Hot Farm, following a rapid expansion of its physical farming bases, has announced a strategic partnership with a top-tier American agricultural technology company to develop an integrated online-offline sales system for agricultural products. This new system not only signifies a breakthrough in Hot Farm’s efforts to merge virtual and physical agriculture but also aims to offer a more convenient purchasing experience and higher-quality product options for global consumers.
Since its inception, Hot Farm has been dedicated to building an agricultural ecosystem that bridges the virtual world and the real economy. This collaboration leverages the resources and supply chain network of the U.S. agri-tech company to help Hot Farm achieve full-spectrum integration across online and offline channels, enabling premium products to be delivered directly to consumers. Crops grown in users' virtual farms will, through advanced logistics and supply chain management, reach offline markets, creating a truly integrated ecosystem.
In this partnership, the U.S. agri-tech company will provide technical support to Hot Farm, assisting in the establishment of a seamless online-offline sales process. This system will encompass multiple stages—cultivation, logistics, warehousing, distribution, and retail—to ensure every step from planting to sale is efficiently executed. Moreover, the company’s robust agricultural management and supply chain technologies will aid Hot Farm in optimizing the planting process within its physical bases, achieving a seamless connection from farm to market.
This collaboration also holds substantial value for consumers. By incorporating blockchain technology, the new system will enable transparent tracking of the entire production and sales process, ensuring that each product’s journey is fully traceable, thereby significantly boosting consumer trust. Hot Farm has expressed its commitment to further refining this traceability system to ensure that all products available on its platform meet high standards of quality and safety.
The integrated sales system developed through Hot Farm’s partnership with the leading U.S. agri-tech firm represents a new milestone in the digital-physical convergence of virtual agriculture platforms. By advancing technological innovation and upgrading its business model, Hot Farm is progressively realizing its vision of deeply integrating the virtual economy with the physical market. This not only provides a new agricultural experience for global users but also explores innovative models for the future of digital agriculture.
Looking ahead, Hot Farm plans to deepen its collaboration with additional agricultural technology companies, expand its presence in the global market, and roll out this model across multiple countries and regions within the next three years. This partnership may prove to be a pivotal step in Hot Farm’s ongoing evolution, positioning it to meet the global demand for healthy, sustainable agricultural products and fostering a mutually beneficial ecosystem between virtual agriculture and the physical marketplace.
Disclaimer: This press release may contain forward-looking statements. Forward-looking statements describe future expectations, plans, results, or strategies (including product offerings, regulatory plans and business plans) and may change without notice. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements.
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