Defender’s Dave Lindsey on Creating Transformational Growth
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Originally posted on: https://valveandmeter.com/blog/podcast/defenders-dave-lindsey-on-creating-transformational-growth/
Here We Grow
Episode 13
Episode Description
What does it take to drive remarkable business growth while building a mission-driven company culture?
In this episode of Here We Grow, host Marcia Barnes speaks with Dave Lindsey about the transformative journey of his business, Defenders, and the strategies that led to its unprecedented success. To transform your business, great leaders help people grow. Dave delves into the power of outsourcing non-core competencies, the pivotal transition from an hourly rate to performance-based compensation, and the importance of removing operational bottlenecks. He shares how these strategic decisions not only optimized his company’s marketing and sales teams but also fostered a resilient and collaborative work environment.
Tune in for a candid conversation as Marcia and Dave provide valuable lessons on leadership, innovation, and fostering a thriving organizational culture and how all three can lead to transformative growth.
To learn more about the podcast and Marcia Barnes’ book Here We Grow: The Marketing Formula to 10x Your Business and Transform Your Future, visit https://mathbeforemarketing.com/podcast/.
Podcast Audio and Links To Subscribe
In This Episode
- Leveraging Outsourcing for Expertise: In today’s remote work environment, outsourcing can drive efficiency and innovation, allowing your business to focus on core activities and strategic growth.
- Investing in Personal and Business Growth: Investing in your personal development is not just beneficial for you; it’s crucial for your business’s growth. As leaders, prioritizing continual learning and self-improvement can create a ripple effect, inspiring your teams and driving sustained business success.
- Strategies for Removing Bottlenecks: By focusing resources on critical areas and fostering interdepartmental collaboration, businesses can streamline operations and enhance overall efficiency.
- Revolutionizing Compensation Models: Shifting payment models from hourly rates to performance-based compensation led to significant revenue growth and operational efficiency for Dave Lindsey.
- The Flywheel Concept in Business Growth: Inspired by Jim Collins, Dave and Marcia discuss the application of the flywheel concept within their business. This approach focuses on building momentum through a series of small, consistent wins that collectively lead to substantial growth.
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Jump Into The Conversation
(00:00) How changing the payment model encourages innovation and thought leadership
(08:31) The key to business optimization through sales, marketing, and operations
(10:52) Efficient marketing boosts customer acquisition
(21:20) External expertise is more valuable than owning every aspect in-house
(33:13) Why CEOs should focus on business bottlenecks
(43:38) Moving forward with unity—no politics, no complaints
(48:28) How the annual conference fueled growth, even in tough times
(56:53) Mastering the art of prioritizing with purpose
Contact Info:
Name: Valve and Meter
Email: Send Email
Organization: Valve and Meter
Website: https://valveandmeter.com/
Release ID: 89147617
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