--News Direct--
The Hispanic Motor Press jury panel reveals its selection of vehicle finalists for the 2025 Hispanic Motor Press Awards (HMPA). The top three selections by category were based on key automotive purchase drivers for Hispanic consumers. Presented this year by leading car care brand Meguiar’s, the 15th annual HMPA jury panel evaluated more than two hundred vehicles, testing the advancements in technology, safety features, infotainment, and cleaner mobility solutions. The winners will be announced on November 21 at the main stage during the LA Auto Show – AutoMobility LA.
“Automotive sales momentum is largely determined today by the Hispanic consumers, who represent 1 in 4 new vehicle purchases,” shares Ricardo Rodriguez-Long, a veteran automotive journalist and founder of the Hispanic Motor Press. With the continuous evolution of safety and tech features, we help guide Hispanic car buyers while empowering them with information on adopting clean and safe transportation that enhances their vehicle experience.”
Joining HMPA this year is Meguiar’s, supporting car culture since 1901 and recognizing the importance of the Hispanic segment in the country’s economy. Their car care products have been used throughout Latin America for over a hundred years and have been an integral part of the Los Angeles car culture. The company is equally passionate about developing the best possible surface care products and in building and fostering genuine relationships with enthusiasts around the globe.
The HMPA 2025 vehicle finalists, based on entry categories and manufacturers listed alphabetically, are:
Electric Vehicle: Chevy Equinox EV, Hyundai Ioniq 6, and Kia EV9
Family Vehicle: Hyundai Santa Fe, Kia Carnival, Toyota Camry
Pickup Truck: Chevy Silverado, Ford Ranger, Toyota Tacoma
Sports Utility Vehicle: Hyundai Tucson, Kia Sorento Hybrid, Toyota Land Cruiser
Luxury Vehicle: Genesis GV80 Coupe, Lincoln Nautilus, Ram Tungsten
All 2025 HMPA finalist vehicles offer a positive overall ownership experience and are considered the most significant automobiles in the market, as they meet the needs and desires of Hispanic consumers. Auto manufacturers voluntarily submit their entries, and the expert jury panel evaluates vehicle features, including overall design, comfort, safety, economy, handling, performance, functionality, infotainment integration, interior design, environmental requirements, driver satisfaction, and price.
The 2025 HMPA Jurors represent a distinguished, independent group of Hispanic automotive journalists, content creators, and industry influencers selected by the organization’s advisory board who volunteer their own time to participate and help the Hispanic consumer make an informed choice.
The HMPA award-winning vehicles will be featured in an exclusive staged HMPA area in the convention center West Hall throughout the LA Auto Show from November 22 through December 1 at the Los Angeles Convention Center.
About Meguiar’s
With over 120 years of experience and surface care leadership, Meguiar’s remains deeply rooted in car culture, authentically pushing performance boundaries of detailing products to support all needs, from the experienced Pro to the curious novice. Meguiar’s, at its core, is undoubtedly about PASSION. Passion for developing the best possible surface care products, including Auto, Marine and RV. Passion for ensuring the experience using those products delivers a “WOW” – every time. And Passion for building and fostering genuine relationships with enthusiasts around the globe. Join the global community of people who genuinely love their cars and Reflect their Passion using Meguiar’s!
About Hispanic Motor Press
The Hispanic Motor Press Awards is the premier U.S. Hispanic awards presented in the country for the Latino community to educate and help pre-select the best vehicle options in the market. The jury panel is comprised of an independent group of national Hispanic automotive journalists, content creators, and influencers who assess the vehicles while considering key purchase drivers for Hispanic families in quality, reliability, style, safety, technology, and value. The annual awards include the Hispanic scholarship program for communications, automotive, and technology college students.
Hispanic Motor Press Foundation
Hispanic Motor Press Foundation is a non-profit 501(c)3 with the objective to educate and help the Hispanic consumer to move towards mobility that is clean, affordable, and capable of reducing greenhouse emissions and improving our air quality.
For more information and to become a supporter, visit HispanicMotorPress.org. Follow Hispanic Motor Press on X@HMotorPressOrg, Facebook@hispanicmotorpress and Instagram@HispanicMotorPress.
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Contact Details
Hispanic Motor Press
Yvonne Lorie
+1 305-546-3688
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