Disclosure-an amendment of SFAS 123." This statement
amends  SFAS  No.  123,  "Accounting  for  Stock-Based Compensation," to provide
alternative methods of transition for a voluntary change to the fair value based
method  of  accounting  for stock-based employee compensation. In addition, this
statement  amends  the  disclosure  requirements  of  SFAS  No.  123  to require
prominent  disclosures in both annual and interim financial statements about the
method of accounting for stock-based employee compensation and the effect of the
method  used  on reported results. The Company has chosen to continue to account
for  stock-based compensation using the intrinsic value method prescribed in APB
Opinion  No.  25  and related interpretations. Accordingly, compensation expense
for stock options is measured as the excess, if any, of the fair market value of
the  Company's  stock  at  the  date of the grant over the exercise price of the
related option. The Company has adopted the annual disclosure provisions of SFAS
No.  148  in its financial reports for the year ended December 31, 2003 and will
adopt  the  interim  disclosure  provisions  for  its  financial reports for the
subsequent  periods.  The  Company  has  no  awards  of  stock-based  employee
compensation  outstanding  at  March  31,  2004.


                                        8

                           THE JACKSON RIVERS COMPANY
                          (A DEVELOPMENT STAGE COMPANY)
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                 MARCH 31, 2004
                                   (UNAUDITED)

NOTE A - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Reclassification
----------------

Certain  reclassifications  have  been made to conform to prior periods' data to
the  current  presentation.  These  reclassifications  had no effect on reported
losses.


NOTE B - CAPITAL STOCK

The  Company has authorized 100,000,000 shares of common stock, with a par value
of  $.001 per share. As of March 31, 2004 and December 31, 2003, the Company has
79,432,750  and  39,432,750  shares  of  common  stock  issued  and outstanding.

In  June  2001,  the  Company issued an aggregate of 10,000,000 shares of common
stock  to  founders  in  exchange  for  $15,000  of cash, net of costs and fees.

On  February 8, 2002, the Company's registration statement became effective. The
statement provided for the utilization of an escrow agent for the proceeds of an
offering  of  common  stock,  pending  the  sale of the minimum number of shares
(15,000,000).  However,  the  bank  which  the Company believed had committed to
serve  as escrow agent eventually declined to serve due to the small size of the
offering. The Company revised the subscription agreement, accepted subscriptions
made  payable  to  the  Company  (instead  of  the  escrow agent), and deposited
subscription  funds  received  into the Company's operating account. The Company
then  issued shares of stock to subscribers prior to receiving subscriptions for
the  stated  minimum of 15,000,000 shares. Management corrected the subscription
acceptance  errors  by  closing the offering and extending a rescission offer to
all  investors.  A  total  of three investors accepted the rescission offer; the
investors' shares certificates were returned to the Company and cancelled, and a
total  of  $2,500  was refunded to the investors (representing a total of 62,500
shares  of  common  stock).  As  of  December 31, 2002, the rescission offer had
expired  according to its express terms and no further requests will be honored.

During the year ended December 31, 2002, the Company received a total of $80,750
in  deposits  on  thirty-seven  subscription  agreements  for the purchase of an
aggregate of 2,018,750 shares of common stock at $0.04 per share. As of December
31,  2002,  the  Company  had received payment in full and had issued the shares
related  to  these  subscriptions.

In  September  2002, the Company issued an aggregate of 250,000 shares of common
stock  to  sophisticated  investors  for $10,000 of cash, net of costs and fees.

In September 2002, the Company issued an aggregate of 2,500,000 shares of common
stock  to  consultants  in  exchange  for  $50,000  of  services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

In  November 2002, the Company issued an aggregate of 2,926,500 shares of common
stock  to  consultants  in  exchange  for  $58,530  of  services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

In  June  2003,  the  former  majority shareholder sold his 10,000,000 shares of
common  stock  to twelve investors in a private sale. As a result of this change
in  ownership,  a  change  in  control  was  deemed  to  have  occurred. The new
shareholder,  an individual, was elected president of the Company and the former
majority  shareholder  resigned  from  the  Company's  board  of  directors.


                                        9

                           THE JACKSON RIVERS COMPANY
                          (A DEVELOPMENT STAGE COMPANY)
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                 MARCH 31, 2004
                                   (UNAUDITED)

NOTE B - CAPITAL STOCK (CONTINUED)

In  August  2003,  the Company issued an aggregate of 3,000,000 shares of common
stock  to  consultants  in  exchange  for  $90,000  of  services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

In  September  2003, the Company issued an aggregate of 800,000 shares of common
stock  to  consultants  in  exchange  for  $48,000  of  services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

In  November 2003, the Company issued an aggregate of 3,000,000 shares of common
stock  to  consultants  in  exchange  for  $120,000  of services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

In  December 2003, the Company issued an aggregate of 1,200,000 shares of common
stock  to  consultants  in  exchange  for  $36,000  of  services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

From  August  to  December  2003,  the Company issued an aggregate of 13,800,000
shares  of common stock to officers and employees for stock options exercised at
a  price ranging from $0.02 to $0.06 per share for a total of $377,400 (Note C).
The  Company  received  $250,276  of  proceeds,  net  of  costs  and fees. Stock
subscription  of  $59,500  is  due  to  the Company and compensation expenses of
$67,624  were  charged  to  income  during  the  year  ended  December 31, 2003.

In  January  2004, the Company issued an aggregate of 3,000,000 shares of common
stock  to  consultants  in  exchange  for  $60,000  of  services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

In  March  2004,  the  Company issued an aggregate of 4,000,000 shares of common
stock  to  consultants  in  exchange  for  $200,000  of services rendered, which
approximated  the fair value of the shares issued during the period the services
were  rendered.

During  the  three-month  period  ended  March  31,  2004, the Company issued an
aggregate  of  33,000,000  shares  of common stock to officers and employees for
stock  options  exercised at a price ranging from $0.01 to $0.02 per share for a
total  of  $510,000 (Note C).  The Company received $414,305 of proceeds, net of
costs  and  fees,  and  compensation  expense  of $95,695 were charged to income
during  the  period  ended March 31, 2004.  The Company also received $53,127 of
proceeds  for  the  $59,500  of  common  stock  subscribed in December 2003, the
remaining  balance  of  $6,373  was  charged  to  operations as compensation and
transaction  costs  during  the  period  ended  March  31,  2004.

In  February 2004, the Company entered into an LLC  Interest  Purchase Agreement
("Agreement")  with  Multitrade  Technologies,  LLC  (Note  D).  Pursuant to the
Agreement,  the  Company purchased all of the assets of Multitrade Technologies,
LLC  in  exchange for 20,000,000 shares of the Company's restricted common stock
valued  at  $1,000,000.  The fair value of the assets acquired approximated $ 0,
and  as a result the Company accounted for the $1,000,000 as an acquisition cost
and  a  charge  to  operations.  As  of March 31, 2004, the shares have not been
issued  and  the  Company  has  accounted the common stock to be issued as stock
subscription  payable.


                                       10

                           THE JACKSON RIVERS COMPANY
                          (A DEVELOPMENT STAGE COMPANY)
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL INFORMATION
                                 MARCH 31, 2004
                                   (UNAUDITED)

NOTE C - EMPLOYEE STOCK INCENTIVE PLAN

In  August  2003, the Company established the 2003 Employee Stock Incentive Plan
(the  "Plan"). The purpose of the Plan is to provide officers and employees, who
make  significant  contributions  to the long-term growth and performance of the
Company,  with  equity-based  compensation incentives, and to attract and retain
quality  employees.  The  maximum  number  of shares of common stock that may be
awarded or issued under the Plan is 17,000,000. The Plan will be administered by
a  Compensation  Committee (the "Committee") appointed by the board of directors
of  the  Company.  In  January 2004, Company established the 2004 Employee Stock
Incentive  Plan  and  the  maximum  number of shares of common stock that may be
awarded  or  issued  under  the  2004  Plan  is  50,000,000.

The stock option plan provides for the issuance of incentive stock options at an
exercise  price  approximating  85%  of  the  fair market value of the Company's
common  stock  on  the date of exercise (or 110% of the fair market value of the
common  stock on the date of the grant of the option, in the case of significant
stockholders).  The maximum life of the options is ten years.  During the period
ended  March  31,  2004, an aggregate of 33,000,000 options were granted and all
options were exercised on the grant date. There are no stock options outstanding
as  of  March  31,  2004.

NOTE D - ACQUISITION

In  February  2004,  the Company and its wholly owned subsidiary, Jackson Rivers
Technologies, Inc., ("JRT") entered  into  an  LLC  Interest  Purchase Agreement
with  Multitrade  Technologies LLC, a New York limited liability company ("MTT")
pursuant to which JRT  purchased  all of the assets of MTT which were related to
MTT's  business  of  software  development  and  the  licensing  to  sell  the
software  (the  "Acquisition").

The Company intends to use the assets purchased in the Acquisition to expand the
Company's  customer  base  and product offerings.  MTT has no significant assets
and  the  total  consideration  to be paid by the Company in connection with the
Acquisition  consisted  of  20,000,000 shares of the Company's restricted common
stock  valued  at  $1,000,000.  As of March 31, 2004, the 20,000,000 shares have
not  been issued and the Company has accounted the shares to be issued as common
stock  subscription  payable and acquisition costs of $1,000,000 were charged to
operations  during  the  period  ended  March  31,  2004.

The following summarizes the acquisition of MTT:



                                               
20,000,000 shares of  common  stock to be issued  $ 1,000,000
Acquisition costs                                  (1,000,000)
Assets acquired                                             -
Liabilities assumed                                         -
                                                  ------------
Cash paid                                         $         -
                                                  ============


In  connection  with  the  Agreement to acquire MTT, the Company is obligated to
issue  80,000,000  shares  of  the  Company's  restricted  common  stock  to the
Company's  President  once  such  shares  become  available  after  the  Company
increases  its  authorized shares. As of March 31, 2004, the shares had not been
issued.


                                       11

ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATIONS.

FORWARD-LOOKING INFORMATION

     Much of the discussion in this Item is "forward looking" as that term is
used in Section 27A of the Securities Act and Section 21E of the Securities
Exchange Act of 1934. Actual operations and results may materially differ from
present plans and projections due to changes in economic conditions, new
business opportunities, changed business conditions, and other developments.
Other factors that could cause results to differ materially are described in our
filings with the Securities and Exchange Commission.

     The following are factors that could cause actual results or events to
differ materially from those anticipated, and include, but are not limited to
general economic, financial and business conditions, changes in and compliance
with governmental laws and regulations, including various state and federal
environmental regulations, our current dependency on Dennis N. Lauzon, our sole
director and executive officer, to continue funding our operations and, to the
extent he should ever become unwilling to do so, our ability to obtain
additional financing from outside investors and/or bank and mezzanine lenders;
and our ability to generate sufficient revenues to cover operating losses and
position us to achieve positive cash flow.

     Readers are cautioned not to place undue reliance on the forward-looking
statements contained herein, which speak only as of the date hereof. We believe
the information contained in this Form 10-QSB to be accurate as of the date
hereof. Changes may occur after that date. We will not update that information
except as required by law in the normal course of its public disclosure
practices.

     Additionally, the following discussion regarding our financial condition
and results of operations should be read in conjunction with the financial
statements and related notes contained in Item 1 of Part I of this Form 10-QSB,
as well as the financial statements in Item 7 of Part II of our Form 10-KSB for
the fiscal year ended December 31, 2003.

MANAGEMENT'S PLAN OF OPERATION

     We were originally organized to provide short-term loans to consumers
wishing to finance funeral arrangements for their deceased loved ones, while
payment of benefits from insurance companies on the lives of the deceased were
pending.  Due to a change in control of our company and because of the
difficulty in securing a line of credit or other sources of funding to establish
a loan portfolio large enough to support our operations and return a profit, we
abandoned our plans to pursue short-term financing of funeral arrangements.

     We have now entered the business of providing customized information
management systems. We expect to provide innovative solutions for integrating
financial and customer information, managing manufacturing processes, reducing
inventory and standardizing human resource information. We have recently
acquired exclusive distribution rights to a product called STEPS (Straight
Through Enterprise Processing Systems). STEPS is a proprietary Java-based
platform used to create customized information management applications and
information management systems.

     We plan to market our business management software development platform
throughout the United States, Mexico and Canada by utilizing various business
software developers, solutions providers and system integrators. Our clients,
the solutions providers, are expected to develop customized business
applications, using our platform for their clients in less time and with fewer
programming, database management, and development resources. We hope to expand
our client base and win market share by offering established experts in the
various business functions such as supply-chain management and customer
relations management to bundle their expertise with our development platform to
deliver highly effective business management applications.

     Because we lack capital, an investment in us involves a very high degree of
risk. We are a development stage company and do not presently have any
substantial assets or operating business.


                                       12

     To date, our activities have been limited to organization, business
planning and development, raising capital, and registration of our shares.

     Until such time as we have established operations with revenues, Dennis N.
Lauzon, our president, has agreed to provide an office, office equipment and
management without cost to us. We do not have an employment contract with Mr.
Lauzon; however, he has indicated a desire to remain with us for the long term.

FIRST QUARTER COSTS AND CHANGES IN FINANCIAL CONDITIONS

     As of the date of this report, we have not engaged in any business
activities which provide cash flow, and have not recorded any revenues from
operations.

RESULTS OF OPERATIONS

     During the quarter ended March 31, 2004, we incurred an operating loss of
$1,740,055 and generated no revenues. The loss consists of sales, marketing,
general, and administrative expenses, as well as the cost of acquiring certain
business development and software licenses from Multitrade Technologies LLC, a
New York limited liability company ("MTT"). In consideration of the transfer of
the limited liability company interest in MTT to Jackson Rivers Technologies, a
Nevada corporation and our wholly-owned subsidiary, we agreed to transfer to
Joseph Khan, the sole owner of MTT, 20,000,000 shares of our restricted common
stock once such shares became available after we increase our authorized shares
of common stock. Simultaneously with the execution of the agreement with MTT,
Dennis Lauzon, our president and director, contributed to us all of the issued
and outstanding shares in JRC Global Products, Inc, a Nevada corporation, and
Jackson Rivers Technologies, owned by him. In exchange for all of the shares in
JRC Global Products and Jackson Rivers Technologies, we agree to transfer to Mr.
Lauzon 80,000,000 shares of our common stock, once such shares become available
after we increase the authorized shares of our common stock.

     Included in the limited liability company interest purchase was the
obligation by MTT to pay the sum of $20,000.00 monthly to Kisnet Corporation,
Inc. ("Kisnet") As the result of acquisition of the limited liability company
interest in MTT by Jackson Rivers Technologies, Jackson Rivers Technologies will
pay to Kisnet the sum of $20,000.00 monthly for software licensing and software
sales support.


     As of March 31, 2004, the 20,000,000 shares have not been issued to Joseph
Khan and we have accounted the shares to be issued as common stock subscription
payable and acquisition costs of $1,000,000 were charged to operations during
the period ended March 31, 2004.

LIQUIDITY AND CAPITAL RESOURCES

     At March 31, 2004, our current assets exceeded current liabilities in the
amount of $86,105. We generated a cash flow deficit from operations of $375,585
for the three months ended March 31, 2004. Cash flow deficits from operating
activities for the three months ended March 31, 2004 is primarily attributable
to the

     Company's net loss from operations of $1,740,055 adjusted primarily for
common stock issued to consultants and employees for services of $362,067, and
20 million shares of restricted common stock, valued at $1,000,000, to be issued
in connection with acquisition of MTT.

     Cash flow provided from financing activities was $467,432 for the three
months ended March 31, 2004. This was mainly from proceeds received from
officers and employees for stock options exercised during this period. All
proceeds were used for working capital.

     As discussed by our accountants in the audited financial statements
included in Item 7 of our Annual Report on Form 10-KSB, our revenue is currently
insufficient to cover its costs and expenses. Dennis Lauzon, our director and
chief executive officer, continues to provide us the funds needed to continue
our development and operations. To the extent our revenue shortfall exceeds this
stockholder's willingness and ability to continue providing us the funds needed,
management anticipates raising any necessary capital from outside investors
coupled with bank or mezzanine lenders. As of the date of this report, we have
not entered into any negotiations with any third parties to provide such
capital.

     While we have raised capital to meet our working capital and financing
needs in the past, additional financing is required in order to meet our current
and projected cash flow deficits from operations and development.


                                       13

     By adjusting our operations and development to the level of capitalization,
management believes we have sufficient capital resources to meet projected cash
flow deficits through the next twelve months . However, if thereafter, we are
not successful in generating sufficient liquidity from operations or in raising
sufficient capital resources, on terms acceptable to us, this could have a
material adverse effect on our business, results of operations , liquidity and
financial condition.

     We anticipate that our current financing strategy of private debt and
equity offerings will meet our anticipated objectives and business operations
for the next 12 months. We will continue to evaluate opportunities for corporate
development. Subject to our ability to obtain adequate financing at the
applicable time, we may enter into definitive agreements on one or more of those
opportunities.

THE COMPANY'S INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS HAVE STATED IN THEIR
REPORT INCLUDED IN THE COMPANY'S DECEMBER 31, 2003 FORM 10-KSB, THAT THE COMPANY
HAS INCURRED OPERATING LOSSES IN THE LAST TWO YEARS, AND THAT THE COMPANY IS
DEPENDENT UPON MANAGEMENT'S ABILITY TO DEVELOP PROFITABLE OPERATIONS. THESE
FACTORS AMONG OTHERS MAY RAISE SUBSTANTIAL DOUBT ABOUT THE COMPANY'S ABILITY TO
CONTINUE AS A GOING CONCERN.

RECENT DEVELOPMENTS

     On February 24, 2004, Jackson Rivers Technologies, Inc., a Nevada
corporation and our wholly-owned subsidiary ("Jackson Rivers Technologies")
entered into an LLC Interest Purchase Agreement with Multitrade Technologies
LLC, a New York limited liability company ("MTT") pursuant to which Jackson
Rivers Technologies purchased the limited liability company interest in MTT. We
intend to use the assets purchased from MTT to expand our customer base and
product offerings. In consideration of the transfer of the assets by MTT to
Jackson Rivers Technologies, we agreed to transfer to Joseph Khan, the sole
owner of MTT, 20,000,000 shares of our common stock once they became available
after we increase our authorized shares of common stock. Simultaneously with the
execution of the agreement with MTT, Dennis Lauzon, our president and director,
contributed to us all of the issued and outstanding shares in JRC Global
Products, Inc, a Nevada corporation, and Jackson Rivers Technologies, owned by
him. In exchange for all of the shares in JRC Global Products and Jackson Rivers
Technologies, we agree to transfer to Mr. Lauzon 80,000,000 shares of our common
stock, once such shares become available after we increase the authorized shares
of our common stock.

     Included in the limited liability company interest purchase was the
obligation by MTT to pay the sum of $20,000.00 monthly to Kisnet Corporation,
Inc. ("Kisnet") As the result of acquisition of the limited liability company
interest in MTT by Jackson Rivers Technologies, Jackson Rivers Technologies will
pay to Kisnet the sum of $20,000.00 monthly for software licensing and software
sales support.

     Following the closing of the LLC interest purchase transaction, our
president, Dennis Lauzon, was elected as the chairman of the board of Jackson
Rivers Technologies, responsible for sales and marketing, and Mr. Khan was
elected as a member of the board and its president and chief executive officer,
responsible for product delivery and strategic alliances.

OFF-BALANCE SHEET ARRANGEMENTS

     We do not have any off-balance sheet arrangements.

ITEM 3. CONTROLS AND PROCEDURES.

     Disclosure controls and procedures are controls and other procedures that
are designed to ensure that information required to be disclosed by us in the
reports that we file or submit under the Exchange Act is recorded, processed,
summarized and reported, within the time periods specified in the Securities and
Exchange Commission's rules and forms. Disclosure controls and procedures
include, without limitation, controls and procedures designed to ensure that
information required to be disclosed by us in the reports that we file under the
Exchange Act is accumulated and communicated to our management, including our
principal executive and financial officers, as appropriate to allow timely
decisions regarding required disclosure.

     Evaluation of disclosure and controls and procedures. As of the end of the
period covered by this Quarterly Report, we conducted an evaluation, under the
supervision and with the participation of our chief executive officer and


                                       14

chief financial officer, of our disclosure controls and procedures (as defined
in Rules 13a-15(e) of the Exchange Act). Based on this evaluation, our chief
executive officer and chief financial officer concluded that our disclosure
controls and procedures are effective to ensure that information required to be
disclosed by us in reports that we file or submit under the Exchange Act is
recorded, processed, summarized and reported within the time periods specified
in Securities and Exchange Commission rules and forms.

     Changes in internal controls over financial reporting. There was no change
in our internal controls, which are included within disclosure controls and
procedures, during our most recently completed fiscal quarter that has
materially affected, or is reasonably likely to materially affect, our internal
controls.

                           PART II - OTHER INFORMATION

ITEM 1.  LEGAL PROCEEDINGS.

     As of the date of this report, we are not involved in any legal
proceedings.

ITEM 2.  CHANGES IN SECURITIES.

     None.

ITEM 3.  DEFAULTS UPON SENIOR SECURITIES.

     None.

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.

     None.

ITEM 5.  OTHER INFORMATION.

     None.

ITEM 6.  EXHIBITS AND REPORTS ON FORM 8-K.

(a)  Exhibits.



EXHIBIT NO.                             IDENTIFICATION OF EXHIBIT
-----------                             -------------------------
          

  3.1**      Articles of Incorporation filed May 8, 2001 (incorporated by reference to Exhibit A filed with
             Form SB-2 October 4, 2001)
  3.2**      Bylaws (incorporated by reference to Exhibit 3(ii) filed with Form SB-2 October 4, 2001)
  10.1*      Distribution Agreement for STEPS between Kisnet and MTT.
  31.1*      Certification of Dennis N. Lauzon, Chief Executive Officer of The Jackson Rivers Company,
             pursuant to 18 U.S.C. Sec.1350, as adopted pursuant to Sec.302 of the Sarbanes-Oxley Act of
             2002.
  31.2*      Certification of Dennis N. Lauzon, Chief Financial Officer of The Jackson Rivers Company,
             pursuant to 18 U.S.C. Sec.1350, as adopted pursuant to Sec.302 of the Sarbanes-Oxley Act of
             2002.
  32.1*      Certification of Dennis N. Lauzon, Chief Executive Officer of The Jackson Rivers Company,
             pursuant to 18 U.S.C. Sec.1350, as adopted pursuant to Sec.906 of the Sarbanes-Oxley Act of
             2002.
  32.2*      Certification of Dennis N. Lauzon, Chief Financial Officer of The Jackson Rivers Company,
             pursuant to 18 U.S.C. Sec.1350, as adopted pursuant to Sec.906 of the Sarbanes-Oxley Act of
             2002

_______________
*     Filed herewith.
**   Incorporated  herein  as  indicated.


(b)  Reports on Form 8-K.


                                       15

     On  March  10,  2004,  we filed a Current Report on Form 8-K, reporting the
execution  of  the  LLC  Interest  Purchase  Agreement  between  Jackson  Rivers
Technologies,  Inc.,  Joseph  Khan  and  Multitrade  Technologies,  LLC.

     As  the  acquired  assets did not meet the minimum significance tests under
Regulation  S-X,  financial  statements  regarding  the acquired assets were not
required  to  be  provided.

     On  May  12,  2004,  we  filed  a Current Report on Form 8-K, reporting the
execution  of  the  amended  LLC Interest Purchase Agreement between us, Jackson
Rivers  Technologies,  Inc.,  Joseph  Khan  and  Multitrade  Technologies,  LLC.

     As  the  acquired  assets did not meet the minimum significance tests under
Regulation  S  X,  financial  statements  regarding the acquired assets were not
required  to  be  provided.

                                   SIGNATURES

     In  accordance  with  the  requirements of the Exchange Act, the Registrant
caused this report to be signed on its behalf by the undersigned, thereunto duly
authorized.

                                     THE JACKSON RIVERS COMPANY

Dated May 20, 2004.

                                     By  /s/ Dennis N. Lauzon
                                       ---------------------------------
                                         Dennis N. Lauzon,
                                         President and Chief Executive Officer



                                       16