Ownership Submission
FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
Rabbitt Kevin M
  2. Issuer Name and Ticker or Trading Symbol
VIAD CORP [VVI]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
President & CEO - GES Exp Svs
(Last)
(First)
(Middle)
GES EXPOSITION SERVICES, INC., 950 GRIER DRIVE
3. Date of Earliest Transaction (Month/Day/Year)
05/09/2008
(Street)

LAS VEGAS, NV 89119
4. If Amendment, Date Original Filed(Month/Day/Year)
6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 05/09/2008   M   750 A $ 19.4212 34,977 D  
Common Stock 05/09/2008   F   463 D $ 31.45 34,514 D  
Common Stock 05/09/2008   M   1,500 A $ 19.574 36,014 D  
Common Stock 05/09/2008   F   933 D $ 31.45 35,081 D  
Common Stock 05/09/2008   M   1,320 A $ 24.2168 36,401 D  
Common Stock 05/09/2008   F   1,016 D $ 31.45 35,385 D  
Common Stock               1,141.654 I by 401K Plan

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
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Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(Month/Day/Year)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Incentive Stock Option (right to buy) $ 19.4212 05/09/2008   M     750   (1) 10/01/2012 Common Stock 750 $ 0 0 D  
Incentive Stock Option (right to buy) $ 19.574 05/09/2008   M     1,500   (1) 02/19/2013 Common Stock 1,500 $ 0 0 D  
Incentive Stock Option (right to buy) $ 24.2168 05/09/2008   M     1,320   (2) 02/18/2011 Common Stock 1,320 $ 0 330 D  

Reporting Owners

Reporting Owner Name / Address Relationships
 Director  10% Owner  Officer  Other
Rabbitt Kevin M
GES EXPOSITION SERVICES, INC.
950 GRIER DRIVE
LAS VEGAS, NV 89119
      President & CEO - GES Exp Svs  

Signatures

 By: Scott E. Sayre For: Kevin Rabbitt   05/13/2008
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) This option is fully vested and exercisable.
(2) The 7-year option vests in 5 equal annual installments of 20% of the number of shares granted beginning on the 1-year anniversary of the grant except that exercisability is accelerated in certain circumstances.

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