--------------------------
                                 UNITED STATES
                      SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C. 20549
                                 SCHEDULE 13D
                   Under the Securities Exchange Act of 1934
                             (Amendment No. __ )*

                                THE STEPHAN CO.
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                               (Name of Issuer)

                                 COMMON SHARES
-------------------------------------------------------------------------------
                        (Title of Class of Securities)

                                  858603 10 3
                               -----------------
                                (CUSIP Number)

                              ANCORA CAPITAL INC
                             ATTN: RICHARD BARONE
                             ONE CHAGRIN HIGHLANDS
                         2000 AUBURN DRIVE, SUITE 420
                             CLEVELAND, OHIO 44122
                                (216) 825-4000
-------------------------------------------------------------------------------
          (Name, Address and Telephone Number of Person Authorized to
                      Receive Notice and Communications)

                                 July 19, 2004
           --------------------------------------------------------
            (Date of Event which Requires Filing of this Statement)

If the filing person has previously filed a statement on Schedule 13G to report
the  acquisition  which is the subject of this Schedule 13D, and is filing this
schedule because of Rule 13d-1(b)(3) or (4), check the following box |__|.

Check the following box if a fee is being paid with the statement  |___|.



SCHEDULE 13D
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CUSIP NO. 858603 10 3
-------------------------------------------------------------------------------
1     NAME OF REPORTING PERSON
            I.R.S. IDENTIFICATION NO. OF ABOVE PERSON (ENTITIES ONLY)
            ANCORA CAPITAL, INC.
-------------------------------------------------------------------------------
2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) |_| (b) |_|
-------------------------------------------------------------------------------
3     SEC USE ONLY
-------------------------------------------------------------------------------
4     SOURCE OF FUNDS*
            00
-------------------------------------------------------------------------------
5     CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO
            ITEMS 2(d) or 2(e) |_|
-------------------------------------------------------------------------------
6     CITIZENSHIP OR PLACE OF ORGANIZATION
            State of Ohio, U.S.A.
-------------------------------------------------------------------------------
                  7     SOLE VOTING POWER
NUMBER OF               0
SHARES
BENEFICIALLY            -----------------------------------------------------
OWNED BY          8     SHARED VOTING POWER
EACH                    0
REPORTING               -----------------------------------------------------
PERSON            9     SOLE DISPOSITIVE POWER
WITH                    0
                        -----------------------------------------------------
                  10    SHARED DISPOSITIVE POWER
                        0
-------------------------------------------------------------------------------
11    AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
            0
-------------------------------------------------------------------------------
12    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
            |_|
-------------------------------------------------------------------------------
13    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
            0
-------------------------------------------------------------------------------
14    TYPE OF REPORTING PERSON*
            HC
-------------------------------------------------------------------------------


SCHEDULE 13D
-------------------------------------------------------------------------------

CUSIP NO. 858603 10 3
-------------------------------------------------------------------------------
1     NAME OF REPORTING PERSON
            I.R.S. IDENTIFICATION NO. OF ABOVE PERSON (ENTITIES ONLY)
            ANCORA SECURITIES, INC.
-------------------------------------------------------------------------------
2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) |_| (b) |_|
-------------------------------------------------------------------------------
3     SEC USE ONLY
-------------------------------------------------------------------------------
4     SOURCE OF FUNDS*
            00
-------------------------------------------------------------------------------
5     CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO
            ITEMS 2(d) or 2(e) |_|
-------------------------------------------------------------------------------
6     CITIZENSHIP OR PLACE OF ORGANIZATION
            State of Nevada, U.S.A.
-------------------------------------------------------------------------------
                  7     SOLE VOTING POWER
NUMBER OF               0
SHARES
BENEFICIALLY            -----------------------------------------------------
OWNED BY          8     SHARED VOTING POWER
EACH                    4000
REPORTING               -----------------------------------------------------
PERSON            9     SOLE DISPOSITIVE POWER
WITH                    0
                        -----------------------------------------------------
                  10    SHARED DISPOSITIVE POWER
                        4000
-------------------------------------------------------------------------------
11    AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
            4000
-------------------------------------------------------------------------------
12    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
            |_|
-------------------------------------------------------------------------------
13    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
            .1
-------------------------------------------------------------------------------
14    TYPE OF REPORTING PERSON*
            BD
-------------------------------------------------------------------------------


SCHEDULE 13D
-------------------------------------------------------------------------------

CUSIP NO. 858603 10 3
-------------------------------------------------------------------------------
1     NAME OF REPORTING PERSON
            I.R.S. IDENTIFICATION NO. OF ABOVE PERSON (ENTITIES ONLY)
            ANCORA ADVISORS, LLC
-------------------------------------------------------------------------------
2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) |_| (b) |_|
-------------------------------------------------------------------------------
3     SEC USE ONLY
-------------------------------------------------------------------------------
4     SOURCE OF FUNDS*
            00
-------------------------------------------------------------------------------
5     CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO
            ITEMS 2(d) or 2(e) |_|
-------------------------------------------------------------------------------
6     CITIZENSHIP OR PLACE OF ORGANIZATION
            State of Nevada, U.S.A.
-------------------------------------------------------------------------------
                  7     SOLE VOTING POWER
NUMBER OF               125500
SHARES
BENEFICIALLY            -----------------------------------------------------
OWNED BY          8     SHARED VOTING POWER
EACH                    114000
REPORTING               -----------------------------------------------------
PERSON            9     SOLE DISPOSITIVE POWER
WITH                    125500
                        -----------------------------------------------------
                  10    SHARED DISPOSITIVE POWER
                        114000
-------------------------------------------------------------------------------
11    AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
            239500
-------------------------------------------------------------------------------
12    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
            |_|
-------------------------------------------------------------------------------
13    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
            5.42
-------------------------------------------------------------------------------
14    TYPE OF REPORTING PERSON*
            IA
-------------------------------------------------------------------------------


Item 1.     Security and Issuer

   This Statement relates  to  the shares of Common Stock (the "Shares") of The
Stephan  Co., a Florida corporation  (the  "Issuer"  or  the  "Company").   The
address of Issuer's principal offices is 1850 West McNab Road, Fort Lauderdale,
Florida 33309.

Item 2.     Identity and Background

   This  Statement  is  filed  on  behalf  of  all  persons  and  entities  and
participants  of Ancora Capital, Inc., an entity incorporated under the laws of
the State of Ohio  and  Ancora  Advisors, LLC, an entity incorporated under the
laws of the State of Nevada.

   Ancora Capital Inc. ("Ancora Capital"),  whose  main  subsidiary  is  Ancora
Securities Inc. ("Ancora Securities") is a Nevada corporation, registered  as a
broker/dealer  with  the  Securities  and  Exchange  Commission ("SEC") and the
National Association of Securities Dealers ("NASD").  Ancora Capital and Ancora
Securities  share  a  place of business at One Chagrin Highlands,  2000  Auburn
Drive, Suite 420, Cleveland, Ohio 44122.

   Ancora Advisors LLC  ("Ancora Advisors") is an investment advisor registered
with the SEC. Ancora Advisors  has  the power to dispose of the shares owned by
the investment clients for which they  act  as  advisors,  including the Ancora
Mutual Funds, which include the Ancora Income Fund, Ancora Equity  Fund, Ancora
Special Opportunity Fund, and Ancora Bancshares ("Ancora Mutual Funds"), all of
which are registered under the Investment Company Act of 1940. Ancora  Advisors
also  has  the power to dispose of the shares owned by Merlin Partners, L.P.  a
Delaware limited  partnership  formed  to  engage in the business of acquiring,
holding and disposing of investments in various  companies,  for  which  Ancora
Advisors  acts  as  its  General  Partner.  Ancora Advisors' principal place of
business is One Chagrin Highlands, 2000 Auburn  Drive,  Suite  430,  Cleveland,
Ohio 44122.

   Mr.  Barone  is  the  controlling  shareholder  of Ancora Capital and Ancora
Advisors;  principally  employed  as  Chairman  of Ancora  Capital  and  Ancora
Advisors;  Chairman of the Ancora Mutual Funds. Mr.  Barone  is  the  Portfolio
Manager for  the  separate  accounts  managed  by  Ancora  Advisors  and is the
Portfolio Manager of the Ancora Mutual Funds.

   The  aforementioned person and entities are collectively referred to  herein
as the "Filing Persons".

   Ancora  Capital and the other entities named herein each disclaim membership
in a Group as  such  term  is  defined  in  Section  13(d)(3) of the Securities
Exchange Act of 1934 and the Rules and Regulations promulgated thereunder.

   During the last five years none of the reporting persons have been convicted
in a criminal proceeding, nor been a party to a civil  proceeding of a judicial
or  administrative body of competent jurisdiction, as a result  of  which  they
were  or  are  subject  to  a  judgment, decree or final order enjoining future
violations of, or prohibiting or  mandating  activities  subject to, federal or
state securities laws or finding any violation with respect to such laws.

   Mr. Barone is a U.S. citizen.



Item 3.     Source and Amount of Funds or Other Consideration

   Ancora  Securities  owns  no  Shares directly but Ancora Securities  may  be
deemed to own (within the meaning  of  Rule 13(d)(3) of the Securities Exchange
Act of 1934) shares purchased for or transferred  to the accounts of investment
clients.  Ancora Securities disclaims beneficial ownership of such Shares.

   Ancora Advisors owns no Shares directly but Ancora Advisors may be deemed to
own  (within  the meaning of Rule 13(d)(3) of the Securities  Exchange  Act  of
1934) shares purchased  for  or  transferred  to  the  accounts  of  investment
management  clients.   Ancora  Advisors disclaims beneficial ownership of  such
Shares.  Ancora Advisors has sole  voting power over shares owned by the Ancora
Mutual Funds and Merlin Partner L.P.  of  which  Ancora Advisors is the General
Partner.   Ancora  Advisors has shared voting power  with  respect  to  certain
investment management client shares.

Item 4.     Purpose of Transaction

      The Filing Persons  ("Ancora")  acquired  shares  to establish investment
positions  in  the  Issuer  ("Stephan"  or  the "Company"). Subject  to  market
conditions and other factors, Ancora may purchase  additional  shares, maintain
their present ownership of shares or sell some or all of the shares.

We  believe  the  proposed  management-led  buyout at $4.60 per share  severely
undervalues  the  shares  of  the  Company.  We believe  the  fairness  opinion
published by SunTrust Robinson Humphrey Capital  Markets  does  not reflect the
true  value  of the Company. We intend to take whatever action is necessary  to
realize a fair value for our shares.

It is hard for us to understand how the shareholders have been served in recent
years. We have observed the following events/activities that we believe need to
be addressed:

      - We are  concerned  that  management  and  certain  Board  members  have
      proposed  a  low-ball  bid to buy the entire company that can be financed
      almost entirely using cash  on the balance sheet. We believe stockholders
      would receive substantially more  value with a sizable dividend of $2.50-
      $4.00 per share rather than except this offer.

      - We believe compensation of top management  is  in  excess  of  what  is
      reasonable  for  a  company  this  size.  A  more  appropriate  level  of
      compensation would substantially enhance shareholder value.

      -  We  believe  the current employment agreement with the Chief Executive
      Officer creates a  windfall  to him upon a sale of the Company to a third
      party.  Our understanding is that  the  CEO's  employment  agreement  was
      negotiated  by  members of the compensation committee who are now part of
      the group attempting  to  acquire  the  business.  We  are concerned that
      members of the Board of Directors have negotiated a golden parachute with
      the current CEO that creates an effective block to any other  prospective
      buyer  of  the  Company,  allowing the insider bidding group to secure  a
      great deal for themselves.

      - Failure to hold an annual shareholder meeting in four years.


In short, it is hard for us to understand  how  the shareholder's interests are
being  best  served  considering  all of the above. We  are  prepared  to  take
whatever action is necessary to protect our investment in Stephan.


Item 5.     Interest in Securities of the Issuer

   Set forth below for the Filing Persons,  in the aggregate, are the number of
Shares which may be deemed to be beneficially  owned  as  of July 21, 2004, and
the percentage of the Shares outstanding represented by such  ownership  (based
on 4,411,000 shares outstanding):

Name:                         No. of Shares          Percent of Class

Ancora Securities Inc(1)          4,000                        0.09 %

Richard Barone(2)                     0                        0.00 %

Ancora Mutual Funds(3)           35,500                        0.80 %

Ancora Managed Accounts(4)      174,000                        3.94 %

Merlin Partners, L.P. (5)        30,000                        0.68 %

Total                           243,500                        5.52 %

      (1) These Shares are owned by investment clients of Ancora Securities who
      may  be  deemed to beneficially own these Shares by reason of their power
      to  dispose  of  such  Shares.  Ancora  Securities  disclaims  beneficial
      ownership of all such Shares.

      (2) Shares owned directly by Mr. Barone as an individual investor and are
      held at Ancora Securities.

      (3) These  Shares  are  owned by the Ancora Mutual Funds. Ancora Advisors
      and Mr. Barone do not own  shares  directly  but, due to Ancora Advisors'
      Investment  Management  Agreement with the Ancora  Mutual  Funds  and  by
      virtue of Mr. Barone's positions  as  Portfolio  Manager  of  the  Ancora
      Income  Fund,  Ancora  Equity  Fund,  Ancora Special Opportunity Fund and
      Ancora  Bancshares,  all  of which are registered  under  the  Investment
      Company Act of 1940, Ancora  Advisors  and  Mr.  Barone  may be deemed to
      beneficially  own 35,500 shares. Ancora Advisors and Mr. Barone  disclaim
      beneficial ownership of all such Shares.

      (4) These Shares  are  owned  by  investment  clients of Ancora Advisors.
      Ancora Advisors and Mr. Barone do not own shares  directly but, by virtue
      of Ancora Advisors Investment Management Agreement  with  the  investment
      clients  and  Mr.  Barone's  position  as  Portfolio  Manager  of  Ancora
      Advisors, each may be deemed to beneficially own 174,000 Shares by reason
      of  their power to dispose of such Shares. Ancora Advisors and Mr. Barone
      disclaim beneficial ownership of such Shares.

      (5) These  Shares  are owned by Merlin Partners, L.P. Ancora Advisors and
      Mr. Barone do not own  shares directly but, due to Ancora Advisors' being
      the  General Partner of Merlin  Partners,  L.P.  and  by  virtue  of  Mr.
      Barone's  position  as Portfolio Manager of Merlin Partners, L.P., Ancora
      Advisors and Mr. Barone  may be deemed to beneficially own 30,000 shares.
      Ancora Advisors and Mr. Barone  disclaim beneficial ownership of all such
      Shares.



Item 6.     Contracts, Arrangements, Understanding or Relationships with
            Respect to Securities of the Issuer.

   Except as set forth in this Statement, there are no contracts, arrangements,
understandings  or  relationships  (legal  or  otherwise)  between  the  Filing
Persons and any of the  entities  named herein or any other person with respect
to any Shares.


Item 7.     Material to be Filed as Exhibits

            Exhibit A: "Relevant Transactions in Shares" in the past 60 days.


                                   Signatures


   After reasonable inquiry, and to  the  best  of  my  knowledge and belief, I
certify that the information set forth in this Statement  is  true, compete and
correct.


                                    Richard Barone

Date: 09/05/2003                    by: /s/Richard A. Barone
                                    Richard A. Barone



EXHIBIT A

                        THE STEPHAN CO. (TSC)
                      SECURITY CROSS REFERENCE

            DATE                                       UNIT
            BOUGHT                  QUANTITY           COST

            4/16/04                    5,000              4.50
            4/16/04                    3,000              4.49
            4/19/04                    2,500              4.48
            4/20/04                    4,500              4.49
            4/30/04                    1,500              4.49
            5/14/04                    3,000              4.46
            5/18/04                    4,000              4.48
            5/19/04                    3,900              4.50
            5/19/04                    5,000              4.50
            5/19/04                    2,000              4.50
            5/20/04                    5,000              4.50
            5/20/04                    1,600              4.50
            5/21/04                    7,400              4.50
            6/02/04                    5,000              4.56
            6/02/04                    5,000              4.59
            6/02/04                    5,000              4.59
            6/02/04                    6,800              4.59
            6/02/04                      500              4.59
            6/02/04                    2,700              4.59
            6/02/04                    5,300              4.59
            6/02/04                      500              4.59
            6/02/04                    4,200              4.59
            6/02/04                    5,000              4.59
            6/03/04                      400              4.58
            6/03/04                      100              4.61
            6/03/04                    2,500              4.61
            6/03/04                    2,000              4.61
            6/03/04                    2,500              4.61
            6/03/04                    2,300              4.61
            6/03/04                      200              4.62
            6/03/04                    1,300              4.62
            6/03/04                    1,700              4.62
            6/03/04                    2,000              4.65
            6/03/04                      300              4.65
            6/03/04                      400              4.72
            6/04/04                    4,500              4.65
            6/04/04                    5,000              4.62
            6/04/04                    9,000              4.65
            6/04/04                    2,600              4.62
            6/07/04                    3,200              4.76
            6/09/04                    6,000              4.78
            6/10/04                    3,500              4.79
            6/14/04                    1,600              4.71
            6/14/04                      500              4.73
            6/14/04                      300              4.90
            6/14/04                      100              4.82
            6/15/04                    8,400              4.88
            6/16/04                    2,000              4.81
            6/16/04                    2,000              4.81
            6/16/04                    3,100              4.80
            6/17/04                   14,900              4.80
            6/17/04                    4,000              4.81
            6/18/04                    4,000              4.79
            6/21/04                    7,000              4.81
            6/22/04                    2,500              4.72
            6/22/04                      500              4.81
            6/22/04                   17,000              4.81
            6/23/04                      500              4.63
            6/23/04                      100              4.69
            6/23/04                      400              4.72
            6/28/04                      700              4.68
            7/14/04                      500              4.82
            7/14/04                    7,500              4.85
            7/15/04                    1,000              4.81
            7/16/04                    1,000              4.81
            7/19/04                    5,000              4.84
            7/19/04                    3,000              4.84
            7/19/04                    5,000              4.83
            7/19/04                    3,000              4.84
            7/20/04                   10,000              4.85

                                     243,500