At its U.S. locations, AMC set a new post-reopening single-day attendance record on Saturday; it was AMC’s busiest day since July 2019
Guests showed up hungry to U.S. AMC locations on Saturday; AMC recorded its second highest Food & Beverage revenue day in the Company’s 103-year history, finishing behind only the opening Saturday of AVENGERS: ENDGAME in May 2019
The opening weekend of BARBIE and OPPENHEIMER were the primary drivers of AMC’s success this weekend, along with the strong holdover performances of SOUND OF FREEDOM and MISSION: IMPOSSIBLE – DEAD RECKONING PART ONE
The Barbenheimer phenomenon was in evidence: Through Sunday evening, more than 87,000 AMC Stubs members booked tickets to see BARBIE and OPPENHEIMER on the same day
The Barbie pink Corvette popcorn vessel proved to be a huge hit with guests, as all supplies were essentially fully sold out by Sunday
AMC Theatres® (NYSE:AMC & APE), the largest theatrical exhibitor in the United States and the world, today announced it set multiple post-reopening records, as the company recorded more than 7.8 million moviegoers at an AMC in the U.S. or ODEON Cinemas location internationally from Thursday to Sunday. This marks the most attendance and admissions revenue in a single weekend since 2019, which by definition means the most since theatres reopened in 2020.
Theatres were packed all weekend long, as AMC set post-reopening single-day attendance records on each of Friday, Saturday and Sunday in the United States. Saturday also marked AMC’s realizing its fifth highest single-day admissions ticket revenues recorded in the U.S. in AMC’s 103-year history.
In addition to high ticket revenues, Saturday saw AMC enjoying its second-highest ever food and beverage revenue day of all time, coming in behind the opening-weekend Saturday of AVENGERS: ENDGAME in May of 2019.
Of note, AMC’s Barbie Corvette collectable concession vessel was of particular interest to guests, as that item essentially sold out over the weekend.
The attendance was driven primarily by the opening weekend success of BARBIE and OPPENHEIMER, both of which significantly exceeded industry box office expectations. In the weeks leading up to the opening, guests were highly engaged online about a BARBIE-OPPENHEIMER double feature, which materialized in more than 87,000 AMC Stubs members booking tickets to see both movies on the same day.
And while it was the top two films of the weekend that led the charge at the box office, AMC’s attendance record was the result of a much deeper box office, supported by the performance of titles like MISSION: IMPOSSIBLE – DEAD RECKONING PART ONE and SOUND OF FREEDOM, among others.
AMC Chairman and CEO Adam Aron commented:
“What a fabulous weekend for moviegoers at AMC’s movie theatres in the U.S. and abroad. AMC sends an enormous thank you and congratulations to Greta Gerwig, Margot Robbie, Ryan Gosling, and the entire team at Warner Bros., and to Christopher Nolan and the team at Universal Pictures. They’ve demonstrated that well-made, well-marketed films that captivate audiences can open on the same weekend and both enjoy great success. That success extends beyond just those two films. AMC would not have set its post-reopening attendance record without the on-going solid performances of MISSION: IMPOSSIBLE – DEAD RECKONING PART ONE and SOUND OF FREEDOM.”
About AMC Entertainment Holdings, Inc.
AMC is the largest movie exhibition company in the United States, the largest in Europe and the largest throughout the world with approximately 950 theatres and 10,500 screens across the globe. AMC has propelled innovation in the exhibition industry by: deploying its Signature power-recliner seats; delivering enhanced food and beverage choices; generating greater guest engagement through its loyalty and subscription programs, web site and mobile apps; offering premium large format experiences and playing a wide variety of content including the latest Hollywood releases and independent programming. For more information, visit www.amctheatres.com.
Category: Company Release
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Contacts
MEDIA CONTACT
Ryan Noonan, (913) 213-2183
rnoonan@amctheatres.com